When you know more about your prospect or customer, you can better understand them and ultimately better serve their needs. People buy from people they like and trust. Closemore provides the insights and talking points that help develop that trust. It's not just the first sale that matters, it's the lifetime value of every customer that builds a sustainable business.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Closemore consumer profile
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Consumer Pro le
Bill Murray
Wealthy Older
Demographic Classi cation
This neighborhood consists of wealthy older
couples typically living just beyond the
nation's beltways. It is a haven for white-
collar professionals drawn to comfortable
homes and apartments within a manageable
commute to downtown jobs, restaurants, and
entertainment. They enjoy traveling and
watching golf on television.
About Bill
Six gures, lux life, love to golf, travel
Tend to have opulent standards of living and
make six- gure incomes
Highly educated executives and white-collar
professionals
Live in fashionable homes with well manicured
lawns
Live in the richest addresses in the nation
Spend free time vacationing
Follow PGA/LPGA
Shop at Chico’s
Watch Fox Business
Af uent Empty Nests
Income & Lifestage
150,245Avg. Household Income
133,896
Median Household Income
Wealthy
Income Class
2,044,120Avg. Net Worth
1,381,250
Median Net Worth
Millionaires
Net Worth Class
Mostly w/o Kids Homeowners
Mix of Occupations Graduate/Post
Graduate
Top 5 Important to Me
1. I typically look at several brands when
shopping for a new vehicle.
2. I look forward to technology advances in new
vehicles.
3. Having a versatile vehicle for my busy lifestyle
is important to me.
4. I buy brands that re ect my style.
5. When I nd a vehicle I like, I recommend it to
people I know.
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12345 Gulf Blvd, Belleair Beach, FL 33786
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Vehicle of Interest
Audi A5 Sport
Snapshot & Deep Dive
Lifestyle Indicators
Owns a Cadillac Below Average
Tech Use
Shops at Chico's Eats at Bone sh
Grill
Follows PGA/LPGA Visits Alaska
Watches Golf Listens to Adult
Standards
Automotive Products
High ownership rates of Lexus, Subaru, Volvo, and BMW
brand
Sports and Leisure
Heavily focused on golf, but will spend their free time
skiing and snowboarding. When traveling, they tend to
take American Airlines.
Retailers and Shopping
Stay organized by shopping at The Container Store and
dress in Chico’s and Land’s End wear
Online Behaviors
The majority of their online behavior centers around their
next vacation, and include traveling via Amtrak and
United Airlines and staying in Marriott hotels. They also
enjoy home improvement inspiring websites like HGTV
and The Home Depot. Likely to click on Social Network
advertisements
Television Viewership
Frequently watch Golf Channel and Fox Business
What's in the Neighborhood Notes & Details
Funny guy. Also looking at Lincoln SUVs. Likes blue.
Mobile Number
555-444-3333
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2019