Payment options for digital media

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Payment options for digital media

  1. 1. Payment Options For Digital Media Google AdWords Unbounce Facebook Advertising MailChimp Prepared by Srikrishna Mamidipudi, Digital Marketing Analyst, Deep Red Ink Consulting Pvt. Ltd March 2013.
  2. 2. Payment Options for Digital Media Google Adwords Payment Options
  3. 3. Google AdWordsGoogle payment options are divided into two types: postpayand prepay.Postpay (automatic payments) : MasterCard, VisaPrepay (manual payments) : Net Banking, Cheque or Demand DraftMinimum payment (applies to prepay only): Rs.500
  4. 4. Google AdWordsPostpay (automatic payments) : MasterCard, Visa Credit CardIf you select a postpay option, youll make payments only after youaccrue advertising costs. Youll be billed 30 days after your lastpayment or when your account costs reach your billing threshold,whichever comes first.Your ads will typically begin running almost immediately after youenter valid credit or debit card information. All AdWords charges willbe made to this card..
  5. 5. Google AdWordsPostpay (automatic payments) : MasterCard, VisaBecause of new credit card regulations in India, you wont be able tocreate a postpay AdWords account on your own. However, if youvealready created an account but have not yet selected a paymentmethod, AdWords support can help you put your new account onpostpay. Heres how:1. Download the standing instruction form2. Fill out the form.3. Fax the form and a copy of the front and back of your credit card to their secure fax number: +91-22-66459122.After they receive your authorization form, it will take 3-5 businessdays to set up the standing instructions and activate your AdWordsaccount. When done, Google AdWords support will send you an emailto let you know that your account has been activated.
  6. 6. Google AdWordsPrepay (manual payments) : Net Banking, Cheque or DemandDraftIf you select a prepay option, Google offers you two options:1. Net Banking2. Cheque or Demand DraftNet Banking:Net banking allows you to make prepayments via online bank transfersupported by our trusted payment partner, TimesofMoney Ltd. Thesecurity of your online bank transfer is ensured in two ways:• You must sign in to your online bank account with a username and password.• Your order is processed via a secure server provided by TimesofMoney Ltd.Your prepaid balance typically will update within two hours of makinga payment, although it can sometimes take up to a day. Your ads willstart running at this point, if they werent already.
  7. 7. Google AdWordsPrepay (manual payments) : Net Banking, Cheque or DemandDraftCheque or Demand Draft:This form of prepayment is supported by Citigroup, our trustedpayment partner. You can make payments by sending a cheque ordemand draft by courier to Citigroups Mumbai office. Within 15business days, Google will update your account balance to reflect thepayment. Your ads will start running at that point, if they werentalready.
  8. 8. Google AdWordsStep-by-step process for making a payment:1. Sign in to your AdWords account at http://adwords.google.com
  9. 9. Google AdWordsStep-by-step process for making a payment:2. Select the Billing Tab3. Click ‘Billing Preferences’.
  10. 10. Google AdWordsStep-by-step process for making a payment:3. Fill out the first two pages and click ‘Continue’.
  11. 11. Google AdWordsStep-by-step process for making a payment:3. Select ‘Manual Payment’ and Click ‘Continue’.3. Select ‘Manual Payment’.
  12. 12. Google AdWordsStep-by-step process for making a payment:4. Carefully read the ‘Terms and Conditions’ and select ‘Yes, I agree tothe above terms and conditions.’ Then click on ‘Submit and activate myaccount’.
  13. 13. Google AdWordsStep-by-step process for making a payment:5. Click on ‘make a payment’.
  14. 14. Google AdWordsStep-by-step process for making a payment:5. Click on ‘make a payment’.
  15. 15. Google AdWordsStep-by-step process for making a payment:5. Choose the form of payment – Credit Card, NetBanking or Cheque.Specify your payment amount and click on ‘Review Payment’.
  16. 16. Google AdWordsStep-by-step process for making a payment:5 (a). If you chose ‘Credit Card’, kindly enter your credit card details andthen click ‘Review Payment’.
  17. 17. Google AdWordsStep-by-step process for making a payment:5 (b). If you chose ‘Net Banking’, kindly follow the instructions given byGoogle:1. Verify that your account can be used with DirectPay.2. Initiate the transfer.3. Wait for confirmation email. You can find your reference ID here
  18. 18. Google AdWordsStep-by-step process for making a payment:5 (c). If you chose ‘Cheque’:1. Write the cheque in the name of ‘Google India Pvt Ltd along with your 10 digit reference number.2. You can post the cheque to the mentioned addresses on the page3. Wait for confirmation email. Google will process your payment in 10-15 business days.4. Click on ‘Go to Billing Summary’.
  19. 19. Payment Options for Digital Media Unbounce Landing Page Tool Payment Options
  20. 20. UnbounceUnbounce accepts Visa, Mastercard, Amex and Discover credit cardsthrough their online payment system.New user?1. Go to the website ‘www.unbounce.com’ and click on ‘Pricing’.2, Choose a pricing plan that suits your business best and click on‘Start my 30-day free trial’
  21. 21. UnbounceNew user?3. Fill the form and click continue. (Make sure that you select ‘I haveread and agreed to the Terms of Service’ option.
  22. 22. UnbounceNew user?3. Fill your Billing Information and click ‘Confirm Billing Details’..
  23. 23. UnbounceExisting user?1. Select ‘View Account Details’.
  24. 24. UnbounceExisting user?2. Select the ‘Billing Information’ tab and click on ‘Add BillingInformation’. Enter you credit card details and save the info.
  25. 25. Payment Options for Digital Media Facebook Advertising Payment Options
  26. 26. Facebook AdvertisingYou can currently pay for the ads using credit cards or co-brandeddebit cards. Facebook accepts Visa, Mastercard, American Express,Discover, PayPal and Direct Debit.1. Login to Facebook and select the ‘Ad Manager’ tab on you Facebookhomepage.
  27. 27. Facebook Advertising2. Select the ‘Billing’ tab.
  28. 28. Facebook Advertising3. Select the ‘Funding Source’ in the ‘Billing’ tab.
  29. 29. Facebook Advertising4. Here you can add your credit card details by clicking ‘Click here toadd one’ and enter your billing information.
  30. 30. Payment Options for Digital Media MailChimp Payment Options
  31. 31. MailChimp Email Marketing1. Go to www.login.mailchimp.com and enter your login details. If youare a new user, you can sign up here.
  32. 32. MailChimp Email Marketing2. MailChimp has two types of plan – ‘Pay-As-You-Go’ and ‘Monthly’plans. Choose a plan by clicking the ‘upgrade’ button next to it.
  33. 33. MailChimp Email Marketing3. If you are choosing the monthly plan, first select the appropriatecurrency. MailChimp’s monthly plan varies on the size of yoursubscriber list. Choose a plan that suits your need and click on‘upgrade’
  34. 34. MailChimp Email Marketing4. If you are choosing the ‘Pay-as-you-go’ plan, first select theappropriate currency. MailChimp’s ‘Pay-as-you-go’ is a pre-paid planwhere you will be charged per email. This is beneficial if you sendemails infrequently. Choose a plan that suits your need and click on‘Purchase’
  35. 35. MailChimp Email Marketing5. After choosing your plan, enter you billing information, click‘continue’ to verify your details and click ‘Place your order’.
  36. 36. About Deep Red Ink Consulting Pvt. LtdDeep Red Ink provides consulting and communicationssolutions that use the power of relationships to createpowerful business results. Established in 2010 Deep Red Ink isa firm with four divisions, one of which is DigitalMarketing with a diverse client base that spans across realestate, healthcare, wellness, education and retail.
  37. 37. That’s all for now!

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