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By Hamza Farah
Big conglomerate film companies such as warner bros,
universal or paramount target audiences in various ways
depending on the genre on the type of film being produced
for example if DreamWorks were making a children's film
A) the genre will be comedy or adventure like ice age but
will collaborate with McDonald's and create toys of the
characters such as Sid the sloth or Diego the Sabretooth.
Furthermore, if the producer want to produce a film with the
genre for example Action. They would use similar
conventions which would be very stereotypical of an action
to have fighting in it and exploding cars or a car chase an
example of this would be bad boys.
HOW ARE AUDIENCES TARGETED
Film companies usually produce animated films for children and
conglomerates tend to target children from the ages of 4-12 and the
genre tends to be adventure and comedy films such as tangled did this
well and did well at the box office or films like Shrek was such as
success produces turned it into a franchise making a trilogy and the
seasonal film Shrek the halls.
AGE
The Female audience are thought or believed to have particular films
with the genres such as Romance or Romantic-Comedy. Because the
lead role in romantic comedies are usually played by the woman and
its mainly about her trying to find love or romance with the man of her
dreams and women believe they can connect with the character by
sympathising with her or see her as a role model.
The opposite of this is that the male audience tend to favour the action
genre the most as is more masculine and gets their hearts racing and
suspense of whats going to happens gets them going.
GENDER
The racial background of a film is important it will impact on the ideology and
the message the film portrays. For example Slumdog millionaire is about an
young Asian 18 who lives in slums of Mumbai India to cut a long story short he
wins the Indian version of who wants to be a millionaire. A theme of film is fate
and who you can overcome your obstacles. Bearing in mind the film is about
Indians in particular the film would've mainly attracted many Asians in particular
Indians who could actually connect with the film or maybe they have similar
story in relation to jamal mailik (actor in slumdog millionaire) or have ever lived
in the slums or even aftricans.
RACE
The racial background of a film is important it will impact on the ideology and
the message the film portrays. For example Slumdog millionaire is about an
young Asian 18 who lives in slums of Mumbai India to cut a long story short he
wins the Indian version of who wants to be a millionaire. A theme of film is fate
and who you can overcome your obstacles. Bearing in mind the film is about
Indians in particular the film would've mainly attracted many Asians in particular
Indians who could actually connect with the film or maybe they have similar
story in relation to jamal mailik (actor in slumdog millionaire) or have ever lived
in the slums or even aftricans.
RACE

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Audience how the filmis consumed

  • 2. Big conglomerate film companies such as warner bros, universal or paramount target audiences in various ways depending on the genre on the type of film being produced for example if DreamWorks were making a children's film A) the genre will be comedy or adventure like ice age but will collaborate with McDonald's and create toys of the characters such as Sid the sloth or Diego the Sabretooth. Furthermore, if the producer want to produce a film with the genre for example Action. They would use similar conventions which would be very stereotypical of an action to have fighting in it and exploding cars or a car chase an example of this would be bad boys. HOW ARE AUDIENCES TARGETED
  • 3. Film companies usually produce animated films for children and conglomerates tend to target children from the ages of 4-12 and the genre tends to be adventure and comedy films such as tangled did this well and did well at the box office or films like Shrek was such as success produces turned it into a franchise making a trilogy and the seasonal film Shrek the halls. AGE
  • 4. The Female audience are thought or believed to have particular films with the genres such as Romance or Romantic-Comedy. Because the lead role in romantic comedies are usually played by the woman and its mainly about her trying to find love or romance with the man of her dreams and women believe they can connect with the character by sympathising with her or see her as a role model. The opposite of this is that the male audience tend to favour the action genre the most as is more masculine and gets their hearts racing and suspense of whats going to happens gets them going. GENDER
  • 5. The racial background of a film is important it will impact on the ideology and the message the film portrays. For example Slumdog millionaire is about an young Asian 18 who lives in slums of Mumbai India to cut a long story short he wins the Indian version of who wants to be a millionaire. A theme of film is fate and who you can overcome your obstacles. Bearing in mind the film is about Indians in particular the film would've mainly attracted many Asians in particular Indians who could actually connect with the film or maybe they have similar story in relation to jamal mailik (actor in slumdog millionaire) or have ever lived in the slums or even aftricans. RACE
  • 6. The racial background of a film is important it will impact on the ideology and the message the film portrays. For example Slumdog millionaire is about an young Asian 18 who lives in slums of Mumbai India to cut a long story short he wins the Indian version of who wants to be a millionaire. A theme of film is fate and who you can overcome your obstacles. Bearing in mind the film is about Indians in particular the film would've mainly attracted many Asians in particular Indians who could actually connect with the film or maybe they have similar story in relation to jamal mailik (actor in slumdog millionaire) or have ever lived in the slums or even aftricans. RACE