2. Problem
Physical devices and virtual things – inefficiencies in realm of IoT
Lack of good ecosystem
Vendor specific, lack of interoperability
Implementations lack low energy radio and Wifi that can co-exist
3. Solution
Bluetooth Low Energy end-point that communicates securely to the application on a
smartphone
This is cloud based and can be controlled via a dedicated gateway
Meta App operating these devices can control third party devices that conform to
industry standards and open interfaces
We additionally have opportunities to be technology partners,
Enabling devices that require intelligence and smart control
App capabilities that perform data analytics
4. Product portfolio
Meta LED bulb
Meta smart plug
Meta motion detector
Meta door sensor
Meta App – smartphone based application
5. Revenue generation (six months)
Customer
name
Products Price/unit Volume expected Revenues in
HW sales
Revenues
in Apps
Austin
Energy
Smart Home
devices
$10 5000 $50,000 Free
PEC Smart Home
devices
$20 1250 $25,000 Free
Channel
partners
Smart Home
devices
$50 1500 $75,000 Free
Net
Revenues
$150,000 None
6. Market potential
Category 2013 2014 2015 2020
Automotive 96.0 189.6 372.3 3,511.1
Consumer 1,842.1 2,244.5 2.874.9 13,172.5
Generic Business 395.2 479.4 623.9 5,158.6
Vertical Business 698.7 836.5 1,009.4 3,164.4
Grand Total 3,032.0 3,750.0 4,880.6 25,006.6
Note: Number of devices (in millions)
Based on Gartner report
7. Team
Mathew Joseph, Founder, CEO
Computer Networking background with extensive experience in Layer 2, Layer 3 routers and
switches. Technical marketing and competitive market analysis in IoT, white box switches and
cloud computing. Degrees in Computer Science and general management.
Bijumon Janardhanan, Founder, CTO
Founded a home automation startup in 2007 and held senior technical roles in many technology
companies. Renowned expert in the field of embedded devices both at hardware and
software design. Degrees in electrical engineering and general management.
10. Competition
Google – NEST (Thermostat, IP gateway and probable BT/Zigbee support)
Smart Things – Samsung
iControl
And many more..
11. Plan
Funds needed to operate effectively for 6-9 months
HW dev expenses and certification, software tools $25,000
Wages, hiring employees and office space $25,000
Marketing campaign, social media blitz $5,000
Travel, reserves for contingent expenses $10,000
Channel partners, customer acquisition and retention $10,000
Net needed amount $75,000
13. SWOT analysis
Strengths Weaknesses
1. Core expertise in embedded technology
2. Core expertise in networking and communication
protocols.
3. Early adopters of Bluetooth LE.
4. Devices address core consumer, business needs
of energy savings and ease of use.
1. Brand name and recognition
2. Channels, sales distribution
Opportunities Threats
1. Connected home is a potential IoT growth market
2. Ecosystem of standards, vendors and products is
under development.
1. Ultra low power WiFi technology.
2. Major players completely dominate the
markets.
3. IoT number projections are inaccurate.
4. Product acceptance and execution
challenges.
14. Conclusion
We have the expertise
We have the markets
We have products for market fit
Help us
TO DELIVER
And we will
Editor's Notes
Good Morning All,
I am here to present the incredible opportunity called “Internet of Things” space and what “Meta Innovations Inc.” has to offer.
Comprehending the size and scale of the opportunity is important to pursuing the market with good products and making
sound investment and informed decisions.
Social causes:
=========
We truly believe that every human should have a dignified life by having their basic needs of
food, clothing and shelter
We volunteer in our communities and will work to help eradicate homelessness and hunger.
We are hoping to set aside a contribution from our revenue towards this cause.
Four pillars of problems, that we are trying to solve.
Brett Paulson –
Easier to use smart home systems
More economical – cost price could be an option
Technology enabler –
ARM –
Theoretical revenue –
Risk adjusted revenue –
Prices, good enough products –
Differentiated features
Look at different market – which slightly less crowded –
Dramatically differentiated –
Or be a great technology provider
Gartner solution:
Horizontal opportunity is IoT and the vertical we are focusing now is the “Smart Home”
To build great software you have to build hardware
If
this
then
that
app
Serves as a glue –
Data streams that analytics that will help us to differentiate
Smart Homes is now an Internet of Things – thing