4. HISTORY AND SCOPE
• Started as a US government project in 1969.
• The purpose was to create a net that can
function even if one center is destroyed in a
military attack.
- “Hub and spokes” can be useless if the hub is
destroyed.
- Network can continue to be functional even if some
nodes are destroyed, as long as information can pass
through other nodes.
• Effective in 1971 with computers on both coasts
of the US.
6. Business To Business(B2B)
Business to Business e-commerce means
transactions between businesses, such as
between a manufacturer and a wholesaler, or
between a wholesaler and a retailer.
Two Distinct Aspects Of B2B
• Flexibility in pricing
• Integration of business systems
7. Consumer To Consumer (C2C)
• The C2C model involves transaction between
consumers. Here, a consumer sells directly to
another consumer. It includes following
things,
1. Auction house sites
2. Persons to person auction sites
8. Business To Consumer
The B2C model involves transactions between
business organizations and consumers. It applies to
any business organization that sells its products or
services to consumers over the Internet. Business to
Consumer includes following things,
1. Online banking
2. Online stock trading
3. Online shopping
9. IMPACT OF ELECTRONIC COMMERCE
• Marketing
• Computer sciences
• Finance and accounting
• Economics
• Production and operations management
10. BENIFITS OF E- COMMERCE
• To Organizations
• To Customers
• To Society
14. Sequence of Transactions in Manual
Credit Card Payment
• Step 1: Customer presents credit card after
purchase. Merchant swipes it on his special
phone and enters amount
• Step 2: Data from merchant’s terminal goes to
acquirer via a private telephone line
• Step 3: Acquirer checks with the issuing bank
validity of card and credit available
• Step 4: Acquirer authorizes sale if all OK and
sends approval slip which is printed at
merchant’s terminal.
15. Cont.…
• Step 5: Merchant takes customer’s signature
on the slip-verifies it with the signature on
card and delivers the goods.
• Step 6: The acquirer pays the money to
merchant and collects it from the appropriate
issuing bank. The bank sends monthly
statement to customer and collects
outstanding amount.
16. Credit Card in E-commerce
Main Problems
• 1. Main Problem is: if a merchant had only a
web presence, a Customer needs to be
reassured that the merchant is genuine.
• 2. Customers Signature cannot be physically
verified. Customer needs electronic signature.
• 3. Secrecy of credit card number has to be
ensured.
• 4. Dispute settlement mechanism must be
worked out.