Usana Presentation

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A few suggestions for USANA.com

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Usana Presentation

  1. 1. USANA: IN ACTION<br />USANA Green, Children’s Hunger Fund, and Kennedy Jr. High<br />
  2. 2. Purpose and Target Audience<br /> USANA is about improving oneself, others, and the community. The purpose of USANA’s “In Action” program is to show how easy it is to help these subjects. As it is a multi-million dollar company, USANA provides simple answers to do things that save money and give back to the environment, community, and individuals. <br />Target Audience:<br />People with at least high school education<br />Parents<br />Conservationists<br />
  3. 3. USANA “In Action” Homepage<br />In Action Site<br />
  4. 4. “In Action” Corrections to be Considered<br /><ul><li>Navigation ( )
  5. 5. Blurbs
  6. 6. Woogi-World
  7. 7. Unification</li></ul>like RMHC’s<br />
  8. 8. USANA Green <br />
  9. 9. Increase of Interest<br />With the increase of products that have a “Green” option, the more people will want to know about USANA Green.<br />
  10. 10. Audience to be Considered<br />People that are coming to USANA Green’s homepage<br /> can be grouped into 4 groups:<br /><ul><li>Conservationists
  11. 11. Investors
  12. 12. Community Members
  13. 13. Curious Consumers</li></li></ul><li>Questionsto be Considered<br />When coming to USANA Green’s homepage, our target audience will <br />be looking for answers to questions in the text. Their questions may include:<br /><ul><li>“How is USANA trying to help out the environment?”
  14. 14. “How much money does USANA save by going green?”
  15. 15. “How does USANA benefit my community?”
  16. 16. “Will USANA’s Green Initiative increase the price of my products?”</li></li></ul><li>Corrections to be ConsideredPage Duplication<br />USANA.com &gt; About Us &gt; USANA Green<br />Google &gt; USANA Green &gt; USANA Green<br />You find two different pages for USANA Green depending on how you search for it.<br />These pages should be consolidated into one universal homepage.<br />
  17. 17. Corrections to be ConsideredText (Continued)<br />Above is the information that the audience would read through to find the information.<br />
  18. 18. Corrections to be ConsideredText (continued)<br />Above is the same information, but in an easier format to read.<br />Changed Syntax, Inserted Bullet Points, Consolidated Information<br />
  19. 19. USANA Green Table Example<br />Tables show how USANA’s different Green<br />Initiatives are helping the company and<br />The community.<br />
  20. 20. Corrections to be ConsideredNavigation<br />Sidebar Menu and Footers<br />
  21. 21. Corrections to be Consideredbringing it together<br />
  22. 22. USANA Green Summary<br /><ul><li>Consolidate Information
  23. 23. Text Syntax
  24. 24. Tables for Information/Browsing
  25. 25. Color Change
  26. 26. Sub-headers for Easy Navigation</li></li></ul><li>Children’s Hunger Fund<br />
  27. 27. Children’s Hunger Fund Corrections to be Considered<br /><ul><li>Information should be consolidated
  28. 28. Unified topics and headers
  29. 29. Easier explanation of donation process</li></li></ul><li>Kennedy Jr. High<br />
  30. 30. Kennedy Jr. High Corrections to be Considered<br /><ul><li>Involvement
  31. 31. Syntax (geared towards a younger audience)
  32. 32. Easier to read formatting (bullets)</li></ul>Kennedy Jr. High<br />

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