Case Analysis Of Porter Airlines And Their Business Level...

Case Analysis of Porter Airlines and Their Business Level...
Through Their Expansion Plans, How will Porter Airlines Effectively Utilize Their Low–Cost Business Level Strategy to Increase Their Customer
Base? Table of Contents Executive Summary...............................................................................p. 3 Porter
Airlines......................................................................................p. 4 The Expansion......................................................................................p. 4 What is
Organizational Strategy.................................................................p. 7 Porter Airlines Business Level Strategy........................................................p. 9
Core Competencies ......................................................................p. 9 Competitive Advantage..................................................................p.12 Low Cost
Business Level Strategy.....................................................p. 13 Low Cost Business– Level Structure..........................................................p. 15
Conclusion........................................................................................p. 17... Show more content on Helpwriting.net ...
In recent years, Porter opened a new $50 million 10–gate terminal, increasing take off slots from 167 to 202 (allowing for more flights during the day).
Within the last year, Porter Airlines has added service to Newfoundland and Charleston, South Carolina. The company is currently approaching the
completion of an underground tunnel, which will increase and improve traffic flow from the terminal to the main land compared to the original
transportation via ferry. It has long been assumed that in the recent years Porter has plateaued. Billy Bishop is restricted to 202 landing slots daily, and
the Q400s can't fly any farther than Porter already flies them. Due to this, in April 2013, Porter announced expansion plans to increase its customer
base. The plan stated that their goals would be accomplished through increasing the number of destinations, acquiring 30 Bombardier CS100 Jets, and
increasing the airport runway by 300 meters on each end. However their plan has been met with many challenges, because Porter's plans require
regulatory and facility changes to its Billy Bishop Toronto City Airport hub. Porter has asked for modifications to the operating agreement of the airport
to allow jets and extensions to the runway to support the new aircraft (Porter, 2015). Signed in 1983 by the federal and municipal governments and the
predecessor to the Port Authority, the tripartite agreement lays out regulations and restrictions intended to govern Billy
... Get more on HelpWriting.net ...

Aacp Core Competencies
American Academy of Nurse Practitioners (AANP)
AANP was founded in 1985 and leads the way in advocacy, continuing education and professional development for over 60,000 members. The mission
is to lead NPs in transformation patient–centered health care (AANP, 2015).
The National Organization of Nurse Practitioner Faculties (NONPF)
NONPF established in 1974 is the only organization specifically devoted to promote nurse practitioner education at the national and international level
(NONPF, 2012).
American Association of Critical Care Nurses (AACN)
AACN is the largest specialty organization in the world, representing the interests of more than 500,000 nurses who are charged with the responsibility
of caring for acutely and chronically ill patients ... Show more content on Helpwriting.net ...
As a family nurse practitioner, I plan to work in a medical office in Palo Alto Medical Foundation (PAMF). PAMF is a multi
–specialty group practice,
comprising of physicians, nurse practitioners and physician assistants from all specialties. It has more than 1000 health care providers and has more
than 2 million patient visits each year (Palo Alto Medical Foundation, 2015). The group's administration is headed by a Chief Executive Officer and
is led by the PAMF board of directors. I will be working in the familymedicine department in PAMF. Family medicine department team consists of
family medicine doctors, nurse practitioners, physician assistants, nurses and medical assistants. My clients include newborns, infants, children,
adolescents, pregnant and post–partum women, adults and elderly. In an average day, I see anywhere from 20–26

A Short Note On Core Competencies And Competencies
V. Core Competencies:
Core Competencies One: Innovation
The definition of innovation in core competency is defined is to be, " Able to challenge conventional practices; adapts established methods for new
uses; pursues ongoing system improvement; creates novel solutions to problems; evaluates new technology as potential solutions to existing
problems."(NHIV.gov)
One of SOBI 's core competencies is innovation. They create a work environment where employees are free to feel creative and therefore creates more
innovation. The company is constantly looking for opportunities for growth, which is why I think that expanding into these new territories would
definitely fall within this core competency.
Core Competencies Two: Quality
SOBI ... Show more content on Helpwriting.net ...
This customer service standard will be crucial when moving into the new territories, as these are Countries that are generally poor and uneducated
when it comes to their options when treating their disease. The idea the SOBI is there ready to answer their calls and to help them deal with insurance
and financial assistance is a big plus.
Core Competencies Four: Teamwork
Teamwork is something that SOBI boasts about throughout all of their annual reports. They are very proud of their low turnover rate and worker
initiatives they practice. They offer fixed and variable salaries, long–term incentive programs, pension plans, open door policies and many more
incentives to maintain a happy working team. When looking at other pharmaceutical companies, SOBI has the lowest turnover rate in the industry and
they contribute this to their ability to foster teamwork. Fostering great team work will only help SOBI when they move into these new territories. If
they have happy workers on the ground starting to market the product, physicians and patient will sense this. Unhappy workers and high turnover rate
does nothing to help the confidences of those purchasing the products.
VI. Pricing
A. What are the fixed and variable costs to the company of producing, marketing, and selling the new good or service
The product purchasing is a tricky situation, especially when we are talking about heavily poor communities and countries. For those

Core Competency
Core competency two requires that social workers apply ethical principles into practice. This core competency relates to the experiences that I had
through my classes and internship. I will be illustrating how I applied specific practice behaviors to artifacts. The first practice behavior associated
with this competency is demonstrating leadership in applying ethical reasoning for problem resolution. For me, this involved a release of health
information form that I had to provide to another agency regarding a patient. The second practice behavior is systematically questioning statements of
values and recognizing the underlying ethics of policies, theories and models. This practice behavior relates to the policy analysis paper on the No Child
... Show more content on Helpwriting.net ...
The paper included information regarding the No Child Left Behind Act of 2001. In the paper, I discussed the strengths and weaknesses of the
policy as well as recommended changes to the policy. This paper provided me with the opportunity to question what my beliefs and values are on a
policy that directly impacts children. In addition, the paper addresses what I think is important regarding education based on my values. As I wrote
the paper, I recognized that I do value the importance of education. I also realized the importance of questioning statements of values and the
underlying ethics of policies. I will continue to be competent and strive to increase my professional knowledge and skills in policies as it relates to my
values and beliefs.
In sum, social workers are required to apply ethical principles in practice. As a result, through my experience, ethics have played a significant role in
my professional and personal roles. I will continue to strive to learn and gain skills in ethical principles. I plan to strive, grow and explore my own
values and beliefs. In addition, I will continue to follow and employ the ethical guidelines for my clients and for myself as I progress in my role as a
social

Core Competencies
International Bulletin of Business Administration ISSN: 1451–243X Issue 6 (2009) © EuroJournals, Inc. 2009 http://www.eurojournals.com The
Impact of Core Competencies on Competitive Advantage: Strategic Challenge Jehad S. Bani–Hani Department of Business Administration, Jadara
University, Irbid, Jordan E–mail: dr_jbanihani@yahoo.com Tel: +962–777404102; Fax: +962–2–7201210 Faleh, Abdelgader AlHawary Department of
Business Administration Applied Science Private University, Amman, Jordan E
–mail: Alhawary2002@yahoo.com Tel: +962–795777198; Fax: +962–
6– 5232899 Abstract This study examines the impact of core competencies on competitive advantage and it applied on Jordanian insurance
organizations. The population for this study consisted... Show more content on Helpwriting.net ...
Therefore, this study attempt to provide some viewpoints, and empirical results to understand this relationship. Following are the main objectives of
this study: 3. Investigating the main categories of core competencies within the researched companies. 4. Investigating the role of core competencies
in achieving competitive advantage fore the researched companies. 3. Literature Review 3.1. Core Competence Much of the research on competitive
advantage focused on core competencies as a major source of that advantage, core competencies include the particular set of skills and resources
affirm possesses as well as the way those resources are used to produce outcomes (Fiol, 2001). The concept of core competence, as fundamental to
organizational renewal and as a driving force behind strategic change, interests both managers and scholars. It is a complex and challenging concept: it
is difficult to specify theoretically, to identify empirically as a phenomenon, and to apply in practice. Scholars have recently recognized these problems
in general conceptual discussions (Hafsi and Thomas, 2005) and in core competence–specific empirical research (Wang et al., 2004). Competencies are
commonly agreed to reside in individuals and teams of individuals, implying that the competence concept involves a cumulative hierarchy. This
cumulative hierarchy notion is evident in many streams of research concerning the

The Concept Of Core Competencies
Core Competencies "The concept of core competencies since its first proposition by Prof Gary Hamel in 1990 has been subject of intense study
and interest for firms to deliver sustainable competitive advantage" (Gupta, 2013) Core competencies are the essence of what a company does
well. A business uses its core competencies to make and develop products, goods and services according to its company mission. Core
competencies are not easily replicated. They usually come from years of experience and are stored in the collective knowledge base of the
company and its employees" (Investopedia Stock Analysis, 2015). Core competencies are what gives a company a clear advantage over that of its
competitors, and is what is used to set the company apart. Businesses have to know what it is they do well, if they want to stay competitive in
today's global marketplace. I do believe Bluestem is already focusing on its core competencies and what it does well. Bluestem Brands, Inc. has
gained a competitive edge in the retail industry by providing quick in house credit to the consumers who browse their site who may not have any
money or credit available to them. By refining this process and focusing on it as one of their main strengths, they now generate more revenue in the
interest collected off of their credit accounts, than on the merchandise being sold. Core Competencies Biblical Integration As Christians we have our
own set of core competencies and this competencies apply both to the

Core Competencies
Core Competencies as the most significant Resource The conception of core competencies evolved from the resource– primarily based view of the firm
that emphasised the actual fact that competitive advantage rests on the firm's possession of distinctive difficult to imitate skills, knowledge, resources
and competencies (Wernerfelt, 1984; Rumelt, 1984). These causally ambiguous irreproducible core capabilities serve to provide sustainable
competitive advantage to the firm. This view emerged as a counterpoint to market structure analysis of competitive strategy. A firm's core competencies
are so outlined as a set of downside shaping and problem–solving insights that foster the development of idiosyncratic strategic growth alternatives
(Lei, Hitt and Bettis, 1996). according to Hamel and Prahalad (1990), core competencies have three basic characteristics: they provide access to a large
type of markets, contribute considerably to the end product... Show more content on Helpwriting.net ...
though researchers during this stream have delineated the boundaries to the speed of accumulation of competencies (Dierickx and cool, 1989), these
tacit strategic capabilities are notwithstanding subject to learning (Teece, Pisano and Shuen, 1990).These collective learning or coordination skills
behind the firm's product lines are the source of its competitive advantage and enable the firm to introduce a replacement array of products and
services. By focusing on their core competencies, companies stand to realize since they are doing those things at that they are the best. Core
competencies when viewed as distinctive knowledge for drawback definition and problem finding will type the premise of a firm's competitive
advantage and may even be leveraged in

How Does the Development of Core Competencies Provide Both...
"How does the development of core competencies provide both advantages and disadvantages for an organisation? What steps can managers take to
prevent core competencies becoming core rigidities?" In today's world competition among firms becomes globalized and more intense. In order to
become superiorly competitive, companies should enhance its competencies in a way that will allow them to achieve dominant position in a market.
One way of accomplishing it is by development of core competencies. Competencies are considered core if they are skillfully performed and are
principal to company's strategy and its competiveness (Thompson et al, 2013). They are result of 'collective learning' activities (Prohalad and Hamel,
1990), a combination of... Show more content on Helpwriting.net ...
For instance, mentioned by some participants in the discussion, Nokia lost its leadership in production of mobile phones as they were unable to adapt
to the new era of phones pioneered by Iphone. There has been general consensus throughout the discussion that applying dynamic capabilities approach
can prevent core competencies becoming core rigidities. The idea of dynamic capabilities lies in a necessity of a company to create, extend and modify
its resource base, whether it would be minor continuous improvements; creation of new resources or combination of existing ones in new ways; or a
complete renewing of the resource base,depending on how dynamic the environment is, in order to sustain competitive advantage and address external
changes. What is important here is the managers' perception of the environmental dynamism that providesthe basis for their ability to identify the need
for changes and extend those changes when necessary. According to Amrosini et al (2009), managers who fail to identify correctly the environmental
dynamism may react not accordingly to the actual environment and, thus, apply insufficient changes (risk of strategic shift), prefer predictability of
routine past

Whole Foods Markets
Abstract
This paper examines the published case study Whole Foods Markets, 2005: Will There Be Enough Organic Food to Satisfy the Growing Demand?
(Hitt, Ireland and Hoskisson, 2007, p. C534). Although the published study addresses numerous aspects of Whole Foods Market's business as a
leading international retailer of "natural" organic foods, the analysis provided herein is focused on Whole Foods Market's ability to meet future growth
demands. This paper explores Whole Foods Market's basic internal environment with subsequent application of Porter's Five Forces Model of
Competition followed by a related Strength–Weakness–Opportunities–Threats (SWOT) breakdown...all used to determine critical market success
factors and looming challenges ... Show more content on Helpwriting.net ...
Whole Foods has also invested in modern information systems which have enabled the company to promote efficient communications (described in
more detail below). With a well established and accepted vision, mission and market strategy, Whole Foods' organization appears cohesive and has
maintained its core business focus throughout its remarkable growth and expansion. Physical Resources With 270 retail locations each ranging from
45,000 to 75,000 square feet, nine distribution centers, five commissaries, nine regional bake–houses and subsidiaries whose operations encompass
coffee production, seafood processing and produce field inspections, Whole Foods has substantial capital investment in plant and property totaling over
$1.6 billion (Whole Foods 1, n.d., p. 1) and (MSN Money, 2008, p. 3). Whole Foods also boast a sophisticated distribution system with retail outlets
targeting affluent urban areas with higher income and education demographics. Technical Resources Whole Foods has made significant investments in
technology to support operations and connectivity in all facets of its business units. In 2003, Whole Foods signed a 3–year multi–million dollar contract

Amana Takaful Core Competencies
Doyle & Stern (2006) explains that a competitive advantage needs to be meticulously crafted over a period of time by channeling the organizations
resources and selecting carefully crafted marketing strategies. Figure 1.1.1 illustrates the organizational resources of Amana Takaful as derived from
the strategic audit (Appendix 1) which can enable the company to outperform its competitors and earn the share of hearts, minds, markets and higher
than average profits. Figure 1.1.1 Resources of Amana Takaful These resources generally show and direct the company of how and what to use, in
order to create value and earn returns above average by methodically leveraging their resources, core competencies and capabilities to take advantages
of the opportunities arising in the external environment. The role of the firm's resources is to provide a foundation for... Show more content on
Helpwriting.net ...
It may often seem too easy to think of a whole list of things that a company could do well, however; the 2 authors go on two give 3 ways of identifying
core competencies as mentioned below. Relevance: ability to significantly add value to the customers Difficulty to imitate: difficulty to imitate and
build upon sustainable advantage Accessibility to wide range of markets: should be able to open up to a few potential markets Asset
ValuableRareInimitableNon SubstitutableImplications for competitiveness Takaful Excellence for 17 yearsYesYesYesYesSustain CA Skilled
employees with specialist competencies YesYesYesYesSustain CA Sales and channel effectivenessYesNoNoNoCompetitive parity Marketing capability
( shariah complaint) YesYesYesNoSustainable

Core Competency Essay
Core competencies are the most significant value creating skills within a company and key areas of expertise that are distinctive to a company and
critical to the company's long–term growth. Core competencies are the pieces that a company is superior than its competitors in the critical, central
areas of the company where the most value is added to its products. These areas of expertise may be in any area from product development to
employee dedication. A competence which is central to business's operations but which is not exceptional in some way is not considered as a core
competence, as it will not generate a differentiated advantage over rival businesses. It follows from the concept of core competencies; resources that are
... Show more content on Helpwriting.net ...
The game is changing. It is not just about math and science anymore. It is about creativity, imagination, and, above all, innovation. "Without
creativity, there is no innovation. As every good gardener knows, you can't rely on the same old flowers season after season. They die. New seeds
are needed to rejuvenate the garden and stimulate growth" (Dundon, 2002). What is unfolding is the commoditization of knowledge. "The Theory
of evolution says continuous change is inevitable and if one does not evolve, they will perish" (Darwin's theory of evolution, 2006). This is true for
businesses and companies. If companies do not evolve then their survival is in jeopardy. A key to survival is a core competency that the company
has built over time. These competencies are what a company is built upon. Companies that are successful and continue to survive have shown that
they focus on building core competency and in turn their ability to innovate increases. Based on their core competencies these companies have built
products (line extension) or services (redirection) that can be applied to variety of applications. Successful companies are eager to build competencies
that will help them become world leaders. They do not solely focus on products alone; they focus on System Thinking, how one piece affects the entire
system (Dundon, 2002). This type of thinking shows a focus on core. A piece of the system is most likely

Toyota's Core Competency
SUPPLY CHAIN MANAGEMENT
To begin I should define a core competency as this is related with the Supply Chain in my review, so first, what is a core competency? According to
Fitzsimmons (2012), core competency is something that the company does so well that it provides the company a competitive advantage. Core
competency gives the company hard–to–imitate advantage. One of the Toyota's core competencies is their production system which is known as Toyota
Production System (TPS). This is consists of Lean manufacturing and Just–In–Time (JIT) Production. Lean Manufacturing is the production practice in
which it is focusing on the elimination of waste and continuous improvement over long–term. Lean Manufacturing has been proven to be ... Show more
content on Helpwriting.net ...
In this case, brand management as one of the Toyota's core competencies must be exploited so that Toyota's image can be repositioned in the customer's
mind. Toyota can use marketing strategy such as repositioning strategy to reposition itself as an innovative and user–friendly auto–maker rather than
high quality auto–maker. Keep in mind though, Toyota has overcome this negative view by American and worldwide consumers and has streamlined
its supply chain by integrating more building of vehicle parts within the United States.
Toyota is facing fierce competition in the automotive industry. Competition is increasing with new entrants are trying to enter the automotive industry.
This new entrants can be automotive company from Europe, China and South Korea. Direct competitors of Toyota are Honda, General Motors, and
Fords. Besides that, Hyundai has become serious threat for Toyota as well. According to Can anything stop Toyota (2011), Hyundai's vehicles cost less
than Toyota while it has more power compared to Toyota's vehicles. In the luxury market segment, Toyota's Lexus lost to BMW in terms of sales
(Business Week 2009). Technology innovation has become major force in the industry. This requires those automotive companies including Toyota to
catch up with their competitors or otherwise, they will lose their market shares. Recently, the raising price of fuel and pollution has become a major
concern. Therefore, the

Core Leadership Competencies
Running head: Army Leadership: Competent, Confident, & Agile Army Leadership: Competent, Confident, & Agile SSG Clark, Jason C. EN ALC:
Fort Leonard Wood, MO Introduction: A leader is a person or thing that lead, direct, command or guide a group or activity. (Webster, 2002) Being a
great leader, you have to continue building and cultivating your values and characteristics, as well as attaining more knowledge, which will be the
important part of a competent leader. An Army leader, is a person who has to obtain intellect, be physically fit, hold a professional competence, and
able to serve as a role model. Competent: There are so many organizations with leaders. By using a competency based approach to leadership,
organizations can better... Show more content on Helpwriting.net ...
But, problems occurred during this task. Because of miss communication from the direction of his Platoon Sergeant the PFC was three hours late to
transport the troops. In the absence of the PFC, the soldiers had to find another way for transportation. The outcome of this issue, some soldiers were
allowed to complete their weapons qualification and the others had to delay their task for the following day. This will add a day late on other
assigned tasks. A more effective action should have been to make sure the PFC military license was updated with the bus driver's permission. Also,
make sure the PFC has a clear understanding of the order that is given (location and

Nursing Core Competencies
As the healthcare industry changes, challenges arise for the healthcare administrators of acute–care organizations. One of these challenges includes the
need to ensure that every member of the nursing staff is competent within this continuously changing environment. Competence is not an achievement;
it is a habit of lifelong learning. The Joint Commission defines competencies as the knowledge, skills, aptitude and behaviors that an individual
possesses in order to perform tasks correctly and skillfully. Core Competencies The American Association of Colleges of Nursing (AACN) provides
insight into the nursing core competencies in respect to education and the role of a clinical nurse leader. These competencies include: communication;
critical... Show more content on Helpwriting.net ...
Assessments provide insight into a nurse's ability to perform, discover and create new knowledge, adapt to changes and improve performance levels.
Assessments intend to protect patients through identifying incompetent nurses, optimizing the capability of each nurse by providing incentives and a
path for future learning. In addition, assessments can assist a healthcare administrator with choosing an applicant for advanced training. Types of
Assessments Assessments can be summative or formative. Formative refers to offering reassurance, providing a path for future learning, shaping
values and encouraging reflection. Summative assessments are used to make judgments as to a nurse's competency, fitness to practice and
qualifications for advancement. Competency Assessment Techniques In the U.S., aspects of a model developed by the Accreditation Council for
Graduate Medical Education (ACGME) are used to assess medical residents and medical students. The nursing industry can also use this model as a
means to improve assessment techniques. There are six interconnected competence domains: interpersonal skills and communication; medical
knowledge; professionalism; patient care; systems–based practice; practice–based learning and

Are The Core Competencies Cause The Internal And External...
Yes, Uber has many different divisions, that allow for the organization to best meet the needs for the market. By having definite divisions, it allows
Uber to specifically state the roles of that division. Therefore, it allows for accountability to be taken by each division. Responsibility can be taken by
that area. Relating to organization culture, it allows for Uber to create subcultures internally that allows that division to best reach their goals. Most
importantly, it allows for organizational efficiency. By having so many divisions, Uber can quickly reach the needs of the internal and external
stakeholders.
According to the textbook, a core competency is a "manager's skills and abilities in value–creation activities such as manufacturing, R&D, managing
new technology and organizational design and change. (pg.12)" These core competencies cause a competitive advantage which is "the ability of one
company to outperform another because its managers are able to create more value from the resources at their disposal (pg. 12)." Uber's core
competency is creating a customer user face that is universally functional. Their applications allow for access to both high and low end services that
are reliable such UberX and UberBlack. Also, the overall business operation is capable for their services and competent in their management
relationships. Another core competency is the way in which Uber delivers its ride sharing services. Essentially, Uber's business model and their core

Competitor Analysis Of Harley Davidson
C. Competitor Analysis
Completing the competitor analysis allows for the company to prepare a response profile to understand the market and where the company is
positioned at this time. Within the analysis we will observe the objectives, strategies, assumptions, and strengths and weaknesses of the company's
competitors. Based on the growing global market pertaining to motorcycles, we shall observe the external environment. Due to the increase in the
industry the company faces many competitors. Some of the company's biggest competitors are the Japanese manufacturers, Honda, Yamaha, Kawasaki,
and Suzuki. When the Japanese manufacturers entered the industry they became dominated by stylish designed motorcycles at a inexpensive price.
Hence, due to their management, designs, and advanced products at an affordable price, the Japanese manufactures held an competitive advantage.
They also provided diverse products that allowed for them to gain knowledgeable use of economies of scale and scope in manufacturing. This allowed
for them to produce new models with advanced features and lower price, gaining a larger customer base. Although, the Japanese manufactures were
dominate in many ways, the British manufacturer, Harley–Davidson, and the German manufacturer, BMW, hold significant ranking in the industry.
These manufactures produced luxury motorcycles that pleased those of higher taste. The Harley–Davidson brand and image alone held an high
standard and was an

External and Internal Environment Analysis
Running head: EXTERNAL AND INTERNAL ENVIRONEMNT External and Internal Environment Analysis Bharti Gupta University of Phoenix
External and Internal Environment Analysis: Mayo Clinic The purpose of this paper is to analyze the External and Internal environmental factors of
Mayo Clinic (MC). Mayo Clinic is a nonprofit worldwide leader in medical care, research and education for people from all walks of life (Mayo
Clinic, 2011). Various types of external and internal factors affect the smooth flow of business at Mayo Clinic. External environment analysis is
important in determining the strategy that should be adopted by a business and internal environment analysis is critical to identify the core
competences of the business.... Show more content on Helpwriting.net ...
Substitutes not only limit profits in normal times but also reduce the bonanza an industry can reap in boom times which is no good for any business in
any industry. Operating Environment (OE): The Operating Environmental factors affecting Mayo Clinic are customers and creditors. As explained in
RE the international patients count has gone down in the last decade purely because of new political and government policies, it has also affected the
customers from various demographics and geographic aspects are not able to make it to MC. This had shown a significant impact on the operating cost
of the clinic in the last few years. With the slowed economy in the country, the assessment of suppliers and creditors is critical to an accurate evaluation
of a firm's operating environment. Question like: Does the creditors fairly value and willingly accept the firm's pricing strategy for the service MC
provides? Do the creditors perceive the firm as having an acceptable record of past payment? Operational indicators, which measure performance in
planning and implementing organizational strategies, are internal, and external customer satisfaction, quality metrics, internal processes, internal
innovation, and continuous improvement efforts tend to drive future financial performance.Internal Environment To analyze the

Cisco Core Competencies
Q1) Cisco Systems
Cisco Systems, Inc. is an international American corporation; its head officer is in San Jose, California. It works in designing, making, and selling
networking tools. The Systems of Cisco was established in 1984 by Leonard Bosack , Richard Troiano, and Sandy Lerner.
The company was named after the city name San Francisco in early years, the company asserted on using the name "cisco" (Paulson, 2001).
Cisco Systems, Inc. designs, made, and vends networking products based on the Internet Protocol equipment and facilities connected to the
telecommunication and information technology business globally. Cisco Systems is controlling the market for these kind of equipment based on the
IP protocol. The company manufactures and vends ... Show more content on Helpwriting.net ...
The objective of the Cisco executives is to emphasis consideration on competencies that truly affect its competitive advantage. Cisco core competency
comes from the precise group of talents and manufacturing practices that bring extra value to the. These competencies allowed Cisco to enter an
extensive range of markets.
References
Books
Davies P. (2004). What's This India Business?: Offshoring, Outsourcing, and the Global Services Revolution. London: Nicholas Brealey International.
DePamphilis D. (2008). Mergers, Acquisitions, and Other Restructuring Activities. New York: Elsevier, Academic Press
Paulson E. (2001). "Inside Cisco: The real story of sustained M&A growth", John Wiley & Sons, Inc.
Prashanth K. (2004). "Cisco's Acquisition Strategy", ICFAI: Centre forManagement Research, ECCH Collection.
Schilling M. (2013). Strategic management of technological innovation. International Edition. McGraw–Hill Education.
Veldhuizen G. (2006). "The Impact of M&A–driven market dominance on innovation", Wageningen.
Yemen G.; Chatterjee S.; &Bougeois III L. (2003). Cisco: Early if not Elegant (A). University of Virginia. Darden Business Publishing.

Case Study Of Glaxosmithkline Company
PART 1.
GlaxoSmithKline company, formed when Glaxo merged with SmithKline in 2000. The purpose of the merger intensifying efforts in research and
development of excellence for the development of drugs and treatment. GSK since integration become a leader in innovation and development of
pharmaceutical and distribution companies, where the company has secured drugs AIDS in developing countries at reduced prices, also has provided
treatments for other diseases at an affordable price for people in the poorest countries of the world.
It has several products branching out to several of the most important disciplines, are prescription medicines and vaccines products, consumer
healthcare products (such as Pain Relief (Voltaren),Respiratory(Thearaflu),Oral... Show more content on Helpwriting.net ...
Usually includes basic knowledge, experience or ability in a particular area or a specific skill, allows a business to reach large segments of the
markets, which cannot be reached by other competitors. The core capabilities are a pivotal factor to determine the manner in which they operate
companies or employees determined core capabilities in three key criteria: Cannot competitors imitate core competencies of the company easily, can be
reused company's core competencies are widely used in many products and markets. (Espinoza, et al, 2010)
For example, the core competence of the company Toyota Motor high quality at the best price. And therefore provide customer value for money they
pay. This can be attributed to the quality andinnovation in production. Toyota's latest revolution in car production. Where it followed a cost leadership
strategy to improve the quality of its products. Toyota has worked tirelessly to create this distinctive competence over the years. So that other cars
companies has not been able to do what you do. This led to obtain a competitive advantage that gave a rare Toyota brand in the market. (Gupta,

Competency Mapping
Introduction :
A lot is going on in recent times on the issue of competency mapping. A lot of resource is spent and consultants are invited to do competency mapping.
Competency mapping is gaining much more importance and organizations are aware of having good human resources or putting the right people on
right job.
Competency mapping is important and is an essential exercise. Every well managed firm should have well defined roles and list of competencies
required to perform each role effectively. Such list should be used for recruitment, performancemanagement, promotions, placements and training
needs identification.
In performing or carrying out work, it is essential that the required job skills first be articulated. This ... Show more content on Helpwriting.net ...
Organizations describe, or map, competencies using one or more of the following four strategies:
1. Organization–Wide (often called "core competencies" or those required–for–organization–success)
2.Job Family or Business Unit Competency Sets
3.Position–SpecificCompetencySets
4. Competency Sets Defined Relative to the Level of Employee Contribution (i.e. Individual Contributor, Manager, or Organizational Leader)
This article will not go into depth about the differences among the four mapping strategies. Instead, the focus here will be on ways that individuals need
to present or demonstrate the use of the various kinds of competencies when interacting with organizations.
Research is ongoing about the nature of competencies that are important for success across many organizations. There are a number of sources that
describe some very common personal functioning competencies found to be important for employees at all levels across organizations. One good
quote in this area is from Michael Zwell (2000, pgs. 53–55), the author of Creating A Culture of Competence when he says, "From the body of
competency research to date, a basic set of 6 competencies would differentiate the top quartile of performers from the rest in most positions in an
organization: Initiative, Influence, Results Orientation, Teamwork, Service Orientation, and, Concern for Quality."
In addition, research on the importance of "emotional intelligence" to organization success is starting to

Walmarts Core Competencies
Wal–Mart's Core Competencies Wal–Mart is a company that has taken its core competencies, which are the capabilities the firm emphasizes and
performs especially well while pursuing its vision (Ireland, Hoskisson, Hitt, 2008), and turned them into competitive advantages. Core competencies
must satisfy four characteristics in order to be a competitive advantage. These advantages, according to our text, include: *valuable, *rare, *difficult to
imitate,*nonsubstitutable. Wal–Mart's Core Competencies: 1. Culture– One core competency Wal–Mart has is its culture. Wal–Mart's employees are
hardworking, efficient, and process oriented. In the video "The Age of Wal–Mart" it pointed out that Sam Walton, founder of Wal–Mart, called... Show
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Lower stock means a higher inventory turnover rate. This is another competency that is rare and difficult for Wal–Mart's competitors to imitate. 4.
Relations with Suppliers– Wal–Mart has in place a system that helps to achieve their goal of lower prices. This Information Technology system includes
computers, networking, and internet that cuts inventories and waste and helps with speedy delivery. This system also helps Wal–Mart to keep in
constant contact with suppliers by transferring the data that suppliers need so they know what Wal–Mart needs. Wal–Mart also works with suppliers to
improve their production and squeezes the best prices out of its supplier. The video referred to Wal–Mart as the customer's agent. All of this focus
Wal–Mart puts on suppliers reduces costs and lowers prices. Wal–Mart's technological/logistical leadership remains unmatched by competitors (Web,
2005). 5. International Growth– The video pointed out that internationally Wal–Mart has just scratched the surface and has lots of room for growth.
Expect to hear more from Wal–Mart about where we're going in emerging markets like India and China (Gogoi, 2007). Wal–Mart is committed to
being a global company and feels like expanding internationally will drive growth and hopes to add 500,000 jobs worldwide in within the next 5 years
(Clifford & Rosenbloom, 2010). Brazil,

School Core Competencies
Introduction The core competencies that the schools have implemented have been developed by the central office, by the school themselves and by
teachers within the school. I will be identifying three core competencies that I have worked with in the past year and evaluate their relevance in the
school setting. I will also be looking at how the rest the school uses these competencies, along with ways that we might be able to improve upon them.
Core Competencies of the School There are many core competencies that have been identified, developed and put into place in my school. There are
different levels that could develop the competency, all of them are important when looking at the mission of the school. The mission for South High is
to provide ... Show more content on Helpwriting.net ...
I believe that determining how the competency is going to improve the school is the most important part in the design. If the competency is not
going to improve the school, then it must be changed so it does improve an aspect of the school. Then the school needs to look at what students will
be affected by the new initiative. Since the students are the driving force of the school, their level of success drives the direction of the school. The
school needs to ensure that the competency will help the students to meet the mission and vision of the school. Finally, which educator is going to take
the lead and roll out the new competency, working with and leading the faculty and students so they may succeed with this new competency. There are
many steps and it is a long process to develop a new competency and implement it in the school

Strengths And Weaknesses Of Francesca Essay
Analysis of Resources and Capabilities
Strengths and Weaknesses
Francesca's is a very unique store that that is quickly growing and expanding from where it originated in Texas and is now in 48 states across the
country. They have been able to open up over six–hundred stores nation–wide and they show no signs of slowing down. We feel like because of their
uniqueness, they have a great opportunity to expand across the world into more countries other than the United States of America. We chose China as a
great place to expand overseas due to the fact of the high population and it becoming a great up and coming country.
Francesca's has many strengths including: strong management, customer loyalty, unique products, fresh inventory,brand name, high quality, and
product variety. The management team of Francesca's has been very capable and forward thinking since the start of the company with the goal to
expand across the country and eventually into other markets. Their newly appointed CEO, Steven Lawrence has lots of previous leadership
experience in other companies such as JC Penney and Stage Stores Incorporated, which helps him and everyone below him make informed business
decisions. Because of his effective leadership skills in his previous positions the company hopes that he continues the trend of great leadership within
the organization. Lawrence has some big shoes to fill because of the success of former CEO, Michael Barnes. In the two years that Barnes

Core Competencies Essay
1.Introduction Planning skills are any skills that allow someone to look ahead and accomplish goals or avoid emotional, financial, physical or social
hardship (Thibodeaux, 2017). Especially for the leaders, planning skills let them make and implement right decisions. Planning skills relate to seven
areas of core competencies. The first is to set goals. To do this, someone must have a concept of what they want to do or a holistic vision. The next areas
of competence are organization, analysis and data collection. Other capacities include diagnosing problems and causes; Predictions and projections;
Communication; Evaluation and comparison; And implement and monitor actions. (Power, 2017). Competency is defined as a "manifest constellation...
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According to Hays' survey: 58 percent say strategic planning skills is the most important attribute for a CFO to have; "Interestingly, CFOs are also
increasingly business partners who work in close contact with the sales function. They agree that strategic planning is the most important skill for a
CFO to possess, followed by people management, reflecting the CFO's role as a leader, influencer and negotiator" (Sharp, 2016). Current time utilisation
revealed that CFOs spend most of their time on strategic planning, advice and management, and a great deal of time on attracting and retaining skills,
coaching and mentoring staff, investor, stakeholder and market liaison and communication, and merger and acquisition activities. CFOs felt that the
two most important hard skills for them now and five years down the line, are general business knowledge and trend analysis, and strategic planning
skills (D., 2013). In short, there is plenty of evidence to show the trend of focusing on the planning skills of CFOs today and it's time to consider the
importance of these skills.
Importance of planning skills to CFOs In this section, the discussion will point to the importance of planning skills to CFO's job. Planning skills are
an indispensable skill of the leader, especially for CFOs. They must build a strategic vision for the company, while also managing and planning the
financial goals

Leadership Competencies : Key Core Competencies
Leadership Competencies "We all have competencies. They are the sum of our experiences and the knowledge, skills, values, and attitudes we
have acquired during our lifetime" (Pickett, 1998, p. 103). A successful organization will have a set of competencies defined. Having competencies
identified outlines the framework of standards that a company and employees should follow. There is a tendency to list a large number of
competencies when creating the standards for an organization. Companies should focus on five to seven key core competencies that are needed in
order to be successful. The core competencies should encompass the growth of the company, staff, and public perception. Competencies
Knowledge. "Knowledge refers to informative and learning resting in a person, such as surgeon's knowledge of human anatomy" (Vazirani, 2010, p.
124). Knowledge as a competency is to share or gain knowledge about a given subject. A leader will take time to train, offer professional
development, and aid in the advancement of their employees (Frisch & Huppenbauer, 2014). By imparting their knowledge, they are helping to
cultivate the culture and next generation of leaders. This is an important competency because it includes the historical knowledge with the new,
innovative knowledge giving a company a large pool of information to work with. Skills. "This refers to a person's ability to perform a certain task,
such as a surgeon's skill to perform surgery" (Vazirani, 2010, p. 124).

The Need for Core Competency in an Organization
According to Prahalad and Hamel, core competencies arise from the integration of multiple technologies and the coordination of diverse production
skills. A core competence should provide access to a wide variety of markets, and contribute significantly to the end–product benefits. It should
moreover be difficult for competitors to imitate. Some examples include Philip's expertise in optical media and Sony's ability to miniaturize electronics.
Core competency is the ability of an organization to perform excellently at a particular activity which can be technical innovation, developing excellent
managers, marketing new innovative products or providing excellent customer services. A company may hire a team of brilliant scientists in a
particular technology, but this does not imply an automatic gain of core competence in that technology. This can only happen through the combined
integrated efforts of employees with their individual skills and experience gained along with the resources of the organization including the way
information, technology and relationships are used for the advancement of the organisation. It is the effective coordination among all the groups
involved in bringing the product to market that results in a core competence.
It is the core competencies of an organization that acts as a differentiator for it distinguishes the organisation from its competitors. Whereas skills and
experience relate to individual people, a core competency relates to what the

Sears Core Competencies
Running head: SEARS CORE COMPETENCIES EXAMINED
Sears Core Competencies Examined
July 8, 2012
Sears Core Competencies Examined
All companies have core competencies that they use to differentiate their company, product, or service from the competition, Sears is no exception.
Also, it is common for a company's core competencies to change, as their industry progresses through phases and shifts its emphasis between product
and process innovations (Regis University, 2011), Sears is no exception. Yet, when a company's core competencies become misaligned and no longer
supports their strategic intent the business is in danger of becoming obsolete (Regis University, 2011), as their customers no longer perceive the unique
benefits the company has ... Show more content on Helpwriting.net ...
By 1895, Sears's mail order business was gaining market acceptance and the Sears catalog expanded to 532 items consisting of 'soup to nuts' products
for their customers (Sears Archive, 2012), supporting the theory that early innovators do not have a restriction on what they bring to market
(Innovation Zen, 2006). Sears's core competencies are innovation, selling, advertising, and merchandising (Sears Archive, 2012).
By 1906 Sears was operating the largest mail order plant in the world, but that necessitated that the company's focus shift from design dominance to
products and process. Sears has entered the transitional stage of the Abernathy – Utterback Model. Sears is tasked with the need to handle mass orders
economically and efficiently, and develops the 'time scheduling system', which brings chaos to the mail order industry and defines a significant core
competence (Sears Archive, 2012). Around the same time, Sears's customers are shifting their focus to quality, which drives the need to replace the
fancy Sears catalog with a factual based catalog. Sears's core competencies are innovation, mail order process, quality products, perceived value, and
factual based advertisement (catalog).
By 1920, the landscape is changing from rural dwellers to city dwellers and people living in cities outnumber rural dwellers for the first time. Sears
has emerged as the dominant design of mail order for both rural and city dwellers, but increasing competition from

Core Competencies
Core Competencies Management is challenging and requires competencies distinctly different from other positions. After a brief six month tenure with
my current employer, my manager resigned and a door opened for me in management. I was promoted to Claims Manager and suddenly tasked with
additional responsibility and supervision of another employee. There was no job description for this position at the time and competencies had not
been formally established. However, our company transitioned to competency based performance model the year following my promotion and required
competencies were established. Understanding the required competencies of a Claims Manager, the skills I possessed that aligned with competencies,
and the development of other competencies was essential to my success in that role.
Competencies of Claims Manager The Claims Manager was responsible for the management workers' compensation claims and the company's return to
work program. This position requires competency in written and oral ... Show more content on Helpwriting.net ...
However, this position required different skills and competencies than the one I was in previously. By definition askill is a proficiency at being able to
do something while a competency is a cluster of knowledge, skills and attitudes that enable a person to be successful at a number of similar tasks
(Blanchard & Thacker, 2013). The ability to prioritize tasks and develop systematic methods to tackle projects are skills that I already had that aligned
with the required competencies of time management and organization. Accountability and reliability were an additional two competencies for which I
had demonstrated proficiency by ensuring tasks were completed timely, by responding to correspondence and questions timely and accurately, and by
maintaining confidence with sensitive

Walmart's Core Competency
Wal–Mart core competency
The core competency of a company is viewed as a section or field where a company excels most as compared to the competition in the same area of
specialization. These core competencies are seen to be extremely hard for the competitors to copy hence giving the company the possibility of
separating or differentiating itself from the others. A unique observation about the core competency is that it cuts across most of the services, products
as well as the market borders of the company (Investopedia, 2013).
Wal–Mart has had two major core competencies against which it pegs its competitive advantage over the other players within the chain–store business;
price and logistics.
The price factor stands out when one makes the decision to shop at Wal–Mart since they set prices lower than their competitors hence creating a large
customer base. The price advantage they have comes from the fact that they are able to generate extremely large sales volumes hence being able to
make profit and sustain running costs at comparatively lower profit margins as compared to competition. This is maintained at Wal–Mart since the
competition would require massive scales to replicate this a fact that is hard to achieve (Expert Program Management, 2013).
Wal–Mart also has the core competency in terms of a superior logistics system. Despite being one of the largest global retailers that is located in
various parts of the world, Wal–Mart operates with a state–of–the–art

Dell vs Hp
1. Introduction Both Dell and HP are two strong players in PC industry which refers to an industry where companies produces PCs (desktops and
notebooks), handheld devices (smart phones and tablets), and workstations. However, with growing global expansion, Dell and HP's performance
differs. Dell, once the world's largest PC maker in 2001, has continually lost its market share to HP and Acer since 2007 (Guglielmo 2009). The
cause is rooted in two differences of these companies: company diversifications and core competences. Therefore, how firms can continually survive
in the PC business is more of an issue for Dell than for HP. Nevertheless, survival is not enough. Mainly because of the fast declining average selling
prices (ASP)... Show more content on Helpwriting.net ...
3. Survive the PC Business 4.4. The Battle Although both companies have diversified into other industries, PC industry is still their most
important source of revenue. For years, these two giants are battling for lead in PC market. When measured by market share, HP has taken place of
Dell as No.1 seller in PC market since 2007 (FIGURE 1). When measured by revenue, HP also wins over Dell for almost five years (FIGURE 2). Also,
Acer grew rapidly in market share partly because of its merger with Gateway in 2007 (Einhorn 2007), and almost matched Dell in 2009. FIGURE 1
Global PC Market Share (HP 2006–2010; Dell 2006–2010; Acer 2006–2010) FIGURE 2 Revenue from PC Sales (HP 2006–2010; Dell 2006–2010)
4.5. Issues PC industry is characterized by fast declining ASP year over year. Together with the increasing component costs from 2009, both Dell and
HP are facing squeezing profit margins (HP 2010; Dell 2010). In the first quarter of 2011, HP's gross margin for its Personal System Group (PSG) is as
low as 6.4% (Epstein 2011). Similarly, Dell's gross margin of PCs is often 3 to 5% (Wang 2010). This indicates that if both

Describe The Importance Of Core Competencies
Answer of Question 1/
A unique ability that a company acquires from its organizers or developers and that will be not be easily or imitated. In other words Core
competencies are the skills and processes for that are used to develop a company's core products and services, those products and services that will
gives the business a competitive advantage over and over to other businesses and are significant for the long–term growth of the company. Core
competencies are what give a company one or more competitive advantages, in creating and delivering value to its customers in its chosen field. Also
called core capabilities or distinctive competencies. Core competencies are usually not only limited for a single process, but it for a combination of
processes, technologies and skills. Core competency arises from the integration of different shares of the business, such as design with technological
innovation. For example, Apple's sleek design, coupled with innovative products and Sony's ability to reduce electronics are core competencies for
those companies. A core competency should assist the company in gaining access to a wide variety of markets; donate to the benefits of the
end–product; and be difficult to duplicate. ... Show more content on Helpwriting.net ...
They are able without any doubt to achieve successful growth. This results in gaining a competitive edge. Below, I will outline the interrelationship
between core competencies and the meaning of a company itself. They include: (1) Facilitates strategy development, (2) Encourages innovation and (3)
Enforces recruitment and

Diageo Case Study
Born in 1997, Diageo was a product of merger between Guinness and Grand Metropolitan. Guinness and Grand Metropolitan were also products of
mergers. Guinness acquired Distillers in 1986 and Grand Metropolitan had expanded from its roots as a hotel business into spirits, Pillsbury, Burger
King and various pubs. After the merger,Diageo's new CEO, John McGrath and executive teams had a vision to create a more focused strategy,
concentrating on their core strengths, and integrate the company fully into the global spirits organization, and sold off all non–beverage
conglomerates. The purpose of all the vicissitudes was to position the company to meet their vision of becoming the world's leading premium Drinks
Company. During the post–merger integration, Mr. McGrath concentrated on the core competencies and the ability to build a premium consumer brand,
leveraging it on a global basis. The strategy they created was to implement company wide – the "Diageo way of brand building". This way of working
provided a guide line on conducting business based on perceptions of its stakeholders' and customers' needs. From there, Diageo developed an
inimitable business structure in which country operations were organized leveraging its core competencies and competitive advantages. Recently, in
2015 Diageo took another step towards focusing on its core business and competencies, and sold off their wine business. In the alcohol industry wine is
a very competitive business, and within

Core Competencies Of Glaxosmithkline
GlaxoSmithKline is a British pharmaceutical firm established when Glaxo Wellcome and SmithKilne Beechan merged in 2000. It is considered as
fourth largest pharmaceutical industry in the world. In 2004 an internet site was launched which contains clinical trial data that anyone can access. In
2009 GSK acquired Stiefel. It has stated in its minion to help the people as much as it can to make them feel better and make them live long. GKS
has put a great efforts to be a leader in science health care by innovation and research in three primary areas: pharmaceutical, Consumer Healthcare and
Vaccines in developing and distributing. They are operating in 150 countries and has a network of 86 manufacturing units in 36 countries with large
R&D centres in 5 countries.... Show more content on Helpwriting.net ...
Another definition which was introduced, accumulation of learning in a company of different skills and production process to be coordinated and
integrated (Engineering economics. 2009) . "It's a communication, involvement, and deep commitment working across the organizational boundaries"
(prahalad, 1990). Core competence should support company's business strategy, since the company has many competences and capabilities, but very
letter of them are combined and integrated in a way that it can be considered as core competencies. If the core competence do not make any products or
services that differentiate it from its competitors, then the company does not have core competence. Customers has to understand company's core
competence because it differentiate the company from its competitor and keeps positive image in their minds. IPhone managed, for instance, to be
leader in mobile phone with its unique features and functions and made it different from other mobile phone company. It has to be noticed, that core
competence is not product or process but knowledge (Engineering economics.

Nursing Core Competency
The Nurse of the Future Nursing Core Competencies were selected to serve as the backbone of nursing. This means that every nurse that has the initials
RN behind his/her name has the exact same competency–based education, no matter where they obtained their degree. These competencies serve as a
foundation to nursing.
One competency that is pertinent to my nursing career, along with everyone else in healthcare, is Patient–Centered Care. Regardless of whether you
are in billing, management, or are a floor nurse, the main concern should always be the patient. Healthcare is always evolving, and, with recent changes
to our healthcare administration, more focus is on revenue rather than on who is bringing in revenue. It is our job as healthcare

Outsourcing : A Company Can Save The Cost
Outsourcing: A company can save the cost and create a value if any of the value chain activity can be performed outside the company otherwise
performed in–house. Companies withdraw from a few noncore activities and rely upon the outside company to supply a part of the product or services
that is not a company 's core competency. Outsourcing can increase competitiveness any time when the same activity performed better at a lower cost,
these activities are not a core capabilities of the company, it reduces time and speeds up the process, allow organizational flexibility, and allows
concentration on the core business competencies that the company does best. Normally, before making any strategic move, a cost–benefit analysis is
performed to decide, if off–shore, on–shore or service contract to another firm is necessary and the best move from a strategy perspective. Off–shore
outsourcing adds a complex foreign supplier, global trade into the equation and requires consideration of a global strategy as part of the generic strategy.
Website Strategy: The internet and mobile technology have changed the way we live and it is an important channel for a customer to interact in the
retail industry. It is necessary for companies to have a web presence to help build a market position to complement its strategic options. Companies use
web presence as a distribution channel, use as a marketing channel to reach customers, make product information available electronically, and sell
products

Chipotle Core competency
Chipotle Core competency
Core competencies are the unique ability that a company acquired when the company initially setting up. It is the inborn competitive advantage that
cannot be easily imitated by competitors. When Chipolite was born, its owner Steve Ells targeted it as the fresh and healthy fast food which means its
products need to be fresh and fast delivery. In current dining market, there are three types of restaurants: full service, fast food and the restaurant in
between. Chipotle belongs to the last one. Full service restaurant has the highest expense and longest time service, so it is only targeting for mid and
high class customer with their leisure time consumptions. At same time, fast food restaurants, their aim is to ... Show more content on Helpwriting.net ...
3 chiefs could cover all the cooking work.
Another way Chipotle used to reduce the cost is to select right store location, facilitate concise decoration and use solar panel for energy supply.
Chipotle has been done very well in reducing cost strategy and it will keep working on the improvement in the future as well.
Differentiation
The

The Success Of Its Core Competencies
Executive Summary
The purpose of this report is to evaluate the reasons behind the success of Crocs through its core competencies and the analysis of our
recommendations. Crocs has been a phenomenal success and there are two reasons that can be attributed to this–our Croslite technology and supply
chain. By using different marketing theories such as Porter's 5 forces and the marketing mix theories, we have uncovered the reasons why Crocs have
decided to invest in these strategies. The recommendations raised in this report are aimed to utilise the core competency raised above and exploit them
for the future. These includes engaging professional organizations with podiatric experts to approve Crocs as a health benefitting footwear and ... Show
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20Conclusion
21Appendix
27References About Crocs
Crocs, Inc., is a world–renowned innovative footwear leader, designing, manufacturing and retailing footwear for men, women and children. Crocs
boasts a wide variety of more than 300 footwear style suited for all seasons, with more than 200 million pairs of shoes sold in over 90 countries
around the world. (Crocs, 2014) We have shown remarkable growth and profitability since our inception to the market in 2002. As of the second
quarter of 2014, Crocs' Generally Accepted Accounting Principles revenue increased to $376.9 million. (Crocs Investors, 2014). As Crocs grew, we
extended our product line and ventured into brand extension, as shown in Appendix A.
Acquisitions
Crocs has made a number of acquisitions to leverage our business model. As shown in Appendix B, acquiring businesses such as EXO Italia and Tidal
Trade enabled us to reduce manufacturing and supply costs, and gains more control over our supply chain. The other acquisitions allowed us to extend
our product line and brand categories quickly.
Collaborations
We obtained licenses and copyrights from our partners to incorporate their brands, which enabled us to diversify our product range (refer to Appendix
C). Core Competencies
Core competencies are capabilities that provide a firm with competitive advantages, which differentiates them from its competitors and defines its
personalities (Hanson et al., 2014). There are three criteria to identify core

Wal Mart 's Core Competencies Essay
There is a growing body of literature that recognises the importance of Resource Based View (RBV) in strategic management. This paper attempts to
identify Wal–Mart's core competencies, applying RBV literature such as VRIO framework with supporting evidence from "Wal–Mart Stores in 2003"
case study. RBV suggests that each firm acquires a collection of capabilities, which can be mobilised by strategists to gain competitive advantage
(McGee et al., 2005). In other words, a firm can be viewed as a bundle of resources, which are the drivers of strategy and growth in a firm. When
creating a unique product, a firm also develops a unique competence (Mintzberg et al., 2009). Prahalad and Hamel (1990) ascertained that three tests
could be used to determine a core competence. Foremost, a core competence should provide a promising access to a variety of markets. Second, a
core competence would make a substantial contribution to the end product in view of customers. Lastly, a core competence should be unique, hard to
imitate. In fulfilling the three tests, a resource would be a core competence of a firm. Moreover, to be a sustainable competitive advantage (SCA),
Barney (1991) stated that a corporation's resources should consist of four characteristics: (i) valuable, in adding value–creating strategy to the product,
not in the monetary sense, (ii) rare, in view of the business' current market position, (iii) imperfectly imitable and (iv) non–substitutable. Furthermore, a
firm's

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