1. Social Action Ideas
Layout
Images
Copy Products
Colour Scheme
Font
Content: Pictures of young children smiling,
Teenagers looking happy. Sad teenagers,
teenagers arguing with their parents, teenagers
sat outside on their own. Young children with a
volunteer.
Sources: Stock Images, Google, Tumblr, If I
cannot find suitable photos then I will be able to
take my own photographs.
Tones & Colours: Bright happy colours, green as
that represents the charity. I will maybe use a
dark colour for the images.
Friendly, formal, correct spelling, symbols such
as speech marks for quotes and explanation
marks. Language that can be understood by
young people. Simple and understandable
vocabulary. Use quotes. Words that are often
used in the younger generation. Use past
stories. Include facts and figures. Emotive
language. Explain what the charity does, who
can be involved in the charity, how does the
charity help, explain what
Sans serif font as well as a serif font. Very large
text for title, smaller text for the information, I
will use font of Photoshop as well as using from
dafont.com. I will make sure that font is
readable and clear to understand, bold text. For
the copy I will use the font Calibri (headings) or
Arial.
Background: Plain colours, such as cream or
white, or grey, something that will contrast with
the text used.
Title:Bright colours, yellow, green, red or blue.
Colours that will stand bold and grab attention
from the background.
Text: Readable colour which will be dark such as
dark blue, dark green, dark red, or black.
Very clear layout, split into different sections,
include large titles to grab attention, include
images, don’t have too much text, split the
product up with both text and images, include
large image with writing around it.
Products:Leaflets, posters, billboard posters,
stickers, banners, business cards, bus adverts,
rubbers, pens, stationary, bags, mugs, key rings,
book designs, magazine advertisement posters,
website advert, wristbands, t-shirts, pencils.
Location of products: Buses, bus stops, train
stations, colleges, schools, websites, doctors,
hospitals, charity shops, high street shops,
supermarkets, health centers, tourist help,
council centers, youth clubs.