SECOND SEMESTER TOPIC COVERAGE SY 2023-2024 Trends, Networks, and Critical Th...
Best Digital Marketing Training in Bangalore By myTectra
1. Unlock your Learning Potential !
ISO 9001:2008
Certified Company
Course details:
Course Code : MYT1600
Course Name: Mastering Digital
Marketing
Course duration: Fast track – 4 weeks
Regular weekdays – 6 weeks
Week End – 8 weeks
Training mode:
instructor led class training | Live virtual training
Contact: +91 90191 91856
Email:info@mytectra.com
Web: www.mytectra.com
Twitter : https://twitter.com/mytectra
Facebook: https://www.facebook.com/myTectra.Global
Linkedin: https://www.linkedin.com/company-beta/3030278/
Blog: http://mytectra.blogspot.in/
2. Description of Digital Marketing
What is Digital Marketing.
Why Should be study Digital Marketing
What is the difference between Traditional and Digital Marketing.
How Digital Marketing is beneficial over Traditional Marketing
How can we grow Personally, professionally and Financially by doing Digital
marketing.
Strategy of Digital marketing
What are the Platforms for Digital Marketing.
What strategy we should implement to become successful Digital Marketing
professional.
Practical approach to get Real time Experiences in Digital Marketing.
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
3. Case Study of Digital Marketing Campaign
Process of Digital Marketing and Ad Operation (Adops)
Module i :- Introduction Social Media Marketing.
Foundation of Social Media
What is Social Media.
Use of Social Media
Need Social Media Marketing.
Time Spend on Social Media
Module ii : - Business for Social Media
Set up Business Page on Social Media
Growth of Business through Social Media
Campaign Management on Social Media
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
4. Module iii :- Creative Strategy on Social Media
What type of Creative required for Social Media
Page Structure of Social Channel.
Module iv:- Online Reputation Management
Customer Relation Through Social Media
Branding awareness
Business to Customer
Module V:- Content Marketing for SMM
CTA , Info graphic, Information contents for Social Media
Module vi:- ROI for Social Media
Small Scale Business Idea
Revenue Generation Marketing.
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
5. Module vii:- - Trending Social Media Marketing<
Comparison of Different Channels on Social media marketing
Module viii:- Analytics and Reporting on Social Media Marketing
Hash Tags analysis
Time Management
Audience Targeting KPI
Module ix:- Social Medial Groups
Understanding of the Groups
Viral Marketing
Sharing Tips and Idea
Organic Promotion
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
6. Module x :- Key features of SM Marketing
Sustain Growth for Marketing
Posting Calendar Managements
Search Engine Optimization
SEO Course content-
What is SEO
Important of SEO Tools
Website Niche - Hosting- Domain
Keyword Research
On-Page SEO
Off- Page SEO
Link Building
Google +Bing Webmaster Tools
Working as SEO - Website analysis
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
7. Email Marketing
Introduction to Email Marketing
Email as Conversation
Creating the Email List
Landing Pages
The Mailing List
Spam and Blacklists
Working with Email Service Providers (ESPs)
Creating Campaign for Email Marketing
Marketing Automation
Business for Email Marketing
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com
8. Search Engine Marketing and Google Ad words
Pay-per-click Introduction
Strategizing PPC, CPM, Sponsorship campaigns
Marketing Analysis
Ad writing Techniques for Search
Campaign Management
Bid Management Plan
Keyword Rate Optimization
Effective Landing Pages
Performance Tracking
User Psychology
Reporting & Analysis
QA and testing
SEM Management
myTectra Learning Solutions private Limited
Bangalore-BTM Layout/
+91 90191 91856/ info@mytectra.com / www.mytectra.com