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with Kirsten Rourke for AXIOM
The Acrobat Universe
About Kirsten
o  CompTIA Certified Technical Trainer, Speaker, and
Instructional Designer
o  Owner of Rourke Training since 2000
o  Partner of AXIOM Learning Solutions, LLC
o  Adobe Community Professional and Certified Instructor
o  User Group Manager of MACSU
(MA Creative Software Users Group)
The Acrobat Universe
o  PDF History
o  The naming problem
o  Levels of control
o  The big mistake all software companies make
o  Is it an image?
o  Making a PDF
o  Subscription Software and Adobe
o  DC and the mobile world
What is a PDF?
The 80’s
Hair was big, shoulder
pads were huge, and
sharing documents was
incredibly painful.
1991 – The “Camelot Project”
John Warnock co-founder of Adobe
Solving Current and Future Problems
What’s in a name?
Can you edit? It depends…
Most PDF Security
PDF’s can seem very simple, but they’re not
•  PDF Toolbar
•  Save As PDF
•  Print to PDF = Convert
•  Use Acrobat to covert file
•  Use a free or paid program
•  User a browser
•  User Google Docs
Many Roads Lead to Rome
The Big Mistake They All Make
Finding the Kitchen
Standard/Pro to Reader
Changing the Rules
Living in a Virtual World
The Update vs.Upgrade Mistake
The Acrobat DC Look
DC Desktop vs. Browser
What’s Gone
FormsCentral – RIP July 2015
Embedded Flash Video
Adobe SendNow is now Send and Track
Acrobat.com is now Document Cloud
EchoSign is now eSign Services
DOCUMENT
CLOUD
5 GB Storage
&
PDF Services
(was Acrobat.com)
eSign Services
(was Adobe EchoSign)
Acrobat DC eSign Manager DC
Subscriptions
PDF Pack
20 GB Storage
Export PDF
Send for Signature
Fill & Sign DC
Free Acrobat Reader
https://cloud.acrobat.com
https://documents.adobe.com
DOCUMENT
CLOUD
5 GB Storage
&
PDF Services
(was Acrobat.com)
eSign Services
(was Adobe EchoSign)
Acrobat DC eSign Manager DC
Subscriptions
PDF Pack
20 GB Storage
Export PDF
Send for Signature
Fill & Sign DC
Acrobat Perpetual (Standard and Pro)
https://cloud.acrobat.com
https://documents.adobe.com
DOCUMENT
CLOUD
20 GB Storage
&
PDF Services
(was Acrobat.com)
eSign Services
(was Adobe EchoSign)
Acrobat DC eSign Manager DC Fill & Sign DC
Acrobat Subscription (Standard and Pro)
https://cloud.acrobat.com
https://documents.adobe.com
DOCUMENT
CLOUD
20 GB Storage
&
PDF Services
(was Acrobat.com)
eSign Services
(was Adobe EchoSign)
Acrobat DC eSign Manager DC Fill & Sign DC
Creative Cloud Subscription (Pro)
https://cloud.acrobat.com
https://documents.adobe.com
What is a PDF?
Thank You!
Get the deck - http://www.slideshare.net/kirstenrourke
Any Questions?
http://www.axiomlearningsolutions.com/
http://www.KirstenRourke.com
rourke.training@gmail.com

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Acrobat Universe deck

  • 1. with Kirsten Rourke for AXIOM The Acrobat Universe
  • 2. About Kirsten o  CompTIA Certified Technical Trainer, Speaker, and Instructional Designer o  Owner of Rourke Training since 2000 o  Partner of AXIOM Learning Solutions, LLC o  Adobe Community Professional and Certified Instructor o  User Group Manager of MACSU (MA Creative Software Users Group)
  • 3. The Acrobat Universe o  PDF History o  The naming problem o  Levels of control o  The big mistake all software companies make o  Is it an image? o  Making a PDF o  Subscription Software and Adobe o  DC and the mobile world
  • 4. What is a PDF?
  • 5. The 80’s Hair was big, shoulder pads were huge, and sharing documents was incredibly painful.
  • 6. 1991 – The “Camelot Project” John Warnock co-founder of Adobe
  • 7. Solving Current and Future Problems
  • 9.
  • 10. Can you edit? It depends…
  • 12. PDF’s can seem very simple, but they’re not
  • 13. •  PDF Toolbar •  Save As PDF •  Print to PDF = Convert •  Use Acrobat to covert file •  Use a free or paid program •  User a browser •  User Google Docs Many Roads Lead to Rome
  • 14. The Big Mistake They All Make
  • 18. Living in a Virtual World
  • 21. DC Desktop vs. Browser
  • 22. What’s Gone FormsCentral – RIP July 2015 Embedded Flash Video Adobe SendNow is now Send and Track Acrobat.com is now Document Cloud EchoSign is now eSign Services
  • 23.
  • 24. DOCUMENT CLOUD 5 GB Storage & PDF Services (was Acrobat.com) eSign Services (was Adobe EchoSign) Acrobat DC eSign Manager DC Subscriptions PDF Pack 20 GB Storage Export PDF Send for Signature Fill & Sign DC Free Acrobat Reader https://cloud.acrobat.com https://documents.adobe.com
  • 25. DOCUMENT CLOUD 5 GB Storage & PDF Services (was Acrobat.com) eSign Services (was Adobe EchoSign) Acrobat DC eSign Manager DC Subscriptions PDF Pack 20 GB Storage Export PDF Send for Signature Fill & Sign DC Acrobat Perpetual (Standard and Pro) https://cloud.acrobat.com https://documents.adobe.com
  • 26. DOCUMENT CLOUD 20 GB Storage & PDF Services (was Acrobat.com) eSign Services (was Adobe EchoSign) Acrobat DC eSign Manager DC Fill & Sign DC Acrobat Subscription (Standard and Pro) https://cloud.acrobat.com https://documents.adobe.com
  • 27. DOCUMENT CLOUD 20 GB Storage & PDF Services (was Acrobat.com) eSign Services (was Adobe EchoSign) Acrobat DC eSign Manager DC Fill & Sign DC Creative Cloud Subscription (Pro) https://cloud.acrobat.com https://documents.adobe.com
  • 28. What is a PDF?
  • 29. Thank You! Get the deck - http://www.slideshare.net/kirstenrourke Any Questions? http://www.axiomlearningsolutions.com/ http://www.KirstenRourke.com rourke.training@gmail.com

Editor's Notes

  1. PDF stands for Portable Document Format. In some ways PDF is very simple. We’ve all shared them, or made them. However to see the scope of what PDF really covers we need to talk about why there are PDF’s in the first place.
  2. Let’s take the wayback machine back to the 80’s/ Hair was big, shoulder pads were huge, and sharing documents was incredibly painful. Have you ever had a file that someone sent you to view but you couldn’t open it? What about sharing files? What happens if you have an new version of Word and someone has a very old version? Can they even open the file? IF they can, what state will it be in?
  3. Enter John Warnock, co-founder of Adobe Systems. In the 80’s he worked on developing language that could make sharing information. In 1984 he and Chuck Geschke, the other founder of Adobe, made PostScript. PostScript is a very powerful language and device independent. PDF is a file format based on the PostScript language. He had a vision – documents that were both platform and program independent. In 1991 he proposed a project called “Camelot” that evolved into PDF.
  4. PDF is actually a brilliant idea. It not only made it possible to share files when it was difficult or impossible – but it grew. As programs evolved, PDF’s became more and more sophisticated.
  5. The name Acrobat is confusing. This is because Acrobat crossed the boundaries of a lot of different worlds. In some jobs people use a lot of different Adobe products. A web designer or graphic designer would only refer to “adobe” when talking about the company. Otherwise they'll say “Photoshop, Dreamweaver, or Acrobat” Acrobat has detailed prepress features used by print shops and design firms. In the business world, the office world, Acrobat often stands alone. Often people will say “I opened it in Adobe”. When you hear that, it ALWAYS means Acrobat. But Acrobat is not one thing. It’s a family of things. It’s an umbrella name for a lot of related products AND “Acrobat” is IN each of those products names. Confused yet? Acrobat HAS meant… Reader – known at various times as Adobe Reader or Acrobat Reader. A free viewer of PDF’s Acrobat Standard, Acrobat Professional, Acrobat Distiller, Acrobat Catalog… It goes on forever.
  6. Often when people use the word “Acrobat”, they refer to a product that CONSTANTLY does this.
  7. So, A PDF Can be thought of in some ways as an image of a document. Preserving appearance as it moves from person to person. However, you can edit some PDF files, How MUCH you can edit depends on a few things… What product made the file? Was protection put on the file? Are you using a tool that is able to edit the file? A PDF is a document of some kind. It might look like a Word doc. It might look like floor plans. It might look like decorative poster. They are all PDF’s
  8. PDF Security can be misleading. If you put “Protection” on a file but don’t put on a password then all you’re doing is adding a speed bump to that document. IF you DO put on a password and lost the password, you’ve got a big headache on your hands. You can add layers of security with encryption and digital signatures, but the dance of security is “The less inconvenient security is, the less effective it is” and vice versa. LOTS of products can crack PDF security. They are not just an image. It’s just easier to think of them as an image than a real document because many PDF’s are hard or impossible to edit.
  9. All major software companies make the same BIG mistake. They believe that changing the User Interface is NOT going to notably slow people down. It’s like waking up in the morning and staggering out of your bedroom into the kitchen for coffee. BAM! You bump into furniture that wasn’t there before. The coffee pot’s been moved, you don’t know where the mugs are, and you’ve got to get to work.
  10. 9-10 big interface change BUT – Adobe DID tell people about this change. They were very clear on it. Remember this… it will come up again later. They play with different “bundles” a lot Adobe Acrobat X Suite - Acrobat X Pro Photoshop® CS5 Captivate® 5 Presenter 7 LiveCycle® Designer ES2 Media Encoder CS5
  11. Basic structure was boxed copy to reader or other boxed copy This was the way it was for a long time.
  12. Subscription of Acrobat 11 Boxed still exist… for Acrobat Creative Cloud - No more boxes copies
  13. The Acrobat DC launch. Adobe used an upDATE of Acrobat 11 subscription to move people to DC. In doing so, they radically changed the interface
  14. This was ONE page from my prep for the next 4 slides
  15. eSign Manager DC Companion app for “Send for Signature” (subscribe or Acrobat DC) Acrobat DC (Adobe Reader Mobile) Fill and Sign DC Mobile Link With the new Mobile Link feature, the files you opened recently on any of your computers or mobile devices are always with you. You can also access your recent files by signing in to your Acrobat.com account using a web browser. When you enable the feature on any one of your devices, the PDF files that you opened recently are available in your recent file list wherever you are. Sign in on all your devices to access the up-to-date recent files list. Reader/Acrobat automatically uploads your recently viewed files to Acrobat.com in the background and synchronizes the recent files list among all your devices. When you open a file from the list, Reader/Acrobat downloads the file in real time if it’s not available locally, and then displays . Enable Mobile Link Turn Mobile Link ON from any device and it's ON everywhere. Simply sign in on your other devices or at https://cloud.acrobat.com in a web browser and your recently opened PDF files are available for you. What to do on your second or other devices once the feature is turned ON? Simply sign in on your second device to see all your recent files. Note: For a seamless experience, remain signed in on all your devices.  PDF Pack (was Create PDF online service) Subscription 7.50 20 GB Storage Use with DC Reader Desktop and Mobile Export PDF Subscription 1.99 Send for Signature Subscription 1.99
  16. Perpetual Boxed Product
  17. Subscription
  18. CC Subscription