The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Today we all live and work in the Internet Century, where technology is roiling the business landscape, and the pace of change is only accelerating.
In their new book How Google Works, Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg share the lessons they learned over the course of a decade running Google.
Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes from Google’s history.
In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works is a new book that explains how to do just that.
This is a visual preview of How Google Works. You can pick up a copy of the book at www.howgoogleworks.net
Rand Fishkin discusses why content marketing often fails and provides 5 key reasons: 1) Unrealistic expectations of how content marketing works, 2) Creating content without a community to amplify it, 3) Focusing on content creation but not amplification, 4) Ignoring search engine optimization, and 5) Giving up too soon and not allowing time for content to gain traction. He emphasizes that content marketing is a long-term process of building relationships and that most successful content took years of iteration before gaining significant reach.
There are 1 million licensed stylists in the US but 40% of salon space goes unused daily. A new app allows stylists to rent unused salon space 3 times faster and for half the cost, saving owners in overhead. The app generates $33 in revenue per user for a $12 acquisition cost, 6 times the industry average, and has the potential to transform the $12.2 billion salon industry.
If you are like many people, even the thought of delivering a speech in front of an audience will get your palms sweating. The fear of public speaking ranks high among the most common phobias, and for good reason: most of us approach the situation with the wrong mindset, which in turn makes us live out our worst fears in a public forum.
As Michael Parker notes in IT’S NOT WHAT YOU SAY: How to Sell Your Message When It Matters Most (A TarcherPerigee paperback; on sale January 2016), our fixation on the content of our words – and not the presentation of ourselves – is what brings us down. Once the Vice-Chairman of London’s Saatchi & Saatchi, and one of the world’s most experienced advertising pitch men, having made more than 1,000 pitches in his successful career, Parker has learned first-hand that an effective presentation, a job interview, or even a speech at a wedding hinges on our ability to portray ourselves as passionate, relatable, and collected. But, if we are focused on what we say, and not how we act, we will fail to persuade our audience.
Applied in the boardroom, at the pulpit, or even in conversation, these tenets will help you present better in any situation.
Fight for Yourself: How to Sell Your Ideas and Crush PresentationsDigital Surgeons
Don't let your blood, sweat, and pixels be overlooked, great creative doesn't sell itself.
Every presentation is a story, an opportunity to sell not just your work, but what people actually buy — YOU.
This presentation will walk viewers through three core aspects of winning at any presentation, Confidence, Comprehension, and Conviction.
These concepts, central to your work as a creative professional, are backed by science and bolstered by thoughts from some of the world’s leading creative professionals.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Today we all live and work in the Internet Century, where technology is roiling the business landscape, and the pace of change is only accelerating.
In their new book How Google Works, Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg share the lessons they learned over the course of a decade running Google.
Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes from Google’s history.
In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works is a new book that explains how to do just that.
This is a visual preview of How Google Works. You can pick up a copy of the book at www.howgoogleworks.net
Rand Fishkin discusses why content marketing often fails and provides 5 key reasons: 1) Unrealistic expectations of how content marketing works, 2) Creating content without a community to amplify it, 3) Focusing on content creation but not amplification, 4) Ignoring search engine optimization, and 5) Giving up too soon and not allowing time for content to gain traction. He emphasizes that content marketing is a long-term process of building relationships and that most successful content took years of iteration before gaining significant reach.
There are 1 million licensed stylists in the US but 40% of salon space goes unused daily. A new app allows stylists to rent unused salon space 3 times faster and for half the cost, saving owners in overhead. The app generates $33 in revenue per user for a $12 acquisition cost, 6 times the industry average, and has the potential to transform the $12.2 billion salon industry.
If you are like many people, even the thought of delivering a speech in front of an audience will get your palms sweating. The fear of public speaking ranks high among the most common phobias, and for good reason: most of us approach the situation with the wrong mindset, which in turn makes us live out our worst fears in a public forum.
As Michael Parker notes in IT’S NOT WHAT YOU SAY: How to Sell Your Message When It Matters Most (A TarcherPerigee paperback; on sale January 2016), our fixation on the content of our words – and not the presentation of ourselves – is what brings us down. Once the Vice-Chairman of London’s Saatchi & Saatchi, and one of the world’s most experienced advertising pitch men, having made more than 1,000 pitches in his successful career, Parker has learned first-hand that an effective presentation, a job interview, or even a speech at a wedding hinges on our ability to portray ourselves as passionate, relatable, and collected. But, if we are focused on what we say, and not how we act, we will fail to persuade our audience.
Applied in the boardroom, at the pulpit, or even in conversation, these tenets will help you present better in any situation.
Fight for Yourself: How to Sell Your Ideas and Crush PresentationsDigital Surgeons
Don't let your blood, sweat, and pixels be overlooked, great creative doesn't sell itself.
Every presentation is a story, an opportunity to sell not just your work, but what people actually buy — YOU.
This presentation will walk viewers through three core aspects of winning at any presentation, Confidence, Comprehension, and Conviction.
These concepts, central to your work as a creative professional, are backed by science and bolstered by thoughts from some of the world’s leading creative professionals.
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)Board of Innovation
This document provides tips for creating engaging slide decks on SlideShare that garner many views. It recommends focusing on quality over quantity when creating each slide, using compelling images and headlines, and including calls to action throughout. It also suggests experimenting with sharing techniques and doing so in waves to build momentum. The goal is to create decks that are optimized for sharing and spread across multiple channels over time.
The Great State of Design with CSS Grid Layout and FriendsStacy Kvernmo
This document discusses the importance of doing work that you love and believe is great. It includes a quote from Steve Jobs about finding truly satisfying work by doing what you believe is great work and loving what you do. The rest of the document provides examples of challenges, questions, and discussions that commonly come up for designers in their work.
10 Engagement Lessons Learned From 1 Million Survey AnswersD B
Officevibe released a research report called The State of Employee Engagement based on 1,200,000 survey answers from employees in 157 countries. After analyzing the data, we discovered some truly shocking statistics about the state of engagement across the world.
This actionable webinar will show you how you can keep your employees happy and productive.
See the recording of the webinar:
http://bit.ly/2gjJg3o
Get all the free bonuses and extra tips:
http://bit.ly/2g7Q3xM
Content by Officevibe, the simplest tool for a greater workplace.
This is my talk for TEDx Youth. It's about the three lies about the teen-age that is preached by our day and age. If you want to watch the video of my talk using this Powerpoint deck, you can do so here: https://www.youtube.com/watch?v=Fo8RyQpPpUA
What does the future look like? Is it a dark space where we’re suffering from varying degrees of techamphetamine or are we heading towards a Utopian fantasy of abundance and harmony?
Understanding that our basic human needs and wants barely change, we explore the future state of a range of topics; from our need for physical sustenance through to our age-long fascination of transcending the limitations of our biology.
Looking at the future from a human perspective, our potential for greatness is teetering on a fine line between darkness and hope. We’re banking on the latter.
This document outlines Seth Familian's presentation on working with big data. It discusses key concepts like what constitutes big data, popular tools for working with big data like Splunk and Segment, and techniques for building dashboards and inferring customer segments from large datasets. Specific examples are provided of automated data flows that extract, load, transform and analyze big data from various sources to generate insights and populate customized dashboards.
We’re all trying to find that idea or spark that will turn a good project into a great project. Creativity plays a huge role in the outcome of our work. Harnessing the power of collaboration and open source, we can make great strides towards excellence. Not just for designers, this talk can be applicable to many different roles – even development. In this talk, Seasoned Creative Director Sara Cannon is going to share some secrets about creative methodology, collaboration, and the strong role that open source can play in our work.
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfsMarketingProfs
You know your company's story, but what's the right voice to use in telling it? Find out how to craft your company's storytelling voice. Ann Handley, chief content officer of MarketingProfs and author of "Content Rules" shares tips and ideas for crafting your brand's storytelling voice.
Top Productivity Working Hacks by Jan RezabJan Rezab
This document provides productivity tips from Jan Rezab, a serial entrepreneur. Some key points include:
- Manage time by thinking in "blocks" of one hour and maximizing productivity in each block.
- Use tools like Wunderlist, Podio and Slack for communication and organization in addition to email.
- Design meetings purposefully with clear agendas and action items. Follow up immediately.
- Find ways to be productive during activities like driving or flights by taking calls or responding to emails.
- Hiring an excellent assistant can help optimize schedules and respond to urgent requests so the entrepreneur's time is freed up.
10 Things your Audience Hates About your PresentationStinson
See it with animations! https://vimeo.com/179236019
It’s impossible to win over an audience with a bad presentation. You might have the next big thing, but if your presentation falls flat, then so will your idea. While every audience is different, there are some universal cringe-worthy presentation mistakes that are all too common. Whether you’re an amateur or a seasoned presenter, you should always avoid this list of top 10 things your audience hates. Are you committing any of these 10 fatal presentation sins?
For more presentation help, visit stinsondesign.com/blog
10 Ways Your Boss Kills Employee MotivationOfficevibe
This document outlines 10 ways that bosses can kill employee motivation, including micromanaging employees, focusing only on mistakes, dismissing new ideas, holding useless meetings, making empty promises, telling inappropriate jokes, not keeping their word, measuring employee success in the wrong way, setting unrealistic deadlines, and playing favorites. The document encourages bosses to listen to employee concerns to better motivate them.
9 Unique Traits of High-Performing TeamsWeekdone.com
High-performing teams have several traits in common that make them successful. Some of the key traits include embracing diversity of backgrounds, prioritizing work-life balance for all members, and maintaining laser-like focus on goals. These teams also engage well together both during formal meetings and outside of meetings through open communication. Fostering strengths of all members, healthy debates, and group cohesion are other characteristics of top teams.
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
This is the first SlideShare adaption of Timothy E. Johansson's 100 Growth Hacks in 100 Days. The growth hacks that's included in the slide are 1 to 10. Timothy is the front-end developer at UserApp (www.userapp.io).
The Productivity Secret Of The Best LeadersOfficevibe
Content by Jacob Shriar & Kevin Kruse.
In this Officeviibe presentation, you'll see:
- 3 biggest problems leaders face and what you can do to fix them
- The secret to time management
- Examples from great leaders
- You'll find bonus content
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
This document provides tips and advice for creating effective presentations. It discusses crafting a story-driven narrative, focusing on simplicity and reducing unnecessary content. Visual design recommendations include using imagery, asymmetry, and consistent formatting. The importance of practicing delivery techniques like moving away from the podium and making eye contact is also covered. The summary concludes by recommending further reading on public speaking and presentation skills.
The role of entrepreneurship in economic developmentAlexander Decker
This document discusses the role of entrepreneurship and small and medium enterprises (SMEs) in economic development in Nigeria. It provides definitions and theoretical frameworks of entrepreneurship. A study was conducted of 100 SMEs randomly selected across Nigeria to identify challenges they face. Major findings include that SMEs play significant roles in economic growth but have performed below expectations in Nigeria due to problems such as poor management skills, lack of infrastructure, and unstable government policies. The document argues that developing managerial capacity is important for strengthening SMEs and their contributions to the Nigerian economy.
The document contains predictions from various experts about trends in content marketing in 2014. Some key predictions include: short-form video, images and GIFs will see higher engagement than long-form content; the strategies behind paid, owned and earned content will continue to merge; more brands will hire chief content officers; and content marketing will be more closely tied to demand generation and measuring results.
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)Board of Innovation
This document provides tips for creating engaging slide decks on SlideShare that garner many views. It recommends focusing on quality over quantity when creating each slide, using compelling images and headlines, and including calls to action throughout. It also suggests experimenting with sharing techniques and doing so in waves to build momentum. The goal is to create decks that are optimized for sharing and spread across multiple channels over time.
The Great State of Design with CSS Grid Layout and FriendsStacy Kvernmo
This document discusses the importance of doing work that you love and believe is great. It includes a quote from Steve Jobs about finding truly satisfying work by doing what you believe is great work and loving what you do. The rest of the document provides examples of challenges, questions, and discussions that commonly come up for designers in their work.
10 Engagement Lessons Learned From 1 Million Survey AnswersD B
Officevibe released a research report called The State of Employee Engagement based on 1,200,000 survey answers from employees in 157 countries. After analyzing the data, we discovered some truly shocking statistics about the state of engagement across the world.
This actionable webinar will show you how you can keep your employees happy and productive.
See the recording of the webinar:
http://bit.ly/2gjJg3o
Get all the free bonuses and extra tips:
http://bit.ly/2g7Q3xM
Content by Officevibe, the simplest tool for a greater workplace.
This is my talk for TEDx Youth. It's about the three lies about the teen-age that is preached by our day and age. If you want to watch the video of my talk using this Powerpoint deck, you can do so here: https://www.youtube.com/watch?v=Fo8RyQpPpUA
What does the future look like? Is it a dark space where we’re suffering from varying degrees of techamphetamine or are we heading towards a Utopian fantasy of abundance and harmony?
Understanding that our basic human needs and wants barely change, we explore the future state of a range of topics; from our need for physical sustenance through to our age-long fascination of transcending the limitations of our biology.
Looking at the future from a human perspective, our potential for greatness is teetering on a fine line between darkness and hope. We’re banking on the latter.
This document outlines Seth Familian's presentation on working with big data. It discusses key concepts like what constitutes big data, popular tools for working with big data like Splunk and Segment, and techniques for building dashboards and inferring customer segments from large datasets. Specific examples are provided of automated data flows that extract, load, transform and analyze big data from various sources to generate insights and populate customized dashboards.
We’re all trying to find that idea or spark that will turn a good project into a great project. Creativity plays a huge role in the outcome of our work. Harnessing the power of collaboration and open source, we can make great strides towards excellence. Not just for designers, this talk can be applicable to many different roles – even development. In this talk, Seasoned Creative Director Sara Cannon is going to share some secrets about creative methodology, collaboration, and the strong role that open source can play in our work.
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfsMarketingProfs
You know your company's story, but what's the right voice to use in telling it? Find out how to craft your company's storytelling voice. Ann Handley, chief content officer of MarketingProfs and author of "Content Rules" shares tips and ideas for crafting your brand's storytelling voice.
Top Productivity Working Hacks by Jan RezabJan Rezab
This document provides productivity tips from Jan Rezab, a serial entrepreneur. Some key points include:
- Manage time by thinking in "blocks" of one hour and maximizing productivity in each block.
- Use tools like Wunderlist, Podio and Slack for communication and organization in addition to email.
- Design meetings purposefully with clear agendas and action items. Follow up immediately.
- Find ways to be productive during activities like driving or flights by taking calls or responding to emails.
- Hiring an excellent assistant can help optimize schedules and respond to urgent requests so the entrepreneur's time is freed up.
10 Things your Audience Hates About your PresentationStinson
See it with animations! https://vimeo.com/179236019
It’s impossible to win over an audience with a bad presentation. You might have the next big thing, but if your presentation falls flat, then so will your idea. While every audience is different, there are some universal cringe-worthy presentation mistakes that are all too common. Whether you’re an amateur or a seasoned presenter, you should always avoid this list of top 10 things your audience hates. Are you committing any of these 10 fatal presentation sins?
For more presentation help, visit stinsondesign.com/blog
10 Ways Your Boss Kills Employee MotivationOfficevibe
This document outlines 10 ways that bosses can kill employee motivation, including micromanaging employees, focusing only on mistakes, dismissing new ideas, holding useless meetings, making empty promises, telling inappropriate jokes, not keeping their word, measuring employee success in the wrong way, setting unrealistic deadlines, and playing favorites. The document encourages bosses to listen to employee concerns to better motivate them.
9 Unique Traits of High-Performing TeamsWeekdone.com
High-performing teams have several traits in common that make them successful. Some of the key traits include embracing diversity of backgrounds, prioritizing work-life balance for all members, and maintaining laser-like focus on goals. These teams also engage well together both during formal meetings and outside of meetings through open communication. Fostering strengths of all members, healthy debates, and group cohesion are other characteristics of top teams.
Inspired Storytelling: Engaging People & Moving Them To ActionKelsey Ruger
Most projects, presentations or initiatives are driven by facts and features the team believes will help them deliver a product or message. While facts and data are important for setting the stage and communicating goals, they’re rarely what persuades an audience or gets them to take action.
In this workshop, you will learn how to use that connection, by teaching basic skills in visual thinking and storytelling that will that transform projects and initiate action.
This is the first SlideShare adaption of Timothy E. Johansson's 100 Growth Hacks in 100 Days. The growth hacks that's included in the slide are 1 to 10. Timothy is the front-end developer at UserApp (www.userapp.io).
The Productivity Secret Of The Best LeadersOfficevibe
Content by Jacob Shriar & Kevin Kruse.
In this Officeviibe presentation, you'll see:
- 3 biggest problems leaders face and what you can do to fix them
- The secret to time management
- Examples from great leaders
- You'll find bonus content
10 Insightful Quotes On Designing A Better Customer ExperienceYuan Wang
In an ever-changing landscape of one digital disruption after another, companies and organisations are looking for new ways to understand their target markets and engage them better. Increasingly they invest in user experience (UX) and customer experience design (CX) capabilities by working with a specialist UX agency or developing their own UX lab. Some UX practitioners are touting leaner and faster ways of developing customer-centric products and services, via methodologies such as guerilla research, rapid prototyping and Agile UX. Others seek innovation and fulfilment by spending more time in research, being more inclusive, and designing for social goods.
Experience is more than just an interface. It is a relationship, as well as a series of touch points between your brand and your customer. Here are our top 10 highlights and takeaways from the recent UX Australia conference to help you transform your customer experience design.
For full article, continue reading at https://yump.com.au/10-ways-supercharge-customer-experience-design/
This document provides tips and advice for creating effective presentations. It discusses crafting a story-driven narrative, focusing on simplicity and reducing unnecessary content. Visual design recommendations include using imagery, asymmetry, and consistent formatting. The importance of practicing delivery techniques like moving away from the podium and making eye contact is also covered. The summary concludes by recommending further reading on public speaking and presentation skills.
The role of entrepreneurship in economic developmentAlexander Decker
This document discusses the role of entrepreneurship and small and medium enterprises (SMEs) in economic development in Nigeria. It provides definitions and theoretical frameworks of entrepreneurship. A study was conducted of 100 SMEs randomly selected across Nigeria to identify challenges they face. Major findings include that SMEs play significant roles in economic growth but have performed below expectations in Nigeria due to problems such as poor management skills, lack of infrastructure, and unstable government policies. The document argues that developing managerial capacity is important for strengthening SMEs and their contributions to the Nigerian economy.
The document contains predictions from various experts about trends in content marketing in 2014. Some key predictions include: short-form video, images and GIFs will see higher engagement than long-form content; the strategies behind paid, owned and earned content will continue to merge; more brands will hire chief content officers; and content marketing will be more closely tied to demand generation and measuring results.
Best practice in sales and marketing alignment B2B Marketing
The B2B marketing world has changed dramatically. Today's marketer must be technically proficient, possess strong analytical skills and be innovative in their approach to aligning effectively with their sales counterparts. They must determine how they will increase demand creation through effective lead generation, inbound marketing and more impactful sales enablement with the sales organisation.
In his keynote, John Neeson will review five best practice strategies that are leveraged by high growth organisations for better alignment and effectiveness. Specifically, he will address the following:
•A best practice demand creation framework
•Strategies that best practice organisations are using to effectively align marketing and sales
•A marketing model for inbound, outbound and sales driven demand creation
•Best practice demand creation for the channel
•Identification of buying cycle phases and alignment of marketing activities and budget according to sales requirements in each phase.
The world of SEO as we know it is drastically changing. The rise of content marketing, the new consumer decision journey, and Google's ever-evolving landscape are changing the way we think about search, social, content, and consumers. Check out this look forward into the future of SEO and content marketing.
Networking Tips for Introverts (and Shy Folks): Visual SketchnotesMarketingProfs
Feel too overwhelmed by networking? Are you an introvert in need of networking tips? On a Marketing Smarts podcast, we talk to Jill Foster, founder and blogger for LiveYourTalk, coaches executives, entrepreneurs, and others in public speaking and storytelling. She's also one of four fantastic keynote speakers who will present at the MarketingProfs B2B Forum in October. Jill provides simple, easy to remember tips for establishing genuine relationships at industry events. We covered how long to wait before reconnecting after an event, what to do when you hit one of those awkward pauses, and much more.
Data-Driven Marketing And Sales Predictions 2014 - Lattice EnginesLattice Engines
Sales and marketing professionals will become more data-driven in 2014 by:
1) Using customer insights and data about buyers' journeys to shorten sales cycles by 20% according to one prediction.
2) Modeling B2B sales and marketing after B2C by providing customers instant, real-time responses and value as consumers now demand from companies.
3) Leveraging data and analytics to develop deeper, role-specific customer understandings and insights to drive targeted conversations.
Four Public Speaking Tips From Standup ComediansRoss Simmonds
How do you give great presentations? How do you captivate an audience? How to you tell a story on a stage? This deck is filled with a handful of insights that answer these questions using inspiration from studying a handful of successful comedians.
The 3 Secrets of Highly Successful GraduatesReid Hoffman
Reid Hoffman outlines 3 secrets of highly successful graduates:
1. Develop a competitive advantage by leveraging your existing assets, aspirations, and market realities.
2. Proactively build and leverage your network, as opportunities are connected to people. Seek to help others within your network.
3. Take intelligent risks, such as internships or side projects, to learn and discover the best career path, rather than avoiding risk which is risky itself in a changing world. Playing it too safe minimizes learning.
Significance of entrepreneur in economic developmentmehakarora305
The document discusses the concept of entrepreneurship. It defines an entrepreneur as an individual who takes initiative to establish a business and works on their own risk. Entrepreneurs are key figures in economic growth who coordinate various factors of production, take risks, and innovate through new combinations. The document outlines different types of entrepreneurs and the functions they perform such as organizing, managing risk, innovating, and making decisions. Entrepreneurship is important for economic development as it generates employment, income, and innovation.
The document defines an entrepreneur as someone who creates a new business while taking risks and uncertainties in order to make a profit. It discusses various theories of entrepreneurship including economic, sociological, and psychological theories. It also covers characteristics, types, functions, and barriers of entrepreneurs. The stages of the entrepreneurial process include discovery, concept development, resourcing, actualization, and harvesting. Entrepreneurial culture and its components that promote entrepreneurship are also summarized.
The document discusses entrepreneurship and the entrepreneurial process. It defines entrepreneurship as taking risks to create new value through time and effort. The key functions of entrepreneurs are innovation, risk taking, and organizing new businesses. The stages of the entrepreneurial process include opportunity analysis, planning, acquiring funding, implementing plans, and growing the business. A business plan is also essential, outlining the industry, product/services, marketing, finances, and risks of the new venture.
The document discusses the evolution and concepts of entrepreneurship. It begins by outlining how entrepreneurship emerged as a factor of production in the 14th century with tax contractors. It then summarizes key thinkers' contributions, including Schumpeter viewing entrepreneurs as innovators. The document also defines entrepreneurship and an entrepreneur, examines theories of entrepreneurship including economic, sociological, and psychological perspectives. It discusses problems inhibiting entrepreneurship growth in India and concludes by comparing the pros and cons of entrepreneurship and defining intrapreneurship.
This powerpoint presentation defines entrepreneurship and discusses its history and modern applications. It begins by defining an entrepreneur as someone who organizes and manages a business while taking on financial risk. It notes that agricultural students have been involved in entrepreneurship since the early 20th century through programs like raising livestock and growing crops. Today, agricultural entrepreneurship can involve many diverse activities beyond farming like custom harvesting or operating a small engine repair service. The presentation concludes by discussing characteristics of successful entrepreneurs and different types like social and lifestyle entrepreneurs.
Lady Gaga has had immense success in her career through savvy marketing and connecting with fans. The document outlines 10 ways Lady Gaga has been a marketing genius, such as leveraging social media to engage with fans directly, giving fans a symbol to connect over, producing high quality music, and having a clear purpose and message in all her work. Overall, the key to her approach is being fearless in engaging authentically with fans and standing out from other artists.
It’s impossible to communicate the value of social media efforts when you’re using a metric like follower count. It’s easy to measure, but it doesn’t mean anything. You’ve got to put in the work to measure the right things so that you can determine whether your efforts are actually making a difference.
The document discusses entrepreneurship and introduces key concepts:
1) Entrepreneurship is creating something new of value by devoting time and effort while accepting risks and potential rewards.
2) An entrepreneur actively starts and leads their own business to grow and prosper by recognizing opportunities and managing resources.
3) Entrepreneurship can lead to innovation, job creation, and economic growth through organizing resources and creating new products/services.
Congratulations Graduate! Eleven Reasons Why I Will Never Hire You.Mark O'Toole
Over the past 20 years, I’ve been in hiring roles and have received thousands of resumes from new college graduates. I’ve interviewed many for real jobs and done my share of informational interviews. Sometimes I’ve hired people into entry-level positions. More often though, I haven’t.
Those who did not get the job were sometimes just not the right fit. Other times, they were trumped by a more impressive candidate or victim to some other random event mostly out of their control.
Too many had the background to make the cut or at least garner a second interview. But disastrous interviewing skills brought you down.
Here are my top reasons why I will never hire you.
The attention of the consumer has changed, so why hasn't the attention of the marketers? Learn to communicate with your consumers like the year that it actually is...
Rand Fishkin shares lessons learned from growing Moz over 10 years. Key lessons include: hiring slowly and firing carefully to maintain trust; humility is the most underrated predictor of success; core values like transparency and empathy are important but difficult to live by, especially in tough times; the path to growth and success is long and winding with many failures, not a steady climb. Marketing that helps people will be amplified, while directly promotional marketing is less effective. Serendipity and non-measurable efforts can have outsized impact, so invest in them alongside analytics-driven tactics.
The state of seo and internet marketingin 2012Евгений Храмов
This document summarizes a webinar on the state of SEO and internet marketing in 2012 presented by Rand Fishkin and Dharmesh Shah. The webinar covered how SEO and inbound marketing fit together, data from an SEO industry survey, emerging SEO tactics, and each presenter's top tips. Key findings included the growth of search and social media influence, exact match domains declining, brand signals becoming essential, and tips like solving for users, prioritizing speed and basics, and incentivizing content sharing.
The State of SEO and Internet Marketing in 2012HubSpot
This document summarizes a webinar on the state of SEO and internet marketing in 2012 presented by Rand Fishkin and Dharmesh Shah. The webinar covered how SEO and inbound marketing fit together, data from an SEOmoz industry survey, emerging SEO tactics, and each presenter's top tips. Key findings included the growth of search and social media influence, exact match domains declining, brand signals becoming essential, and tips like solving for users, prioritizing speed and basics, and incentivizing content sharing.
Online Reputation Management by Sir Eric Seyram A.Eric Seyram A.
Statistics show that, when it comes time to spend money, consumers prefer to do business with a brand they not only know, but trust. That means the average person is perfectly willing to do his or her due diligence, researching different companies and finding the one they believe to be the most credible and authoritative in the industry.
The best way to grow your business is to establish yourself as the industry leader, edging out your competition and attracting the right kind of clientele. This is done through brand enhancement, which leverages the power of online marketing to ensure that when a consumer conducts a Web search for your company’s name, they find a brand they immediately feel they can trust.
Your reputation is everything. Online reputation management services are designed to go into the world of social media, find mentions of your brand and protect against negative brand associations.
In today's social world, managing your online reputation is more critical than ever, whether it's your company brand or yourself as a brand and one thing is certain: everyone needs a ORM plan. My presentation will show how to set up a system that works every day, helps forward your brand's online goals, and is able to deal with negative chatter. Covering every day listening and messaging as well as reputation management for special events or crises, walking target audience through step-by-step instructions and tips that will help them build and maintain a positive online presence.
Whether you're a business, a blogger, or even a movie or music star, online reputation management is an important part of your life. Thanks to the Internet and social media, it's easy for customers to disseminate information (good and bad) to an increasingly large audience. So, be prepared: Establish a response plan, and build a solid online foundation for your reputation. And, above all, when crises arise, take action quickly.
Key presentation contents
• Why do you need an online reputation?
• Who cares about your online reputation?
• How can a negative online reputation affect you?
• How do you assess your online reputation?
• Ways to Build Your Reputation
• How to undertake Online Reputation Monitoring
• Prevent Reputation Problems
• An overview of the ORM industry
• ORM Strategy development
• Software recommendations
• Link Development
• Search Engine Optimization
• SEO Audits
• Social Media integration
• Content Creation
Rand Fishkin_SearchLove San Diego_Future Digital Marketing TeamsDistilled
Rand Fishkin provides tips for building great digital marketing teams, including recruiting top talent through reputation and social channels, hiring for cultural fit over just skills, and empowering marketers by giving them freedom, transparent goals, accountability, and training budgets. He advocates functional and project-based team structures and using tools like LinkedIn Premium, Resumator, Trello, and 15Five.
The document discusses the importance of hiring the right people and outlines a 10 step process for doing so, including developing a scorecard to define ideal candidates, building a database of potential hires, creating distinctive job postings, screening applicants, conducting interviews and reference checks, and making job offers. It notes that the costs of a bad hire can be 15 times the employee's annual salary, so following a rigorous hiring process is critical.
The document discusses lessons learned from building a 130+ person team at Moz. It provides 8 key lessons: 1) You can coach employees' skills but not their passion for the work. 2) Startups often make wrong hiring choices. 3) Company culture is defined by who is hired, promoted, and rewarded, not superficial perks. 4) Titles and management roles should not be the only path for influence. 5) Build a recruiting brand beyond just the product. 6) Beware of gimmicks like bonuses that can hurt company culture. 7) Create a clear vision and expectations that everyone understands. 8) Establish mechanisms for regular, structured feedback as the company scales.
Mark Porter (MongoDB) - From Started-up to Scaled-up: Growing Teams, Leaders,...Techsylvania
Mark Porter, CTO of MongoDB, gave a presentation on growing organizations from startups to scaled companies. He discussed how organizational structure, culture, and communication impact product design through Conway's Law. He emphasized the importance of clear principles or tenets, such as prioritizing security and correctness over features. Porter also noted how Dunbar's Number of 150 people impacts team sizes and relationships. At MongoDB, he aims for a culture of candor, empowerment, context, and safety to promote employee engagement and accountability. This approach has helped MongoDB continue growing while maintaining positive customer and employee outcomes.
Employer branding is about intentionally crafting a company's image, values, and work style to attract talent. A company's image should signal that it is forward-looking and progressive. Values of honesty and integrity are important to employees. An inspiring work culture with a sense of community keeps employees engaged and motivated. Social media allows companies to transparently communicate their brand to stakeholders.
Building Great Digital Marketing TeamsRand Fishkin
The document discusses how to build great digital marketing teams. It covers topics like recruiting top talent through reputation and social channels, hiring for cultural fit over just skills, empowering marketers through transparency, accountability, and goal setting. It also recommends tools for tasks like resume building, project management, and performance reviews that can help marketing teams succeed.
MozCon 2013 in Review summarizes SEO and inbound marketing best practices. It discusses how Moz got started as an SEO consulting firm and transitioned to a software company. Moz offers analytics, link exploration, and social media monitoring tools. The document defines SEO as improving a website to increase search traffic and inbound marketing as attracting customers through content. It provides tips on using different channels like organic search, links, and social media to attract traffic and highlights factors like on-page elements, links, and speed that help search rankings. The goal of inbound marketing is to attract and convert visitors at each stage of the sales funnel. The document stresses creating quality content to build relationships over paid links and emphasizes mobile optimization, A
Company building: Keeping your startup DNA when you grow your businessAmazon Web Services
Après-midi - Track 3 - S3 - Company building Keeping your startup DNA when you grow your business
Cette session vous a plû ? Si c'est le cas, n'hésitez pas à vous inscrire à notre Summit !
Slides from a presentation I gave at VC CEO portfolio summit on Unlearning as we scale enterprise software startups focusing on how to think about the "next-level people" and "dance with who brung ya" adages along with thoughts on generalizing the former adage, hiring next-level people, and unlearning in general, specifically with infering false causality for success.
Five keys to achieving entrepreneurial excellencehrt4
This document provides advice from successful entrepreneurs on keys to achieving excellence. [1] Carol Frank outlines five rules learned from mistakes including not believing bigger is better, putting all eggs in one basket, neglecting employees, trusting everyone, and ignoring finances. [2] Mark Graham discusses ten "commandments" Goldman Sachs used for business growth such as focusing on important clients and relationships. [3] Ravi Todi explains how embracing change, like merging his company, allowed for growth. [4] John Jankowski draws parallels between motorcycle racing and business regarding preparation, managing fear, and focus. [5] Michele Hecken outlines steps for leading a company while traveling including maintaining communication and transparency.
Increase Visibility and Personal Branding On LinkedIn VINCE FERRARO
Here are some tips for using LinkedIn appropriately:
- Do not use it solely to ask strangers for jobs, money, or favors. Build genuine connections first.
- Do not spam your connections with constant sales pitches or irrelevant updates. Provide value without expecting anything in return.
- Do not post unprofessional content like rants, jokes, or personal details. LinkedIn is for professional networking.
- Do not ignore connection requests or messages. Respond respectfully even if you're not interested.
- Do not have an empty or sparse profile. Take the time to fill it out thoroughly and keep it updated.
- Do not use a fake name or information. Represent yourself authentically.
The document discusses the importance of personal branding and managing your online presence and reputation. It provides tips for using LinkedIn to build your professional network and establish yourself as a leader in your industry, such as completing your profile, developing connections, participating in discussions, and regularly updating your status. It also notes that a personal branding agency can help with online reputation management and career development goals.
5 ways to optimise your website to achieve stronger enquiriesXpand Marketing
Are you looking to create a website or update your current one so you can generate more enquiries?
A well designed website with the right anatomy can drive targeted traffic, increase conversions and ultimately help your business grow.
Your website is your online storefront, so making sure it’s optimised to attract the right buyers, is key.
It can help improve your brand image, increase visibility, provide a better user experience, as well as be a cost effective marketing channel, due to its 24/7 availability.
So the question is, does your website attract and retain your prospects, or is it making them go to your competitors?
When assessing websites for clients, we regularly come across elements that are often overlooked. It’s these elements that help decide whether the website needs a simple refresh or a full redesign.
In this webinar attendees learned about the 5 ways to optimise their website to achieve stronger enquiries.
We covered:
- Knowing the journey you should take your website user through before they make that all important next step of contacting you.
- Having your audience personas in place in order to make sure your website is speaking to each one of them.
- Making sure your website has content that caters for different user habits.
- Making use of the right kind of imagery
- Building credibility through testimonials and reviews.
In the 15+ years, we’ve worked with business owners, designing and building websites that pack a punch.
And we shared some of our insights and experience in this webinar.
When you’re a first-time everything, you don’t know how to do anything.
Sarah Bird, CEO of $30-million-dollar-a-year software company Moz, spills her guts about the challenges of her first time making a successful startup. From spontaneous bacon parties to arduous product launches, Sarah takes you through the highs and lows of working towards an audacious mission.
Learn about failure, friendship and building something bigger than yourself.
The document provides information about the "Edison Club" at WorkShop, which offers members the opportunity to schedule and hold business meetings in a professional environment for $75 per month as an alternative to using local coffee shops. It notes that people meeting in coffee shops typically spend $90 per month and describes the advantages of the Edison Club space for presentations and closing deals. It also includes an article about the benefits of strategic partnerships and using behavioral assessments to ensure good cultural fits when hiring.
Similar to The Hard Truths of Entrepreneurship (20)
Get an early look at the marketing and customer research problems SparkToro exists to solve, beta product screenshots, use cases, and pricing/launch plans.
The Healthcare Search Landscape in 2019: SEO, Content Marketing, & MoreRand Fishkin
Rand Fishkin discusses key topics in healthcare SEO and digital marketing in 2019. He summarizes how Google's search algorithm is changing to favor direct answers and paid results over organic clicks. This could impact search behavior by increasing zero-click searches. Fishkin then provides recommendations for marketers to focus on controlling their brand presence, influencing content publishers, and shifting focus to long-tail keywords. He also explores the growth of Amazon and voice assistants, and how influencer marketing has become difficult to track. Marketers are advised to build their brand organically before focusing on ads and conversions.
As web marketing undergoes its biggest shift in a decade, how we impact audiences needs to evolve. In this presentation, Rand shows how web marketers in content, search, social, and advertising (+ influencer marketing) can shift their strategic and tactical investments to align with what the big platforms offer, and how consumer behavior has changed, too.
Influencer marketing can be a powerful tactic, but the practice is far too narrow, and often focused on wrong metrics. In this presentation, Rand expands on what marketing through influence can do, and shows examples of a higher ROI form of marketing through channels of influence (not just Instagram & YouTube "influencers")
How to Kick Butt with Your Email OutreachRand Fishkin
Rand's presentation from Searchlove on how to get (almost) everything you've ever wanted with just an email. If you're trying to do email outreach to improve your content marketing, social media efforts, link building, public relations opportunities, networking, product feedback, and more, these slides are for you!
SEO on the SERPs - Brighton SEO Closing TalkRand Fishkin
Rand's presentation from Brighton SEO, Fall 2018 focusing on the shifts in Google's behavior toward the SERP and away from referring outlinking traffic.
7 Lessons That Would Have Made Me a Better EntrepreneurRand Fishkin
This document provides 7 lessons that would have made the author a better entrepreneur: 1) Focus on doing one thing well rather than many things, as it is easier to build a brand. 2) Prioritize crafting an emotionally resonant story over tactics or pursuing big markets. 3) Build for an audience you have a connection to rather than one you don't. 4) Launch products that early testers rave about rather than minimal viable products. 5) Get quality work done in fewer hours rather than long hours which reduces productivity. 6) Hire for cultural fit and train for competence rather than hiring the wrong people. 7) Have reasonable expectations of success and consider options beyond becoming a unicorn or failing.
Rand Fishkin discusses changes in search engine optimization (SEO) and search engine results pages (SERPs) in 2018. Google controls over half of all web searches but distributes traffic across different domains relatively evenly. Features like featured snippets and knowledge panels now make up a large portion of clicks. Marketers must adapt by optimizing for these features through content, links and other signals. Personalization also plays a bigger role, as Google tailors results based on location, device and user history. Overall, SEO requires a focus on providing helpful answers rather than just links.
One of the biggest reasons startups fail is the inability to scalably attract customers at low cost. In this presentation, Rand covers 8 reasons startups miss out on marketing success, and tips for how to overcome these pitfalls.
The Invisible Giant that Mucks Up Our MarketingRand Fishkin
Rand's presentation on the biases of cultural conditioning in the marketing world, and how history and media nudges marketers to make bad choices (along with loads of tactical SEO, social media, and content marketing tips).
The document discusses search trends and tactics for B2B SEO success in 2017. It provides data on search volumes and where people search showing that Google continues to dominate but is gaining more share. It also discusses different types of search results like featured snippets and how they impact organic click-through rates. Finally, it outlines six tactics for B2B SEO success, including optimizing for related precursor queries, publishing on platforms that easily rank, using lead magnets to capture content without barriers, recruiting influential contributors for links, and planning for a long-term investment with little short-term ROI.
How to Survive Google's Trojan Horsing of the WebRand Fishkin
Rand's presentation from Mozcon 2017 on how Google enters and often crowds out competitors in vertical search spaces (and how marketers can fight back against this threat).
What Startup Execs Need to Know About SEO in 2017Rand Fishkin
This document summarizes key points from a presentation on SEO in 2017 given by Rand Fishkin. The main points are:
1) Google dominates online traffic referrals, increasing its share to over 64% in 2017. Facebook and other major sites lost traffic share.
2) Most search happens on Google, with the average user searching 3-4 times per day on desktop and mobile. Click-through rates are higher for organic than paid search on Google.
3) Ranking in traditional search results may no longer be enough, as over 18 unique types of search engine results pages now appear, reducing organic traffic to some sites.
4) SEO does not work for every organization depending on
Google continues to dominate search and increase its share. According to data, Google's core search increased 5.9% from October 2016 to May 2017 while its closest competitors like Yahoo and Bing declined. Google distributes search traffic relatively evenly across sites while Facebook and YouTube tend to concentrate traffic on very large sites. Reddit and YouTube send the majority of their referral traffic to just a handful of top sites.
This presentation examines how Google's ranking systems have prioritized searcher-task-accomplishment, and how SEOs must respond by optimizing for this process.
Rand's presentation on how to select strategic, digital marketing investments for your brand. Advice: step back, stop doing what you're good at or what you've been hired/asked to do in order to figure out what channels and tactics might work even better.
4. 2001: Rand Drops Out of UW, Two
Classes Away from Graduating.
Rand in 2001... Thank god for beards.
5. 2005: After 4 Years of Hard Work, Rand
& His Mom Have Built…
$450,000 in personal debt
6. 2007: The Blog Rand Started to Learn More
About SEO Helps Moz Pay Off Its Debt!
The SEOmoz blog,
coded by Rand in
PHP (meaning it
barely worked).
7. Nov. 2007: Moz Raises $1.1mm from Ignition &
Curious Office to Make Software
7 employees and $80K in
the bank!
8. 2009, 2010, & 2011: We Try to Raise Money Three
More Times… All End in Failure
An email from an investor telling me not to
lose sleep, just days before they pulled
out of our signed term sheet
http://moz.com/rand/misadventures-venture-capital-funding/ and http://moz.com/blog/seomozs-
venture-capital-process
9. 2012: Thankfully, We’d Stayed Profitable!
Our pitch deck to VCs in 2011: http://www.slideshare.net/randfish/seomoz-pitch-deck-july-2011
10. April 2012: We Meet Brad Feld; He’s Dreamy
Brad wrote about TAGFEE: http://www.feld.com/wp/archives/2012/05/seomoz-tagfee-and-me.html
11. We Raise $18mm w/ Foundry & Ignition
http://moz.com/blog/mozs-18-million-venture-financing-our-story-metrics-and-future
12. We Raise $18mm w/ Foundry & Ignition
My favorite coverage was from TNW: http://thenextweb.com/insider/2012/05/01/awesome-seomoz-uses-popular-
internet-memes-to-announce-18m-funding-round/
13. 2012-2013: Moz Grows a Lot
Details from our CEO’s blog post on 2013 in review:
http://moz.com/blog/mozs-2013-year-in-review
14. Past 12 Months: We Hit Some Rough Patches
More about this: http://moz.com/rand/cant-sleep-caught-in-the-loop/
15. Jan. 2014: Rand Steps Down as CEO
http://moz.com/blog/final-post-as-ceo-sarah-bird-has-the-conn
19. Via: http://moz.com/rand/what-company-culture-is-and-is-not/
What Does “Culture Fit” Mean?
What Culture Is Not
• Whether you rock climb/surf/
hike/watch NFL/etc
• What kind of movies you like
• Bean bag chairs
• Nerf gun fights
• Catered lunches
• Mashed potato sculpting contests
judged by your auditors at Deloitte
(yes, we really did this at Moz, and it
was totally fun)
What Culture Is
Shared Values
Shared Priorities
Stylistic Cohesion
ValuesMission & Vision
Hiring, Firing, & Promotion Criteria
Cultural Fit =
21. Less Catchy, Better Advice:
Hire slow. Fire with a consistent,
empathetic process.
- Moz
Why? Because consistency in evaluating people and giving them time to improve is essential
to maintaining your reputation internally & externally. When firing happens fast, you create an
environment of fear, uncertainty, & mistrust.
23. In my experience, those who
think highly of themselves are
very hard to work with, and
those who don’t think about
themselves lack
self-awareness.
In my experience, both
confidence & arrogance are
correlated w/ poor results, while
self-deprecation is often
correlated w/ the right kinds of
humility.
25. Moz’s Core Values: TAGFEE
Transparent
Authentic
Generous
Fun
Empathetic
The Exception
We share what we do, what we learn, and
where we struggle openly and honestly.
We will be our true selves, never masking our
beliefs for commercial gain.
We seek to give without thought of return.
Work is only work if you make it so.
Our most important value – we strive to share the
emotions & experiences of others.
We strive to be the exception to the rule, and
to take the path less traveled.
26. http://moz.com/rand/diving-deep-on-tagfee/
Moz’s Core Values: TAGFEE
Transparent
Authentic
Generous
Fun
Empathetic
The Exception
Real values come
from a deep,
personal place in
the founders’
past/beliefs.
Real values are
disconnected from
opinions about what
will make the
business succeed.
27. When things go well, values are easy.
When things get rough, values are important.
“The core values embodied in our credo might be a
competitive advantage, but that is not why we have them.
We have them because they define for us what we stand
for, and we would hold them even if they became a
competitive disadvantage.”
- Ralph S. Larsen, CEO of Johnson & Johnson
http://www.jimcollins.com/article_topics/articles/good-to-great.html
28. Core Values Are the Glue that Holds Vision, Strategy,
Team, & Everything Else Together.
http://moz.com/rand/vision-based-framework/
29. Your Team Is Absorbing Far Less
Information than You Think
4
30. Like most CEOs, I sent emails, presented at
team meetings, and expected people to
internalize that information.
This is not the face of a
smart man.
31. Note: the percentages on this visual don’t have credible research behind them (though the broader concept does):
http://acrlog.org/2014/01/13/tales-of-the-undead-learning-theories-the-learning-pyramid/
32. Assuming knowledge that’s been shared once (or
even a few times) has been internalized by everyone
can create fatal pitfalls.
The same type of distribution happens
internally at organizations, too.
34. In Many Organizations, the Only Path for Career
Growth is to Become a People Manager
Career path illustrations from a variety of companies & fields
35. See Daniel Pink’s Illustrated Video: http://www.youtube.com/watch?v=wdzHgN7_Hs8
What Makes Us Happy at Work?
Many people are not motivated or made
happy by managing others
36. And, People Managing is NOT the Only Skill of
Value to a Growing Company
http://moz.com/rand/if-management-is-the-only-way-up-were-all-fd/
37. At Moz, We’ve Built Two Tracks with Equivalent
Compensation & Recognition
http://moz.com/rand/if-management-is-the-only-way-up-were-all-fd/
Pay ranges at each level are
the same across both tracks.
38. At Moz, We’ve Built Two Tracks with Equivalent
Compensation & Recognition
http://moz.com/rand/swapping-drivers-on-this-long-road-trip-together/
I recently made the move from people wrangling to
individual contributor myself!
39. Building a company is really just
a cycle of failure & learning
that, from a distance, resembles
overnight success.
6
41. We compare ourselves and our success to outliers rather
than norms, and this brings great unhappiness.
We Imagine Entrepreneurship Looks Like This:
42. In Reality, It Looks More Like This:
Geraldine’s Travel Blog: http://everywhereist.com
44. For 2 years, she never broke 100 visits/day.
In Reality, It Looks More Like This:
45. This is where most people give up.
In Reality, It Looks More Like This:
46. These days, she gets 100,000+ visits each month
In Reality, It Looks More Like This:
47. Every first-time founder I’ve ever talked to shares a
story that looks a lot like this one.
You are not alone.
In Reality, It Looks More Like This:
48. The Price of Success is
Failure after Failure after
Failure*
* Hopefully, each of those failures provides an opportunity to learn.
49. 1) Moz is by no means perfect.
Critical Caveats:
2) Getting this stuff right does not
guarantee success.
3) These lessons were hard learned by
me & Moz. I share them in the hopes of
saving you that same pain.
50. Rand Fishkin, Individual Contributor, Moz
@randfish | rand@moz.com
The Hard Truths of Entrepreneurship
Online: bit.ly/mozhardtruths