" Whatsapp Business too has been launched which can bloom the success of your business by multi-folds. It is a cross-platform messaging app that allows transparent communication between users and marketers through rich media messages."

1. What is Whatsapp Business and its
Features?
“What is Whatsapp Business?” is the trending topic
now-a-days amongst the marketers and users. let us
know what it is actually.
We are already bidding farewell to 2019 and on the
verge of welcoming 2020. With the passing of time
many things are changing but not the popularity of
the famous messaging app. i.e. Whatsapp.

2. How to use Whatsapp Business App
• Many small business marketers are already
billing in the benefits of Whatsapp for
Business to engage effectively with the
customers. No doubt organizations have
access to varied capabilities and features of
the app. But still many people are unaware of
the magical features it.

3. How Does Whatsapp Business Work:
• Before going further with the features of
Whatsapp Business, let us see what are the
prerequisites for the app :
• First of all, you require a smartphone that runs
android and a mobile number for registering your
services.
• It would be better if you take a separate sim apart
from your personal one. The reason being the
verification required for your account. If one of
your numbers is already registered with
WhatsApp, you can’t use it for the WhatsApp
Business account.

4. Is Whatsapp Free and Safe :
• Facebook owned WhatsApp was launched free of
cost but it has recently announced that the app will
be implementing some charges from marketers.
• 1.Regular WhatsApp is still free
• 2. Small scale businesses are using it
• 3. Non-promotional services are chargeable
• 4. Save money through WhatsApp business API

5. How can you lead your brand with
Whatsapp Business features:
• Brand name: Make your company name be clearly visible at
the top so that users can affiliate with you at one glimpse.
• Brand logo: The app allows you to place your brand logo. It is
your logo that distinguishes you from other businesses. Make
sure you have a catchy one so that users pick you up easily
amongst the millions.
• Brand Verification: Verification ensures trust to the users that
yes you are running a validated business and not a forged one.
• Send images or videos: One of the most engaging features of
WhatsApp Business is you can send images, locations or
videos to your users. Let them know where your business is
and how it works.

7. Let customers reach you through
conversational signals

8. What all multimedia messages can
you send in Whatsapp Business :
1.Template messages :

9. 2. Simple text message :

10. 3. Send catchy images :

11. 4. Solve customer queries :

12. 5. Your work location :

13. Conclusion
• Adapt the above features of the WhatsApp
marketing strategy. Let customers know the
real you and the authenticity of your brand
through amazing features of WhatsApp.