2. - One of the hardest aspects of learning
a language is getting the speech &
pronunciation right.
Problem
3. Fact
Practising speech is hard.
● Pay for a private tutor. (Expensive)
● Get into a social circle of native speakers. (Hard)
● Find a native speaker boyfriend/girlfriend (Harder)
4. Good News
Google Chrome (for desktop) has support for
speech recognition. (Mobile support WIP)
It performs remarkably well for simple phrases
and words.
5. 1. Say a phrase to your computer.
2. Computer checks words, calculates score.
3. Get feedback & see mispronounced words
Why not use it for speech practise?
9. - Generate statistics using user demographics
(native language, country)
- Use this information to create customised
exercises for these user groups.
Unique feature: Customised Exercises
10. - The global language industry is an $82.6 billion
market.
- As of 2011, only 3.7%, or $1.31 billion, of that $35.9
billion English language learning revenue was
generated by the sales of digital products.
- By 2016, expenditures on digital English language
learning products will account for 7.3% (or $2.5 billion)
of the global English language learning market.
Market Size