Do you have many niches? Are you frustrated by those who say you must have only 1? Know you are in good company. Read/look at this and learn about the small % of the population you are part of.

1. Niches: Yes!
You Can Have More Than
ONE!!
Lynn Dorman, Ph.D.

2. You MUST have a niche!
You must have only ONE niche!
To be successful, you must describe the
ONE IDEAL
person to whom to market your niche
product or idea!

3. These are the sorts of messages I see so
frequently - online and in emails.

4. I have tried to follow these "rules" and describe
me and my interests to [alleged] marketing
gurus and am too often told, "that's too broad,"
or even asked "are you ADD?"

5. I TRIED!
I tried so hard to discover MY niche. I worked at
the suggested steps - and I always "failed."

6. Was I a failure?
NO!
What I was up against was an understanding
that my brain is not like everyone else's and
maybe yours is not either.
There are people like us who have different
kinds of brains and we are called nonlinears,
scanners, polymaths, and Renaissance thinkers.
We make up a very small percentage of the
population so it's not surprising that people do
not understand us.
We understand us and we understand those
marketers who want us to have one niche.

7. What I've come to understand for myself is that
I have many niches - based on my many
interests, many so-called passions, and my
many levels and areas of expertise.
My brain goes in many directions, often in rapid
succession - or sometimes all at once.

8. And I CAN work on one project or idea at a time
[good grief, I have 2 graduate degrees]
So when I'm asked these days about my niche, I
can turn it into "yesterday I was in X niche,
today I am in Y niche, and tomorrow I may be in
the Z niche" and next week I may be in any of
the rest of the alphabet.
It depends on me, my mood, my idea of the
moment, etc.

9. If you also have problems with the idea of ONE
niche, take heart.
You are not alone.
You are in good company.

10. If you would like to learn more about this topic,
please go here [where the original resides
along with a contact form]
And I have also written a Kindle book about this
topic.