This document discusses partnerships and their benefits for organizational growth. It begins by defining a partnership as a cooperative relationship between people or groups who agree to share responsibility for a specific goal. The document then outlines different types of partnerships like technical, pro bono, media, fundraising, and brand partnerships. It provides an example of a successful partnership between a Girl Scouts organization and State Street bank where girls learned skills and both organizations benefited through publicity and employee engagement. The document encourages identifying potential partnership opportunities to open doors, access new resources, and help organizations grow in a mutually beneficial way.
4. TODAY’S SESSION
- What does a partnership mean?
- Different types of partnerships
- Why do we use these partnerships & what does
success look like?
- Examples of successful partnerships
- Identify our individual partnership needs
- Next steps
5. The definition of partnership
partnership : a cooperative relationship
between people or groups who agree to
share responsibility for achieving
some specific goal
“The great
marriages are
partnerships. It can't
be a great marriage
without being a
partnership” – Dame
Helen Mirren
6. Different types of partnerships
• Technical partnerships – provide expertise usually in
return for payment e.g. website or IT skills
• Pro bono partnerships – offer services free of charge
eg. legal, marketing etc.
• Media Partnership – raise profile for your
organisation or an event, offering access to new
channels
• Fundraising partnership – partnering with a company
or individual to raise money
• Brand Partnership - aligned values
7. Different Types of Partnerships Exercise
- What Partnerships do you have already?
- What kinds of partnerships could you have?
8. Exercise 2: Why do
we use different
types of
partnerships?
Pro’s & Cons of different
types partnerships?
9. How we can use partnerships for
growth
• Open new doors & meet new contacts
• Don’t be limited by your own resources
• Can’t be an expert in everything
• Raise money
• Grow & diversify membership
• Exposing girls to new experiences
10. &
• Development Day for Girls
• Benefits to Girl Scouts – tangible skills learned,
encouraged girls to be ambitious, role models,
friendship & FUN
• Benefits to State Street – employee engagement,
motivational experience, CSR credentials, local
media?
13. &
What made it successful?
- Started with who they knew already
- Mutually beneficial
- Tangible results
- Kept it simple
- Potential to grow and develop
What was the Impact?
- Long term relationship building – philanthropy opportunities
- Mentoring opportunities
- Role models
- Life skills
14. Identifying your
Partnership needs….
- What sort of partnership could you benefit from?
- How would it help you grow?
- What next steps can you take to make it happen?
15. “One of the main lessons I have learned during my five years as Secretary-
General is that broad partnerships are the key to solving broad challenges.
When governments, the United Nations, businesses, philanthropies and civil
society work hand-in-hand, we can achieve great things”
Ban Ki-Moon, Secretary General of UN
Ultimately the more we network and create new partnership the wider our membership base will grow as we broaden out the experiences and skills we are able to offer our girls
Now I’m going to talk you through an example of a successful partnership that I learned about the other day :