1. DISTRICT BOOK//DTLA™
Coffee Table Guidebook
OVERVIEW
District 8 Media is a boutique publishing company that produces an annual,
branded coffee table guidebook titled District Book //DTLA. Our beautifully
designed book, the first of its kind in the area, will be offered in hotel rooms
and boutiques as an inspiring and cosmopolitan guide. Readers are introduced
to the essence of the city through beautiful photography and insightful stories.
The content will include pieces on art, shopping, culture, and secret eating/
drinking spots, as well as a spotlight on notable individuals and celebrities in
the community, helping visitors navigate and experience the area like insiders.
DISTRICT BOOK//DTLA READERS AT A GLANCE
,000+HotelRooms/Est.1. MillionReaders
Source: The 2015 Downtown LA Survey, conducted from September 12 – October 16, 2015, using the Instantly online platform (www.instant.ly)
DTLA VISITORS’ DEMOGRAPHICS
• Avg. travel size: 2.4 people
• Avg. stay: 4.4 days
• Avg. age: 31 / Avg. HHI: $56,622
•Single: 63%/Married: 33%/Other:4%
• Male: 50% / Female: 50%
• Daily spending in DTLA: $74.27
DTLA VISITORS’ TOP ACTIVITIES
1. Dine in restaurants: 52%
2.Generalsightseeing/phototaking:41%
3. Shop: 34%
4. Hang out with friends: 26%
Source: LATCB, DTLA Visitor Profile, November 2015
M E D I A
DISTRICT
DISTRICT BOOK//DTLA 1/3D8M_WHITE_LABEL_7.27.16 // Stories, images, titles, and categories are inspirations only and are subject to change.

2. CULTURE / ART DTLA NOW & THEN
WHERE TO DINE / SHOP / PLAY SAMPLE: GRAND CENTRAL MARKET
LOCAL / CELEBRITY PROFILES
SANTA MONICA
HOLLYWOOD
SILVER LAKE
ECHO PARK
KOREATOWN
CHINATOWN
LARCHMONT
FASHION / LIFESTYLE
WALKING / METRO GUIDE
EDITORIAL COVERAGE
District Book // DTLA is designed for sophisticated global travelers. Its purpose is to introduce
these savvy culture seekers to the essence of a walkable Downtown Los Angeles and its
surroundings(reachablebyMetroorUber/Lyft)byfeaturingbeautifulphotographyandinsightful
content—aninsider’sviewonart,shopping,culture,secreteating/drinkingspots,andwho’swho.
GUIDE TO OTHER L.A. AREAS
M E D I A
DISTRICT ADVERTORIAL OPTION
District Book // DTLA offers an advertorial/sponsored
section that looks like an editorial or featured story. It
commands more attention, credibility, and focus than
conventional advertisements.
DISTRICT BOOK//DTLA 2/3D8M_WHITE_LABEL_7.27.16 // Stories, images, titles, and categories are inspirations only and are subject to change.