4. The Legacy Tobacco Documents Library (LTDL) is a digital archive
of over 14.5 million internal corporate documents created by
the tobacco companies and affiliated industry organizations.
LTDL contains:
• memos
• scientific, financial, administrative reports
• letters
• notes
• meeting minutes and agendas
• marketing strategy presentations
• emails
• press releases
• videos
• etc…
5. MSA Collections
American Tobacco Philip Morris
Brown & Williamson RJ Reynolds
Council for Tobacco Research Tobacco Institute
Lorillard
Other Collections (40+)
British American Tobacco (BAT) Cigarette Chemistry
CA Tobacco Control (websites) Pollay Advertising
Canadian Tobacco Trials Marketing to Women
Health Warning Labels Trinkets and Trash
Liggett & Myers UCSF Brown & Williamson
Joe Camel - Mangini Lawsuit US Smokeless Tobacco
Gallaher
DATTA Transcripts (Depositions and Trial Testimony Archive)… etc.
6. Documents vs. Metadata
• Document image as PDF
• Full-text is searchable through OCR
• Restricted Document = NO IMAGE
• Information about a document
• Composed of fields
• Created by tobacco companies (MSA
collections)
7. Take a Tour…
• Popular Documents
• Papers Using Documents
• (articles, blog posts, publications, books)
• Search
• Save
• Questions
8. Keep in Touch
• @ltdlnews
• http://blog.legacy.library.ucsf.edu
Editor's Notes
Created a portal to all of our industry archives… right now we have LTDL and the drug industry documents but we are working on a food industry archive (first collections about sugar industry)
Still a work in progress but our main aim with the rebuild was to make it easier for a beginning to novice user find some good documents. We will be rolling out a login feature and some further enhancements as the year goes on so stay tuned!
A collection is a group of documents produced during litigation, focused on a particular topic, or assembled by a certain person or organization.
Examples: “Philip Morris”, “Trinkets and Trash Marketing” and “Indian Tobacco Industry”
MSA Collections are the documents from the 7 tobacco organizations that were a part of the Master Settlement Agreement and were ordered by the court to make all documents produced during litigation available. These are the big companies and the collections that are updated most frequently (monthly in some cases)
