1. Payment Options For Digital Media
Google AdWords Unbounce Facebook Advertising MailChimp
Prepared by Srikrishna Mamidipudi,
Digital Marketing Analyst,
Deep Red Ink Consulting Pvt. Ltd
March 2013.
3. Google AdWords
Google payment options are divided into two types: postpay
and prepay.
Postpay (automatic payments) : MasterCard, Visa
Prepay (manual payments) : Net Banking, Cheque or Demand Draft
Minimum payment (applies to prepay only): Rs.500
4. Google AdWords
Postpay (automatic payments) : MasterCard, Visa Credit Card
If you select a postpay option, you'll make payments only after you
accrue advertising costs. You'll be billed 30 days after your last
payment or when your account costs reach your billing threshold,
whichever comes first.
Your ads will typically begin running almost immediately after you
enter valid credit or debit card information. All AdWords charges will
be made to this card..
5. Google AdWords
Postpay (automatic payments) : MasterCard, Visa
Because of new credit card regulations in India, you won't be able to
create a postpay AdWords account on your own. However, if you've
already created an account but have not yet selected a payment
method, AdWords support can help you put your new account on
postpay. Here's how:
1. Download the standing instruction form
2. Fill out the form.
3. Fax the form and a copy of the front and back of your credit card to
their secure fax number: +91-22-66459122.
After they receive your authorization form, it will take 3-5 business
days to set up the standing instructions and activate your AdWords
account. When done, Google AdWords support will send you an email
to let you know that your account has been activated.
6. Google AdWords
Prepay (manual payments) : Net Banking, Cheque or Demand
Draft
If you select a prepay option, Google offers you two options:
1. Net Banking
2. Cheque or Demand Draft
Net Banking:
Net banking allows you to make prepayments via online bank transfer
supported by our trusted payment partner, TimesofMoney Ltd. The
security of your online bank transfer is ensured in two ways:
• You must sign in to your online bank account with a username and
password.
• Your order is processed via a secure server provided by
TimesofMoney Ltd.
Your prepaid balance typically will update within two hours of making
a payment, although it can sometimes take up to a day. Your ads will
start running at this point, if they weren't already.
7. Google AdWords
Prepay (manual payments) : Net Banking, Cheque or Demand
Draft
Cheque or Demand Draft
:
This form of prepayment is supported by Citigroup, our trusted
payment partner. You can make payments by sending a cheque or
demand draft by courier to Citigroup's Mumbai office. Within 15
business days, Google will update your account balance to reflect the
payment. Your ads will start running at that point, if they weren't
already.
12. Google AdWords
Step-by-step process for making a payment:
4. Carefully read the ‘Terms and Conditions’ and select ‘Yes, I agree to
the above terms and conditions.’ Then click on ‘Submit and activate my
account’.
15. Google AdWords
Step-by-step process for making a payment:
5. Choose the form of payment – Credit Card, NetBanking or Cheque.
Specify your payment amount and click on ‘Review Payment’.
16. Google AdWords
Step-by-step process for making a payment:
5 (a). If you chose ‘Credit Card’, kindly enter your credit card details and
then click ‘Review Payment’.
17. Google AdWords
Step-by-step process for making a payment:
5 (b). If you chose ‘Net Banking’, kindly follow the instructions given by
Google:
1. Verify that your account can be used with DirectPay.
2. Initiate the transfer.
3. Wait for confirmation email.
You can find your reference ID here
18. Google AdWords
Step-by-step process for making a payment:
5 (c). If you chose ‘Cheque’:
1. Write the cheque in the name of ‘Google India Pvt Ltd along with
your 10 digit reference number.
2. You can post the cheque to the mentioned addresses on the page
3. Wait for confirmation email. Google will process your payment in
10-15 business days.
4. Click on ‘Go to Billing Summary’.
19. Payment Options for Digital Media
Unbounce Landing Page Tool
Payment Options
20. Unbounce
Unbounce accepts Visa, Mastercard, Amex and Discover credit cards
through their online payment system.
New user?
1. Go to the website ‘www.unbounce.com’ and click on ‘Pricing’.
2, Choose a pricing plan that suits your business best and click on
‘Start my 30-day free trial’
21. Unbounce
New user?
3. Fill the form and click continue. (Make sure that you select ‘I have
read and agreed to the Terms of Service’ option.
24. Unbounce
Existing user?
2. Select the ‘Billing Information’ tab and click on ‘Add Billing
Information’. Enter you credit card details and save the info.
26. Facebook Advertising
You can currently pay for the ads using credit cards or co-branded
debit cards. Facebook accepts Visa, Mastercard, American Express,
Discover, PayPal and Direct Debit.
1. Login to Facebook and select the ‘Ad Manager’ tab on you Facebook
homepage.
31. MailChimp Email Marketing
1. Go to www.login.mailchimp.com and enter your login details. If you
are a new user, you can sign up here.
32. MailChimp Email Marketing
2. MailChimp has two types of plan – ‘Pay-As-You-Go’ and ‘Monthly’
plans. Choose a plan by clicking the ‘upgrade’ button next to it.
33. MailChimp Email Marketing
3. If you are choosing the monthly plan, first select the appropriate
currency. MailChimp’s monthly plan varies on the size of your
subscriber list. Choose a plan that suits your need and click on
‘upgrade’
34. MailChimp Email Marketing
4. If you are choosing the ‘Pay-as-you-go’ plan, first select the
appropriate currency. MailChimp’s ‘Pay-as-you-go’ is a pre-paid plan
where you will be charged per email. This is beneficial if you send
emails infrequently. Choose a plan that suits your need and click on
‘Purchase’
35. MailChimp Email Marketing
5. After choosing your plan, enter you billing information, click
‘continue’ to verify your details and click ‘Place your order’.
36. About Deep Red Ink Consulting Pvt. Ltd
Deep Red Ink provides consulting and communications
solutions that use the power of relationships to create
powerful business results. Established in 2010 Deep Red Ink is
a firm with four divisions, one of which is Digital
Marketing with a diverse client base that spans across real
estate, healthcare, wellness, education and retail.
