Is the new Pinterest design effective? Find out here.

1. 12 March, 2013.
Pinterest tests new design
Is the new Pinterest design effective? Find out here.
Prepared by Srikrishna Mamidipudi,
Digital Marketing Analyst,
Deep Red Ink Consulting Pvt. Ltd

2. First reaction
Pinterest ‘s layout has been a design inspiration for many publishers .
So when I heard that they were testing out a new design I couldn’t
resist trying it out!
First Reaction
Only subtle changes to the design, but the pins look more beautiful.
The design is cleaner and more easy to navigate. Looks like a lot of
work has been put in the back end to enhance browsing experience.
They have accommodated space for larger images and the pins load
faster.
Pinterest have also rolled out ‘web analytics’. I will cover this in the next
post.
See the new design!

3. Pinterest Profile Page
The profile page has small changes in the design, however
there are no significant changes in the layout.
1 2
3 1 Search by category
2 Create new
pins/boards or go to
your previous
boards. All in one
place
3 Boards now have a
white background.

4. Pinterest Homepage
The home has less clutter. This was achieved by increasing
sizes of the pins enabling engaging visuals.
4
4 Larger pins accommodating more content

5. Pinterest Single Post
When you click on a post, you will find that the y have accommodated
space for larger visuals. They have also added a new feature that
shows related pins. A very useful feature!
6
5 5 Larger visuals supported.
6 Other pins from the same
board and related pins
7 Unlimited scrolling feature
7

6. That’s all for now!
Deepredink.com