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Test Powerpoint for IMTK 120
- 2. AGENDA • What is Social Media? • Social Media in the Corporate World • Social Media and the IT World • Benefits of Social media • Conclusion
- 3. INTRODUCTION • What is social media: • Social media is a media with a two way street • Not only can you get the news or information but you can also add to it • Social media can give you a opportunity • Social media To Keep in touch
- 4. SOCIAL MEDIA IN THE CORPORATE WORLD • Time is spent on social networks each day Motivation to follow a brand or to join a brand page.
- 5. SOCIAL MEDIA AND THE IT WORLD • Social Media plays a vital role in IT industry • "Research by Sirius Decisions and Forrester points out that 70% of B2B and over 80% of IT decision-makers are using social media to learn and validate information about their B2B purchases,“ “Quote from Suhela Dighe”
- 6. BENEFITS OF SOCIAL MEDIA • "Social has become a core part of our business and is now our most efficient marketing channel. We generated over £2m of direct sales from social platforms in 2012 and over the past year we have seen a 122% increase in orders from social networks. With social, we're also able to accurately track the value of socially engaged fans. Our research has shown that average revenue increases by 24% once an existing customer becomes a fan.“ “Quote from Adam Stewart”
- 7. CONCLUSION • Social media is a must to grow and to be successful in todays market • Social media is a easy and cheap way to expand Social media is expected now days. • Social media gives the customer a opportunity to tell you want they want
- 8. REFERENCES • Anderson, T. (2013, August 15). Social media marketing in the technology sector. theguardian.com. Retrieved March 30, 2014, from http://www.theguardian.com/technology/2013/aug/15/social-media-marketing-in- the-technology- sector • BASHAR, A., AHMAD, I. A., & WASIQ, M. W. (n.d.). Join Academia.edu & Share your research with the world. EFFECTIVENESS OF SOCIAL MEDIA AS A MARKETING TOOL: AN EMPIRICAL STUDY. Retrieved March 30, 2014, from http://www.academia.edu/2948659/EFFECTIVENESS_OF_SOCIAL_MEDIA_AS_ A_MARKETING_TO OL_AN_EMPIRICAL_STUDY • Nations, D. (n.d.). What is Social Media?. About.com Web Trends. Retrieved March 30, 2014, from http://webtrends.about.com/od/web20/a/social- media.htm
Editor's Notes
- For NW Technologies social media is a untapped resource to get there name and products out there for a everyday growing revenue.
- Top ChartThis chart shows why it is so important for a business on any type to start getting into social networking. Considering this shows people are on social sites on a daily basis it is a huge revenue asset. Bottom Chart68% of people follow a brand because of advertisement and invitations. A lot of the time invitations come from other friends and people you know. Have the right brand and it well spread fast and quickly.
- Bullet 2Quote from SuhelaDighe, social media marketing director, EMEA, for global information management company EMCB2B (Business to Business)A lot of companies do there research or get there recommendations for a product from social media sites. Social Media is a great way to show your technology. A IT company it is a must be up to date with the newest technology out there and social media is the way to do it
- Quote fromAdam Stewart, marketing director at online tech retailer Rakuten's Play.com,Social media is one of top marketing revenues available today. If you want to stay on top especially in the technology field you have to be up to date with newest trends today.