How Customer Retention Can be a Game Changer for your Business?
1. Why Should Customer
Retention be part of your
Marketing strategy?
According to the US Contact Center Decision Making
Guide,
"customer satisfaction is the most important call center
metric in an organization that's focused on its customers. ...
Each agent should learn how to identify and differentiate a
lead from a customer during the first few seconds of a
conversation"
Loyal customers can be the best source of new leads to
your business. Despite of other marketing methods like
online , offline people are still most strongly influenced
by referrals from friends and family.
EARN WORD OF MOUTH REFERRALS
BENEFITS OF CUSTOMER RETENSION
optimaltransnational.com.au
Referrals acquisitions are always cheaper than other
channels like Google Ads, facebook, etc. Which means
the it can CPA is way less making you make more profit.
Customer Retention can also help you create brand
identify. The more returning customer your business has
the more profit you make . This way you get your brnad
influence too.
CHEAPER WAY OF ACQUISITION
BUILD BRAND IDENTITY
If you incorporate customer retention in your marketing
strategy , up-selling becomes more easy for you.
EASY WAY TO UPSELL