people have been obsessed with flashed-based sites coupled with the additions of more features into flash by macromedia. However, there have been arguments over the use of flash-based sites, with many of the opinion that they are simply unnecessary. So let me take you through the good and the bad of flash-based sites

1. Advantages And Disadvantages Of Flash
Based Websites
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2. In the past few years, people have been
obsessed with flashed-based sites
coupled with the additions of more
features into flash by macromedia (the
major flash design company).

3. Hence, one can only predict an upward trend
of flash sites on the internet.

4. However, there have been arguments
over the use of flash-based sites, with
many of the opinion that they are
simply unnecessary.

5. So let me take you through the good
and the bad of flash-based sites.

6. The good:

7. 1) Effective communication.
The action script of flash creates a wide range of
options. Programmers and designers have used
flash to create feedback forms, attractive flashed-
based games and several other features.
This new mode of communication will make
visitors to yearn for more.

8. 2) Cross-browser compatibility
With flash, you won’t have to lose
sleep over how a particular css code
opens-up in internet browser, Firefox
or opera.
With site elements properly
positioned in flash, these elements will
always appear as they are so far the
user has installed flash player on
his/her pc

9. 3) Improved appearance through animation
The animating features of flash can be
used to put across a message in a
better organized way.
Flash is vector-based and thus has a
small file size which makes it a better
option for animation than real movie
files that are raster based and thus
larger in size.

10. The bad and the ugly:

11. 1) The player itself
To view flash movies, people have to download and
install the flash player just to view your site, an
action not many people will be willing to perform.
This will automatically reduce the number of visitors
to your site.
Also, additional work is required by you in re-
directing visitors who are yet to install flash to the
flash download page

12. 2) Low site ranking
Most search engines are unable to index flash
content. Your site will rank low in site engines
thus reducing traffic to your site.
Most search engines are unable to index flash
content. Your site will rank low in site engines
thus reducing traffic to your site.

13. 3) Increased loading time
Most search engines are unable to index flash
content. Your site will rank low in site engines thus
reducing traffic to your site.
Visitors as well as users will have to wait far more
than usual to access a flash based site and some
might just lose their patience and head for another
site.
It is only when you need the interactivity and motion
that comes with flash that you should absolutely
consider using it.

14. If not, use pure text to display simple,
text and graphical information. You can
as well use a combination of flash and
html.

15. For more internet marketing
articles with real application, always
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