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How did you use media
technologies in the construction
and research, planning and
evaluation stages?
Media technologies used in
Research & Planning
The first online tool I used was YouTube. YouTube allowed me to watch
existing music videos, which gave a sense of direction and inspiration.
I was provided with a wide range of information on formal conventions
and genre conventions in music videos, this helped me with the
decisions I was considering when constructing my own music video. I
found YouTube particularly useful when it came to finding music
videos from same/similar genres as it showed me ‘recommended
videos’, which reinforced my understanding on whether a convention
exists in that genre or not. Without YouTube, it would have been
difficult for me to analyse music videos effectively. This helped me
further on in the planning process as I knew what conventions were
needed in the genre and type of music video
Performance, Art, Narrative etc) that I wanted to produce.
When is came to sourcing our artist, we used a
variety media technologies. I signed up to sites like
SoundCloud, Bandcamp and Spotify so I had wider
access to unsigned artists which was very beneficial
as it allowed me to be particular/ ”picky” about the
artist I wanted. However, I came across my artist
whilst on Instagram after noticing a friend had
‘Liked’ his video. After hearing the 15 sec snippet, I
emailed him straightaway and he agreed to be a part
of the music video. This would not have been
possible if I did not use media technologies
effectively.
When it came to presenting, for example analysis of music
videos, album covers etc, I mainly used Microsoft PowerPoint as
a presentation source. The reason for this was because I was
able to display information and images clearly and use
arrows, bubbles to illustrate a point. Every now and again, I
would switch to Prezi, as I felt it was similar to PowerPoint, in
terms of portraying information clearly, but it was more
interactive due to the swift transitions from one point to
another. Furthermore, the website I chose to create my portfolio
on was Weebly. I am very happy that I chose this website as it is
very easy to use, especially for beginners. The main feature
which impressed me was the function of ‘dragging and
dropping’ the tool such as text boxes.
Media technologies used in
construction of music video
My group all had a mobile phone which was great as it meant we could
communicate with each other outside of school. Other than the phone
itself being very useful, apps such as WhatsApp made decisions easier
to make; we created a group chat were we would discuss and develop
our ideas and make plans for our production work and discuss any
issues we had without having to meet up. Another application which
was useful was ‘Maps’. Due to the filming location being unknown to
most of us, this app came in handy on the shooting day, it came with
more than one route which helped a lot. On the day of filming, we shot
with a Sony Nex-5 camera and at times, used either a tripod or
glidecam. As it was quite bright and sunny that day, we had to adjust a
few settings which we learnt via YouTube. When it came down to
editing, we went with Final Cut Pro as this was the most accessible
software we had. As I prior knowledge from AS on how to use it, I was
quite confident and played around with a lot more effects, including
reverse effect and colour correction.
Media technologies used in
construction of ancillary tasks
When designing my digi-pak, I started off with creating it
on Photoshop as I had not used this software at AS and
wanted to experiment with it. It was extremely easy to use
than I had anticipated and I produced a well designed digi-
pak. The iPhone app ‘Pic Lab’ also inspired me with some
effects that I wanted to recreate on Photoshop. The app
consisted of a particular overlay in the shape of a
triangle, which I played around with until I achieved my
desired result. The online software which I decided to
create my portfolio was on Weebly, this is due to the ‘easy
to use’ functions and the variety of options available.
Media technologies used in
construction of evaluation
As I had used Prezi during my research and planning stage, I
was comfortable with all the functions and able to create a
well-put-together presentation. Therefore I used it to present
Question 1 as it was the best way to include images as well as
video clips. For Question 2, I decided to go with YouTube as
again, I was more confident when editing on Windows Movie
Maker. It was very basic but included some fun transitions.
Question 3 was created on Glogster as it was similar to
Prezi, where I could involve different media texts but did not
include swift transitions form one point to another.
Overall, the technologies used to create my evaluation
questions were simple, yet effective.

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Question 4

  • 1. How did you use media technologies in the construction and research, planning and evaluation stages?
  • 2. Media technologies used in Research & Planning
  • 3. The first online tool I used was YouTube. YouTube allowed me to watch existing music videos, which gave a sense of direction and inspiration. I was provided with a wide range of information on formal conventions and genre conventions in music videos, this helped me with the decisions I was considering when constructing my own music video. I found YouTube particularly useful when it came to finding music videos from same/similar genres as it showed me ‘recommended videos’, which reinforced my understanding on whether a convention exists in that genre or not. Without YouTube, it would have been difficult for me to analyse music videos effectively. This helped me further on in the planning process as I knew what conventions were needed in the genre and type of music video Performance, Art, Narrative etc) that I wanted to produce.
  • 4. When is came to sourcing our artist, we used a variety media technologies. I signed up to sites like SoundCloud, Bandcamp and Spotify so I had wider access to unsigned artists which was very beneficial as it allowed me to be particular/ ”picky” about the artist I wanted. However, I came across my artist whilst on Instagram after noticing a friend had ‘Liked’ his video. After hearing the 15 sec snippet, I emailed him straightaway and he agreed to be a part of the music video. This would not have been possible if I did not use media technologies effectively.
  • 5. When it came to presenting, for example analysis of music videos, album covers etc, I mainly used Microsoft PowerPoint as a presentation source. The reason for this was because I was able to display information and images clearly and use arrows, bubbles to illustrate a point. Every now and again, I would switch to Prezi, as I felt it was similar to PowerPoint, in terms of portraying information clearly, but it was more interactive due to the swift transitions from one point to another. Furthermore, the website I chose to create my portfolio on was Weebly. I am very happy that I chose this website as it is very easy to use, especially for beginners. The main feature which impressed me was the function of ‘dragging and dropping’ the tool such as text boxes.
  • 6. Media technologies used in construction of music video
  • 7. My group all had a mobile phone which was great as it meant we could communicate with each other outside of school. Other than the phone itself being very useful, apps such as WhatsApp made decisions easier to make; we created a group chat were we would discuss and develop our ideas and make plans for our production work and discuss any issues we had without having to meet up. Another application which was useful was ‘Maps’. Due to the filming location being unknown to most of us, this app came in handy on the shooting day, it came with more than one route which helped a lot. On the day of filming, we shot with a Sony Nex-5 camera and at times, used either a tripod or glidecam. As it was quite bright and sunny that day, we had to adjust a few settings which we learnt via YouTube. When it came down to editing, we went with Final Cut Pro as this was the most accessible software we had. As I prior knowledge from AS on how to use it, I was quite confident and played around with a lot more effects, including reverse effect and colour correction.
  • 8. Media technologies used in construction of ancillary tasks
  • 9. When designing my digi-pak, I started off with creating it on Photoshop as I had not used this software at AS and wanted to experiment with it. It was extremely easy to use than I had anticipated and I produced a well designed digi- pak. The iPhone app ‘Pic Lab’ also inspired me with some effects that I wanted to recreate on Photoshop. The app consisted of a particular overlay in the shape of a triangle, which I played around with until I achieved my desired result. The online software which I decided to create my portfolio was on Weebly, this is due to the ‘easy to use’ functions and the variety of options available.
  • 10. Media technologies used in construction of evaluation
  • 11. As I had used Prezi during my research and planning stage, I was comfortable with all the functions and able to create a well-put-together presentation. Therefore I used it to present Question 1 as it was the best way to include images as well as video clips. For Question 2, I decided to go with YouTube as again, I was more confident when editing on Windows Movie Maker. It was very basic but included some fun transitions. Question 3 was created on Glogster as it was similar to Prezi, where I could involve different media texts but did not include swift transitions form one point to another. Overall, the technologies used to create my evaluation questions were simple, yet effective.