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1 
Financial Results 
1H 2014
Magnit at a Glance 
Magnit at a Glance 
№1Russian Food Retail 
Chain by Revenue 
and Number of Stores 
1 959 
Cities & Towns 
8 618 
Total Number 
of Stores 
3 189 
thous.sq.m. 
Selling Space 
24 
DCs 
5 697 
Trucks 
Multi-format Business Model 
Comprising Convenience, Hypermarkets, 
“Magnit Family” Stores & Drogeries 
Retailer in Europe 
Market 
№2 in Market 
Capitalization $28bn >6% 
Capitalization Share in Russian 
Grocery Sector 
Shareholder Structureas of 1H2014 
Free-float 
54,6% 
Sergey Galitskiy, CEO 
38,7% 
Other 
3,3% 
0,1% Lavreno Ltd. (Cyprus) 
3,4% 
As of 30.06.2014 
Source: Company, Bloomberg, IFRS accounts for 1H2014 2
Magnit at a Glance 
Key Metrics 
Revenue 
349,0bn ($10,0bn)1H2014 
Net 
Margin 
5,61% 
EBITDA 
Margin 
10,47% 
Net debt/ 
LTM EBITDA 
0,9 
Dividend 
Yield* 
1,31% 
Payout 
Ratio* 
36% 
P= 
Guidance for 2014 
New Stores 
1 100Convenience 
Stores 80Hyper-markets 
300-350Drogeries 
RUR Sales 
Growth 
26-29% 
EBITDA 
Margin 
10,6-10,9% 
Capex 
$1,7-1,8bn 
3 *As of FY2013 
Source: IFRS accounts for 1H2014, Company’s Estimates
Magnit at a Glance 
Strategy 
Growth 
Multi-format Organic 
Store Growth 
Geographic 
Scope 
Density of Store 
Coverage 
4 
Value Efficiency 
Low 
Prices 
High 
Quality 
Assortment Cost 
Management 
Vertical 
Integration 
Centralization
47 
Magnit at a Glance 
Russian Food Retail Market 
Market Composition by Format 
53% 47% 
7,3%Food 
Inflation $311bnMarket 
Size 
FY 2013 
%Modern 
Retail 
Penetration 
Non-Modern Modern 
Discounters 
22% 
Supermarkets 
14% 
Hypermarkets 
11% 
Open Markets 
10% 
Kiosks, Pavilions 
8% 
Traditional Stores 
34% 
5 
Source: Sberbank CIB Estimates for FY2013
Magnit at a Glance 
Magnit vs Peers 
Number 
of Stores 
Selling Space 
thous. sq.m. 
Revenue 
RUR bn 
Market Cap 
US$ bn 
Market Share 
% 
8 093 
4 544 
1 799 
Magnit 
XS 
Dixy 
3 011 
2 223 
617 
579,7 
532,7 
180,5 
26,5 
4,6 
1,6 
6 
5 
2 
94 
87 
79 
72 
Okey 
Lenta 
Auchan 
Metro 
489 
508 
740 
564 
139,5 
144,3 
300,0 
183,2 
3,2 
n/a 
n/a 
n/a 
1 
1 
2 
2 
Source: As of 2013; Companies, Infoline, Bloomberg, Magnit’s Estimates; 6
Operational Overview 
Geographical Coverage 
1 959 Cities 
& Towns 
7 Federal 
Districts 
North 
Caucasus 
Southern Volga North 
Central Urals Siberia 
West 
322 
147 
Convenience Stores 7 614 
2 
1 452 1 931 2 446 658 658 
Hypermarkets 6 51 27 54 10 19 
169 
Magnit Family 2 15 12 19 2 5 2 
57 
12 
Drogeries 51 211 170 221 68 45 
778 
Distribution Centers 1 5 7 6 1 2 2 24 
Source: Company, as of June 30, 2014 7
Operational Overview 
Logistics System 
8 618 
Total Number 
of Stores 
707 
thous.sq.m. 
Warehousing Space 
24 
DCs 
5 697 
Trucks 
7 
6 
Central 
Volga 
2589 
2548 
273,346 
147,883 
Centralization Ratio 
% 
1H2014 Future Targets 
Convenience Stores 
5 
2 
1 
1 
2 
Southern 
Urals 
North Caucasus 
North West 
Siberia 
1779 
759 
329 
450 
164 
111,832 
92,782 
34,503 
21,060 
26,064 
Magnit 
Outsourced 
89 
11 
92 
8 
Hypermarkets 
Magnit 
Outsourced 
71 
29 
80 
20 
Source: Company, as of June 30, 2014 8
Operational Overview 
Suppliers 
5000Domestic 
Suppliers 
4000 
Local Suppliers 
1000 
Federal Suppliers 
55-60% 40-45% 
Assortment 
Big International 
200 Corporations 
Source: Company, as of December 31, 2013 9
Operational Overview 
Direct Import 
10%International 
Direct Import 800Open 
Contracts 
12%Share 
M SKUs 86%Food 
627 of Revenue PL 
10 Source: Company, 
Direct Import – as of FY2013; Private Label - as of June 30, 2014 
Items 
Private Label
Operational Overview 
Employees 
229 272Employees 0Foreign 
Workers 
Average Weighted Number of Employees – 197 251 
161 438 
42 144 
17 034 
8 656 
People Engaged 
in Distribution 
People in Regional 
Branches 
People Employed 
by Head Office 
Monthly 
Salary 10%Wage Rate 
In-store 
Personnel 
1000 employees 
Average 
Increase P= 
27 376Source: Company, as of June 30, 2014 11
Operational Overview 
Competitive Attributes 
Location Quality 
Assortment Reliability Prices Atmosphere 
(of Products) 
5 000 People — 
Minimum 
Population 
Sales Catchment Area 
Monthly 
Family Food 
Budget P= 
12 
(1 500–1 600 Families) 
4 000-9 500 
35%of Family 
Budget 
Spent on Food 
Competitor #1 Competitor #2 
Overlap “Good” 
Cannibalization 
Magnit #1 
Magnit #2 
500m 
Competitor #3 
500m 
Source: Company’s Estimates
Convenience Store
Operational Overview 
Convenience Store 
Format Description Key Operational Statistics Opening 
Size of the Store Average Ticket Payback 
sq.m. 
458 Total 
320 sq.m. 
Selling Space 
89% Food 
Sales Mix 
=P217,1 
$6,2 
Traffic 
tickets/sq.m./day 
2,9 
If Leased 
3 years 
If Owned 
4-6 years 
11% Non-food 
Store Ownership Structure 
29% Owned 
71% Leased 
Sales Density 
sales/sq.m./year 
=P214 746 
$6 743 
LFL 1H2014-1H2013,% 
7,23Average 
Ticket, RUR 
1,90Traffic 
9,26Sales 
Cost of New Store 
per sq.m. of Total Space 
Owned $1 100-2 800 
Leased $250-500 
Time to Maturity 
6 months 
Source: Company, as of June 30, 2014 14
Hypermarket
Operational Overview 
Hypermarket 
Format Description Key Operational Statistics 
Size of the Store Average Ticket 
=P566,7 
$16,2 
Traffic 
tickets/sq.m./day 
1,3 
sq.m. 
7 058 Total 
2 985 sq.m. 
Selling Space 
Opening 
Payback 
6-9 years 
Cost of New Store 
per sq.m. of Total Space 
Owned $1 700-2900 
Leased $700-900 
S: up to 3 000 
M: 3 000-6 000 
L: over 6 000 
81% Food 
19% Non-food 
Sales Mix 
Store Ownership Structure 
85% Owned 
15% Leased 
Sales Density 
sales/sq.m./year 
=P248 649 
$7 807 
LFL 1H2014-1H2013,% 
6,37 Average 
Ticket, RUR 
5,55 Traffic 
12,28 Sales 
Time to Maturity 
8-15 months 
Source: Company, as of June 30, 2014 16
Magnit Family
Operational Overview 
Magnit Family 
Format Description Key Operational Statistics Opening 
Size of the Store Average Ticket Payback 
sq.m. 
2 297 Total 
1 176 sq.m. 
Selling Space 
85% Food 
Sales Mix 
=P396,8 
$11,3 
Traffic 
tickets/sq.m./day 
2,3 
6-9 years 
Cost of New Store 
per sq.m. of Total Space 
Owned $2 000-2 600 
Leased $800-1 400 
15% Non-food 
Store Ownership Structure 
40% Owned 
60% Leased 
Sales Density 
sales/sq.m./year 
=P330 110 
$10 365 
LFL 1H2014 -1H2013,% 
Time to Maturity 
8-15 months 
7,51 Average 
Ticket, RUR 
9,96 Traffic 
18,22 Sales 
Source: Company, as of June 30, 2014 18
Drogerie
Operational Overview 
Drogerie 
Format Description Key Operational Statistics Opening 
Size of the Store Average Ticket Payback 
sq.m. 
314 Total 
236 sq.m. 
Selling Space 
100% Non-food 
Sales Mix 
=P243,3 
$7,0 
Traffic 
tickets/sq.m./day 
1,0 
If Leased 
3 years 
If Owned 
4-6 years 
Store Ownership Structure 
28% Owned 
72% Leased 
Sales Density 
sales/sq.m./year 
=P74 532 
$2 340 
LFL 1H2014 – 1H2013,% 
3,05 Average 
Ticket, RUR 
45,11 Traffic 
49,54 Sales 
Cost of New Store 
per sq.m. of Total Space 
Owned $800-2 500 
Leased $200-450 
Time to Maturity 
6 months 
Source: Company, as of June 30, 2014 20
Size 
of the Store 
sq.m. 
Average 
Ticket 
Traffic 
Tickets/ 
sq.m./day 
Density 
Sales/ 
sq.m./year 
Sales 
Mix 
LFL 1H2014- 
1H2013 
% 
Store Owner-ship 
Structure 
Payback 
Years 
Cost of New 
Store 
per sq.m. 
of Total Space 
Time 
to Maturity 
Months 
• Total 
• Selling Space 
• Food 
• Non-food 
• Av.ticket 
• Traffic/ Sales 
• Owned 
• Leased 
29% 
71% 
Operational Overview 
Format Summary 
458 
320 
Owned 
$1 100-2 800 
Leased 
$ 250-500 
P.217,1 2,9 
$6,2 
P.214 746 
$6 743 
89% 
11% 
Convenience 
store 
3 (if leased) 6 
4-6 (if owned) 
7,23 
1,90 
9,26 
Owned 
85% 
15% 
28% 
72% 
40% 
60% 
Hypermarket 
Drogerie 
Magnit 
Family 
7 058 
2985* 
314 
236 
2 297 
1 176 
1,3 
1,0 
2,3 
P.566,7 
$16,2 
P.243,3 
$7,0 
P.396,8 
$11,3 
P.248 649 
$7 807 
P.74 532 
$2 340 
P.330 110 
$10 365 
81% 
19% 
100% 
85% 
15% 
8-15 
6 
8-15 
6-9 
3 (if leased) 
4-6 (if owned) 
6-9 
6,37 
5,55 
12,28 
3,05 
7,51 
45,11 
9,96 
49,54 
18,22 
$1 700-2 900 
Leased 
$ 700-900 
Owned 
$800-2 500 
Leased 
$200-450 
Owned 
$2 000-2 600 
Leased 
$800-1 400 
Source: Company, as of June 30, 2014; * Excludes selling space designated for leases 21
Financial Overview 
Summary P&L 
UUUUSSSSDDDD MMMMMMMM 1111HHHH2222000011113333 1111HHHH2222000011114444 1111HHHH2222000011113333 //// 1111HHHH2222000011114444 
Y-o-YYYY GGGGrrrroooowwwwtttthhhh 
NNNNeeeetttt ssssaaaalllleeeessss 8888 777799996666,,,,44443333 9999 999977778888,,,,55559999 13,4% 
Cost of sales (6 398,47) (7 201,70) 12,6% 
GGGGrrrroooossssssss pppprrrrooooffffiiiitttt 2222 333399997777,,,,99996666 2222 777777776666,,,,88889999 15,8% 
Gross margin, % 27,26% 27,83% 
SG&A (1 518,88) (1 760,15) 15,9% 
Other income/(expense) 
10,86 27,32 151,5% 
EEEEBBBBIIIITTTTDDDDAAAA 888888889999,,,,99994444 1111 000044444444,,,,88888888 17,4% 
EBITDA margin,% 10,12% 10,47% 
Depreciation & amortization (217,72) (242,70) 11,5% 
EEEEBBBBIIIITTTT 666677772222,,,,22222222 888800002222,,,,11119999 19,3% 
Net finance costs (72,15) (80,69) 11,8% 
Profit before tax 600,07 721,50 20,2% 
Taxes (131,15) (161,52) 23,2% 
Effective tax rate 21,86% 22,39% 
NNNNeeeetttt iiiinnnnccccoooommmmeeee 444466668888,,,,99991111 555555559999,,,,99999999 19,4% 
Net margin, % 5,33% 5,61% 
Source: Reviewed IFRS accounts for 1H2013 – 1H2014 
Please note: there may be small variations in calculation of totals, subtotals, and/or percentage change due to rounding of decimals 22
Financial Overview 
Revenue & Costs 
Revenue Dynamics 
USD mn 
Net Income Dynamics 
USD mn 
Sales Growth, USD 
+29,8% 
Sales Growth, USD 
+13,4% 
8,8% 10,6% 
+38,0% 
SG&A Expense Structure Margin Dynamics 
+19,4% 
LFL LFL 
6 776 
8 796 9 979 
1H2012 1H2013 1H2014 
340 
469 
560 
1H2012 1H2013 1H2014 
25,6 
27,3 27,8 
9,9 10,1 10,5 
5,0 5,3 5,6 
30 
25 
20 
15 
10 
5 
0 
Gross 
Margin 
EBIDTA 
Margin 
Net 
Margin 
1H2012 1H2013 1H2014 
Revenue — 9 979 USD mn 
% 
20% 
2 002 USD mn 
in SG&A,% in Revenue, % 
1,88 (0,38) ― Packaging & Raw Materials 
1,77 (0,36) ― Repair & Maintenance 
55,18 (11,07) ― Payroll & Related Taxes 
2,09 (0,42) ― Taxes, Other than Income Tax 
12,08 (2,42) ― Deprecation & Amortization 
20,67 (4,15) ― Rent & Utilities 
6,33 (1,26) ― Other 
Source: IFRS accounts for 1H2012 – 1H2014 23
25,61 
1,77 -0,11 -0,01 0,26 0,34 -0,03 27,83 
27,26 
33 
31 
29 
27 
25 
23 
21 
19 
17 
15 
GM 
1H2012 
Trading Margin Transport Losses GM 
1H2013 
Trading Margin Transport Losses GM 
1H2014 
Financial Overview 
Gross Margin Bridge 
% of Sales 
+165 b.p. 
+57 b.p. 
EBITDA Margin Bridge 
% of Sales 
+22 b.p. +35 b.p. 
1,65 
-1,00 
-0,19 9,90 -0,35 -0,05 -0,03 
10,12 0,57 -0,24 
0,21 
10,47 14 
12 
10 
8 
6 
4 
2 
0 
EBIDTA 
1H2012 
Gross 
Margin 
Salaries Rent & Utilites Repair & 
Maintenance 
Other EBIDTA 
1H2013 
Gross 
Margin 
Rent & Utilites Advertising Other EBIDTA 
1H2014 
Source: IFRS accounts for 1H2012 – 1H2014 24
Financial Overview 
Free Cash Flow 
Working Capital Analysis 
The Average Days Payable to 
Suppliers is 36 Days. 
Inventory Management Days is 44 
Days 
USD mn 
1H2013 
1H2014 
87 
-87 
901 
755 
103 
-130 
-63 -100 
-666 
-158 
17 
14 
-75 
Working Capital: -120 mn USD as of 
30.06.2014 
1 056 
945 
-111 
Adjusted 
EBIDTA 
Change in 
Working 
capital 
Net Interest 
Expense 
Taxes 
Paid 
OCF Capex Other Cash 
Adjusted for loss from disposal of PPE, provision 
for doubtful receivables, foreign exchange gain, 
finance costs, gain on disposal of subsidiary and 
investment income 
364 
-581 
Flow 
from 
Investing 
Activities 
FCF Payment of 
Calculated as additions 
+ transfers of PP&E 
during the respective 
period 
-64 
-245 
-183 
Dividents 
Other Cash 
Flow 
from 
Financing 
Activities 
CF 
Does not include cash flow from 
financing activities 
Source: IFRS accounts for 1H2013 – 1H2014 25
Financial Overview 
Balance Sheet 
UUUUSSSSDDDD MMMMMMMM 2222000011112222 2222000011113333 1111HHHH2222000011114444 
AAAASSSSSSSSEEEETTTTSSSS 
Property plant and equipment 5 226,8 5 962,8 6 144,5 
Other non-current assets 130,0 176,1 169,5 
Cash and cash equivalents 410,0 181,2 110,9 
Inventories 1 350,7 1 713,9 1 769,4 
Trade and other receivables 19,2 19,3 16,0 
Advances paid 88,1 96,9 70,5 
Taxes receivable 1,0 0,9 2,5 
Short-term financial assets 28,9 35,1 41,9 
Prepaid expenses 6,0 7,7 6,5 
TTTTOOOOTTTTAAAALLLL AAAASSSSSSSSEEEETTTTSSSS 7777 222266660000,,,,7777 8888 111199993333,,,,9999 8888 333333331111,,,,7777 
EEEEQQQQUUUUIIIITTTTYYYY AAAANNNNDDDD LLLLIIIIAAAABBBBIIIILLLLIIIITTTTIIIIEEEESSSS 
Equity 3 267,3 3 854,7 4 070,1 
Long-term debt 1 259,2 1 144,0 1 618,4 
Other long-term liabilities 202,8 258,6 270,5 
Trade and other payables 1 413,1 1 471,8 1 489,9 
Short-term debt 827,1 1 109,7 394,8 
Dividends payable - - - 
Other current liabilities 291,2 355,1 488,0 
TTTTOOOOTTTTAAAALLLL EEEEQQQQUUUUIIIITTTTYYYY AAAANNNNDDDD LLLLIIIIAAAABBBBIIIILLLLIIIITTTTIIIIEEEESSSS 7777 222266660000,,,,7777 8888 111199993333,,,,9999 8888 333333331111,,,,7777 
Source: Audited IFRS accounts for FY2012 – 1H2014 
Please note: there may be small variations in calculation of totals, subtotals, and/or percentage change due to rounding of decimals 26
Financial Overview 
Capex Analysis 
Construction in Progress 
& Buildings 
Machinery & 
Equipment 
Other Assets Land Acquisition of 
Subsidiaries 
906 362 258 68 53 
FY2013¹ 
$1,647 bn 
FY2014 (plan) 
$1,775 bn 
Hyper Markets Trucks Distribution 
Centres 
Convenience 
Stores 
Acquisition & 
Construction 
of Conv.Stores 
Buy-out of 
Leased 
Conv.Stores 
Greenhouses Land for 
HyperMarkets 
Store 
Renovation 
Maintenance Drogeries 
80 400 4 1 100 350 
700 85 240 220 140 60 100 50 50 30 100 
27 ¹CAPEX for 1H2014 amounts to $581 mn 
Source: Company, as of December 31, 2013; Company’s Estimates
Financial Overview 
Debt Burden 
11,7 
13,0 
12,2 
14 
12 
10 
8 
6 
4 
Debt Level Dynamics 
USD mn 
Credit Metrics Credit Profile 
EBIDTA / Finance Expenses The Company Has 
an Impeccable Credit History 
Collaboration with 
the Largest Banks 
Low Debt Burden: 
Net Debt / EBITDA Ratio of 0,9 
2 086 
2 254 
2 013 
1 676 
2 073 
1 902 
1 110 
1 259 
1 144 
1 618 
Net Debt 
Short-term Debt 
Long-term Debt 
% 
2 
0 
2012 2013 1H2014 
Net Debt / LTM EBITDA 
1,1 
1 
0,9 
2 
1,5 
1 
0,5 
0 
2012 2013 1H2014 
NNNNoooo CCCCuuuurrrrrrrreeeennnnccccyyyy RRRRiiiisssskkkk:::: 100% 
of Debt is Rub Denominated 
Matching Revenue Structure 
NNNNoooo IIIInnnntttteeeerrrreeeesssstttt RRRRaaaatttteeee RRRRiiiisssskkkk:::: 
Interest Payments are Made 
at Fixed Rates 
827 
395 
49,2% 
19,6% 
2012 2013 1H2014 
39,6% 
88880000%%%% of Debt is Long-term 
Approximately 33338888%%%% 
of LT Debt is Rub Bonds 
Source: IFRS accounts for FY2012 – 1H2014 28

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1H 2014 Results

  • 2. Magnit at a Glance Magnit at a Glance №1Russian Food Retail Chain by Revenue and Number of Stores 1 959 Cities & Towns 8 618 Total Number of Stores 3 189 thous.sq.m. Selling Space 24 DCs 5 697 Trucks Multi-format Business Model Comprising Convenience, Hypermarkets, “Magnit Family” Stores & Drogeries Retailer in Europe Market №2 in Market Capitalization $28bn >6% Capitalization Share in Russian Grocery Sector Shareholder Structureas of 1H2014 Free-float 54,6% Sergey Galitskiy, CEO 38,7% Other 3,3% 0,1% Lavreno Ltd. (Cyprus) 3,4% As of 30.06.2014 Source: Company, Bloomberg, IFRS accounts for 1H2014 2
  • 3. Magnit at a Glance Key Metrics Revenue 349,0bn ($10,0bn)1H2014 Net Margin 5,61% EBITDA Margin 10,47% Net debt/ LTM EBITDA 0,9 Dividend Yield* 1,31% Payout Ratio* 36% P= Guidance for 2014 New Stores 1 100Convenience Stores 80Hyper-markets 300-350Drogeries RUR Sales Growth 26-29% EBITDA Margin 10,6-10,9% Capex $1,7-1,8bn 3 *As of FY2013 Source: IFRS accounts for 1H2014, Company’s Estimates
  • 4. Magnit at a Glance Strategy Growth Multi-format Organic Store Growth Geographic Scope Density of Store Coverage 4 Value Efficiency Low Prices High Quality Assortment Cost Management Vertical Integration Centralization
  • 5. 47 Magnit at a Glance Russian Food Retail Market Market Composition by Format 53% 47% 7,3%Food Inflation $311bnMarket Size FY 2013 %Modern Retail Penetration Non-Modern Modern Discounters 22% Supermarkets 14% Hypermarkets 11% Open Markets 10% Kiosks, Pavilions 8% Traditional Stores 34% 5 Source: Sberbank CIB Estimates for FY2013
  • 6. Magnit at a Glance Magnit vs Peers Number of Stores Selling Space thous. sq.m. Revenue RUR bn Market Cap US$ bn Market Share % 8 093 4 544 1 799 Magnit XS Dixy 3 011 2 223 617 579,7 532,7 180,5 26,5 4,6 1,6 6 5 2 94 87 79 72 Okey Lenta Auchan Metro 489 508 740 564 139,5 144,3 300,0 183,2 3,2 n/a n/a n/a 1 1 2 2 Source: As of 2013; Companies, Infoline, Bloomberg, Magnit’s Estimates; 6
  • 7. Operational Overview Geographical Coverage 1 959 Cities & Towns 7 Federal Districts North Caucasus Southern Volga North Central Urals Siberia West 322 147 Convenience Stores 7 614 2 1 452 1 931 2 446 658 658 Hypermarkets 6 51 27 54 10 19 169 Magnit Family 2 15 12 19 2 5 2 57 12 Drogeries 51 211 170 221 68 45 778 Distribution Centers 1 5 7 6 1 2 2 24 Source: Company, as of June 30, 2014 7
  • 8. Operational Overview Logistics System 8 618 Total Number of Stores 707 thous.sq.m. Warehousing Space 24 DCs 5 697 Trucks 7 6 Central Volga 2589 2548 273,346 147,883 Centralization Ratio % 1H2014 Future Targets Convenience Stores 5 2 1 1 2 Southern Urals North Caucasus North West Siberia 1779 759 329 450 164 111,832 92,782 34,503 21,060 26,064 Magnit Outsourced 89 11 92 8 Hypermarkets Magnit Outsourced 71 29 80 20 Source: Company, as of June 30, 2014 8
  • 9. Operational Overview Suppliers 5000Domestic Suppliers 4000 Local Suppliers 1000 Federal Suppliers 55-60% 40-45% Assortment Big International 200 Corporations Source: Company, as of December 31, 2013 9
  • 10. Operational Overview Direct Import 10%International Direct Import 800Open Contracts 12%Share M SKUs 86%Food 627 of Revenue PL 10 Source: Company, Direct Import – as of FY2013; Private Label - as of June 30, 2014 Items Private Label
  • 11. Operational Overview Employees 229 272Employees 0Foreign Workers Average Weighted Number of Employees – 197 251 161 438 42 144 17 034 8 656 People Engaged in Distribution People in Regional Branches People Employed by Head Office Monthly Salary 10%Wage Rate In-store Personnel 1000 employees Average Increase P= 27 376Source: Company, as of June 30, 2014 11
  • 12. Operational Overview Competitive Attributes Location Quality Assortment Reliability Prices Atmosphere (of Products) 5 000 People — Minimum Population Sales Catchment Area Monthly Family Food Budget P= 12 (1 500–1 600 Families) 4 000-9 500 35%of Family Budget Spent on Food Competitor #1 Competitor #2 Overlap “Good” Cannibalization Magnit #1 Magnit #2 500m Competitor #3 500m Source: Company’s Estimates
  • 14. Operational Overview Convenience Store Format Description Key Operational Statistics Opening Size of the Store Average Ticket Payback sq.m. 458 Total 320 sq.m. Selling Space 89% Food Sales Mix =P217,1 $6,2 Traffic tickets/sq.m./day 2,9 If Leased 3 years If Owned 4-6 years 11% Non-food Store Ownership Structure 29% Owned 71% Leased Sales Density sales/sq.m./year =P214 746 $6 743 LFL 1H2014-1H2013,% 7,23Average Ticket, RUR 1,90Traffic 9,26Sales Cost of New Store per sq.m. of Total Space Owned $1 100-2 800 Leased $250-500 Time to Maturity 6 months Source: Company, as of June 30, 2014 14
  • 16. Operational Overview Hypermarket Format Description Key Operational Statistics Size of the Store Average Ticket =P566,7 $16,2 Traffic tickets/sq.m./day 1,3 sq.m. 7 058 Total 2 985 sq.m. Selling Space Opening Payback 6-9 years Cost of New Store per sq.m. of Total Space Owned $1 700-2900 Leased $700-900 S: up to 3 000 M: 3 000-6 000 L: over 6 000 81% Food 19% Non-food Sales Mix Store Ownership Structure 85% Owned 15% Leased Sales Density sales/sq.m./year =P248 649 $7 807 LFL 1H2014-1H2013,% 6,37 Average Ticket, RUR 5,55 Traffic 12,28 Sales Time to Maturity 8-15 months Source: Company, as of June 30, 2014 16
  • 18. Operational Overview Magnit Family Format Description Key Operational Statistics Opening Size of the Store Average Ticket Payback sq.m. 2 297 Total 1 176 sq.m. Selling Space 85% Food Sales Mix =P396,8 $11,3 Traffic tickets/sq.m./day 2,3 6-9 years Cost of New Store per sq.m. of Total Space Owned $2 000-2 600 Leased $800-1 400 15% Non-food Store Ownership Structure 40% Owned 60% Leased Sales Density sales/sq.m./year =P330 110 $10 365 LFL 1H2014 -1H2013,% Time to Maturity 8-15 months 7,51 Average Ticket, RUR 9,96 Traffic 18,22 Sales Source: Company, as of June 30, 2014 18
  • 20. Operational Overview Drogerie Format Description Key Operational Statistics Opening Size of the Store Average Ticket Payback sq.m. 314 Total 236 sq.m. Selling Space 100% Non-food Sales Mix =P243,3 $7,0 Traffic tickets/sq.m./day 1,0 If Leased 3 years If Owned 4-6 years Store Ownership Structure 28% Owned 72% Leased Sales Density sales/sq.m./year =P74 532 $2 340 LFL 1H2014 – 1H2013,% 3,05 Average Ticket, RUR 45,11 Traffic 49,54 Sales Cost of New Store per sq.m. of Total Space Owned $800-2 500 Leased $200-450 Time to Maturity 6 months Source: Company, as of June 30, 2014 20
  • 21. Size of the Store sq.m. Average Ticket Traffic Tickets/ sq.m./day Density Sales/ sq.m./year Sales Mix LFL 1H2014- 1H2013 % Store Owner-ship Structure Payback Years Cost of New Store per sq.m. of Total Space Time to Maturity Months • Total • Selling Space • Food • Non-food • Av.ticket • Traffic/ Sales • Owned • Leased 29% 71% Operational Overview Format Summary 458 320 Owned $1 100-2 800 Leased $ 250-500 P.217,1 2,9 $6,2 P.214 746 $6 743 89% 11% Convenience store 3 (if leased) 6 4-6 (if owned) 7,23 1,90 9,26 Owned 85% 15% 28% 72% 40% 60% Hypermarket Drogerie Magnit Family 7 058 2985* 314 236 2 297 1 176 1,3 1,0 2,3 P.566,7 $16,2 P.243,3 $7,0 P.396,8 $11,3 P.248 649 $7 807 P.74 532 $2 340 P.330 110 $10 365 81% 19% 100% 85% 15% 8-15 6 8-15 6-9 3 (if leased) 4-6 (if owned) 6-9 6,37 5,55 12,28 3,05 7,51 45,11 9,96 49,54 18,22 $1 700-2 900 Leased $ 700-900 Owned $800-2 500 Leased $200-450 Owned $2 000-2 600 Leased $800-1 400 Source: Company, as of June 30, 2014; * Excludes selling space designated for leases 21
  • 22. Financial Overview Summary P&L UUUUSSSSDDDD MMMMMMMM 1111HHHH2222000011113333 1111HHHH2222000011114444 1111HHHH2222000011113333 //// 1111HHHH2222000011114444 Y-o-YYYY GGGGrrrroooowwwwtttthhhh NNNNeeeetttt ssssaaaalllleeeessss 8888 777799996666,,,,44443333 9999 999977778888,,,,55559999 13,4% Cost of sales (6 398,47) (7 201,70) 12,6% GGGGrrrroooossssssss pppprrrrooooffffiiiitttt 2222 333399997777,,,,99996666 2222 777777776666,,,,88889999 15,8% Gross margin, % 27,26% 27,83% SG&A (1 518,88) (1 760,15) 15,9% Other income/(expense) 10,86 27,32 151,5% EEEEBBBBIIIITTTTDDDDAAAA 888888889999,,,,99994444 1111 000044444444,,,,88888888 17,4% EBITDA margin,% 10,12% 10,47% Depreciation & amortization (217,72) (242,70) 11,5% EEEEBBBBIIIITTTT 666677772222,,,,22222222 888800002222,,,,11119999 19,3% Net finance costs (72,15) (80,69) 11,8% Profit before tax 600,07 721,50 20,2% Taxes (131,15) (161,52) 23,2% Effective tax rate 21,86% 22,39% NNNNeeeetttt iiiinnnnccccoooommmmeeee 444466668888,,,,99991111 555555559999,,,,99999999 19,4% Net margin, % 5,33% 5,61% Source: Reviewed IFRS accounts for 1H2013 – 1H2014 Please note: there may be small variations in calculation of totals, subtotals, and/or percentage change due to rounding of decimals 22
  • 23. Financial Overview Revenue & Costs Revenue Dynamics USD mn Net Income Dynamics USD mn Sales Growth, USD +29,8% Sales Growth, USD +13,4% 8,8% 10,6% +38,0% SG&A Expense Structure Margin Dynamics +19,4% LFL LFL 6 776 8 796 9 979 1H2012 1H2013 1H2014 340 469 560 1H2012 1H2013 1H2014 25,6 27,3 27,8 9,9 10,1 10,5 5,0 5,3 5,6 30 25 20 15 10 5 0 Gross Margin EBIDTA Margin Net Margin 1H2012 1H2013 1H2014 Revenue — 9 979 USD mn % 20% 2 002 USD mn in SG&A,% in Revenue, % 1,88 (0,38) ― Packaging & Raw Materials 1,77 (0,36) ― Repair & Maintenance 55,18 (11,07) ― Payroll & Related Taxes 2,09 (0,42) ― Taxes, Other than Income Tax 12,08 (2,42) ― Deprecation & Amortization 20,67 (4,15) ― Rent & Utilities 6,33 (1,26) ― Other Source: IFRS accounts for 1H2012 – 1H2014 23
  • 24. 25,61 1,77 -0,11 -0,01 0,26 0,34 -0,03 27,83 27,26 33 31 29 27 25 23 21 19 17 15 GM 1H2012 Trading Margin Transport Losses GM 1H2013 Trading Margin Transport Losses GM 1H2014 Financial Overview Gross Margin Bridge % of Sales +165 b.p. +57 b.p. EBITDA Margin Bridge % of Sales +22 b.p. +35 b.p. 1,65 -1,00 -0,19 9,90 -0,35 -0,05 -0,03 10,12 0,57 -0,24 0,21 10,47 14 12 10 8 6 4 2 0 EBIDTA 1H2012 Gross Margin Salaries Rent & Utilites Repair & Maintenance Other EBIDTA 1H2013 Gross Margin Rent & Utilites Advertising Other EBIDTA 1H2014 Source: IFRS accounts for 1H2012 – 1H2014 24
  • 25. Financial Overview Free Cash Flow Working Capital Analysis The Average Days Payable to Suppliers is 36 Days. Inventory Management Days is 44 Days USD mn 1H2013 1H2014 87 -87 901 755 103 -130 -63 -100 -666 -158 17 14 -75 Working Capital: -120 mn USD as of 30.06.2014 1 056 945 -111 Adjusted EBIDTA Change in Working capital Net Interest Expense Taxes Paid OCF Capex Other Cash Adjusted for loss from disposal of PPE, provision for doubtful receivables, foreign exchange gain, finance costs, gain on disposal of subsidiary and investment income 364 -581 Flow from Investing Activities FCF Payment of Calculated as additions + transfers of PP&E during the respective period -64 -245 -183 Dividents Other Cash Flow from Financing Activities CF Does not include cash flow from financing activities Source: IFRS accounts for 1H2013 – 1H2014 25
  • 26. Financial Overview Balance Sheet UUUUSSSSDDDD MMMMMMMM 2222000011112222 2222000011113333 1111HHHH2222000011114444 AAAASSSSSSSSEEEETTTTSSSS Property plant and equipment 5 226,8 5 962,8 6 144,5 Other non-current assets 130,0 176,1 169,5 Cash and cash equivalents 410,0 181,2 110,9 Inventories 1 350,7 1 713,9 1 769,4 Trade and other receivables 19,2 19,3 16,0 Advances paid 88,1 96,9 70,5 Taxes receivable 1,0 0,9 2,5 Short-term financial assets 28,9 35,1 41,9 Prepaid expenses 6,0 7,7 6,5 TTTTOOOOTTTTAAAALLLL AAAASSSSSSSSEEEETTTTSSSS 7777 222266660000,,,,7777 8888 111199993333,,,,9999 8888 333333331111,,,,7777 EEEEQQQQUUUUIIIITTTTYYYY AAAANNNNDDDD LLLLIIIIAAAABBBBIIIILLLLIIIITTTTIIIIEEEESSSS Equity 3 267,3 3 854,7 4 070,1 Long-term debt 1 259,2 1 144,0 1 618,4 Other long-term liabilities 202,8 258,6 270,5 Trade and other payables 1 413,1 1 471,8 1 489,9 Short-term debt 827,1 1 109,7 394,8 Dividends payable - - - Other current liabilities 291,2 355,1 488,0 TTTTOOOOTTTTAAAALLLL EEEEQQQQUUUUIIIITTTTYYYY AAAANNNNDDDD LLLLIIIIAAAABBBBIIIILLLLIIIITTTTIIIIEEEESSSS 7777 222266660000,,,,7777 8888 111199993333,,,,9999 8888 333333331111,,,,7777 Source: Audited IFRS accounts for FY2012 – 1H2014 Please note: there may be small variations in calculation of totals, subtotals, and/or percentage change due to rounding of decimals 26
  • 27. Financial Overview Capex Analysis Construction in Progress & Buildings Machinery & Equipment Other Assets Land Acquisition of Subsidiaries 906 362 258 68 53 FY2013¹ $1,647 bn FY2014 (plan) $1,775 bn Hyper Markets Trucks Distribution Centres Convenience Stores Acquisition & Construction of Conv.Stores Buy-out of Leased Conv.Stores Greenhouses Land for HyperMarkets Store Renovation Maintenance Drogeries 80 400 4 1 100 350 700 85 240 220 140 60 100 50 50 30 100 27 ¹CAPEX for 1H2014 amounts to $581 mn Source: Company, as of December 31, 2013; Company’s Estimates
  • 28. Financial Overview Debt Burden 11,7 13,0 12,2 14 12 10 8 6 4 Debt Level Dynamics USD mn Credit Metrics Credit Profile EBIDTA / Finance Expenses The Company Has an Impeccable Credit History Collaboration with the Largest Banks Low Debt Burden: Net Debt / EBITDA Ratio of 0,9 2 086 2 254 2 013 1 676 2 073 1 902 1 110 1 259 1 144 1 618 Net Debt Short-term Debt Long-term Debt % 2 0 2012 2013 1H2014 Net Debt / LTM EBITDA 1,1 1 0,9 2 1,5 1 0,5 0 2012 2013 1H2014 NNNNoooo CCCCuuuurrrrrrrreeeennnnccccyyyy RRRRiiiisssskkkk:::: 100% of Debt is Rub Denominated Matching Revenue Structure NNNNoooo IIIInnnntttteeeerrrreeeesssstttt RRRRaaaatttteeee RRRRiiiisssskkkk:::: Interest Payments are Made at Fixed Rates 827 395 49,2% 19,6% 2012 2013 1H2014 39,6% 88880000%%%% of Debt is Long-term Approximately 33338888%%%% of LT Debt is Rub Bonds Source: IFRS accounts for FY2012 – 1H2014 28