When you learn how to be laser targeted to you potential buyers, you will actually tap into a honey hole of cheap highly responsive leads. Think about your offer from the buyers eyes. Identify a problem, and offer a solution. Watch the Hangout Replay here for more info. Share the social love and empower your life. http://socialmediabar.com/how-to-find-the-hungry-buyer-for-your-business

1. How to Find the Perfect Buyer

2. Understand What you Have
• What is it?
• What is the Benefit to your Prospect?
• Why should you have it?
• What are the 3 things people risk if they
don’t purchase your product and buy
something else?
• What is the most important detail you can
show and tell them

3. The Invisible Funnel
• Ad (Free and Paid)
• Drive Traffic to the Ad
• Ad moves people to A Squeeze Page
• You get impressions
• You generate leads
• People Opt in to your List
• Watch a Sales Video (Take Action or Not)
• You follow up and convert via your Auto
responder
• The more targeted your ad, the better the return.

4. Online Marketing Numbers
(Example)
• Cost of Ad = $100 for 1000 impressions
• 10 cents per impression (1000 / $100)
• 70% of the Impressions Click = 700 ppl look at
your Sales Page
• 40% Opt in to your List
• 280 people (leads) opt in (700*40%)
• 3% of these people purchase something
• Sales value is $25 / month
• Net Sales = $200 /month (280 leads * .03) * $25
• Net Profit = $100 first month, and $200 after

5. Profiling the Itchy Buyer
• Don’t Attempt to Convince People to a
New Way of Thinking
• Locate People who Already Buy and Enjoy
the type of Stuff you Like to Sell
• Clues
– Shrink your Buyer until it consists of only the
psychographic of people who actually want
and pay
- Easiest Target Market

6. Action Steps
• List 7 Things Your Buyers are Liking on Face book
• Groups
• Authors
• People
• Events
• Companies
• Products
• Clubs
• Stores
• Subjects

7. Action Step # 2
• Go to Facebook and Google and start
looking for groups where your target
market hangs out.
• Think about finding places where your
leads hang out before you get them.
• When you find your sources write your ad
to your target market.