2. A Masters in Retail Management involves the process of training
students in all the aspects of managing retail outlets. There are set
processes and functions that dominate the retail industry and when
these functions are working smoothly, one can assure a successful
functioning of that particular retail outlet. An MBA in Retail
Management teaches students to manage all these aspects to ensure
a hurdle-free operation of any retail outlet.
5. Program Structure
Semester I
Financial Management
Business Environment
Managerial Economics
Organizational Behavior
Human Resource Management (HRM)
Quantitative Techniques
Semester II
Strategic Management
Marketing Management
Management Information Systems (MIS)
Production & Operation Management
Research Methodology for Management Decision
Accounting for Managers
6. Program Structure
Semester III
Entrepreneurship and Small Business
Management
Real Estate and Retail Space Management
Warehousing and Supply Chain Management
Buying and Merchandising
Store Operations
Retail IT Management
Semester IV
Retail Marketing
Strategic Retail Management
Retail Sales and Customer Services
Advertising Management and Sales Promotion
Mall Management
Scope of Multiplexes and Managing Multiplexes
7. For More Details Visit
http://www.jnujprdistance.com/online-courses/dual-
degree-programmes/mba-pgdm/retail-
management.aspx