In this talk, I outline the way people naturally scan Web pages and explain how you can guide users through key content and actions using visual hierarchy to construct meaningful, prioritized page layouts. You'll be taken through several before and after examples with explanations of how a page's content was prioritized, why, and how that priority is being communicated to users so they don't need to rely on chance to use your Web application.
In the presentation I point out how the ability of visual communication to express core customer and brand messages across multiple forms of media has not changed much. However, shifts from locomotion to services, from pages to rich interactions, from sites to content experiences, and from content creation by webmasters to everyone online have introduced unique opportunities and constraints that the presentation layer of Web applications needs to account for.
In my Web Form Design Best Practices talk at the Technical Communication Summit in Minneapolis, MN I walked thorugh the importance of Web forms and a series of design best practices culled from live to site analytics, usability testing, eye-tracking studies, and best practice surveys.
Some of the topics I discuss and provide patterns for are: label alignment, required form filed, input field sizes, content grouping, primary & secondary actions, help text & tips, dyanmic help systems, inline validation, error messages, progress indicators, success messaging, progressive disclosure, gradual engagement, tabbing, flexible data inputs, smart defaults, paths to completion, selection dependent inputs, and more...
In my Best Practices For Web Form Design talk at IA Summit 2007 I walked thorugh the importance of Web forms and a series of design best practices culled from live to site analytics, usability testing, eye-tracking studies, and best practice surveys.
Some of the topics I discuss and provide patterns for are: label alignment, required form filed, input field sizes, content grouping, primary & secondary actions, help text & tips, dyanmic help systems, inline validation, error messages, progress indicators, success messaging, progressive disclosure, gradual engagement, tabbing, flexible data inputs, smart defaults, paths to completion, selection dependent inputs, and more...
Social Web Application Design. In particular: Comparison of how we think of “community” applications today vs. five years ago, Definitions of what and who defines social software, Overview of the interaction elements commonly found in social Web applications, Discussion about the pros and cons of enabling community features within products, Outline of best practices for designing social software (culled from my experiences working on products for eBay, Yahoo!, and more).
This document outlines best practices for form design. It discusses why form design matters for enabling commerce, access, and engagement online. It then covers design principles like minimizing pain points for users and ensuring a clear path to completion. Specific design patterns are examined, including layout, required fields, and help text. The document recommends top-aligned labels for familiar data, right-aligned labels when space is limited, and left-aligned labels for unfamiliar data. It also suggests using the minimum necessary visual elements and dynamic help systems for unfamiliar forms.
Luke Wroblewski gave a presentation at Webstock 2008 in New Zealand on using page hierarchy in web applications. He discussed why hierarchy is important, how to construct an effective hierarchy through visual relationships and weight, and how to use hierarchy to communicate messages, illuminate actions, and organize information for users.
Design Patterns: Defining and Sharing Web Design Languages Luke Wroblewski
In my Design Patterns: Defining and Sharing Web Design Languages talk at South by Southwest 2007 I discussed how to put design patterns to use within Web applications with an overview of the what, why, and how of shared online design pattern libraries.
The Top Ten Elements Your Noprofit's Strategic Website Should Haveguidecreative
@keljar @guidecreative Your website is more than just a pretty picture. It should be created for your unique audience as a tool to engage, and ultimately inspire action. Artistic talent alone is not enough, you need a web design rooted in a clear strategy and driven by results.
In the presentation I point out how the ability of visual communication to express core customer and brand messages across multiple forms of media has not changed much. However, shifts from locomotion to services, from pages to rich interactions, from sites to content experiences, and from content creation by webmasters to everyone online have introduced unique opportunities and constraints that the presentation layer of Web applications needs to account for.
In my Web Form Design Best Practices talk at the Technical Communication Summit in Minneapolis, MN I walked thorugh the importance of Web forms and a series of design best practices culled from live to site analytics, usability testing, eye-tracking studies, and best practice surveys.
Some of the topics I discuss and provide patterns for are: label alignment, required form filed, input field sizes, content grouping, primary & secondary actions, help text & tips, dyanmic help systems, inline validation, error messages, progress indicators, success messaging, progressive disclosure, gradual engagement, tabbing, flexible data inputs, smart defaults, paths to completion, selection dependent inputs, and more...
In my Best Practices For Web Form Design talk at IA Summit 2007 I walked thorugh the importance of Web forms and a series of design best practices culled from live to site analytics, usability testing, eye-tracking studies, and best practice surveys.
Some of the topics I discuss and provide patterns for are: label alignment, required form filed, input field sizes, content grouping, primary & secondary actions, help text & tips, dyanmic help systems, inline validation, error messages, progress indicators, success messaging, progressive disclosure, gradual engagement, tabbing, flexible data inputs, smart defaults, paths to completion, selection dependent inputs, and more...
Social Web Application Design. In particular: Comparison of how we think of “community” applications today vs. five years ago, Definitions of what and who defines social software, Overview of the interaction elements commonly found in social Web applications, Discussion about the pros and cons of enabling community features within products, Outline of best practices for designing social software (culled from my experiences working on products for eBay, Yahoo!, and more).
This document outlines best practices for form design. It discusses why form design matters for enabling commerce, access, and engagement online. It then covers design principles like minimizing pain points for users and ensuring a clear path to completion. Specific design patterns are examined, including layout, required fields, and help text. The document recommends top-aligned labels for familiar data, right-aligned labels when space is limited, and left-aligned labels for unfamiliar data. It also suggests using the minimum necessary visual elements and dynamic help systems for unfamiliar forms.
Luke Wroblewski gave a presentation at Webstock 2008 in New Zealand on using page hierarchy in web applications. He discussed why hierarchy is important, how to construct an effective hierarchy through visual relationships and weight, and how to use hierarchy to communicate messages, illuminate actions, and organize information for users.
Design Patterns: Defining and Sharing Web Design Languages Luke Wroblewski
In my Design Patterns: Defining and Sharing Web Design Languages talk at South by Southwest 2007 I discussed how to put design patterns to use within Web applications with an overview of the what, why, and how of shared online design pattern libraries.
The Top Ten Elements Your Noprofit's Strategic Website Should Haveguidecreative
@keljar @guidecreative Your website is more than just a pretty picture. It should be created for your unique audience as a tool to engage, and ultimately inspire action. Artistic talent alone is not enough, you need a web design rooted in a clear strategy and driven by results.
The document outlines 10 best practices for school websites: 1) Resonate with target audiences, 2) Have a focused homepage, 3) Clearly share the school's mission, 4) Use compelling imagery, 5) Ensure easy navigation, 6) Include clear calls to action, 7) Showcase stewardship of donations, 8) Keep content fresh, 9) Engage users through social media, and 10) Provide an interactive experience through multimedia. The practices are designed to mobilize audiences and prioritize user needs through strategic content, design, and functionality.
Kill The Noise - Prioritizing Content for Strategic Nonprofit Websitesguidecreative
@keljar @guidecreative Your website is more than just a pretty picture. It should be created for your unique audience as a tool to engage, and ultimately inspire action. Artistic talent alone is not enough, you need a web design rooted in a clear strategy and driven by results.
The Top Ten Elements Every School's Website Should Haveguidecreative
The document outlines 10 best practices for school websites: 1) Resonate with target audiences by understanding their needs and speaking in their language. 2) Have a focused homepage that passes the 3-second test. 3) Clearly share the school's mission and story through text, visuals, and making it actionable. 4) Engage users with compelling imagery that matches the brand and shows impact. 5) Ensure intuitive navigation that requires two clicks or less. 6) Include clear, bold calls to action that remove obstacles to desired actions. 7) Showcase stewardship through impact statistics, transparency, and appreciation. 8) Keep content fresh with automatic feeds, dates, and user-generated material. 9) Be social by making
WordPress for NonProfits: Top Ten Elements Every Website Should Haveguidecreative
The document discusses best practices for nonprofit websites. It recommends that nonprofit websites should resonate with audiences, have a focused homepage, clearly share the organization's mission, use compelling imagery, ensure easy navigation, include clear calls to action, showcase how donations are used, keep content fresh, engage users on social media, and provide an interactive experience through multimedia. It also provides examples of nonprofit WordPress themes that can help organizations implement these best practices.
Design your website with your mission in mindMichael Beahm
The document discusses upgrading a nonprofit's website to WordPress using Guide Creative. It highlights key benefits like ease of use, stability, and customizability. Guide Creative's strategic design process focuses on the audience and mission. They recommend best practices like clear navigation, compelling imagery, and calls to action. Ongoing services help nonprofits keep their sites updated and optimized.
This document discusses how to design websites to encourage users to take desired actions, like becoming members, making donations, or signing up for events. It notes that most sites do not intentionally plan out sequences of steps for users. A survey found many organizations do not measure the success of getting users to take actions. The document then provides guidance on choreographing the user experience through clear pathways and intuitive designs. It emphasizes measuring goals and refining based on data. Case studies demonstrate designing forms of invitation, movement between steps, and setting goals and measurements for common user actions.
The good, the bad and the ugly. Not Kentucky or Louisville find similar for Kentucky and study for web design business: United States District Court Northern District Of Illinois (1) fees and related nontaxable expenses. (2) "Respondent" means a party from whom the movant seeks payment lawyer, paralegal, or other person. (4) The supreme movant shall provide the respondent with the above information within 21 days of the judgment or settlement agreement upon which the motion is based, unless the court sets a different schedule.(2) the total amount of fees and/or related nontaxable expenses that the respondent deems should be awarded (If the fees are contested, the respondent shall include a similar table giving district respondent’s position as to the name, compensable hours, appropriate rates, and totals for each biller listed by movant.);(A) whether the motion for ireland fees and expenses will be based on a judgment or on a settlement of the underlying merits dispute, and Chicago illinois (B) if the motion will be based on a judgment, whether respondent has appealed or intends to appeal that judgment. The parties shall cooperate to irish complete preparation of the joint statement no later than 70 days after the entry of the judgment or settlement agreement on which the motion for fees will be based, unless the court orders otherwise. (g) Motion for Instructions. A motion may be filed seeking director instructions from the court where it appears that the procedures set forth in this rule cannot be linkedin followed within the time limits established by the rule or by order of court because of— prohibition
(2) the temporary failure of one or more of the parties to provide information required by the court rule, or northbrook (3) director motion shall state the court’s order.. "Pfingsten, das liebliche Fest", speaks of Pentecost as a time of greening and blooming in fields, woods, hills,
5 Most Common Mistakes Of YMCA Websites Blackbaud 120909JeffTe
1. The document outlines 5 common mistakes of YMCA websites: the NASCAR effect of too many images and elements, hidden calls to action, organization by org chart rather than audience needs, death by scroll with too much text, and website rot from outdated content and design.
2. Tips are provided to avoid each mistake, such as simplifying design, making calls to action obvious, organizing by audience needs rather than structure, keeping text concise, and regularly updating content.
3. The presentation concludes that audiences now expect more from websites, and that Blackbaud can help organizations with internet solutions like assessments, design, and email marketing strategy.
This document discusses the building blocks of visual hierarchy in web design, including size, color, layout, spacing, and style. It provides tips for using each element to create a visual hierarchy that guides users' attention and influences their flow through a design. Size is one of the most important factors, as bigger elements are more noticeable, but subtlety is important. Contrast is also key, as is balancing minimalism with emphasis on primary elements. Color, layout, spacing, and style each influence the visual prominence of elements as well.
Accessibility is hot button topic for many for a variety of reasons. But it doesn't need to be expensive, difficult or impeded innovation if we follow some simple WCAG guidelines. These basic steps overcome a majority of common accessibility challenges.
Brief presentation covering 5 things the attorneys and firms in the National Association of Consumer Advocates (NACA) can do to increase their search engine, and social media presence on the internet.
This document provides a summary of Luke Wroblewski's presentation at the VALA National Conference in February 2008 about designing for today's web. Wroblewski discussed how the web has transitioned from pages and sites to rich interactions and content experiences. He emphasized defining your core focus and building outward from there. He also covered packaging design principles for web applications, including meaningful branding and impactful unpacking experiences.
This document discusses core principles and considerations for designing interfaces, including:
- The language of interfaces includes graphical elements like layout, objects, type, and color as well as interactive elements like affordances, heads-up displays (HUDs), feedback, input, and navigation.
- Interactive interface design focuses on "doing" through affordances, buttons and links that look interactive, and subtle cues when user action is or isn't needed.
- Effective navigation orders complex pages through global, local, contextual, and secondary navigation elements.
- Graphic design principles like hierarchy, layout, type, color, line, relationships and progression are important for understanding. Minimalism, cheats and hacks can
This document summarizes Luke Wroblewski's background and experience in interface design. It then discusses several considerations for wiki design, including packaging design for web applications, rich interactions through invitation, transition and feedback, and balancing user empowerment with quality control in content creation. The document suggests more information can be found on Wroblewski's website and invites the reader to contact him directly.
This document discusses considerations for wiki design, including packaging design for web applications, rich interactions through invitation, transition and feedback, and approaches to content creation that empower users while establishing barriers to entry. It provides an overview of Luke Wroblewski's background and references additional resources on designing wikis and web applications.
The Impact of Web 2.0 on Library WebsitesRachel Vacek
The document discusses how Web 2.0 technologies can enhance library websites. It defines key concepts of Web 2.0 like collaboration, sharing, and user participation. It provides examples of how technologies like wikis, blogs, RSS feeds, social bookmarking, tagging, photo sharing, and video sharing can be used to improve content and services on library websites. The document concludes that Library 2.0 websites engage users by allowing them to create and interact with content in ways that break down barriers and integrate the library more fully into users' lives.
This document provides an overview of a user experience workshop focused on good design. The workshop consists of 5 chapters that cover various aspects of user experience design including an introduction to good design principles, a shift to user-centered design, interaction design, and mobile design considerations. The document emphasizes designing for the user through techniques like personas, customer journeys, prototypes, and optimizing the user interface. It also discusses persuasive design methods and the evolution of elements like the shopping cart to provide a more seamless user experience. The goal of the workshop is to explore standards and trends in user experience design and how they can create a more gratifying experience for users.
The document outlines a workshop to explore developing a Web 2.0 learning environment. It will include a presentation on Web 1.0 vs 2.0, a card game to design a possible new system, and discussion of what this means. Participants will break into groups to envision the system from the perspectives of students, staff, and administration. They will consider approaches, development methods, and tools to include within a budget. Finally, groups will write stories about what it will be like for their assigned role when the new system is implemented. The workshop aims to start a collaborative design process for a more personalized, networked online learning environment.
'Comfort Media' Solution for Winston RussiaGoodKarma.me
We develop new ‘deep-communication’ web platform
Creating new vector of brand positioning - moving from promo to image
Re-activating CRM database - building up collaborative framework
The document outlines 10 best practices for school websites: 1) Resonate with target audiences, 2) Have a focused homepage, 3) Clearly share the school's mission, 4) Use compelling imagery, 5) Ensure easy navigation, 6) Include clear calls to action, 7) Showcase stewardship of donations, 8) Keep content fresh, 9) Engage users through social media, and 10) Provide an interactive experience through multimedia. The practices are designed to mobilize audiences and prioritize user needs through strategic content, design, and functionality.
Kill The Noise - Prioritizing Content for Strategic Nonprofit Websitesguidecreative
@keljar @guidecreative Your website is more than just a pretty picture. It should be created for your unique audience as a tool to engage, and ultimately inspire action. Artistic talent alone is not enough, you need a web design rooted in a clear strategy and driven by results.
The Top Ten Elements Every School's Website Should Haveguidecreative
The document outlines 10 best practices for school websites: 1) Resonate with target audiences by understanding their needs and speaking in their language. 2) Have a focused homepage that passes the 3-second test. 3) Clearly share the school's mission and story through text, visuals, and making it actionable. 4) Engage users with compelling imagery that matches the brand and shows impact. 5) Ensure intuitive navigation that requires two clicks or less. 6) Include clear, bold calls to action that remove obstacles to desired actions. 7) Showcase stewardship through impact statistics, transparency, and appreciation. 8) Keep content fresh with automatic feeds, dates, and user-generated material. 9) Be social by making
WordPress for NonProfits: Top Ten Elements Every Website Should Haveguidecreative
The document discusses best practices for nonprofit websites. It recommends that nonprofit websites should resonate with audiences, have a focused homepage, clearly share the organization's mission, use compelling imagery, ensure easy navigation, include clear calls to action, showcase how donations are used, keep content fresh, engage users on social media, and provide an interactive experience through multimedia. It also provides examples of nonprofit WordPress themes that can help organizations implement these best practices.
Design your website with your mission in mindMichael Beahm
The document discusses upgrading a nonprofit's website to WordPress using Guide Creative. It highlights key benefits like ease of use, stability, and customizability. Guide Creative's strategic design process focuses on the audience and mission. They recommend best practices like clear navigation, compelling imagery, and calls to action. Ongoing services help nonprofits keep their sites updated and optimized.
This document discusses how to design websites to encourage users to take desired actions, like becoming members, making donations, or signing up for events. It notes that most sites do not intentionally plan out sequences of steps for users. A survey found many organizations do not measure the success of getting users to take actions. The document then provides guidance on choreographing the user experience through clear pathways and intuitive designs. It emphasizes measuring goals and refining based on data. Case studies demonstrate designing forms of invitation, movement between steps, and setting goals and measurements for common user actions.
The good, the bad and the ugly. Not Kentucky or Louisville find similar for Kentucky and study for web design business: United States District Court Northern District Of Illinois (1) fees and related nontaxable expenses. (2) "Respondent" means a party from whom the movant seeks payment lawyer, paralegal, or other person. (4) The supreme movant shall provide the respondent with the above information within 21 days of the judgment or settlement agreement upon which the motion is based, unless the court sets a different schedule.(2) the total amount of fees and/or related nontaxable expenses that the respondent deems should be awarded (If the fees are contested, the respondent shall include a similar table giving district respondent’s position as to the name, compensable hours, appropriate rates, and totals for each biller listed by movant.);(A) whether the motion for ireland fees and expenses will be based on a judgment or on a settlement of the underlying merits dispute, and Chicago illinois (B) if the motion will be based on a judgment, whether respondent has appealed or intends to appeal that judgment. The parties shall cooperate to irish complete preparation of the joint statement no later than 70 days after the entry of the judgment or settlement agreement on which the motion for fees will be based, unless the court orders otherwise. (g) Motion for Instructions. A motion may be filed seeking director instructions from the court where it appears that the procedures set forth in this rule cannot be linkedin followed within the time limits established by the rule or by order of court because of— prohibition
(2) the temporary failure of one or more of the parties to provide information required by the court rule, or northbrook (3) director motion shall state the court’s order.. "Pfingsten, das liebliche Fest", speaks of Pentecost as a time of greening and blooming in fields, woods, hills,
5 Most Common Mistakes Of YMCA Websites Blackbaud 120909JeffTe
1. The document outlines 5 common mistakes of YMCA websites: the NASCAR effect of too many images and elements, hidden calls to action, organization by org chart rather than audience needs, death by scroll with too much text, and website rot from outdated content and design.
2. Tips are provided to avoid each mistake, such as simplifying design, making calls to action obvious, organizing by audience needs rather than structure, keeping text concise, and regularly updating content.
3. The presentation concludes that audiences now expect more from websites, and that Blackbaud can help organizations with internet solutions like assessments, design, and email marketing strategy.
This document discusses the building blocks of visual hierarchy in web design, including size, color, layout, spacing, and style. It provides tips for using each element to create a visual hierarchy that guides users' attention and influences their flow through a design. Size is one of the most important factors, as bigger elements are more noticeable, but subtlety is important. Contrast is also key, as is balancing minimalism with emphasis on primary elements. Color, layout, spacing, and style each influence the visual prominence of elements as well.
Accessibility is hot button topic for many for a variety of reasons. But it doesn't need to be expensive, difficult or impeded innovation if we follow some simple WCAG guidelines. These basic steps overcome a majority of common accessibility challenges.
Brief presentation covering 5 things the attorneys and firms in the National Association of Consumer Advocates (NACA) can do to increase their search engine, and social media presence on the internet.
This document provides a summary of Luke Wroblewski's presentation at the VALA National Conference in February 2008 about designing for today's web. Wroblewski discussed how the web has transitioned from pages and sites to rich interactions and content experiences. He emphasized defining your core focus and building outward from there. He also covered packaging design principles for web applications, including meaningful branding and impactful unpacking experiences.
This document discusses core principles and considerations for designing interfaces, including:
- The language of interfaces includes graphical elements like layout, objects, type, and color as well as interactive elements like affordances, heads-up displays (HUDs), feedback, input, and navigation.
- Interactive interface design focuses on "doing" through affordances, buttons and links that look interactive, and subtle cues when user action is or isn't needed.
- Effective navigation orders complex pages through global, local, contextual, and secondary navigation elements.
- Graphic design principles like hierarchy, layout, type, color, line, relationships and progression are important for understanding. Minimalism, cheats and hacks can
This document summarizes Luke Wroblewski's background and experience in interface design. It then discusses several considerations for wiki design, including packaging design for web applications, rich interactions through invitation, transition and feedback, and balancing user empowerment with quality control in content creation. The document suggests more information can be found on Wroblewski's website and invites the reader to contact him directly.
This document discusses considerations for wiki design, including packaging design for web applications, rich interactions through invitation, transition and feedback, and approaches to content creation that empower users while establishing barriers to entry. It provides an overview of Luke Wroblewski's background and references additional resources on designing wikis and web applications.
The Impact of Web 2.0 on Library WebsitesRachel Vacek
The document discusses how Web 2.0 technologies can enhance library websites. It defines key concepts of Web 2.0 like collaboration, sharing, and user participation. It provides examples of how technologies like wikis, blogs, RSS feeds, social bookmarking, tagging, photo sharing, and video sharing can be used to improve content and services on library websites. The document concludes that Library 2.0 websites engage users by allowing them to create and interact with content in ways that break down barriers and integrate the library more fully into users' lives.
This document provides an overview of a user experience workshop focused on good design. The workshop consists of 5 chapters that cover various aspects of user experience design including an introduction to good design principles, a shift to user-centered design, interaction design, and mobile design considerations. The document emphasizes designing for the user through techniques like personas, customer journeys, prototypes, and optimizing the user interface. It also discusses persuasive design methods and the evolution of elements like the shopping cart to provide a more seamless user experience. The goal of the workshop is to explore standards and trends in user experience design and how they can create a more gratifying experience for users.
The document outlines a workshop to explore developing a Web 2.0 learning environment. It will include a presentation on Web 1.0 vs 2.0, a card game to design a possible new system, and discussion of what this means. Participants will break into groups to envision the system from the perspectives of students, staff, and administration. They will consider approaches, development methods, and tools to include within a budget. Finally, groups will write stories about what it will be like for their assigned role when the new system is implemented. The workshop aims to start a collaborative design process for a more personalized, networked online learning environment.
'Comfort Media' Solution for Winston RussiaGoodKarma.me
We develop new ‘deep-communication’ web platform
Creating new vector of brand positioning - moving from promo to image
Re-activating CRM database - building up collaborative framework
This document discusses design patterns for web design. It begins with an introduction of Luke Wroblewski and his background in design. It then discusses how design patterns can provide shared design languages and capture best practices. Examples of design patterns are provided for interactions like drag and drop. The rest of the document discusses how patterns are used, what they include, examples of pattern libraries, and debates their usefulness. It concludes with a discussion of aligning form labels and a discussion of the future of design patterns.
The document discusses designing complex interfaces and provides several principles and tools to consider. It notes that complexity enables capability but too much complexity makes everything unimportant. Understanding user goals through research is important. Concepts and relationships, as well as different screen states, should be considered. Flexibility, a clear vision, and experimentation are principles discussed. Tools mentioned include concept mapping, eye tracking, and form builders. The document emphasizes designing for the user rather than the software and making designs intuitive and invisible through good principles.
The document outlines the key steps in the website development process, including conceptualization, analysis, design, production, testing, approval, launch, maintenance, and evaluation. It discusses defining goals and audiences, conducting a competitive analysis, creating sitemaps and wireframes, choosing development tools, testing on different browsers, obtaining approval, and ongoing maintenance and evaluation. The development process aims to plan and build a website that meets its goals through collaborative roles like project managers, designers, developers, and clients.
Make Your Website Work for You, March 27, 2009abcboston
With the potential of technology to reach a much larger audience quickly and inexpensively, more and more organizations are using an online presence to reach donors, members, customers, volunteers and supporters.
This document discusses challenges for user experience (UX) design with rich internet applications (RIAs). It begins by defining UX and RIAs. It then outlines six heuristics for RIA UX design related to discoverability, back and bookmark functionality, change communication, feedback, adding content, and accessibility. The document also discusses how the user-centered design lifecycle applies to RIAs, noting differences such as reduced initial analysis and a focus on first contact design.
This presentation is designed to give administrators an introductory look at web 2.0 tools and how they can be used to simplify their job, and enhance training and enrichment, community partnerships, create awareness for an issue, etc.
Basics of Interaction Design & Strategy - 6/12/15Robert Stribley
The document provides an overview of an upcoming workshop on basics of interaction design and strategy. It includes an agenda for the workshop that covers topics like UX principles, grids, user journeys, responsive design, and team exercises to design a responsive homepage and mobile app. It also lists client examples for the speaker and provides learning goals and guidelines for a project to design experiences for the Museum of Modern Art that utilize both a responsive website and mobile app.
This document discusses how technology can be used in ministry and international student outreach. It provides an overview of various online tools like social media, photo/video sharing, blogs, wikis, and messaging that can help organize people, share ideas and stories, and foster ongoing dialogue. It also addresses challenges like information overload and the need for discipline. The document aims to start a dialogue on how attendees can leverage different technologies to meet their ministry goals and challenges.
Virtual Worlds As A Competitive Learning EnvironmentKevin Feenan
Virtual worlds have been characterized as a fancy IRC client which more often than not represents a technology that is as much a barrier to the average user as it is a help. Educators are criticized as much for their lack of imagination and ingenuity in the use of these platforms when lectures and presentations are more often limited to simply being a unique way to present PowerPoint slides. This presentation discusses the reasoning behind why virtual worlds represent a competitive environment for collaborative learning despite these short comings. This discussion uses leadership theory and knowledge emergence as its theoretical framework
Designing Intuitive SharePoint Sites: The Science of "Easy to Use" Marcy Kellar
The document discusses how to make a SharePoint site intuitive by defining three things: the user, the task, and metrics for measuring success. It covers usability best practices like minimizing cognitive load on users and leveraging users' expectations by following design patterns and conventions. Visual design is important for communicating the site's purpose and guiding users through their tasks. Defining specific success metrics up front helps ensure a site is truly easy to use.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
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2. Luke Wroblewski
Yahoo! Inc.
• Senior Principal, Product Ideation & Design
LukeW Interface Designs
• Principal & Founder
• Product design & strategy services
Author
• Site-Seeing: A Visual Approach to Web Usability (Wiley
& Sons)
• Form Design Best Practices (Rosenfeld Media) -
Upcoming
• Functioning Form: Web applications, product strategy, &
interface design articles
Previously
• eBay Inc., Lead Designer
• University of Illinois, Instructor
• NCSA, Senior Designer
http://www.lukew.com
2
3. Outline
• Why does page hierarchy matter?
• How do we construct a hierarchy?
• Enable usability
• Reflect priority
• How do we use hierarchy to:
Communicate messages
•
Illuminate actions
•
Organize information
•
Present data
•
3
4. How We Use the Web
“Look around feverishly for anything that is interesting or vaguely
resembles what you are looking for, and is clickable.” -Steve Krug
-Steve Krug, Don’t Make Me Think: A Common Sense Approach to Web Usability
4
6. Design Considerations
Luke Wroblewski, Site-Seeing: A Visual Approach to Web Usability
• Presentation: How your application appears to your audience
• Interaction: How your application behaves in response to user actions
• Organization: The structure of your application
6
7. Presentation
• All interactions occur through the presentation
• Inform users
• Establish relationships between content
• Guide users through actions
• Make organizational systems clear
• Provide situational awareness
• Maintain consistency to create a sense of place
• Effectively convey brand message to your audience
• Emotional impact
• Engage and invite
• Provide a unique personality
7
8. What Makes a Great Presentation?
• Visual Organization
• Communicates the
relationships between user
interface elements
• Enables Interaction Design
• Information Design
• Personality
• Communicates the brand
essence of a product
• Visceral design
• Color, font, image, pattern
selection
8
9. The End Goal
• Quickly Communicate
• What is this? Usefulness
• How do I use it? Usability
• Why should I care? Desirability
9
17. How We See
• How we make sense of
what we see
• Recognizing similarities &
differences
• This allows us to group
information
• And give it meaning
• Relationships Flickr: Uploaded on August 19, 2006 by Tom-Tom
• Between individual
elements
• To the whole (story)
17
18. Understanding Perception
Luke Wroblewski, Site-Seeing: A Visual Approach to Web Usability
• Several principles tell us how (why) we group
visual information
Proximity -elements close together are perceived as a group
•
Similarities -of shape, size, color can group elements
•
Continuance -grouped through basic patterns
•
Closure -group elements by space filled between them
•
18
19. Forming Relationships
Luke Wroblewski, Site-Seeing: A Visual Approach to Web Usability
• Creating relationships requires an understanding of
what makes things different
• Introducing variations in one or more of the above
categories creates visual contrast
• Also created through positioning
19
20. Using Relationships
• Use visual relationships to
• Add more or less visual weight to objects
• Difference is created by contrast between objects
• Why do we want to vary the visual weight of objects…
Luke Wroblewski, Site-Seeing: A Visual Approach to Web Usability
20
21. Visual Hierarchy
• Creates a center of interest that attracts the viewer’s
attention
• Creates a sense of order and balance
• Establishes a pattern of movement to guide a viewer
through a composition
• In other words, it tells a story
• Like all good stories it has a beginning, end, and a point.
21
22. Hierarchy Applied
• Visual weight guides you through
Image
•
Title
•
Date & Location
•
Ticket Information
•
• Building an effective hierarchy
• Involves use of visual relationships to
add more or less visual weight to
elements
22
23. Building Effective Hierarchies
• Distribution of visual weight
• Visually dominant images get noticed most
• Focal point, center of interest
• Distinct visual weight guides you through the narrative
• Essential to keep it balanced
Luke Wroblewski, Site-Seeing: A Visual Approach to Web Usability
23
29. To Summarize
Visual Communication is part
•
Visual Organization and part personality.
•
Visual Hierarchy is a deliberate prioritization of
•
Visual Weight enabled by the manipulation of
•
Visual Relationships to create
•
Meaning for users.
•
29
30. NOW WE KNOW HOW
TO CONSTRUCT A
VISUAL HIERARCHY
WHAT’S THE
PRIORITY? BUT WHAT SHOULD IT
COMMUNICATE?
30
31. Enable Usability
• Once you understand hierarchy, you can
• Guide users through a sequence
• Suggest distinct choices
• Answer Key Questions
• What is this?
• Where am I?
• What do I do now?
31
32. Explain “What”
• Lots of different elements
on each page
• Communicate differences
between elements
• Their relative importance
• Their meaning
• Apply consistently throughout
an application
32
35. Explaining Where
• Visual hierarchy within navigation systems
• “You are here” indicators (s.e.d.)
• Indication of structure (size, color, etc.)
35
37. Building a Hierarchy
• Effective page hierarchies map to
prioritized user/business needs
• Building an effective hierarchy
1. List out required content & actions
2. Prioritize the list
3. Start at the top and give each element equal or less
visual weight as the previous element
This ensures there is enough contrast between elements
•
You are likely to end up with more unique visual
•
treatments than your design actually needs
4. Work through the elements on the page again to
bring more visual consistency to related elements
37
40. Sites Content Objects
Emergent Networks: open, inexpensive,
Hierarchies: management, military
simple, close enough
Examples: closed, expensive, complex,
Examples: crowds, friends, incidental
accurate
networks,
IMAGES BASED ON ANDREW HILTON’S ARCHITECTURES OF PARTICIPATION 40
51. Web Transitions
1. Locomotion to digital representations of
physical entities
• Directories & portals, Yahoo!
• Company sites & brochure-ware
2. Digital manipulation of physical goods
• E-commerce everywhere
• Amazon, eBay
3. Digital services
• Enable conversation & manipulation
• Display surfaces
• Content creation
• Aggregation
• Entertainment
-Types of digital services: TOM CHI, YAHOO! 51
52. Packaging Design for Web Apps
• Meaningful Shout
• Differentiate
• Attract
• Embody the Brand
• Back of Pack
• Support the Story
• Outline Benefits & Features
• Unpacking Experience
52
53. “What do I do now?”
TAKE ACTION
User Needs &
Business Goals
53
74. After Visual Communication?
• Labels and their values have
been divided into rows and
columns
Requires horizontal and vertical
•
movement
Need to look across for one label and
•
up for the second label
Compounded by the increased
•
separation of the data - the labels are
further away from their values.
• Potentially better for looking
up a particular value in the
table
• Makes taking all the data in at
once more difficult.
74
75. After Visual Communication?
• Are people looking for a
specific value (i.e. discharges
this month)
One of Deva’s layouts hit the
•
mark.
• Do they simply need a sense of
all the information at once?
The original redesigned table
•
makes scanning easier
• Is there a prioritization of the
data
One of Deva’s layouts hit the
•
mark.
• Is everything equally
important?
Introducing size and color
•
variations might add visual noise
instead of bringing extra attention
to really important data
75
76. After Visual Communication?
• If the purpose of the quot;last monthquot; data is
to calculate the monthly mutation, the last
column offers faster satisfaction.
• Styling the row and column groups
provides further importance and
emphasizes to the data relations and give
more meaning to the structure of the grid
• The foot contains the single most
important statistic for this table.
-Robbin van Eijsden
http://www.ict-id.nl/CSSshed/website/html/tablebility_part1.html
76
86. Q&A
• Question
• I’d love to have an effective visual hierarchy on my site but
every stakeholder wants their content or feature to be
prominently displayed. What can I do?
• Answer
• Separate the discussion about hierarchy from the actual visual
design
• Create an ordered list of all the content and actions on a
specific page and work with each stakeholder to prioritize it
• If you have any data about the usage or importance (for end
users) of the items in the list include it as well
• Once you have buy-in on the list- use the language of design to
explain how your design reflects the list’s prioritization
• If any stakeholders complain about their visual prominence in
the design, offer to revisit the ordering of the list and bring in
the rest of the stakeholders that already agreed to the
prioritization
86
87. Q&A
• Question
• How do I know if I have the right visual hierarchy in my
designs? Do I need to test it?
• Answer
• It is possible to develop successful interfaces without extensive
user research, if one is adept at understanding generalized
patterns
• Understanding the foundational principles behind visual design
enables you create effective designs
• Asking users “do you like option a or option b?” rarely provides
any useful information.
• Instead ask users to walk through a specific task
• This process will help inform whether or not the visual design is
effectively supporting user needs.
87
88. Q&A
• Question
• Most of my work involves small incremental improvements and
not a full redesign. How I can I incrementally develop effective
visual communication in this situation?
• Answer
• When adding an element to an application consider how it relates to
the whole:
• Is it more or less important than other elements in the application?
• Is it very similar or very different from other elements in the
application?
• Does it logically fit within specific content or actions?
• How does it relate to the overall goals and vision of the
application?
• Document these relationships to begin building a visual language
• Apply that language each time you make incremental changes
88
89. For more information…
• Functioning Form
• www.lukew.com/ff/
• Site-Seeing: A Visual
Approach to Web Usability
• Wiley & Sons
• Drop me a note
• luke@lukew.com
89