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Qualitative vs. Quantitative Research Qualitative-investigations which use sensory methods such as listening or observing to gather & organize data into patterns or themes Quantitative-investigations in which numbers are used to measure variables such as characteristics, concepts or things.
Qual quan

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Qual quan

  • 1. Qualitative vs. Quantitative Research Qualitative-investigations which use sensory methods such as listening or observing to gather & organize data into patterns or themes Quantitative-investigations in which numbers are used to measure variables such as characteristics, concepts or things.