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My blog marketing and promotion plan

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My blog marketing and promotions plan with resources for amplifying your content across the internet

Published in: Marketing, Business, Technology
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My blog marketing and promotion plan

  1. 1. Blog Marketing and Promotions Plan From WWW.JOLYNNOBLAK.COM Helping home business owners leverage the fundamentals of traditional and internet marketing to grow their business and their profit 1 The most important thing to note is that you should spend 20% of your time creating new content for your blog and 80% promoting it. If people don’t see what your write—what’s the point? I decided to put together a list of resources for you to use to do this. I can’t possibly include all the resources out there for blog promotion. But the list below include services I have used or that have a good reputation. You should still experiment a little to find the right combination of services and build a promotion plan that works for your business. Some services listed below are 100% free, others offer free trials then you have to pay. SOCIAL SHARING  Publish your post to your social networks using relevant hashtags.  Post of profile, fan page and in relevant groups  Consider using HootSuite or other social media automation tool to schedule 3-4 messages to your pages or relevant groups about your post  Tag people in your post that you mention in your blog  Facebook  Twitter  LinkedIn  Google +  Tumblr  Pinterest  Instagram SOCIAL BOOKMARKING  Social bookmarking sites offer valuable link sharing opportunities and can help your content (if it’s good) to go viral online. Here is a good article on social bookmarking, there are a lot of services to choose from. http://www.searchenginejournal.com/50-social- bookmarking-sites-importance-of-user-generated-tags- votes-and-links/  Delicious  ScoopIt!  StubleUpon  Reddit  Diggo SOCIAL SHARING-LINK SHARING  Link sharing websites abound! There are many options For this. Basically you add you links and share others posts through your social network. Some sites require a monthly fee for this. Others offer free trials. Aside from social media posting, this is the 2nd most important thing you can do to promote your content.  JustRetweet  LinkLuv  Viral Content Buzz  Co-Promote  Pingler  Klout AUTOMATION TOOLS  These automation tool help you to submit content to the top social media networks  Schedule your post to go to all the major social networks you have setup  Only Wire  Hootsuite  Sprout Social  MarketMe ADVERTISING
  2. 2. Blog Marketing and Promotions Plan From WWW.JOLYNNOBLAK.COM Helping home business owners leverage the fundamentals of traditional and internet marketing to grow their business and their profit 2  Create relevant ads showcasing your blog post. Vary your images and develop copy that is compelling in the ad.  Decide if you want to do a promoted posts for or engagement and/or a new like campaign where you do a linkshare to your post  Social media websites as listed above  Solo ads  Banner ads  Outbrain EMAIL /NEWSLETTERS/  Send an email to your list announcing your new post  Consider creating a customer email signature for your email.I use http://www.mylivesignature.com/ a free personal signature creator service and http://webapp.wisestamp.com/ which allows me to create a virtual business card type signature and also link in my social media links and latest tweets  Consider doing a newsletter of your recent articles or do a RSS feed update that go to your subscribers. You can create a newsletter using your email program templates. Email campaign /automation programs: (there are others)  MailChimp  MadMimi  Aweber  Get Response  Constant Contact RSS FEEDS  Submit your RSS feed to sites that will publish it and syndicate it among various sites.  Feedburner  Feedly  AllTop  Networked Blogs BLOG NETWORKS  Submit your post to blog networks where users post and share other members blog posts  Biz Sugar  Blokube  Triberr  Co-Promote ARTICLE MARKETING  Submit your article for publication on an article marketing site. The content must be original-no PLR or curated posts.  EzineArticles  Article Base  Squidoo  Hubpages  Solo E FORUMS  Find an appropriate forum for you niche and post your blog post there.  Warrior Forum OTHER
  3. 3. Blog Marketing and Promotions Plan From WWW.JOLYNNOBLAK.COM Helping home business owners leverage the fundamentals of traditional and internet marketing to grow their business and their profit 3  If you have a particularly good post, turn it into a presentation and post it on slideshare.  Slideshare  Consider turning your post into a short video tutorial or  webinar  YouTube  VImeo  GoToWebinar Knowing when to promote your content via social media is also important. Below is a recent infographic from Hubspot that shows the best time to post on each network. Download it by clicking here. That’s it! Like I said, there is no way to include all the promotion options, but this checklist should keep you busy! To make things easier, choose a specific day of the week to write your blog posts, then choose 2 other days and focus on promotion and start small, then incorporate other tactics once you feel comfortable doing so. Happy Blogging!!

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