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- 5. I begged, begged, PR professionals
to send video and multiple photos
with their new releases.
Clay Morgan,
Former editor, The Daily News Journal
- 10. Press releases with multimedia
get viewed more
+14%
+20%
= Attachments, soundbites, charts, interactive, etc. source >
+48%
+77%
- 11. The more you can give journalists what
they need to be successful, the more
coverage you’ll get for your clients
source >