Who would deny if it is the right time to raise an eCommerce marketing game? At least not a Magento eCommerce firm like us.
Magento is booming day-by-day and sharing the same strength with its users too. Plus, given the current situation, walking with the new normal seems only working. And we must say, eCommerce owners, are playing on the front foot.
Are you?
NO? Then for sure, you will, after finishing this out-and-out of the blog on Magento Commerce marketing strategy.
2. Magento eCommerce Marketing Game
Who would deny if it is the right time to raise an eCommerce marketing game? At least not a Magento
eCommerce firm like us.
Magento is booming day-by-day and sharing the same strength with its users too. Plus, given the current
situation, walking with the new normal seems only working. And we must say, eCommerce owners, are
playing on the front foot.
Are you?
NO? Then for sure, you will, after finishing this out-and-out of the blog on Magento Commerce marketing
strategy.
3. Ways To Change Your Magento eCommerce
Marketing Game
1. Latest and personalised content-
In this continuously changing world, who wants to see the same jargon of content every day? In such wise,
what if they found something exceptionally unique and personalised? They will read and stay longer to your
site or product, which will lead them towards the sales.
In the eCommerce market, 37% of marketing executives say yes personalised content helps to gain
customers’ attention and increase lifetime value.
If you ask about Magento Commerce, it has a suite of tools called page builder. This tool helps quickly build
content, tag different audiences & stages of customers’ journeys. Plus, let business owners create, edit or
publish content without developers’ help.
4. Ways To Change Your Magento eCommerce
Marketing Game
2. Personalised product recommendation- Do you know 84% of customers look for product
recommendations at least sometimes. Make sure when you arrange product recommendations, do it
wisely.
Here is the list of some the addition you can add as a recommendation-
❖ Related products
❖ Private sales
❖ Loyalty programs & reward point
❖ Wish list
❖ Cross-sells
5. Ways To Change Your Magento eCommerce
Marketing Game
3. Coordinate strategy across channels –
Don’t forget to connect with multiple channels such as various social media. This way you can collect the
quality and loyalty points from customers as they can share or get brands information out to their social
media doors. Apart from this, you give opportunities to your customers on every social media content share
or feature from the customer’s community. Also, you can offer various coupons or discounts for more
engaging interaction.
4. Built custom sites for distinct brands, marketing and segments-
With the growth of your products, your business, website and customers also grow. In this stage, whether
you are looking to start a product site for better targeting or a new website for local language &
geographical ease.
6. Ways To Change Your Magento eCommerce
Marketing Game
5. Real-time and one-to-one experience-
eCommerce marketing is a two-way route, where you have to listen to your customer too. After all, in this era of
speeding everything by ease, shoppers hate to talk again with customer services (phone calls or emails).
Even one survey on customer services says 62% of customers ignore the email from customer services.
6. Get leads onto your emailing list-
Email marketing is flourishing day by day, and that is for a reason. From one of the average estimates, each dollar
invested in email marketing generates a return of $42. With help of emails, you can alert customers for new products,
offers or services. Also, if you have customers who abandoned their shopping carts, you can connect or offer them by
email.
Email marketing can work incredibly, all you need is, increase your list with ideal prospects.
7. Ways To Change Your Magento eCommerce
Marketing Game
7. Analysis of what is working or what not-
Just like trends, eCommerce marketing is subject to change. If one promotional and content idea worked today, that
doesn’t mean it will work tomorrow as well. Make sure you are not only analysing it with time but making the
changes too. Magento eCommerce has a business intelligence module that offers a proper analysis of the brand,
website and uncovering insights.
It ultimately improves the eCommerce marketing experience and drives conversion growth.
8. Who We Are?
Founded in 2014, magePoint – Magento 2 Development Agency has been dedicated to
eCommerce solutions across the globe. Offering the highest standards of Magento eommerce
Development Services and tailored Magento customizations to complement your bespoke
business requirements. magePoint has a team of passionate and dedicated Magento ecommerce
developers, with a unique combination of strategy, creativity and technology.
Discover a team of 25+ magento developers who constantly push their efforts to generate an
enterprise-grade eCommerce portal within your budget.
9. About Us
magePoint – Magento development agency believe in the motto that the latest technology and
skillful management go hand in hand in realizing optimum Magento eCommerce website
development solutions. magePoint has a team of extremely talented Magento developers who are
passionate about delivering the best Magento Development solutions.
We are leading magento development agency based in India and provide state-of-the-art Magento
eCommerce Development solutions at affordable rates. Our impressive list of clienteles is a telling
testament to our technical prowess. magePoint’s processes have evolved over time to deliver strict
adherence to deadlines pre-committed as well as providing flawlessly operating deliverables.
10. Our Core Values
Commitment
Its just not a word for us. We commit to clients only when we have absolute confidence in meeting the deadlines and quality demanded. We proceed to
execute the project as per our mature methodologies keeping the client in the loop throughout.
Quality
What separates magePoint – magento development agency from the rest, is the level of our quality commitment. Bug Free & Secure Development is our
priority.
Communication
A successful project hinges on effective communication. It is imperative to identify who will be communicating with whom and the communication
mediums at the onset of the project.
Passionate
Striving for excellence and having a long-term association is our priority. We incorporate innovative strategies and leverage employee motivation to bring
to you the best what Magento has to offer.
19. Our Quality Commitment
Only certified and experienced magento developers are
assigned to each project.
magePoint leverages Agile methodologies and Agile
frameworks to develop flawless and high-quality software
products
We make sure that our staff is fully aware of the latest
testing and quality assurance processes.
We have our very own mature and quality processes
which have been refined over time.
Investment in training and quality assurance. We make sure that each member of the quality assurance
team is well trained and up-to-date with the latest quality
practices.
This ensures that even if some flaws are overlooked in
the first iteration they are identified and eliminated in
successful iterations.
Code review is an integral part of our process thus
eliminating errors that may have crept in by mistake.
20. Our Project Development
Process
Requirement Gathering and Estimation
Approval
Project Analysis
UX and UI Design Development & Implementation
Real Time User Testing Final Launch & Complete DeploymentReal
Time User Testing
21. Project Communication
Strategy
Project Analysis Meeting of Team and Client
Proper and Clear information Single Point of Contact
Different Communicational Ways Project Workflow Accessibility
Secured Development Environment Respect & Flexibility
Complete Documentation Proper Reporting of work status