2. FIXED PRICING: OCCERS WHEN SELLERS SET THE PRICE AND BUYERS MUST TAKE IT OR LEAVE IT WITH FIXED PRCING EVERYONE PAYS THE SAME PRICE MOST BRICK AND MORTAR RETAILERS USE THIS MODEL PRICING STRATEGIES
3. PRICING STRATEGIES PRICE LEADERSHIP: A PRICE LEADER IS THE LOWEST PRICED PRODUCT ENTRY IN A PARTICULAR CATEGORY. TO IMPELMENT THIS MARKETERS MUST SHAVE COSTS TO A MUNIMUM. COST REDUCTION CAN BE DONE THROUGH INTERNET MARKETING COST EFFICIENCIES.
4. PROMOTIONAL PRICING: MANY ONLINE RETAILERS TURN TO PROMOTIONAL PRICING TO ENCOURAGE A FIRST PURCHASE. MOST RETAILERS PUT AN EXPIRATION DATE ON ITEMS TO CREATE A SENCE OF URGENCY. ON THE INTERNET PROMOTIONAL PRICING CAN BE HIGHLY TARGETED THROUGH EMAILS PRICING STRATEGIES
5. NEGOTIATED PRICING BUYERS USALLY UNITIATE PRICING FOR AN ITEM ONLINE DURING NEGOTIATIONS THE PRICE IS SET MORE THE ONCE IN A BACK-AND-FOURTH DISCUSSION THE U.S. HAS SHEID AWAY FROM SUCH BARGAINING
