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Departmental stores


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An introduction to Departmental stores plus explained services provided by Hyper city and Reliance and an outlook of them as well.

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Departmental stores

  1. 1. What is a departmental store? A department store is a retailestablishment which specializes insatisfying a wide range of durablegoods and products to the consumerspersonal and residential needs; and atthe same time offering the consumer achoice of multiple merchandise lines, atvariable price points, in all productcategories. Department stores usuallysell products including clothing, grocery,stationery, toys, cosmetics, food items.Department stores are usually part ofa retail chain of many stores situatedaround a country or several countries.
  2. 2. Famous departmental stores Hyper city Vishal Big bazaar Mega mart Reliance Best price fresh Easy day
  3. 3. Hyper cityHyperCITY launched its first storein Malad, Mumbai, which isspread over 1,200,000 sq ft. Today,HyperCITY has accomplished atotal of 13 stores since inceptionand have marked its presence incities like Mumbai, Hyderabad,Bengaluru, Bhopal, Amritsar,Delhi, Ludhiana and Jaipur,Pune& Ahemdabad. It offers over44,000 products sourced fromboth local & global markets.
  4. 4. Services
  5. 5. VodafoneNow recharge your mobile, pay yourbills at Vodafone gallery in Hyper CITY,which is open during store hours.
  6. 6. Home DeliveryHyper CITY is committed to extending highstandards of customer service evenbeyond shopping through our Homedelivery service. Our aim is to delight ourcustomers through timely delivery ofgoods, every time. Hyper Citys homedelivery service is aimed at setting theindustry benchmark. The mantra ofDelivery on Time-Every Time is whatunderlines the service. Also to ensure thatthe service standards are raised and notcompromised Hyper CITY has decided tomanage the process in-house.
  7. 7. ATMWe have an in-storeATM facility, which isaccessible during storehours.
  8. 8. Parking facilityParking facility is available at HyperCITY and charges willbe levied as under:4-wheelers : Rs.502-wheelers : Rs.20This money is refunded tocustomers, upon purchases ofRs.100 and above,on the same day itself.
  9. 9. Restaurants & CafésSit down for a relaxing cup ofcoffee, pick a wine, enjoy a goodmeal & freshly baked cakes &savories or unwind post shopping at Desicafe, Café Coffee Day,Kwality Swirls, Gelato, TurkishDelights, Living Liquidz & FreshBasket Bakery at HyperCITY
  10. 10. Hyper CITY Extended WarrantyPay a nominal fee We will recover electrical and mechanical breakdown get the benefits of genuine parts Free parts and no labour charge Hassle free repairs
  11. 11. Hyper CITY Discovery ClubNow, shopping at HyperCITY isan even more rewardingexperience. The HyperCITYDiscovery Club brings you greatsavings, exclusive promotions,special previews and a whole lotmore. Earn Discovery Rewardpoints and redeem them againstpurchases. HyperCITY DiscoveryClub reflects our commitment tooffer you the ultimate shoppingexperience.
  12. 12. YES - We accept all International Cards HyperCITY has tied up with ICICI bank for swiping international cards of foreign nationals on separate EDC machines. The following are the benefits of the facility to these customers: The customer can choose to make payment in home or foreign currency. The conversion from foreign currency to INR will be at the current prevailing rate. Master/Visa will not charge any extra charges to the customer. The customer gets a bill for the exact amount from the card issuing bank, in home currency, on a charge slip.
  13. 13. Repairs & WarrantyComprehensive after-salesservices are provided through anexclusive Service Centre backupfacility, on products thathave a guarantee orservice warranty.
  14. 14. Exchange PolicyWe are pleased to offer exchange within 14 daysof your purchase on production of the originalcash memo. The product should beunused, undamaged, in the original packaging andin saleable condition.Jewellery, watches, cosmetics, mobilephones, MP3 players, innerwear, swimwear andany altered merchandise will not be exchanged.All appliances & electronics items will beexchanged subject to the warranty & guaranteeterms of the manufacturer, with a valid receipt.Furniture items will be exchanged or refunded inany circumstances unless it has a manufacturingdefect in the first year of its purchase and if it isnot repairable by us once the furniture has beenassembled at the customers address.
  15. 15. Gift VouchersHyperCITY Gift Vouchers are available forboth corporate and personal gifting.OurGift Vouchers are available indenominations or Rs.50/-, 100/-, 250/-,500/-, 1000/-, or 2000/. For personalgifting, HyperCITY Gift Vouchers are idealfor special occasions like anniversaries,birthdays, festivals, rewards or otheroccasions. These Gift Vouchers arevalid at HyperCITY stores for only 18months from the date of issue. Theycannot be encashed or refunded, and canbe redeemed only on purchases.
  16. 16. Reliance Retail Ltd – Overview 920 Stores – 80 Cities – 14 States• Reliance fresh (Supermarket) First Venture• Reliance Super (Mini- Hypermarket)
  17. 17. Reliance Mart (Hypermarket)95000 Products Unique Services - Tailoring, shoe & watch repair,Laundry.Future Plan: Saloon
  18. 18. Reliance trends ( Apparels and accessories)Reliance wellness (Medicine, health care and Beauty Products)
  19. 19. • Reliance footprint• Reliance time out (Books, toys, music and gifts)
  20. 20. • Reliance digital• Reliance istore
  21. 21. • Reliance jewels• Reliance AutoZone (Auto accessories and services)• Reliance Living Homeware.
  22. 22. Reliance Fresh : company profileIndustry: RetailType: SupermarketChairman & Managing Director: Mukesh AmbaniFirst Outlet: Hyderabad( Banjara Hills)Founded: 30th October 2006Headquarter: MumbaiArea: 2000-4000 Sq. Ft.
  23. 23. Controversies
  24. 24.  FreshCheap
  25. 25. Jharkhand, UttarPradesh,Madhya Pradesh, Orissa,West Bengal, Kerala.
  26. 26. Corporate social responsibility
  27. 27.  Farm To Fork Model
  28. 28. Recruiting People – Underprivileged CommunityBiometric Cards – Farmers – Loans upto Rs. 15000Training the farmerInformation centre:Increase productivityMarket rates of different CorpsTechnical HelpQuality of seeds and fertilizers
  29. 29. Strength Private label sale – own products (Reliance Select)Contract FarmingNetwork – 1600 channels in villages
  30. 30. Weakness: Poor inventory controlStaff – Lack of knowledge about productsParking Opportunities:  Farm to fork, No middlemen, Farmers – Customer  Hundreds of farmers – 1 million farmers – next five years
  31. 31. Product Range• Vegetables and fruits• House hold items• Food and beverages – All premiere brand + Private label• Groceries – only private label• Dairy products• Non veg food items• Ready to eat items
  32. 32. Promotion Main idea – make bulk purchase Discount scheme days – Saturday and SundayReliance fresh membership card – Reliance Onefestive season special offer Organising eventsProviding gifts-Free goods.
  33. 33. SuggestionsExpand – ServiceGive training to staffImprove inventory control
  34. 34. ConclusionAt last I would like to concludethat departmental stores play avery crucial role in our daily life.They help us in every aspect ofour life. Departmental storesusually sell all those productswhich our needed in our lives.Whenever we need any thing thefirst thing that come in our mindis DEPARTMENTAL STORE