Justin introduces himself and discusses creating real relationships on the internet by listening to different audiences, figuring out who you want to reach, creating content that delights your intended audience, respecting your followers, trusting the process of trying different approaches, and remembering that building relationships is the goal. He suggests following him on Twitter for more information.

1. Hi, I’m Justin.

2. Friend me? No, Friend you!
Creating Real Relationships with the Internet

3. Today’s goal.

4. AudienceAudience
flickr.com/photos/officialgdcflickr.com/photos/officialgdc

5. Listen to who and what is
out there.

6. ““If you build it...”If you build it...”
flickr.com/photos/manyhighwaysflickr.com/photos/manyhighways

7. Figure out who you are
trying to reach.

8. flickr.com/photos/lemonflickr.com/photos/lemon

9. Create awesome stuff to
delight your intended
audience.

11. Respect your following.

12. 37signals has 2 blogs for 2 audiences.37signals has 2 blogs for 2 audiences.

13. Trust in the process and
try.

14. Oh yeah... relationships.

15. At-Bat Database
DeviceKnit

16. Thanks. It’s your turn.
Follow me on Twitter: @jburdeezy