The In's and Out's of Guest Blogging

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The In's and Out's of Guest Blogging

  1. 1. of Guest Blogging Guest Blogging Guest Blogging Nat e Mol l er@mollermarketing on Twitter
  2. 2. Objective To understand & use Guest blogging effectively for your business.Want this in writing? Buy the Ebook today
  3. 3. Want this in writing? Buy the Ebook today
  4. 4. Want this in writing? Buy the Ebook today
  5. 5. Consistency in What?Want this in writing? Buy the Ebook today
  6. 6. Consistency in How Often we blogWant this in writing? Buy the Ebook today
  7. 7. oH n w f t eo ? S t ar t wit h onc e a Week!Want this in writing? Buy the Ebook today
  8. 8. Consistency in What we write aboutWant this in writing? Buy the Ebook today
  9. 9. e n t o n tC Who is YOUR target audience?Want this in writing? Buy the Ebook today
  10. 10. What are your Competitors Doing? http://www.google.com/alertsWant this is writing? Buy the Ebook today
  11. 11. TUTORIAL: How to Set up ! http://mollermarketing.com/2009/01/06/tuesday-tutorial-how-to-set-up-google-alerts-and-why/ Want this is writing? Buy the Ebook today
  12. 12. Consistency in Which Keywords you’re targetingWant this in writing? Buy the Ebook today
  13. 13. Consistency in Internal Linking StrategyWant this in writing? Buy the Ebook today
  14. 14. in g in kL Blog ContentWant this in writing? Buy the Ebook today
  15. 15. Consistency in External Linking StrategyWant this in writing? Buy the Ebook today
  16. 16. Consistency in Using Images in Blog PostsWant this in writing? Buy the Ebook today
  17. 17. Want this in writing? Buy the Ebook today
  18. 18. ...and business credibility.Want this in writing? Buy the Ebook today
  19. 19. Want this in writing? Buy the Ebook today
  20. 20. What is Guest Blogging?Want this in writing? Buy the Ebook today
  21. 21. “...the act of writing for another blog with the hope of getting qual it y backl inks , getting t r af f ic, gaining expos ur e and buil ding r el at ions hips .” - Bamidele O.Want this in writing? Buy the Ebook today
  22. 22. Quality Backlinks = Organic SEOWant this in writing? Buy the Ebook today
  23. 23. Traffic = Increased Sales or Sign UpsWant this in writing? Buy the Ebook today
  24. 24. Exposure = CredibilityWant this in writing? Buy the Ebook today
  25. 25. Building Relationships = Business SuccessWant this in writing? Buy the Ebook today
  26. 26. How do I start Guest Blogging?Want this in writing? Buy the Ebook today
  27. 27. Step 1: The SearchWant this in writing? Buy the Ebook today
  28. 28. Who is YOUR target audience?Want this in writing? Buy the Ebook today
  29. 29. Which Keywords are you targeting?Want this in writing? Buy the Ebook today
  30. 30. Other Things to Consider...Want this in writing? Buy the Ebook today
  31. 31. Number of SubscribersWant this in writing? Buy the Ebook today
  32. 32. Number of comments on postsWant this in writing? Buy the Ebook today
  33. 33. Social Media InteractionWant this in writing? Buy the Ebook today
  34. 34. Review posts they’ve written (avoid duplicating what’s already been said)Want this in writing? Buy the Ebook today
  35. 35. Step 2: The RequestWant this in writing? Buy the Ebook today
  36. 36. Want this in writing? Buy the Ebook today
  37. 37. Step 3: The ContentWant this in writing? Buy the Ebook today
  38. 38. Effective Blog For ! (this is a link to a tutorial)Want this in writing? Buy the Ebook today
  39. 39. Numbered ListsWant this in writing? Buy the Ebook today
  40. 40. Bulleted ListsWant this in writing? Buy the Ebook today
  41. 41. IMAGES!Want this in writing? Buy the Ebook today
  42. 42. Quotes (with links referencing the source)Want this in writing? Buy the Ebook today
  43. 43. Video http://bit.ly/how-to-add-video-in-wordpressWant this in writing? Buy the Ebook today
  44. 44. Header TextWant this in writing? Buy the Ebook today
  45. 45. Short Paragraphs vs.Want this in writing? Buy the Ebook today
  46. 46. SCANNABLE!Want this in writing? Buy the Ebook today
  47. 47. Step 4: The PreparationWant this in writing? Buy the Ebook today
  48. 48. Type it on YOUR BLOG 1st!Want this in writing? Buy the Ebook today
  49. 49. Get the HTMLWant this in writing? Buy the Ebook today
  50. 50. Copy the HTMLWant this in writing? Buy the Ebook today
  51. 51. Save in a Notepad or Text Edit FileWant this in writing? Buy the Ebook today
  52. 52. Step 5: The HandoffWant this in writing? Buy the Ebook today
  53. 53. Email the Notepad fileWant this in writing? Buy the Ebook today
  54. 54. Step 6: The Promotion & RepetitionWant this in writing? Buy the Ebook today
  55. 55. Push in Social Media!Want this in writing? Buy the Ebook today
  56. 56. Email to friendsWant this in writing? Buy the Ebook today
  57. 57. Ask for comments!Want this in writing? Buy the Ebook today
  58. 58. Respond to commentsWant this in writing? Buy the Ebook today
  59. 59. Objective To understand & use Guest blogging effectively for your business.Want this in writing? Buy the Ebook today
  60. 60. Need Help with all this?Moller Marketing can help with the following things: Want this in writing? Buy the Ebook today
  61. 61. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming Want this in writing? Buy the Ebook today
  62. 62. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization Want this in writing? Buy the Ebook today
  63. 63. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy Want this in writing? Buy the Ebook today
  64. 64. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy - Facebook Fan Page set up & strategy Want this in writing? Buy the Ebook today
  65. 65. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy - Facebook Fan Page set up & strategy - Facebook Fan Page Management Want this in writing? Buy the Ebook today
  66. 66. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy - Facebook Fan Page set up & strategy - Facebook Fan Page Management - Twitter Management & strategy Want this in writing? Buy the Ebook today
  67. 67. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy - Facebook Fan Page set up & strategy - Facebook Fan Page Management - Twitter Management & strategy - Google Alerts set up Want this in writing? Buy the Ebook today
  68. 68. Need Help with all this?Moller Marketing can help with the following things: - Website design & programming - Domain name selection & optimization - Blog set up & strategy - Facebook Fan Page set up & strategy - Facebook Fan Page Management - Twitter Management & strategy - Google Alerts set up - Specialized business consulting & training Want this in writing? Buy the Ebook today
  69. 69. Free Website Assessment C ont act Mol l er Mar ket ingMention this ad & save 15% off Website Design Want this in writing? Buy the Ebook today
  70. 70. Special Offer For a Limit ed TIme, you can get our 75 Page Step by Step Guide Valued at $39.97 For only $19.97!SAVE $20 Today! with Promo code: CEDARFORT2012 ht t p://mol l er mar ket ing.com/ebook

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