RM Applications Sdn Bhd has been featured as Company of the Month by Insights Success Magazine. RMA provides bespoke technology solutions for conventional and Islamic financial institutions in the areas of Remittance & Payments, Asset Liability Management & Liquidity (Basel 3) Reporting Data Mart, MFRS9, Vehicle Inspection Management System (VIMS), ETL Consulting, SSIS Consulting, Customized Data Mart, Localization and integration of Partners' Solutions.

1. Company: Brief:
Management: Website:
RM Applications RMA provides technology solutions for
conventional and Islamic financial
institutions in the areas of Remittance &
Payments, ALM & Liquidity (Basel 3)
Reporting Data Mart, ETL Consulting,
SSIS Consulting, Customized Data Mart,
Localization and integration of Partners'
Solutions
www.rma.com.myLokesh Gupta
Co-founder
BI and Analytics:
Revolutionizing the World of Data
eeing the evolving landscape in the data analytics space and rising growth of business intelligence services,
SInsights Success has shortlisted “The 10 Most Promising BI and Analytics Solution Providers, 2018” that are
leveraging the potential of data in the most effective and swift manner to bring-forward operational efficiency in
the most cost-effective manner.
Featuring as the Cover Story of the issue, we have Snype, a leading BI company specializing in the massive treatment
of data especially in telecommunication, banking, and fintech verticals, among others.
Standing out as our Company of the Month feature, RM Applications provides technology solutions for conventional
and Islamic financial institutions in the areas of Remittance & Payments, ALM & Liquidity (Basel 3) Reporting Data
Mart, ETL Consulting, SSIS Consulting, Customized Data Mart, Localization and integration of Partners' Solutions.
And our Brand of the Month feature, Wipro Promax, which is a world–leading specialist in delivering a combination
of Trade Promotion Management and Optimization Solutions for Consumer Goods Companies to maximize returns on
trade promotions.
Additionally, we also have featured Algomus, which is the world's first Enterprise Analytical Workbot, Algo, and ML
powered Collaborative Intelligence framework that enables anyone to collaborate and interact with their business data
in an easy and streamlined way; Panoply, which is an AI-driven and autonomous cloud data warehouse, wherein
clients can turn big data into insights in minutes without additional data engineering resources; RPMG, a business
intelligence platform that empowers clients' revenue performance by utilizing innovative business intelligence
techniques; Versium, which offers data, AI tools and analytics insights to understand, evaluate and achieve desired
marketing ROI for digital marketing campaigns;
Also, make sure to flip through our articles, written by our in-house editorial team; as well as CXO Standpoints of
notable industry personalities.
Let's dig-in shall we?

2. pool worldwide. RMA continues to generate growth for its
clients with cutting-edge innovation and latest tech
solutions. The company also fosters a culture of honesty,
integrity and business ethics to provide clients with a
reliable solution provider.
A Venture Guided by Original Insights
It is important for companies to understand its clients and
its concerns before offering them a complete solution. This
is how RMA came into the fore of BI and Analytics. After
speaking to its clients, RMA founders realized that the
existing Enterprise Data Warehouse was not able to meet
the requirement of its clients. At the time, data
standardization, data quality, replicating original data values
were not up to the mark for many businesses. Hence, RMA
founders decided to adopt bespoke data marts, which were
more efficient and provided value of money in each case.
Data marts met the requirements of RMA clients by making
the semi-processed data available. This made it easier for its
clients to feed the data into Risk and Regulatory Reporting
engine to generate reports and conduct further analysis.
Currently, RMA provides a range of solutions along with
data mats to further boost the business of its clients. Its
added solutions include data management for Asset
Liability Management, Basel 3 (Liquidity), Fund Transfer
Pricing, MFRS9 (Malaysian Financial Reporting Standards)
and other Regulatory Reporting.
With an unwavering thought of “Why it can’t be
done?” a group of professionals with boasting
years of experience within the finance and
banking industry joined hands to form RM Applications
Sdn. Bhd. (RMA) – a MSC status boutique software
company. Based out of Kuala Lumpur, Malaysia, RMA
started its journey as a delivery oriented system integration
company and later went on to be a provider of end-to-end
bespoke technology solutions for Conventional and Islamic
Financial Institutions. The company successfully delivers
leading edge technology solutions in areas such as
Remittance & Payments, ALM & Liquidity Reporting Data
Mart, Data Management (ETL) Consulting & Development,
Bespoke Data Mart, Localization and integration of
Partners’ Solutions.
Core Values of RMA
RMA offers various solutions for its clients including
Consulting, Implementation, bespoke solution
development, Integration and Technology convergence. It
also offers Program and Process management and delivers
end-to-end business enabling IT solutions. Furthermore,
RMA has followed a simple but fundamental principle in
order to build great relationships with its clients. RMA has
invested in trust, faith, and respect in order to affirm its
long-term commitment to the clients. Over the years, RMA
has enabled its clients to meet their desired goals and
expectations time and again in order to build a large client
RM Applications:
APremiumProviderofAdvancedTechnologybasedRemittance,
RiskRegulatoryReportingDataManagementInnovativeSolutions
March 201801

3. “A Complete Range of Financial Solutions
RMA with constant innovation has been innovating with its products
consistently to make it easier for businesses to make finance look like a
cakewalk. The company achieves this goal through its offering of many fully
featured products, which cater to various demands of businesses. Some of
its flagship products are detailed below.
OmniRemit (Remittance Solution Suite) is a Remittance and Payment
Solution made for various types of Remittance Houses, Conventional and
Islamic Banks, offering Cross Border Remittance. The solution makes it
convenient for clients to engage in Online Remittance, Branch
Remittance, and Remittance Back Office solutions. The solution complies
with Bank Negara Malaysia’s legal requirements and also adheres to
AMLA guidelines. The solution features support for MoneyGram and
clients can avail straight through processing along with real-time
interface with cross border remittance corridors for transaction
processing.
OmniData (Risk/Reporting Data Mart) ETL Consultancy
specialize in meeting the needs of financial institutions like banks in
data repository for Asset Liability, Basel 3 Reporting Risk
Management Solution. The solution integrates various complicated
data computation methods and makes integration essential for Data
Company of the Month
Lokesh Gupta
Co-founder
RM Applications
March 2018 02

4. guide the company to solve some of the most difficult
challenges in IT innovations. He has worked in Financial
Solution Consulting, Regulatory Reporting, Data Mart
Development and Project management for over 17 years. At
RMA, he is involved in Asset Liability Management, Basel
III, Risk and Regulatory Reporting Data mart Development
as well as Remittance Payments Solution
implementations in the region. He regularly contributes to
the industry with his knowledge and insight. He has co-
authored four books in Islamic Finance and has also
published papers in various reputed magazines. RMA is
also blessed with a founding team that has a vast experience
in providing IT solutions. Under their leadership, RMA
continues to experiment and break new grounds in
unexplored areas. An example of such noteworthy
achievement is the recent launch of VIMS as part of their
AutoTech initiatives. The company founders are eager to
see RMA reach the pinnacle of success that they
relentlessly pursue with their hardworking and committed
group of employees and are called as RMATEs.
The Early Phase of Challenges and a Boundless Vision
for the Future
When RMA was in its early stages, it faced a vicious cycle
of challenges that many start-ups often face. As the
company had not yet built a reputation for itself in the
market, clients often preferred well-known solution
providers instead. The company also faced similar problems
in hiring new talent as employees also preferred to work
with an established company as opposed to an upcoming
one. All of this resulted in limited liquidity in cash flows for
RMA and consequently, stretched budget demands for
RD. RMA faced this challenge head-on by diversifying
into new segments and creating a niche for itself. As a result
of its early challenges, RMA today is in a position to
provide unique and original solutions to its clients. RMA in
its early stages developed client-specific products which
provided financially flexible business model such as
‘revenue sharing’ to its clients.
RMA believes in collaboration with Customers, Partners
and expand into new markets. RMA follows collaborative
and agile approach in creating bespoke solutions across the
digital value chain using Web and Mobile platform to
address the customers pain point and requirements. RMA
continues to take lessons from its initial phase to establish
itself as a key financial solution provider for its clients as
well as for its partners. RMA is now working towards data
models development for reporting using ‘R’, using QR
technology for payment, Blockchain integration with
OmnmiRemit for using digital assets such as crypto
currency and exploring Big Data as part of Data
Management Offerings.
feeds originating from sources such as Loans, Fixed
Deposits, Treasury, Trade Finance, Credit Card and other
banking systems. Raw data is modeled to match the
requirements of Risk Assets Liability Management
(ALM) solution. The data is further used to compute and
analyze customer behavior, economic valuation, interest
rate scenarios and wide range of other variables. These
solutions provide a simple, lightening quick and accurate
method of computation.
Vehicle Inspection Management System (VIMS) is a
solution designed to meet the needs of value-conscious used
vehicle buyers. The solution streamlines used vehicle
evaluation and inspection task, which is beneficial for
individual sellers and buyers as well as vehicle dealers. The
solution provides clients with the much needed certified
quality analysis based on standardized scoring,
transparency in inspection process. This helps enrich the
financial trade of used vehicles by legitimizing its true
value, and opens up new opportunities from a business
point of view. VIMS mobile ready interface allows
businesses and individuals to access the features in a
convenient manner and makes evaluation a systematic and
reliable process.
OmniAuth: OmniAuth is a convenient code generating
system, which relies on the latest smartphone technology to
authenticate a user. It employs Quick Response (QR) codes
based token system embedded in OmniAuth App. It allows
users to quickly and easily sign into a system by scanning
the QR Code displayed on a website. This is an advanced
form of token systems as compared to other systems which
expect users to manually enter a combination of numbers to
confirm their identity. It provides immense relief for
individuals and financial institutions which still rely on
physical token based solutions. Additionally, it is a more
secure form of authentication. Many websites currently use
a single factor system, which relies on a personalized login
and password. RMA solution enables users to use a mobile
phone as a second factor that would save time for users,
help them appreciate the efforts of financial institutions and,
in turn, can provide brand loyalty to brands.
RMA also plans to roll out a new product which would
connect merchants with consumers in a unique manner. The
solution named ‘OmniPay’ would allow payments to be
processed through the smartphone platform and also allow
debit from a virtual wallet or Intra bank account. The
innovative solution is in its final stage of development and
would likely go on floor in June 2018.
Guiding RMA into the Future
Lokesh Gupta is the Co-founder of RMA and continues to
March 201803