The BCM for the Daily Hunt is designed

1. Business Model Canvas-Daily Hunt
Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
Sofina Group
Lupa Systems
Falcon Edge
Goldman Sachs
Advent Management,
Bytedance
Omidyar Network
Sequoia Capital
Renu Sehgal Trust
Equip Capital
Stonebridge Capital
Matrix Partners India
Capital Angel Investor
Darby Overseas
Investments
Snapdeal (May 2020)
Mzaalo(December 2020)
Google
Microsoft
Discovery Communications
India entered (March 2019)
Because of the latest
funding raised by Verse
Innovation, Daily Hunt has
entered in the Unicorn list.
-ML and AI
-sourcing and aggregating
content from newspaper,
websites.
- spreading consumer
preferred news through
various platforms.
-Competitors are google
news, flipboard, feedly
Newsstand, Inshorts,
Business Insider, FirstPost,
NDTV
-multiple languages- Indian
regional language, Marati,
Gujarathi, Tamil and
Bhojpuri
- platform personalizes the
content as per the user’s
requirements.
-The Daily Hunt apps is
supported in Andriod, iOS,
Mac, Windows, Linux
-live streaming of original
video content in Hindi and
Tamil
-free live TV streaming in
multiple regional languages
-Importance to Indians and
India and will reach 600
districts in the future.
-Local Play was acquired to
aid the site in streaming
video content on local
happenings in smaller
towns and thus they were
able to approach people in
the nook and corner of the
country.
-Buyt was acquired in 2015
which is a search engine
that helps the user search
content, products in e-
commerce platforms etc.
Thus, it serves as a big
platform for people who
wish to get quick and
relevant info on their
search.
Key Resources Channels
-10000 employees spread
across 400 districts as of
now to collect information.
- ML and AI to send feed
based on user input.
- Translation and
information provision in
different languages.
-Toutiao, news clipping
app.
-Short Video App Josh
to gain audience attention
and user can browse
through topics of their own
interest.
-sharing content through
other platforms such as
whatsapp, face book etc.
-customisation of news and
trending headlines in nine
languages using the
Toutiao which clips news.
Cost Structure Revenue Streams
-High cost to implement Artificial intelligence (AI) and machine learning
(ML) based performance maintenance of the application.
-Common User identification platform
-Live and Casual Gaming which is to be adapted in the future.
- Salary to be provided to 10000 employees.
-Go to market team (GTM)
- Media coverage
-Associate Sponsor with Star Sports for Dream 11 IPL 2020(September
2020)
-Smaller brands like Dairy Day, Zophop, Dilbagh and others using its ad-
tech platform.
-own ad-tech online real-time auction bidding engine.
-Displaying Advertisements
- Charges for Reading and Downloading books and magazines from their
app which are available in 14 different languages.
-Annual revenue rates of 100 crores
-Targeting 1500 crores in coming four years.
-Capturing 6-7% of display advertising market whose current value is 4
billion dollars.