3. PROFESSION
IT WOULD BE A DREAM TO GET A JOB WITHING THE MUSIC INDUSTRY, MORE SPECIFICALLY AN A&R, AN A&R
DIRECTOR OR EVEN A RECORDING ARTIST. AS A CREATOR I HAVE A GREAT INTEREST IN CREATING MUSIC,
JUST BEING AROUND IT AND LISTENING TO IT GIVES ME GOOD EMOTIONS AND I WANT TO GIVE THAT
FEELING TO OTHERS. I ALREADY CREATE MUSIC RIGHT NOW, MARKET IT AND TRY TO BUILD A BIGGER
DISCOGRAPHY. ATTENDING FULL SAIL FOR MY DEGREE IN MUSIC BUSINESS ALSO ASSISTS ME IN GETTING
MORE KNOWLEDGE ON HOW TO USE NEW MARKETING STRATEGIES FOR WHAT I CREATE MYSELF.
4. TARGET AUDIENCE
• TO BECOME A SIGNED ARTIST, I WOULD NEED TO BE IN CONTACT WITH A&R ’S AT RECORD LABELS. PEOPLE
LIKE JAMIE SPINKS THE HEAD OF A&R AT COLUMBIA RECORDS, JOSHVANVALKENBURG THE A&R
MANAGER AT UNIVERSAL MUSIC GROUP AND SAMRIBACK HEAD OF A&R AT INTERSCOPE ARE SOME
PEOPLE I SHOULD TRY TO CONTACT. TO PREPARE I WILL CREATE AN EMAIL WITH ABOUT 8-10 SONGS ON IT
AND A SHORT LETTER ABOUT ME AND SEND IT TO THESE A&R’S. THEN IFI GET A RESPONSE FROM THESE
LABEL’S I WILL HOPEFULLY FOLLOW UP WITH NEGOTIATING A DEAL OR NEXT STEPS IN BECOMING A PART
OF THE LABEL.
• TO BECOME AN A&R I WOULD ALSO NEED TO CONTACT THE HEAD A&R AND ATTEMPT TO GET INTERNSHIPS
TO DEVELOP THE EXPERIENCE NEEDED TO APPLY FOR A TRUE A&R POSITION.
5. CAREER GOALS
• SHORT TERM- FIRST, I WANT TO AT LEAST REACH MY FIRST 1MILLION STREAMS ON MY NEW ARTIST PAGE. THIS
WILL BE VERY BENEFICIAL LOOKING GOOD FOR OTHER A&R’S WHO MAY SEEMY MUSIC AND NOTICE THE SMALL
TRACTION.
• MID TERM- AFTER I MAKE A NAME FOR MYSELF, I WANT TO SIGN A MAJOR RECORD DEAL AND HAVE A TEAM
HELP PUSH MY CAREER TO THE NEXT LEVEL AND START REACHING NEAR MAINSTREAM LEVEL FAME.
• LONG TERM- REACH A LEVEL WHERE I’M SO SUCCESSFUL I WON’T BE ON THE ROAD ALL THE TIME LIVING THE
FAST LIFE OF A YOUNG HIGH DEMAND ARTIST AND RELAX. STILL RELEASE MUSIC A LITTLE OFTEN, BUT MY
DISCOGRAPHY FROM MY EARLIER YEARS KEEPS STREAMING AND MAKING MEMONEY SO I CAN ENJOY LIFE.
SPECIFICALLY HAVE A CONSISTENT HIGH MONTHLY LISTENING COUNT NO MATTER WHAT.
6. SKILLS
• SOFT SKILLS- SENSE OF FASHION, DISCIPLINE (EXPERT)
• HARD SKILLS- GOOD RHYTHMIC TALENT, ORIGINALITY IN CREATIVITY (EXPERT)
SKILLS NEEDED TO BE AN ARTIST ARE
• SOFT- CREATIVITY (EXPERT) MUSIC ABILITY (EXPERT)
• HARD- COMMUNICATION SKILLS, (ADEPT) WRITING SKILLS (ADEPT AS I FREESTYLE MY MUSIC)
7. PROMISE
• A FUN AND UNIQUE SOUND.
RIGHT NOW THE RAP COMMUNITY IS FULL OF CRAP AND A WHOLE BUNCH OF PEOPLE TRYING TO COPY. I DO
MY OWN THING AND STILL MAKE IT SOUND GOOD
8. CREDETIALS
• AS OF RIGHT NOW I HAVE A MULTITUDE OF SINGLES AND 2 EPS OUT. I AM A NEW ARTIST AND HAVE BEEN
VERY CONSISTENT
• DEGREE IN MUSIC BUSINESS FROM FULL SAIL
• INTERNSHIP EXPERIENCE AT MULTIPLE RECORD LABELS
9. COMPETITON
RAFF
• HAS BEEN MAKING MUSIC SINCE SUMMER 2023
• SOON TO BE FULL SAIL GRADUATE
• LEADER OF A GROUP CALLED OTG (OVER THE
UNDERGROUND) AND HAS 25K STREAMS IN TOTAL
• GREAT MUSICAL ABILITY, PROFICIENT IN MAKING
MULTIPLE SONGS WHEN IN STUDIO (MORE
SONGS=MORE MONEY)
• NONE
SOULJA BOY
• ARTIST FOR 19 YEARS WITH MULTIPLE HIT RECORDS
• HIGH SCHOOL
• OWNS LABELS, VIDEO GAME COMPANIES, AGAIN
MULTIPLE HIT RECORDS AND ETC
• GREAT MUSICAL ABILITY.
• LEGENDARY STATUS SOME WOULD SAY, HE IS KNOW
ALL OVER THE WORLD
10. COMPETITON
RAFF
• HAS BEEN MAKING MUSIC SINCE SUMMER 2023
• SOON TO BE FULL SAIL GRADUATE
• LEADER OF A GROUP CALLED OTG (OVER THE
UNDERGROUND) AND HAS 25K STREAMS IN TOTAL
• GREAT MUSICAL ABILITY, PROFICIENT IN MAKING
MULTIPLE SONGS WHEN IN STUDIO (MORE
SONGS=MORE MONEY)
• NONE
BRIAN DOLAN
• WORKING AT APPLE FOR 14 YEARS
• FULL SAIL GRADUATE
• “ONE OF THE BEST” APPLE TECHNICIANS
• PROFICIENT IN APPLE MAINTENANCE
• FIRST TO POP UP AS FULL SAIL ALUMNI AND HAS
OVER 1.5K FOLLOWERS.
11. BRAND POSITION
• A NEW FRESH SOUND MUCH DIFFERENT THAN THE REST. A NICE SOUTHERNFLORIDA SOUND WITH
INSPIRATION FROM DETRIOT MAKES FOR UNIQUE TRACKS TO REFRESH THE RAP GAME!
12. NETWORKING AND MARKETING
• SOME INDUSTRY EVENTS I WILL BE ATTENDING TO HELP DEVELOP MY CAREER ARE THE CITRUS SOCIAL
CIRCLE ON DEC 13, ORLANDO MUSIC BIZ OPEN MIC EVENT ONJAN 13 AND THE TAMPA BAY BIZ OPEN MIC
EVENT.
• THE PRIMARY TYPE OF CONTENT I WILL BE PRODUCING IT MUSIC
• I WILL USE EVERY SOCIAL MEDIA POSSIBLE SUCH AS INSTAGRAM, TIKTOK, FACEBOOK ETC.
• I WILL BE MAKING VIDEOS AND MANY LITTLE CLIPS THAT CAN HAVE FUNNY TEXT OR BE A DIRECT MUSIC
SNIPPET TO HELP GAIN FOLLOWERS AND DEVELOP MY FOLLOWING/FANBASE.
13. PROFESSIONAL DEVELOPMENT
AS OF RIGHT NOW I AM A MUSIC BUSINESS STUDENT, HAVE MANY SKILLS IN THE MUSIC INDUSTRY AND
MUCIAL CREATIVITY AND WILL BE SEARCHING FOR MANY INTERNSHIPS AT LABELS TO BE AN A&R AND
POSSIBLY SHOW MY TALENT. TO HELP ME RACH THESE GOALS I WILL NEED TO DEVELOP A BETTER BALANCE
AT DOING MY OWN MUSIC CAREER AND WORKING ON BECOMING A A&R HELPING DEVELOP MY KNOWLEDGE
BEHIND THE SCENES AND ON THE SURFACE. I NEED TO FINISH OUT MY TIME IN SCHOOL TO GET MY DEGREE
AND THE KNOWLEDGE TO BE ABLE TO HELP MY MARKETING AND BUSINESS SKILLS. IF EVERYTHONG GOES TO
PLAN I WILL BE FINISHED WITH SCHOOL AND HAVE MY NEEDED KNOWLEDGE BY 2025.
14. ELEVATOR PITCH
IN THE RECENT YEARS OF RAP THERE HAS BEEN NO NUMBER 1 SONG THAT HAS BEEN FROM THE RAP GENRE.
THIS IS MAINLY FROM THE GAME BEING WASHED OUT AND TOO MANY PEOPLE TRYING TO COPY OTHERS. MY
SOUND IS A FRESH NEW AND UNIQUE SOUND THAT WILL SPEAK FOR ITSELF. I PUT REAL WORK AND
DEDICATION INTO EACH TRACK AND YOU WILL BE ABLE TO TELL FROM THE SONG.
15. REFERENCES
• HOW TO INTERN AT A RECORD LABEL | INDEED.COM. (N.D.). HTTPS://WWW.INDEED.COM/CAREER-ADVICE/FINDING-A-JOB/INTERN-AT-RECORD-LABEL
• MAJOR CONTACTS. (2019, DECEMBER 10). A&R AND TALENT SCOUT CONTACTS. MAJOR CONTACTS. HTTPS://MAJORCONTACTS.COM/ARCONTACTS-DEMO/
• CAREERS IN THE RECORDING INDUSTRY. BERKLEE. (N.D.). HTTPS://WWW.BERKLEE.EDU/CAREERS/COMMUNITIES/RECORD-INDUSTRY
• SOULJA BOY | LINKEDIN. (N.D.-B). HTTPS://WWW.LINKEDIN.COM/IN/SOULJABOY
• BRIAN DOLAN - WW TECHNICAL ADVOCACY LEAD - APPLE | LINKEDIN. (N.D.-A). HTTPS://WWW.LINKEDIN.COM/IN/BRIANDOLAN