Sales & Marketing Alignment_ How to Synergize for Success.pptx.pdf
Morris garages bangladesh
1. Morris Garages:
MG, the initials of Morris Garages, is a British automotive marque registered by the now defunct
MG Car Company Limited, A British sports car manufacturer begun in the 1920s.
Today, with the heritage of almost 100 years MG is more than an iconic octagonal badge; it is
once again a motoring force to be reckoned with. Our much-loved British brand has been re-
launched with the financial backing of one of the world’s largest car manufacturers, which allows
us to stand tall in the global market. The new range of MG models, that have been designed and
engineered at the 69-acre site in Longbridge, Birmingham, including the two models MG ZS and
MG GS which are going to be launched in Bangladesh.
Innovation:
Connected cars, future of mobility, internet cars are not mere buzzwords for us. We know that
being future ready means prowess in innovation, autonomous drive, Intelligent AI integrations
and digital on smart screens seamlessly connected across for our consumers. We are gearing up
for a better future.
European engineering technical center
Our team of 300 engineers based in the European Engineering Technical Centre is responsible
for developing the initial concepts for all new MG vehicles. The department also ensures that
each model meets the latest in European legislation and customer requirements. This includes
MG ZS MG GS
2. everything from crash testing to refinement, as well as making sure the drive and handling is
second to none. Under the leadership of David Lindley, the engineers here work on all MG
products for Europe, and support product development in China and other world markets. In
addition, the UK Technical Centre houses cutting-edge engine testing equipment to help develop
our cars. In fact, the team is currently heavily involved in the global development of a new power
train initiative, with a focus on creating new green technologies.
Experiences:
The core of the world of MG is 'Exciting Experiences'. Unlike other auto players, we are not here
to sell cars and transact but to build & create experiences with our consumers, for them which
amplify their choices and lifestyle. Our product is a testament to do that just like our other global
products.
MG Global Footprint:
3. Rancon:
Rancon Group was founded by our Chairman, Mr. Abdur Rouf Chowdhury in 1979 under the name
of RANGS. In the same year, Rangs Limited (RL) was incorporated and was soon awarded the sole
distributorship of Mitsubishi Motor Cars from Japan. In subsequent years, the group has diversified
its operations and made footprints across various sectors and RANGS Group has become one of
the leading conglomerates in the country.
Today RANCON is the home to several renowned worldwide brands, which have been elevated to
positions of strength in each of their respective industries. It has managed to do so through its
Proven expertise, mass acceptance amongst all consumer levels, excellent stakeholder and
government engagements.
4. Rancon British Motors Limited:
RBML (Rancon British Motors Limited) is a concern of Rancon. RBML is the sole distributor of
Morris Garages Cars in Bangladesh.
MG is an iconic 95-year-old British automobile brand, which is doing very successful business in
various countries and has an iconic world reputation is going to launch in Bangladesh in 2019.
Morris Garages (MG) Bangladesh is going to have its Flagship store in Tejgaon Linkrod-Gulshan 1.
MG is designing and engineering an exciting range of new cars in the UK, with the backing of one
of the biggest automotive manufacturers, SAIC.
Rancon GROUP VISION
BE THE TRENDSETTER IN ALL BUSINESSES THAT WE
OPERATE