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JumpstARt: Leveraging the Power of Immersive Learning and AR/VR in Transforming Volunteer Readiness
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- 1. Ericsson Internal | 2017-12-19 JumpstARt: LeveragingthePowerofImmersive LearningandAR/VRinTransforming VolunteerReadiness Ashley Crowe , Protima Talapatra ,Kelly Parsons Ericsson, GSNETX 06/18/2019
- 2. 2+ A picture is worth a thousand cookie boxes words Re-imagine Girl Scouts STEM volunteer and girl readiness as a digital partnership
- 3. Ericsson Internal | 2017-12-19 JumpstARt: LeveragingthePowerofImmersiveLearningandAR/VRin TransformingVolunteerReadiness — Diversity matters — Why STEM for girls — Ericsson-Girl Scouts alliance and what we have done so far — The STEM Centre of Excellence — Jumpstart for STEM and demo — The SpARk! App — Why: The background story — What: A brief overview — How: Product demo with features — Scalability — Future possibilities — The other part of the story
- 5. Ericsson Internal | 2017-12-19 + 5Tomorrow’s STEM Leadership Starts Today
- 6. Ericsson Internal | 2017-12-19 Apipelineofpowerfuldiversityforfuture
- 7. Ericsson Internal | 2017-12-19 Whatistobedone
- 8. Ericsson Internal | 2017-12-19 —Go-getters —Innovators —Risk-takers —Leaders … this is how the Girl Scouts interpret “G.I.R.L.”-power. TheG.I.R.L.power
- 9. Challenges 1. Building tomorrow’s workforce pipeline today 2. Ensuring volunteer readiness and willingness to lead STEM activities with our troops What have we done so far? ….
- 10. Ericsson Internal | 2017-12-19 The Girl Scouts of Northeast Texas (GSNETX), supported by Ericsson and other program partners, set up the STEM Center of Excellence in May 2018 – a first-of-its-kind, 92-acre living laboratory, located just 20 minutes from the tech hubs of Dallas, to introduce girls to the experiential skills critical for STEM-based careers. Howwecometogether TheSTEMCenterofExcellence
- 11. Ericsson Internal | 2017-12-19 DevelopingtheSTEMCentre Proximity Outdoor Space Workforce Solution
- 12. Ericsson Internal | 2017-12-19 JourneyofanewSTEMvolunteer High activation energy Too difficult Not sure where to start In-person attendance needed Very flexible Very rewarding Can’t wait for my best friend to join next year Too Tedious Not sure I want to come back next year What’s in it for me? Not sure how to transfer my gained volunteer skills and experiences to the marketplace Is my progress being tracked? Too complex Engage Me! Mobilize Me! Develop Me! Retain Me! Low activation energy One URL needed Intuitive All I need is my phone & internet access There is a record of my progress Win-win experience Digital badge on my LinkedIn resume for additional self-marketability ? !- 12 + Tomorrow’s STEM Leadership Starts Today
- 13. Ericsson Internal | 2017-12-19 — Increased user attachment — Volunteer readiness — Commitment — Improved presence — Greater enrollment and retention — Growing pipeline WhatJumpstartdidforGirlScouts
- 14. Jumpstart ! Troop Leader Readiness
- 15. Ericsson Internal | 2017-12-19 — Jumpstart: A proven Ericsson learning experience solution. — Collaboratively customized as a digital assistant for STEM volunteers in 2018 as part of the Ericsson-Girl Scouts Alliance. JumpstartforSTEM Ericsson Jumpstart is a learning solution that can — know, — prep, — guide, and — track and award digital badges … as a STEM volunteer learns and progresses. https://tinyurl.com/gsnetx-jumpstart
- 16. What are we doing next? The SpARk! App
- 17. Ericsson Internal | 2017-12-19 — The next step in 2019 for the Ericsson-Girl Scouts Alliance was to find a way to harness the power of experiential learning. . — The result was “SpARk!” – a mobile, augmented, and immersive way for girls visiting the STEM Center of Excellence to experience immersive learning. Why:Thebackgroundstory
- 18. Ericsson Internal | 2017-12-19 — Supplements the on-campus activities. — Leverages the curricula tailored for the standard Girl Scouts Program Grade Levels. — Targets next-generation learners through AR/VR/MR-based activities. — Allows playing around with scientific concepts, mechanical components, and technological capabilities within a real-life 3D environment. — Can be updated at ease. — Both web and mobile app-based. What:Abriefoverview
- 19. Ericsson Internal | 2017-12-19 Thecontentapproach — Structured into Subjects > Topics > Activities based on individual Program Grade Levels. — Five core subjects handpicked by the GSNETX in the first phase: Science, Technology, Engineering, Mathematics, and Ecology. — 24 topics as of now, aligned to GS USA STEM badges, covering a wide range of domains . — Game-based interactive content stimulates learners and significantly improves retention. — Choose-your-Mentor facility from a select list of leading women in science.
- 20. Ericsson Internal | 2017-12-19 Initialscreens ** Compatible with Samsung Galaxy Tab S4
- 21. Ericsson Internal | 2017-12-19 Gradelevel-basedaccess ** Compatible with Samsung Galaxy Tab S4
- 22. Ericsson Internal | 2017-12-19 Mentorvideos Play the video
- 23. Ericsson Internal | 2017-12-19 AugmentedReality Play the video
- 24. Ericsson Internal | 2017-12-19 On-campusmap Play the video
- 25. Ericsson Internal | 2017-12-19 Leaderboards(planned)
- 26. Ericsson Internal | 2017-12-19 Feedbackforms
- 27. Ericsson Internal | 2017-12-19 Interactivegame-basedlearning
- 28. Ericsson Internal | 2017-12-19 ImmersiveVirtualReality-basedinfo-nuggets ** Compatible with Samsung Galaxy Tab S4
- 29. Ericsson Internal | 2017-12-19 2Danimatedvideowithselectivelycuratedcontent ** Compatible with Samsung Galaxy Tab S4
- 30. Ericsson Internal | 2017-12-19 ARwithanimatedinteractivity Play the video
- 31. Ericsson Internal | 2017-12-19 ExplanatoryARinteractivitywith2Danimation ** Compatible with Samsung Galaxy Tab S4
- 32. Ericsson Internal | 2017-12-19 Learnasyouplay Play the video
- 33. Ericsson Internal | 2017-12-19 2Danimationstoelucidatescientificconcepts
- 34. Ericsson Internal | 2017-12-19 ARwith2Danimatedinteractivityto demonstratescientificprocesses Play the video
- 36. Ericsson Internal | 2017-12-19 — Evolve without limits — Modular and fully scalable — Topics can be added, modified, enhanced, and curated at will — A strategic and creative investment Scalability
- 37. Ericsson Internal | 2017-12-19 ‘’IhearandIforget;IseeandIremember; IdoandIunderstand’’. The possibilities are immense. Let’s check out, how this works out for: Virtual office Tours Leadership introduction Immersive product demos Equipment introduction Immersive simulations Hands-on experimentation Immersive simulation Gamified problem solving Avatar interactions Onboarding Tech Training Soft Skills
- 38. Ericsson Internal | 2017-12-19 — A sustainable and synergistic model for corporate–non-profit partnership — The return on this investment is measured not just in dollars, but in people! — Embrace the critical challenge of building tomorrow’s leadership pipeline , today – with a Jumpstart and a SpARk! Redefining21stCenturyGirlScoutingto transformthefuture
- 39. Discussion : What are you doing in your company to future proof your diversity pipeline?
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Editor's Notes
- What is the first thing that comes to your mind when you hear, “Girl Scouts”? Probably cookies!
- Looking at this picture you see an airplane flying over a Dallas Skyline. But looking closer it is actually cookie boxes re-imagined and the reason we like this picture is because it is a representation of what we are doing with volunteer and girl readiness! --this is GS immersive architecture and engineering program. Immersive “Learning” is next step in learning with AR /VR and 360 camera will bring that! --community programs team – won judge’s decision
- Diversity Matters In technology fields, finding enough qualified women to hire and promote is a challenge that the best companies, like Ericsson, are committed to resolve. Currently, women hold less than 25% of STEM jobs in the US. One of the reasons we see these low numbers is that girls are not choosing STEM fields as often as boys. Overcoming this challenge starts long before girls choose their college major. We need to reach girls in their formative years when they are still open to trying new things and help them develop a passion for STEM. Why is this important for your company? Successful companies embrace employees from different backgrounds and, as a result, these companies outperform their peers. In the very near future, nearly all industries and careers will inevitably involve STEM in some way, which makes building a pipeline of powerful diversity today so important for all of us tomorrow!
- Diversity Matters In a world where success hinges on empowering diversity, it is unacceptable for both women AND men, that women hold less than 25% of the STEM (Science, Technology, Engineering, and Mathematics) jobs in the US. We need to close this gap, because our future simply cannot flourish without it. In technology fields, finding enough qualified women to hire and promote is a challenge that the best companies, like Ericsson, are committed to resolve.
- The new mission of the GS goes far beyond it’s honored legacy of cookies, crafts, and campfires – it is to put 2.5 million girls into a progressive STEM leadership pipeline by 2025…. This mission aligns intimately with Ericsson’s mission to increase the diversity of the US workforce and to close the gender gap in STEM careers Ericsson, other technology companies and the world needs this to happen so we can harness the power that comes when we bring diverse minds together to solve the problems of the world In the very near future, nearly all industries and careers will inevitably involve STEM in some way, which makes building a pipeline of powerful diversity today so important for all of us tomorrow! Why is this important for your company? It is proven that successful companies embrace employees from different backgrounds and, as a result, these companies outperform their peers. In the very near future, nearly all industries and careers will inevitably involve STEM in some way, which makes building a pipeline of powerful diversity today so important for all of us tomorrow!
- One of the reasons we see these low numbers is that girls are not choosing STEM fields as often as boys. Overcoming this challenge starts long before girls choose their college major. We need to reach girls in their formative years when they are still open to trying new things and help them develop a passion for STEMIt must start as early as kindergarten to peak interest and build self confidence in STEM for girls. We need to reach girls in their formative years when they are still open to trying new things and help them develop a passion for STEM. The need for the hour is critical intervention at pivotal junctures of development.
- Go-getters, Innovators, Risk-takers, and Leaders… that is how the Girl Scouts interpret “G.I.R.L.”-power. Being the preeminent leadership organization for girls in North America, they inspire girls everywhere to stand up and make a difference. Girl Scouting builds girls of courage, confidence, and character, who make the world a better place.
- There are two important challenges for us (Ericsson and GS) to fulfill the GS pledge of 2.5M by 2025 and also for Ericsson to continue to meet it’s diversity goals of hiring more qualified women is : 1. Building tomorrow’s workforce pipeline today. 2. As a Non Profit – volunteer readiness is important. The readiness of the girls actually depends on the readiness of our “volunteers” in GSNETX we have 5000 troop leaders, many of them may not consider themselves qualified to lead girls through STEM activities therefore may never introduce these activities to their troops of girls in time
- The STEM CoE was built to support the girls in hands on STEM activities.
- And the next goal was to build confidence of the troop leader. Not all are familiar with STEM at all and would never even try , we have to make it inviting and easy enough for them to feel like they can do it! If this does not happen, the risk is that many girls miss the opportunity to be introduced to these activities You will have some that are the eager to try but what we must do is engage the ones that are not so sure and encourage and allow them to build the confidence so they can make Increased user attachment in terms of ‘staying power’, frequency, ease of use, and growth. Volunteer readiness through demographics, efficacy, and badges. Commitment from half or more troop leaders to include STEM programming, annually. Improved presence through increased volunteer hours from STEM partners, year-over-year. Greater enrollment and retention. A growing pipeline to meet National GS STEM Outcomes with 2.5 million girls by 2025. the difference.
- Increased user attachment in terms of ‘staying power’, frequency, ease of use, and growth. Volunteer readiness through demographics, efficacy, and badges. Commitment from half or more troop leaders to include STEM programming, annually. Improved presence through increased volunteer hours from STEM partners, year-over-year. Greater enrollment and retention. A growing pipeline to meet National GS STEM Outcomes with 2.5 million girls by 2025.
- To address the STEM challenge, the Ericsson-Girl Scouts Alliance led to collaborative development of a digital assistant for STEM volunteers called “Jumpstart” in 2018. By instantiating and customizing a proven Ericsson learning experience solution, Jumpstart aimed to increase the efficacy of Girl Scout volunteers and strengthen their confidence and competence to lead the girls through STEM educational experiences. Ericsson Jumpstart is a learning solution that can know, prep, guide, and track as a STEM volunteer learns and progresses. Jumpstart makes it easy for troop leaders to engage in experiential learning, by being mobile-accessible, showing clear online, self-paced pathways that deliver multimedia examples. It also awards digital STEM badges that volunteers can use as part of their professional profiles when they complete pathways and troop experiences.
- Using this same digital approach, the next step in 2019 for the Ericsson-Girl Scouts Alliance was to find a way to harness the power of experiential learning, to benefit the girls visiting the STEM Center of Excellence. This is part two of the journey, as we extend and develop this program to leverage immersive technologies, such as 360 video and Augmented Reality discovery, and combine digital learning with outdoor experiential learning. The result: a mobile, digital, and immersive way for kids to experience the power of STEM all around them.
- “SpARk!” supplements the on-campus activities at the STEM Center. Leveraging the curricula tailored for the standard Girl Scouts Program Grade Levels, the solution supports content curated from various sources, can be updated at ease, and is both web and mobile app-based for anytime-anywhere access. The solution targets next-generation learners through AR/VR/MR-based activities. 360° videos and the unlimited potential offered by AR/VR allow learners to play with scientific concepts, mechanical components, and technological capabilities within a real-life 3D environment.
- Structured into Subjects > Topics > Activities based on individual Program Grade Levels, “SpARk!” is a Virtual Campus on phone or tablet. In the first phase, five core subject areas – Science, Technology, Engineering, Mathematics, and Ecology – are presented through 24 topics handpicked by the GSNETX. The topics align to GS USA STEM badges, covering domains as varied as: Between Earth and Sky, Think Like a Citizen Scientist, Space Science Explorer, Eco Learner’s Geology Trail, The World of Bugs, Inventors, Animal Habitats, Detectives, Digital Photography, Website Designing, and much more! Game-based interactive content stimulates learners to take up the quest for STEM learning, significantly improving retention through social/game-play stimulation. Add-on features include short animations depicting the lives and achievements of select leading women in science. The learner can choose one of these pioneering scientists as her Mentor.
- “SpARk!” is an app that is meant to evolve without limits. Being modular and fully scalable, topics can be added, modified, enhanced, and curated at will. For the Ericsson-GS Alliance, it is a strategic and creative investment designed to benefit STEM learners and volunteers at every stage of their progressive journey. Knowledge is infinite, possibilities are endless, and every tiny spark has the potential to ignite flames of change.
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- While keeping pace with the evolving digital society, we are forging a sustainable and synergistic model for corporate–non-profit partnership, and together we can make a digital difference. Combining experiential education with digital technology and partnering with an organization that is aligned to these goals can help any company literally build the employees they want to hire in 5-15 years. And the return on this investment is measured not just in dollars, but in people! Ericsson’s partnership with Girl Scouts is a prime example of the opportunities that exists. We encourage you to embrace the critical challenge of building tomorrow’s workforce, today. The experiential learning that will help build tomorrow’s leadership pipeline, starts today – with a Jumpstart and a SpARk!