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Using Social Media and Online Marketing to Develop Your Business Jonathan JaffeFounding Ownerwww.its-your-internet.comForest Hills, NY
How Do You Get Business Today? Networking Events (such as this one) Satisfied Client Referrals Yellow Page Advertisements Other Advertisements
Who Are Your Best Prospects? Referrals Former Clients
So, What Is Social Media? Facebook LinkedIn YouTube Twitter Social media are essentially a series of web sites connecting individuals together into groups or networks.
A More Complete List MySpace Plaxo AboutUs Wikipedia Zoominfo Ustream StumbleUpon Del.icio.us YouTube 4Chan Reddit DIGG Twitter Hootsuite Ping.fm Facebook LinkedIn Tumblr
But Isn’t This A Waste of Time? “I’m sorry, but I don’t want to see someone’s frat pictures.” “My 12 year old daughter uses Facebook, it’s not for me.” “Who cares what you ate for lunch?”
Some Myths About Social Networking It’s Only For Teenagers Cannot Get Business From It It’s Hard It’s Too Time Consuming
Let’s Debunk Some Myths
LinkedIn
LinkedIn
Twitter
Twitter
FaceBook
FaceBook
MySpace: Network Collapse
How Does Social Networking Work?
Two Means of Interacting with Social Networks One on One Contact Broadcasting
DEMONSTRATIONLet’s Dive Into Two Areas: LinkedIn and Twitter
Thank You Jonathan JaffeFounding Ownerwww.its-your-internet.com “Bringing Businesses Into The New Decade”

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Social Networking for Your Business

  • 1. Using Social Media and Online Marketing to Develop Your Business Jonathan JaffeFounding Ownerwww.its-your-internet.comForest Hills, NY
  • 2. How Do You Get Business Today? Networking Events (such as this one) Satisfied Client Referrals Yellow Page Advertisements Other Advertisements
  • 3. Who Are Your Best Prospects? Referrals Former Clients
  • 4. So, What Is Social Media? Facebook LinkedIn YouTube Twitter Social media are essentially a series of web sites connecting individuals together into groups or networks.
  • 5. A More Complete List MySpace Plaxo AboutUs Wikipedia Zoominfo Ustream StumbleUpon Del.icio.us YouTube 4Chan Reddit DIGG Twitter Hootsuite Ping.fm Facebook LinkedIn Tumblr
  • 6. But Isn’t This A Waste of Time? “I’m sorry, but I don’t want to see someone’s frat pictures.” “My 12 year old daughter uses Facebook, it’s not for me.” “Who cares what you ate for lunch?”
  • 7. Some Myths About Social Networking It’s Only For Teenagers Cannot Get Business From It It’s Hard It’s Too Time Consuming
  • 16. How Does Social Networking Work?
  • 17. Two Means of Interacting with Social Networks One on One Contact Broadcasting
  • 18. DEMONSTRATIONLet’s Dive Into Two Areas: LinkedIn and Twitter
  • 19. Thank You Jonathan JaffeFounding Ownerwww.its-your-internet.com “Bringing Businesses Into The New Decade”