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What are some examples of
tactics used in marketing?
What are some examples of tactics used in
                  marketing?

• Businesses, organizations, governments, and
  even provinces all use marketing to persuade,
  inform, or sell Products or services. All of
  these people or group use tactic or techniques
  to help get their message across to the
  consumer
What are some examples of tactics used in
                    marketing?
    They’re several tactics that are used and recognized. Like
                                               •   SNOB APPEAL
•    AVANTE GARDE
                                               •   BRIBERY
•    FACTS AND FIGURES
                                               •   TESTIMONIAL
•    WEASEL WORDS
                                               •   WIT AND HUMOR
•    MAGIC INGREDIENTS
                                               •   SIMPLE SOLUTIONS
•    PATRIOTISM
                                               •   CARD STACKING
•    DIVERSION
                                               •   GLITTERING GENERALITIES
•    PLAIN FOLKS
                                               •   BANDWAGON
How does marketing affect
      businesses?
How does marketing affect
             businesses?
• Businesses market for many reasons some of
  them it is to persuade customers to buy higher
  margin products, not ask for or require
  discounts on a purchase, buy more
  products, and become loyal.
  (Rawlinson, 2012)
How does marketing affect
             businesses?
• Marketing also helps businesses grow their
  revenue by Drive increased sales volume to
  compensate for lower margin products, Convert
  more website traffic to sales leads, Upsell
  customers to higher margin
  products, Communicate product value (not cost)
  and benefits to customer, Cross-sell related
  product with higher margins to customer’s
  original purchase, Use Good/Better/Best
  positioning of higher margin products, and
  Promote higher margins products over lower
  margin items, (Rawlinson, 2012)
Explain how marketing affects
        consumerism?
Explain how marketing affects
            consumerism?
• Marketing affect consumerism by advertising
  to consumers to buy products or services
  Consumerism is a social and economic order
  that encourages the purchase of goods and
  services in ever-greater amounts. (
  unknown, 2012)

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project

  • 1. What are some examples of tactics used in marketing?
  • 2. What are some examples of tactics used in marketing? • Businesses, organizations, governments, and even provinces all use marketing to persuade, inform, or sell Products or services. All of these people or group use tactic or techniques to help get their message across to the consumer
  • 3. What are some examples of tactics used in marketing? They’re several tactics that are used and recognized. Like • SNOB APPEAL • AVANTE GARDE • BRIBERY • FACTS AND FIGURES • TESTIMONIAL • WEASEL WORDS • WIT AND HUMOR • MAGIC INGREDIENTS • SIMPLE SOLUTIONS • PATRIOTISM • CARD STACKING • DIVERSION • GLITTERING GENERALITIES • PLAIN FOLKS • BANDWAGON
  • 4. How does marketing affect businesses?
  • 5. How does marketing affect businesses? • Businesses market for many reasons some of them it is to persuade customers to buy higher margin products, not ask for or require discounts on a purchase, buy more products, and become loyal. (Rawlinson, 2012)
  • 6. How does marketing affect businesses? • Marketing also helps businesses grow their revenue by Drive increased sales volume to compensate for lower margin products, Convert more website traffic to sales leads, Upsell customers to higher margin products, Communicate product value (not cost) and benefits to customer, Cross-sell related product with higher margins to customer’s original purchase, Use Good/Better/Best positioning of higher margin products, and Promote higher margins products over lower margin items, (Rawlinson, 2012)
  • 7. Explain how marketing affects consumerism?
  • 8. Explain how marketing affects consumerism? • Marketing affect consumerism by advertising to consumers to buy products or services Consumerism is a social and economic order that encourages the purchase of goods and services in ever-greater amounts. ( unknown, 2012)