What is Marketing Automation.pdf

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Marketing automation allows businesses to create more personalized and targeted marketing campaigns, while also saving time and increasing efficiency. By automating routine marketing tasks, businesses can focus on more strategic activities and free up resources for other areas of the business. Some common examples of marketing automation include: Automated email campaigns triggered by specific customer actions or behaviors Social media posting schedules that are planned and automated in advance Lead nurturing campaigns that provide targeted content and follow-up messages to potential customers Automated workflows that move leads through the sales funnel and into the customer relationship management (CRM) system

Software

WHAT IS IT?
WHY IS IT
BENEFICIAL?
AUTOMATED
EMAIL
CAMPAIGNS
email
campaigns
Social media
posting
Automated
workflows
follow-up
messages
MARKETING AUTOMATION
automate and streamline marketing tasks
use of software tools to automate
and streamline marketing tasks and
processes.
This can include a range of
activities such as email marketing,
social media posting, lead
generation, and customer
relationship management (CRM).
It allows businesses to create
more personalized and targeted
marketing campaigns, while also
saving time and increasing
efficiency.
Item 1 Item 2 Item 3 Item 4 Item 5
50
40
30
20
10
0 Item 1 Item 2 Item 3 Item 4 Item 5
25
20
15
10
5
0
AUTOMATED
WORKFLOWS
CUSTOMER RELATIONSHIP
MANAGEMENT (CRM) SYSTEM

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What is Marketing Automation.pdf

1. WHAT IS IT? WHY IS IT BENEFICIAL? AUTOMATED EMAIL CAMPAIGNS email campaigns Social media posting Automated workflows follow-up messages MARKETING AUTOMATION automate and streamline marketing tasks use of software tools to automate and streamline marketing tasks and processes. This can include a range of activities such as email marketing, social media posting, lead generation, and customer relationship management (CRM). It allows businesses to create more personalized and targeted marketing campaigns, while also saving time and increasing efficiency. Item 1 Item 2 Item 3 Item 4 Item 5 50 40 30 20 10 0 Item 1 Item 2 Item 3 Item 4 Item 5 25 20 15 10 5 0 AUTOMATED WORKFLOWS CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SYSTEM

What is Marketing Automation.pdf

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