Desmania Design - Company Profile

1. profile 2014
about
us
awards
Clients
since 1993
www.desmania.com
Clients
research & methodology
product design
packaging design
branding
retail
autostudio
protostudio
design competitions
design programs

2. DESMANIA DESIGN &
INNOVATION
BRAND
INTERFACE
DESIGN
DESIGN
RESEARCH &
STRATEGY
desmania is a pvt. ltd.
company, with over 21 years
of eventful existence. It has
evolved into a
multidisciplinary design
house with an expertise in
product, packaging, retail and DESIGN
ENGINEERING
& CAD
AUTOSTUDIO
product, packaging, retail and
automotive design.
desmania has full service
offices in delhi & mumbai,
along with an in-house proto
factory in imt manesar,
gurgaon.
about

3. desmania is 40 strong team,
comprising of designers,
engineers & modelers.
backed by a state of art
infrastructure, with in-house 3D
printing, modeling workshop,
CMM, paint shop and clayCMM, paint shop and clay
modeling studio to achieve
quality, speed & confidentiality.
with experience across the
industry segments, our design
solutions are lateral & unique.
us

4. desmania is an award
winning company. It has won
several awards for its
products and packaging
design. desmania has been a
recipient of BW-NID Design
Excellence Award, i-Design
Award & Designomics Award.
its packaging design has won
several Indiastar awards.
awards

5. over the years desmania has
worked with the who’s who
of Indian corporate. in the
process, it has worked closely
with the biggest brands in the
industry. working with the
market leaders has gives us a
deep insight into the
industry’s best practices.
clients

6. desmania has a unique
research process that strives
to capture the physical,
sensorial & emotional needs
of the consumers. the
systems approach facilitates asystems approach facilitates a
holistic view of all the
variables that determine the
final outcome of design. it is
thorough, tested and proven.
research & methodology

7. product design is ingrained in
desmania’s dna. it has over 100
products launched in the market
since its inception. our
partnership with the clients like
whirlpool, eureka forbes, orient
electric, livpure have producedelectric, livpure have produced
winning products. experience
across the industry segments has
helped us in gaining a
spectacular exposure to the best
practices.
product design

10. structural packaging design is
desmania’s forte. desmania has
worked with virtually all the big
names in the fmcg sector. the
design of a beautiful shape
requires utmost sensitivity to the
form, and fine details inform, and fine details in
dispensing require immense
innovation skills. our deep talent
& exposure to retail dynamics
helps us achieve the both .
packaging design

12. branding on packaging,
graphics on products are
design enhancers. colours &
finishes play a very
important role in brandimportant role in brand
retention and consumer
delight. It creates a cutting
edge at the point of sale.
branding

14. at the point of sale, the
consumer has many choices of
strong brands. with brand
loyalties wavering, the need
for an effective in-store device
that attracts and engages the
consumer is essential. studiesconsumer is essential. studies
prove that in-store activation is
the final winning stroke.
desmania has immense
experience to provide well
researched retail solutions.
retail

16. desmania’s autostudio is one of
its kind. it has styling and
modelling (prototyping) facilities
integrated into a state of the art
studio. its clay modelling facility
is unique and has a 4mx8m plate
with CMM arms. xpertisewith CMM arms. expertise
includes CNC milling, fabrication
& painting. our partners from
Europe support us in design
conceptualisation, classA and
clay modelling.
autostudio

18. prototyping facilities at
desmania include RPT, 3D
Printing, RPT, CNC milling,
etc. appearance models
(mock-ups) can be made
for any product, in any
size. mock-ups made at
desmania protostudio are
also used for the design
validation in FGDs.
protostudio

20. desmania conducts design
competitions on behalf of
clients to get futuristic and
innovative designs from
the fresh minds of young
designers.
the competitions could be
conducted in India &
abroad.
competitions

21. desmania has consolidated its
knowledge into a few design
programs, which lead to strategy
& innovation. these programs
promote a long term fruitfulpromote a long term fruitful
partnership with the client. idea
factory & ILD are co-creation
processes with client’s team.
design programs

22. THANK YOUTHANK YOU