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Introduction


                                                               Media Card 2010

               Submission Technology Tenancy Opportunities

               About Us

               Submission Technology launched the UK’s first cashback website, GreasyPalm,
               in 2003.

               Since then our portfolio has gone from strength to strength. Securing the domain
               cashback.co.uk and powering ‘white label’ cashback solutions for a number of
               premium corporate partners.

               Today, over 1.9 million UK consumers are registered to one of our cashback
               solutions.




               Tenancy Opportunities: Increased exposure and sales

               Our new tenancy opportunities allow you to ensure premium placement across
               our portfolio of sites to maximise your brands exposure and generate a
               significant increase in sales volume.




   1           submissiontechnology.co.uk                     Copyright 2010 Submission Technology Ltd.
Solutions


                                                     Media Card 2010

            GreasyPalm.co.uk Placements
                                                   Home Page Banner




                 Don’t
                Miss Out




                                         Big Thanks To




                Retailer                                                    Exclusive
               Promotions                                                    Deals




  2         submissiontechnology.co.uk              Copyright 2010 Submission Technology Ltd.
Solutions


                                                            Media Card 2010

            CashBack.co.uk Placements
                                                                                  Big Thanks
                                                                                      To




                                               Exclusive
                                                Deals
                 Don’t
                Miss Out


                Retailer
               Promotions




                    The navigation and promotional placements of the cashback.co.uk
                          site are replicated across our white label partners too.




  3         submissiontechnology.co.uk                     Copyright 2010 Submission Technology Ltd.
Solutions


                                                                         Media Card 2010

            Exclusive Deals




                                                          Exclusive
                                                           Deals




             Exclusive Deals provides a text headline on each cashback.co.uk sites homepage. In addition
             each offer is displayed on rotation, run of site in a high profile position above the fold position.

              Availability:                     Run of Network
              Format:                           Text
              Production:                       Provided by Submission Technology
              Campaign Link:                    Internal: resolves to your current ‘cashback retailer page’
              Display Rotation:                 Yes



  4         submissiontechnology.co.uk                                 Copyright 2010 Submission Technology Ltd.
Solutions


                                                                      Media Card 2010

            GreasyPalm.co.uk Page Peel




                                                                      Page Peel (500 x 500 pixels)




             The page peel sits in the top right hand corner of the GreasyPalm.co.uk homepage. The
             standard view provides a compact ‘attention grabber’ image which on roll over peels back to
             reveal the custom creative as illustrated above.

              Availability:                  GreasyPalm only
              Format:                        Image
              Production:                    Provided by Submission Technology
              Campaign Link:                 Internal: resolves to your current ‘cashback retailer page’
              Display Rotation:              Yes




  5         submissiontechnology.co.uk                              Copyright 2010 Submission Technology Ltd.
Solutions


                                                                     Media Card 2010

            Account Overlay




                                                  Account Overlay

             Second only to the homepage, the most trafficked pages of the cashback network is the ‘My
             Account’ page. The My Account Overlay allows you to provide a text only message

              Availability:                 Run of Network
              Format:                       Text only
              Production:                   Provided by Submission Technology
              Campaign Link:                Internal: resolves to your current ‘cashback retailer page’
              Display Rotation:             Yes




  6         submissiontechnology.co.uk                             Copyright 2010 Submission Technology Ltd.
Solutions


                                                                       Media Card 2010

            Category Placement




                                                   Category Placement

             Headline the product category applicable to your products or services.

             The impact of this placement is substantial; your brand will appear at the top of every page of the
             category that’s most relevant to you.

              Availability:                   Run of Network
              Format:                         Text only
              Production:                     Provided by Submission Technology
              Campaign Link:                  Internal: resolves to your current ‘cashback retailer page’
              Display Rotation:               No




  7         submissiontechnology.co.uk                               Copyright 2010 Submission Technology Ltd.
Case Studies


                                                                Media Card 2010

               Case Study 1:
               Use of ‘Exclusive Deals’ Placement
               An online casino featured in Exclusive Deals for 5 days in February 2010
               highlighting an increased cashback offer:


                                               5 Days            During
                                                                                      Uplift
                                               Before          Promotion

                Unique Visitors                  26                408               1569%

                Sales                             5                76                1502%

                Conversion Rate                19.2%             18.6%                Neg.



               A quick-fire promotional that rendered some 15 times more visitors and sales for
               a client who requested a quick delivery with excess budget.




   8           submissiontechnology.co.uk                     Copyright 2010 Submission Technology Ltd.
Case Studies


                                                                 Media Card 2010

               Case Study 2:
               Use of ‘Big Thanks’ Placement
               A mid-market home insurance provider was placed in the ‘Big Thanks To’ space
               for three months promoting a long-term commission increase:


                                              3 Months            During
                                                                                       Uplift
                                               Before           Promotion

                Unique Visitors                  1436              4350                303%

                Sales                             95                320                336%

                Conversion Rate                 15.1%              13.6%               -11%



               A long term strategy of setting a CPA slightly ahead of their nearest competitor,
               coupled with our long term placement, achieved a steady uplift in both visitors
               and sales. Although CR dipped slightly, this is an inevitable consequence of
               driving more people to visit in the insurance sector.




   9           submissiontechnology.co.uk                      Copyright 2010 Submission Technology Ltd.
Case Studies


                                                                Media Card 2010

               Case Study 3:
               Use of ‘Retailer Promotions’ Placement
               A leading fashion/department store featured in ‘Retailer Promotions’ for two
               weeks in Autumn ’09 with the message of a new customer discount and
               increased cashback.


                                              2 Weeks            During
                                                                                       Uplift
                                               Before          Promotion

                Unique Visitors                  566               1417                250%

                Sales                             62                146                235%

                Conversion Rate                10.95%             10.3%                Neg.

                AOV                            £69.17             £79.08              14.3%



               The merchant reported some 30% of sales generated were from new
               customers; significantly higher than the norm from incentive sites.


               The AOV is also interesting to note; increasing cashback tends to have a direct
               upwards affect on AOV.




 10            submissiontechnology.co.uk                      Copyright 2010 Submission Technology Ltd.
Required Investment


                                                               Media Card 2010

                      Sponsorship Packages
                                                             Normal
                                                                         Discount         Total:
                                                              Value
                            Platinum
                            Retailer Promotions
                            My Account Overlay
                            Solus Mailing (FreebieGB List)
                            Page Peel
                            Homepage Banner
                            Don’t Miss Out
                                                             £9,200         60%          £3,680
                            Exclusive Deals
                            Big Thanks To
                            Newsletter Inclusion
                            Category Placement
                            Gold
                            Page Peel
                            Homepage Banner
                            Don’t Miss Out
                            Exclusive Deals                  £6,200         55%          £2,790
                            Big Thanks To
                            Newsletter Inclusion
                            Category Placement
                            Silver

                            Don’t Miss Out
                            Exclusive Deals
                            Big Thanks To                    £3,500         50%          £1,750
                            Newsletter Inclusion
                            Category Placement

                            Bronze
                            Exclusive Deals
                            Big Thanks To
                            Newsletter Inclusion
                                                             £2,700         50%          £1,350
                            Category Placement


  11                  submissiontechnology.co.uk              Copyright 2010 Submission Technology Ltd.
Required Investment


                                                                                  Media Card 2010

                      Rate Card
                       Home Page                Size                     Details                 Rotation Monthly

                       Page Peel              500 x 500    GreasyPalm Page Peel                      Yes      £1,500
                                                           Prominent position run of site/run
                       Exclusive Deals           Text                                                Yes      £1,500
                                                           of network
                                              125 x 125
                       Don’t Miss Out                      Homepage placement run of network         Yes       £800
                                               plus Text
                                                                                                       Platinum
                       Retailer Promotions       Text      Min. guarantee three days placement
                                                                                                     Sponsors Only
                       Big Thanks To             Text      Run of site/run of network                Yes       £700

                       Home Page Banner       468 x 60     Above the fold, GreasyPalm only           Yes      £1,200



                       Sub-Category             Size                     Details                 Rotation Monthly
                       (Rates Per Month)

                       Category Placement        Text      Prominent position within category        Yes       £200



                       Miscellaneous            Size                     Details                 Rotation Monthly

                       My Account Overlay        Text      Run of network                            Yes      £1,500

                       Newsletter Inclusion      Text      Featured position                         Yes       £300
                                              600 x 140
                       FreebieGB Mailing       banner      Solus, 1.2 million recipients             No       £1,500


                      For more information or to book your
                      placements please contact:

                      Lee Bromiley:      lee@submissiontechnology.co.uk
                      Ryan Elliott:      ryan@submissiontechnology.co.uk
                      Tel:               0207 183 1653




  12                  submissiontechnology.co.uk                                Copyright 2010 Submission Technology Ltd.

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Submissiontech mediacard

  • 1. Introduction Media Card 2010 Submission Technology Tenancy Opportunities About Us Submission Technology launched the UK’s first cashback website, GreasyPalm, in 2003. Since then our portfolio has gone from strength to strength. Securing the domain cashback.co.uk and powering ‘white label’ cashback solutions for a number of premium corporate partners. Today, over 1.9 million UK consumers are registered to one of our cashback solutions. Tenancy Opportunities: Increased exposure and sales Our new tenancy opportunities allow you to ensure premium placement across our portfolio of sites to maximise your brands exposure and generate a significant increase in sales volume. 1 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 2. Solutions Media Card 2010 GreasyPalm.co.uk Placements Home Page Banner Don’t Miss Out Big Thanks To Retailer Exclusive Promotions Deals 2 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 3. Solutions Media Card 2010 CashBack.co.uk Placements Big Thanks To Exclusive Deals Don’t Miss Out Retailer Promotions The navigation and promotional placements of the cashback.co.uk site are replicated across our white label partners too. 3 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 4. Solutions Media Card 2010 Exclusive Deals Exclusive Deals Exclusive Deals provides a text headline on each cashback.co.uk sites homepage. In addition each offer is displayed on rotation, run of site in a high profile position above the fold position. Availability: Run of Network Format: Text Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 4 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 5. Solutions Media Card 2010 GreasyPalm.co.uk Page Peel Page Peel (500 x 500 pixels) The page peel sits in the top right hand corner of the GreasyPalm.co.uk homepage. The standard view provides a compact ‘attention grabber’ image which on roll over peels back to reveal the custom creative as illustrated above. Availability: GreasyPalm only Format: Image Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 5 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 6. Solutions Media Card 2010 Account Overlay Account Overlay Second only to the homepage, the most trafficked pages of the cashback network is the ‘My Account’ page. The My Account Overlay allows you to provide a text only message Availability: Run of Network Format: Text only Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: Yes 6 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 7. Solutions Media Card 2010 Category Placement Category Placement Headline the product category applicable to your products or services. The impact of this placement is substantial; your brand will appear at the top of every page of the category that’s most relevant to you. Availability: Run of Network Format: Text only Production: Provided by Submission Technology Campaign Link: Internal: resolves to your current ‘cashback retailer page’ Display Rotation: No 7 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 8. Case Studies Media Card 2010 Case Study 1: Use of ‘Exclusive Deals’ Placement An online casino featured in Exclusive Deals for 5 days in February 2010 highlighting an increased cashback offer: 5 Days During Uplift Before Promotion Unique Visitors 26 408 1569% Sales 5 76 1502% Conversion Rate 19.2% 18.6% Neg. A quick-fire promotional that rendered some 15 times more visitors and sales for a client who requested a quick delivery with excess budget. 8 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 9. Case Studies Media Card 2010 Case Study 2: Use of ‘Big Thanks’ Placement A mid-market home insurance provider was placed in the ‘Big Thanks To’ space for three months promoting a long-term commission increase: 3 Months During Uplift Before Promotion Unique Visitors 1436 4350 303% Sales 95 320 336% Conversion Rate 15.1% 13.6% -11% A long term strategy of setting a CPA slightly ahead of their nearest competitor, coupled with our long term placement, achieved a steady uplift in both visitors and sales. Although CR dipped slightly, this is an inevitable consequence of driving more people to visit in the insurance sector. 9 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 10. Case Studies Media Card 2010 Case Study 3: Use of ‘Retailer Promotions’ Placement A leading fashion/department store featured in ‘Retailer Promotions’ for two weeks in Autumn ’09 with the message of a new customer discount and increased cashback. 2 Weeks During Uplift Before Promotion Unique Visitors 566 1417 250% Sales 62 146 235% Conversion Rate 10.95% 10.3% Neg. AOV £69.17 £79.08 14.3% The merchant reported some 30% of sales generated were from new customers; significantly higher than the norm from incentive sites. The AOV is also interesting to note; increasing cashback tends to have a direct upwards affect on AOV. 10 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 11. Required Investment Media Card 2010 Sponsorship Packages Normal Discount Total: Value Platinum Retailer Promotions My Account Overlay Solus Mailing (FreebieGB List) Page Peel Homepage Banner Don’t Miss Out £9,200 60% £3,680 Exclusive Deals Big Thanks To Newsletter Inclusion Category Placement Gold Page Peel Homepage Banner Don’t Miss Out Exclusive Deals £6,200 55% £2,790 Big Thanks To Newsletter Inclusion Category Placement Silver Don’t Miss Out Exclusive Deals Big Thanks To £3,500 50% £1,750 Newsletter Inclusion Category Placement Bronze Exclusive Deals Big Thanks To Newsletter Inclusion £2,700 50% £1,350 Category Placement 11 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.
  • 12. Required Investment Media Card 2010 Rate Card Home Page Size Details Rotation Monthly Page Peel 500 x 500 GreasyPalm Page Peel Yes £1,500 Prominent position run of site/run Exclusive Deals Text Yes £1,500 of network 125 x 125 Don’t Miss Out Homepage placement run of network Yes £800 plus Text Platinum Retailer Promotions Text Min. guarantee three days placement Sponsors Only Big Thanks To Text Run of site/run of network Yes £700 Home Page Banner 468 x 60 Above the fold, GreasyPalm only Yes £1,200 Sub-Category Size Details Rotation Monthly (Rates Per Month) Category Placement Text Prominent position within category Yes £200 Miscellaneous Size Details Rotation Monthly My Account Overlay Text Run of network Yes £1,500 Newsletter Inclusion Text Featured position Yes £300 600 x 140 FreebieGB Mailing banner Solus, 1.2 million recipients No £1,500 For more information or to book your placements please contact: Lee Bromiley: lee@submissiontechnology.co.uk Ryan Elliott: ryan@submissiontechnology.co.uk Tel: 0207 183 1653 12 submissiontechnology.co.uk Copyright 2010 Submission Technology Ltd.