2. About It’s about anything and everything related to your system. Our aim is to deliver our services efficiently so as to make people believe that PAN-A-CEA is the only solution.
3. Our Mission “ The aim of our company is to provide a one stop solution in an environmental friendly way. We thrive for quality of products and services, and to build a bond of trust among all the customers and the employee of our company “
4. Vision “ Keep evolving in our business and to create trust in customer’s mind ”
5. Concept Product: Laptops & Desktops Services: Maintenance & Repairing Why? : Potential market to tap, as it is dominated by unorganized sector. About 90% of the market has assembled system’s Aim: To create a loyal customer base Inspired By: Organized retail outlets of mobiles, automobiles.
10. In Depth System Repairing & Maintenance Aim to create a Customer Base – Memberships To initiate a market for system maintenance Promote Laptop Maintenance & Repairing - Our premier Market End to End service
11. Contd… Resale of Laptops & Desktops Concept: A new concept in itself i.e resale of laptops Why?: Laptops have been widely used in India since 5 years, right time for people to think of selling Laptops. Desktops reselling is a prominent market. Strategy : Maintaining a range of Laptops, and to create a potential customer base.
12. Contd… Hardware & Software Direct Sales: requirement coming direct from customers Indirect Sales: requirement coming from our repairing and maintenance department Promotion of Original software
13. Contd… Requirement Channel Connecting different verticals Keep a track of upcoming requirement so as to maintain an inventory
14. Target Customers Maintenance: People who have systems, and warranty period has expired. Resale: Corporate houses, college going students, colleges, incubation centers. E-Waste: Corporate houses, Maintenance department.
15. Creating Customer Base Random customers: To convert these customers into our memberships customers. Memberships: A strategy to make a loyal customer base. Resale Customers: Corporate houses who promote this concept, and other target market.
16. Marketing Strategy Social Media Marketing: Advertisement through our networks, less investment. Selected Places: Metro stations, selected colleges and happening hanging joints. Fliers: In daily newspapers popular among students.