Isabel Nyo discusses how to innovate without coding using no-code tools. She shares her career path from computer science degrees to becoming a development manager. Her talk outlines a three step process for innovation: prepare by identifying problems and customers, plan relevant content and understand the space, and perform by building solutions using no-code tools like WordPress, Mailchimp, Buffer, and Stripe to create apps, marketplaces, plugins, and websites without writing code. The goal is to solve problems without coding through strategic planning and leveraging available tools.

1. ISABEL NYO | DEVELOPMENT MANAGER - ATLASSIAN | @EISABAI
Innovate like a boss with no code

2. WHO AM I?
meme’s
+ memes

3. MY CAREER
Bachelor and
Master of
Computer Science
Development Manager
Atlassian
Beginning ~ 16 years Present
Developer -> Manager

4. To think about
innovation from a
different perspective
Share my story of
innovation with no code
tools
Objectives

5. What is innovation?

6. Process of translating an
idea or invention into a
good or service that
creates value or for which
customers will pay
• An app
• A two-sided marketplace
• A social media plugin
• A website
A B
Outcome Definition

7. How do we innovate?
(like a boss)

9. 2010 2019

10. Prepare Plan Perform

11. 1. Prepare

12. Prepare
Plan
Perform
• What problem am I trying to solve?
• Why is this problem worth solving?
• Who are my customers?
• What are they looking for?
• How might I add value?

14. 2. Plan

15. • Create relevant content
(eg: articles, training,
coures, ebooks)
• Promote content
• Learn best practices,
trends, needs
• Understand the space I
operate in
• Become a thought leader
in the technology industry
• Learn how to be a better
developer, engineering
manager or entrepreneur
• Stay on top of industry
trends
JOBS TO BE DONE TASKS TO DO

16. Prepare
Plan
Perform

17. 3. Perform

18. You can’t build a
reputation on
what you are going
to do.
HENRY FORD

19. Prepare
Plan
Perform
Content
WordPress as a content management
tool
Merchandise
womenintechnology.threadless.com
Print-on-demand online store
Training & courses
Mailerlite & Mailchimp with
automated workflow
Social media
Buffer to stay active in social media via
scheduled updates
Digital products
Simplegoods for secured hosting of
digital products with Stripe payment
integration
Analytics
Google Analytics & other analytics
tools

20. Prepare Plan Perform

21. ✔ Solving problems✗ Writing code
Innovation

22. ISABEL NYO | DEVELOPMENT MANAGER - ATLASSIAN | @EISABAI
Thank you!
Connect with me: eisabainyo.net | Twitter: @eisabai | Linked in: /in/eisabai