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5.
Reintermediation occurs when:
the power of existing intermediaries increases.
direct interactions between buyers and sellers are replacing the role of intermediaries.
new uses are discovered for mature products.
new kinds of intermediaries emerge.
6.
Reverse auctions are effective when:
There is a single seller and many buyers.
There is a single buyer and many potential sellers.
The buyer and seller are from different industries.
There is one buyer and one seller.
7.
The degree to which a customer will continue to buy from a specific vendor over time is called
customer:
a. trust.
b. satisfaction.
c. loyalty.
d. relationship strength.
____ 8. Internet payments for items costing from a few cents to approximately a dollar are called
____.
a.
microtransactions
c.
micropayments
b.
mini transactions
d.
mini payments
____ 9. ____ is electronic junk mail, also known as unsolicited commercial e-mail.
a.
Spam
c.
Java
b.
CGI
d.
VPN
____ 10. A(n) ____ can be an elaborate smart card with a microchip or a plastic card with a
magnetic strip that records the currency balance.
a.
electronic card
c.
virtual card
b.
stored-value card
d.
credit card
____ 11. Application servers are usually grouped into two types: page-based and ____.
a.
script-based
c.
group-based
b.
server-based
d.
component-based
____ 12. A(n) ____ electronic wallet stores a consumer's information on his/her own computer.
a.
virtual
c.
server-side
b.
client-side
d.
online
____ 13. One way to be able to trace electronic cash is to attach a(n) ____ to each electronic cash
transaction.
a.
watermark
c.
name
b.
serial number
d.
digital certificate
____ 14. Which of the following provides a connection between e-commerce software and a
companys existing accounting system?
a.
Software
c.
Firmware
b.
Endware
d.
Middleware
____ 15. A(n) ____ attack occurs when hundreds or even thousands of people each send a
message to a particular address.
a.
mail bomb
c.
e-mail
b.
nuisance
d.
mass mail
5.
Reintermediation occurs when:
the power of existing intermediaries increases.
direct interactions between buyers and sellers are replacing the role of intermediaries.
new uses are discovered for mature products.
new kinds of intermediaries emerge.
6.
Reverse auctions are effective when:
There is a single seller and many buyers.
There is a single buyer and many potential sellers.
The buyer and seller are from different industries.
There is one buyer and one seller.
7.
The degree to which a customer will continue to buy from a specific vendor over time is called
customer:
a. trust.
b. satisfaction.
c. loyalty.
d. relationship strength.

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5.Reintermediation occurs whenthe power of existing intermediar.pdf

  • 1. 5. Reintermediation occurs when: the power of existing intermediaries increases. direct interactions between buyers and sellers are replacing the role of intermediaries. new uses are discovered for mature products. new kinds of intermediaries emerge. 6. Reverse auctions are effective when: There is a single seller and many buyers. There is a single buyer and many potential sellers. The buyer and seller are from different industries. There is one buyer and one seller. 7. The degree to which a customer will continue to buy from a specific vendor over time is called customer: a. trust. b. satisfaction. c. loyalty. d. relationship strength. ____ 8. Internet payments for items costing from a few cents to approximately a dollar are called ____. a. microtransactions c. micropayments b. mini transactions d. mini payments ____ 9. ____ is electronic junk mail, also known as unsolicited commercial e-mail. a.
  • 2. Spam c. Java b. CGI d. VPN ____ 10. A(n) ____ can be an elaborate smart card with a microchip or a plastic card with a magnetic strip that records the currency balance. a. electronic card c. virtual card b. stored-value card d. credit card ____ 11. Application servers are usually grouped into two types: page-based and ____. a. script-based c. group-based b. server-based d. component-based ____ 12. A(n) ____ electronic wallet stores a consumer's information on his/her own computer.
  • 3. a. virtual c. server-side b. client-side d. online ____ 13. One way to be able to trace electronic cash is to attach a(n) ____ to each electronic cash transaction. a. watermark c. name b. serial number d. digital certificate ____ 14. Which of the following provides a connection between e-commerce software and a companys existing accounting system? a. Software c. Firmware b. Endware d. Middleware ____ 15. A(n) ____ attack occurs when hundreds or even thousands of people each send a
  • 4. message to a particular address. a. mail bomb c. e-mail b. nuisance d. mass mail 5. Reintermediation occurs when: the power of existing intermediaries increases. direct interactions between buyers and sellers are replacing the role of intermediaries. new uses are discovered for mature products. new kinds of intermediaries emerge. 6. Reverse auctions are effective when: There is a single seller and many buyers. There is a single buyer and many potential sellers. The buyer and seller are from different industries. There is one buyer and one seller. 7. The degree to which a customer will continue to buy from a specific vendor over time is called customer: a. trust. b. satisfaction. c. loyalty. d. relationship strength.