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Presentation On 
Business Idea 
Import and Export
Presented to 
Sir Ahmad Muneeb Mehta 
Presented by 
Awais Qasim M11BBA029 
Hafiz Asad M11BBAO38 
Nadar Ijaz M11BBA032 
S.Faraz Sada M11BBA31 
M.Esmael M11BBA02
Business Name 
Barakat Imports & Exports 
Slogan : 
Desired Goods at your Doorstep 
Logo:
Business Plan 
• We are starting a partnership business 
of imports and exports in Lahore. We 
are going to export items of daily use 
to Afghanistan and in the future to 
central Asian Countries. 
Our main focus will be on export 
business as conditions are more 
suitable for this rather than import 
business.
Why This Business 
Mission: 
To be the biggest wholesale trader of 
consumer items in Afghanistan 
• Our Primary focus will be Afghan market 
due to following factors
Why This Business 
• Target market 
Afghanistan is a big consumer market of 
40 million people. Mostly comprising of 
middle class and low income people. A 
land locked country with no railway 
system. The central Asian states are also 
mostly land locked. 
It will be a whole sale trading business in 
Afghanistan.
No proper vegetation 
cultivation
Strong Afghan Currency
Nadar Ijaz 
M11BBA019
The Afghan Pakistan Transit 
& Trade Agreement 
Recently a trade agreement has 
been signed between Pakistan 
and Afghanistan under which 
Afghanistan will allow Pak. 
exports to central Asian states 
and Iran at very low custom 
and tariff duties. In the same 
way Afg. Exports to India and 
China will be allowed at low 
duties and taxes.
Inflation level in Afg. 
Per capita Income
Custom duties/Taxes 
Customs duty & other Taxes (Afg) 
• No 
• Type of Charges 
• Calculation Method 
• Remarks 
• 01 
• Customs Duty 
• Percentage of Customs Value(CIF) 
• Percentage depends on the type of goods according to the Tariff 
• 02 
• Fixed Tax 
• 2% of (Customs Duty + Customs Value) 
• 
• Fixed Tax 
• 3% of (Customs Duty + Customs Value) 
• On AISA License 
• 03 
• Business Receipt Tax (BRT) 
• 2% of (Customs Duty + Customs Value) 
• On Imports Only 
• 04 
• Red Crescent 
• 2% of Customs Duty 
• 
• 05 
• Municipality Charge 
• 1% Per Vehicle 
•
Custom Duty/Taxes 
Pakistan 
Duty Type Applicable Rate$ Conditions Further Requirements Reference 
Custom Duty 5 Fresh Dry Fruits of Afghanistan 
and imported from Afghanistan 2006-567
Subsidies on Consumer Items 
& 
Preference of the Locals 
Current Afghan Govt. has lowered custom duties and 
taxes on consumer items and goods at such a lower 
level that it has turned in to very attractive and 
profitable business in the last few years. 
Majority of Afghan population consists of Muslims. 
Most of them had visited Pakistan. So they prefer Pak. 
Halal food items and they are also used to the flavor.
Goods of Other Countries 
These days there are lots of foreign goods being 
sold in Afghanistan mostly of Iran and Turkey 
as well as Russian. They are mostly packaged 
food items. Moreover there prices are very high 
than Pakistani Products. Sometimes people are 
forced to buy expired goods of those states 
because of lack of awareness and foreign 
descriptions on goods.
Why This Business 
• Stable political structure 
• Ever Increasing Demand for Consumer 
Goods in Afghanistan 
• Investor friendly policy of Afghan Govt. 
• Very low industrial progress in food sector 
In Afg.
Hafiz Asad 
M11BBA038
Capital 
Capital Invested by Each Partner 
Rs 4 million 
Total 20 million
Start up Cost 
Firm Reg. Exp 50,000 
Warehouse&Office(Lhr) 50,00,000 
Warehouse&Office (Kabul) 25,00,000 
1 big Truck 30,00,000 
2 mini Trucks 15,00,000 
Preliminary Expenses 2,00,000 
Packing material 50,000 
Insurance (Trucks and Goods) 5,00,000 
Total Rs.1,28,00,000
Required Staff 
Lahore office: 
• 4 labours 24,000 
• 1 security guard 10,000 
• 3 truck drivers 45,000 
Kabul Office: 
• 4 Labour 28,000 
• 1 security guard 10,000 
Total Salary Expense Rs 117,000
Business Place 
Lahore Office: 
We will set up our main office and 
warehouse near Lari Adda because of its 
close location to railway station and big 
consumer markets of lahore like 
ShahAalmi and Akbari mandi. 
Kabul Office: 
At kabul we will purchase a warehouse 
near the famous sarai bazar, the biggest 
market of Afghanistan.
Contact Us 
Lhr Office: 
Phone no.042-35755968,042-37926531 
Mobile:0304-4659429 
0345-7414614 
Kabul Office: 
Phone:+937-54926321 
Mobile:0391-3254321 
E-mail:barkatimp.exp@gmail.com
Partner’s Duty in Business 
Awais Qasim Buying Dealer 
Nadir Ijaz Accountant 
S.Faraz Sada Legal Affairs 
M.Esmael Salesman 
Hafiz Asad Packing Incharge
Export Items 
• Flour, sugar, rice. 
• Pulses, beans, vegetable oils 
• Salt ,Spices, green tea , coffee. 
• Cosmetics (Soap, Shampoo) 
• Soft drinks, juices. 
• Garments (on demand) 
• Junk food (Candies,choclates,biscuits) 
• Stationary 
• Packed milk
S.Faraz Naqvi 
M11BBA031
Estimated Cost and Revenue 
Total distance between Kabul & Lahore 1200km 
(Including Peshawar and Torkhum border) 
Cost of 1 litre petrol Rs102 
Cost of 1 litre diesel Rs.107 
Avg. mileage of one truck 3-5 k.m 
Total transportation cost Rs 75,000 
(In & Out)
Estimated Cost and Revenue 
Profit margin on Exported goods 40% 
To cover expenses and to earn profit 
Cost of goods * profit margin 
Let’s say One loaded truck with 200 rice bags of 50 kg 
worth Rs 10,00,000 
Profit Calculation 10,00,000 * 40% 400,000 
Then expenses incurred + Salaies 250,000 
(Transportation ,Custom duties, utility bills, Insurance etc
Estimated Cost and Revenue 
Total Profit Rs150,000 
Each partner will be entitled for equal Profit ratio 
i.e 20%. 
We will create a reserve of 5% out of profit to 
meet any sudden future expenditure 
Most of the existing traders and wholesalers in 
Afghanistan are selling their goods on 50-70% 
profit margin mostly because of huge 
transportation cost arises due to cargo agencies.
Import Items 
• Grapes 
• Qandhari Promegenade 
• Melons 
• Cherry,Blackcurrent and berries
M.Esmael 
• M11BBA02
Import Items 
We have plan to import fruits from Afghanistan 
and selling it to fruit market traders and big 
supermarkets. 
But we can only import these fruits at their 
bumper production season. Since dominant 
afghan currency and travelling cost will not be 
bearable if we import them in non bumper 
production season.
Import Items 
• At bumper production level, fruits are very cheap in 
Afghanistan. Like grapes are normally sold at 15- 
20/Kg and melon at 10 Afghani per kg. 
• We can’t afford chilled trucks so we will use special 
cartons' and crates for this purpose. Our trucks will be 
strictly instructed to deliver them non stop at their 
destinations. 
v v
Cost and Revenue 
We will deliver these goods to big 
supermarkets and wholesale fruit dealers on 
demand in market. 
Like in bumper season of grapes we can supply 
it to its buyers at 75Rs/kg. 
Profit margin 40% at Cost Price (Rs.40) Rs16/kg 
Transportation Cost Rs14/kg 
Other Expenses Rs5/kg
Break Even Point 
We can achieve break even point within 4-10 years 
Estimation On: 
If we export/Import goods 1-3 (trucks) per month 
worth (0.3-1.5 million) 
1 month Estimated Income 0.1- 1 Million
Marketing Strategy 
In Afghanistan: 
Distribution of Visiting Cards to Retailers and Traders 
Advertisement in local newspaper. 
Our own stalls in local jumma bazars (On Thursdays) 
Offering Special Discounts on big bulk purchases 
In Pakistan: 
Free sample distribution of goods 
Advertisement in local newspaper.
Competitive Edge 
Own Transportation System 
Rapid delivery of Goods 
Low profit margin than our Competitors 
Desired packing options for our Customers
Threats 
• Decrease in Afghan currency’s value 
• Ban on import and export of particular 
items from government 
• Terrorism 
• Security forces of both sides (Bribery) 
• Increase in commodities prices in Pakistan 
• New taxes / Custom duties
Social Factor 
Afghanistan has suffered a lot in civil war 
and in war against terror. The people out 
there are desperately in need of consumer 
items due to drought and slow industrial 
progress. 
As a Muslim it is our obligation to help 
other Muslims as Said by Our Holy 
Prophet (P.B.U.H).
Social Factor 
Help to Local traders and Industrialists in 
this time of economic Crisis in Pakistan 
Help to tackle smuggling 
More Exports and Imports discourage it
Business idea eng. presentation
Business idea eng. presentation

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Business idea eng. presentation

  • 1.
  • 2. Presentation On Business Idea Import and Export
  • 3. Presented to Sir Ahmad Muneeb Mehta Presented by Awais Qasim M11BBA029 Hafiz Asad M11BBAO38 Nadar Ijaz M11BBA032 S.Faraz Sada M11BBA31 M.Esmael M11BBA02
  • 4. Business Name Barakat Imports & Exports Slogan : Desired Goods at your Doorstep Logo:
  • 5. Business Plan • We are starting a partnership business of imports and exports in Lahore. We are going to export items of daily use to Afghanistan and in the future to central Asian Countries. Our main focus will be on export business as conditions are more suitable for this rather than import business.
  • 6. Why This Business Mission: To be the biggest wholesale trader of consumer items in Afghanistan • Our Primary focus will be Afghan market due to following factors
  • 7. Why This Business • Target market Afghanistan is a big consumer market of 40 million people. Mostly comprising of middle class and low income people. A land locked country with no railway system. The central Asian states are also mostly land locked. It will be a whole sale trading business in Afghanistan.
  • 8. No proper vegetation cultivation
  • 11. The Afghan Pakistan Transit & Trade Agreement Recently a trade agreement has been signed between Pakistan and Afghanistan under which Afghanistan will allow Pak. exports to central Asian states and Iran at very low custom and tariff duties. In the same way Afg. Exports to India and China will be allowed at low duties and taxes.
  • 12. Inflation level in Afg. Per capita Income
  • 13. Custom duties/Taxes Customs duty & other Taxes (Afg) • No • Type of Charges • Calculation Method • Remarks • 01 • Customs Duty • Percentage of Customs Value(CIF) • Percentage depends on the type of goods according to the Tariff • 02 • Fixed Tax • 2% of (Customs Duty + Customs Value) • • Fixed Tax • 3% of (Customs Duty + Customs Value) • On AISA License • 03 • Business Receipt Tax (BRT) • 2% of (Customs Duty + Customs Value) • On Imports Only • 04 • Red Crescent • 2% of Customs Duty • • 05 • Municipality Charge • 1% Per Vehicle •
  • 14. Custom Duty/Taxes Pakistan Duty Type Applicable Rate$ Conditions Further Requirements Reference Custom Duty 5 Fresh Dry Fruits of Afghanistan and imported from Afghanistan 2006-567
  • 15. Subsidies on Consumer Items & Preference of the Locals Current Afghan Govt. has lowered custom duties and taxes on consumer items and goods at such a lower level that it has turned in to very attractive and profitable business in the last few years. Majority of Afghan population consists of Muslims. Most of them had visited Pakistan. So they prefer Pak. Halal food items and they are also used to the flavor.
  • 16. Goods of Other Countries These days there are lots of foreign goods being sold in Afghanistan mostly of Iran and Turkey as well as Russian. They are mostly packaged food items. Moreover there prices are very high than Pakistani Products. Sometimes people are forced to buy expired goods of those states because of lack of awareness and foreign descriptions on goods.
  • 17. Why This Business • Stable political structure • Ever Increasing Demand for Consumer Goods in Afghanistan • Investor friendly policy of Afghan Govt. • Very low industrial progress in food sector In Afg.
  • 19. Capital Capital Invested by Each Partner Rs 4 million Total 20 million
  • 20. Start up Cost Firm Reg. Exp 50,000 Warehouse&Office(Lhr) 50,00,000 Warehouse&Office (Kabul) 25,00,000 1 big Truck 30,00,000 2 mini Trucks 15,00,000 Preliminary Expenses 2,00,000 Packing material 50,000 Insurance (Trucks and Goods) 5,00,000 Total Rs.1,28,00,000
  • 21. Required Staff Lahore office: • 4 labours 24,000 • 1 security guard 10,000 • 3 truck drivers 45,000 Kabul Office: • 4 Labour 28,000 • 1 security guard 10,000 Total Salary Expense Rs 117,000
  • 22. Business Place Lahore Office: We will set up our main office and warehouse near Lari Adda because of its close location to railway station and big consumer markets of lahore like ShahAalmi and Akbari mandi. Kabul Office: At kabul we will purchase a warehouse near the famous sarai bazar, the biggest market of Afghanistan.
  • 23. Contact Us Lhr Office: Phone no.042-35755968,042-37926531 Mobile:0304-4659429 0345-7414614 Kabul Office: Phone:+937-54926321 Mobile:0391-3254321 E-mail:barkatimp.exp@gmail.com
  • 24. Partner’s Duty in Business Awais Qasim Buying Dealer Nadir Ijaz Accountant S.Faraz Sada Legal Affairs M.Esmael Salesman Hafiz Asad Packing Incharge
  • 25. Export Items • Flour, sugar, rice. • Pulses, beans, vegetable oils • Salt ,Spices, green tea , coffee. • Cosmetics (Soap, Shampoo) • Soft drinks, juices. • Garments (on demand) • Junk food (Candies,choclates,biscuits) • Stationary • Packed milk
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34. Estimated Cost and Revenue Total distance between Kabul & Lahore 1200km (Including Peshawar and Torkhum border) Cost of 1 litre petrol Rs102 Cost of 1 litre diesel Rs.107 Avg. mileage of one truck 3-5 k.m Total transportation cost Rs 75,000 (In & Out)
  • 35. Estimated Cost and Revenue Profit margin on Exported goods 40% To cover expenses and to earn profit Cost of goods * profit margin Let’s say One loaded truck with 200 rice bags of 50 kg worth Rs 10,00,000 Profit Calculation 10,00,000 * 40% 400,000 Then expenses incurred + Salaies 250,000 (Transportation ,Custom duties, utility bills, Insurance etc
  • 36. Estimated Cost and Revenue Total Profit Rs150,000 Each partner will be entitled for equal Profit ratio i.e 20%. We will create a reserve of 5% out of profit to meet any sudden future expenditure Most of the existing traders and wholesalers in Afghanistan are selling their goods on 50-70% profit margin mostly because of huge transportation cost arises due to cargo agencies.
  • 37. Import Items • Grapes • Qandhari Promegenade • Melons • Cherry,Blackcurrent and berries
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  • 44. Import Items We have plan to import fruits from Afghanistan and selling it to fruit market traders and big supermarkets. But we can only import these fruits at their bumper production season. Since dominant afghan currency and travelling cost will not be bearable if we import them in non bumper production season.
  • 45. Import Items • At bumper production level, fruits are very cheap in Afghanistan. Like grapes are normally sold at 15- 20/Kg and melon at 10 Afghani per kg. • We can’t afford chilled trucks so we will use special cartons' and crates for this purpose. Our trucks will be strictly instructed to deliver them non stop at their destinations. v v
  • 46. Cost and Revenue We will deliver these goods to big supermarkets and wholesale fruit dealers on demand in market. Like in bumper season of grapes we can supply it to its buyers at 75Rs/kg. Profit margin 40% at Cost Price (Rs.40) Rs16/kg Transportation Cost Rs14/kg Other Expenses Rs5/kg
  • 47. Break Even Point We can achieve break even point within 4-10 years Estimation On: If we export/Import goods 1-3 (trucks) per month worth (0.3-1.5 million) 1 month Estimated Income 0.1- 1 Million
  • 48. Marketing Strategy In Afghanistan: Distribution of Visiting Cards to Retailers and Traders Advertisement in local newspaper. Our own stalls in local jumma bazars (On Thursdays) Offering Special Discounts on big bulk purchases In Pakistan: Free sample distribution of goods Advertisement in local newspaper.
  • 49. Competitive Edge Own Transportation System Rapid delivery of Goods Low profit margin than our Competitors Desired packing options for our Customers
  • 50. Threats • Decrease in Afghan currency’s value • Ban on import and export of particular items from government • Terrorism • Security forces of both sides (Bribery) • Increase in commodities prices in Pakistan • New taxes / Custom duties
  • 51. Social Factor Afghanistan has suffered a lot in civil war and in war against terror. The people out there are desperately in need of consumer items due to drought and slow industrial progress. As a Muslim it is our obligation to help other Muslims as Said by Our Holy Prophet (P.B.U.H).
  • 52. Social Factor Help to Local traders and Industrialists in this time of economic Crisis in Pakistan Help to tackle smuggling More Exports and Imports discourage it