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Automated SMS, Unique url Tracking
Introduction
In today's rapidly evolving digital landscape, businesses are constantly seeking innovative ways to
enhance their marketing strategies and reach their target audience effectively. Two powerful tools that
have emerged in recent years to facilitate this are Automated SMS and Unique URL Tracking.
Automated SMS, also known as text message marketing, has become an increasingly popular method
for businesses to engage with their customers. This approach allows companies to send personalized
and timely messages to their audience, directly to their mobile devices. The automation aspect of SMS
marketing enables businesses to streamline their communication process, saving time and resources
while maintaining consistent and relevant interactions with their customers.
Unique URL Tracking, on the other hand, is a technique that provides valuable insights into customer
behavior and helps businesses measure the effectiveness of their marketing campaigns. By assigning
unique URLs to specific marketing channels or campaigns, businesses can track the number of clicks,
conversions, and other relevant metrics associated with each URL. This information enables marketers
to make data-driven decisions, optimize their campaigns, and allocate resources more effectively.
What are the benefits of automated SMS? detail guide
Automated SMS, or text message marketing, offers several benefits for businesses looking to enhance
their marketing efforts and engage with their target audience. Let's explore some of the key benefits in
detail:
1. Direct and Immediate Communication:
SMS messages have an incredibly high open rate, with studies suggesting that around 98% of text
messages are opened and read within minutes. This provides a unique opportunity for businesses to
deliver their message directly to their customers' mobile devices, ensuring that the information reaches
them promptly. Compared to other forms of communication such as email or social media, which may
go unnoticed or get lost in crowded inboxes or newsfeeds, SMS offers a direct and immediate channel of
communication.
2. Personalized and Targeted Messaging:
Automated SMS allows businesses to personalize their messages based on customer data and
preferences. By leveraging customer information such as past purchases, location, or demographic data,
businesses can tailor their messages to each recipient's specific needs and interests. Personalization
helps create a more engaging and relevant experience for customers, increasing the chances of
capturing their attention and driving conversions.
3. Increased Customer Engagement:
SMS marketing provides an interactive and engaging way to communicate with customers. Through
features like two-way messaging and interactive prompts, businesses can encourage customers to
respond, participate in surveys, or take advantage of special offers. This not only boosts customer
engagement but also helps build a deeper connection and loyalty with the brand.
4. Cost-Effective Communication:
Compared to traditional marketing channels like print or television advertisements, SMS marketing is
highly cost-effective. The cost per SMS is relatively low, and with automated systems, businesses can
send messages to a large number of recipients simultaneously, saving both time and resources. This
makes SMS an attractive option, particularly for small and medium-sized businesses with limited
marketing budgets.
5. Automation and Time-Saving:
Automated SMS allows businesses to streamline their communication process and save valuable time.
With automation tools, businesses can set up pre-defined workflows and triggers to send messages
based on specific events or customer actions. For example, businesses can automatically send a
welcome message to new subscribers, follow up with customers after a purchase, or send reminders for
upcoming appointments. Automation eliminates the need for manual intervention in every
communication, allowing businesses to focus on other important tasks while maintaining consistent and
timely messaging.
6. High Conversion Rates:
SMS marketing has been found to have higher conversion rates compared to other marketing channels.
The direct and immediate nature of SMS messages, combined with personalized and targeted content,
creates a sense of urgency and increases the likelihood of customers taking action. Whether it's making
a purchase, redeeming a coupon, or signing up for an event, SMS messages have proven to be highly
effective in driving conversions.
7. Integration with Other Marketing Channels:
Automated SMS can be seamlessly integrated with other marketing channels to create cohesive and
omni-channel campaigns. By combining SMS with email marketing, social media, or mobile apps,
businesses can create multi-touchpoint experiences for their customers. For example, businesses can
send an SMS alert about a new product launch and direct customers to a unique URL or landing page for
more information or to make a purchase. This integration enhances the overall customer experience
and reinforces the marketing message across different platforms.
what are the types of unique URL tracking services? step by step
There are several types of unique URL tracking services available that can help you track and analyze the
performance of your URLs. Here is a step-by-step breakdown of the process:
1. Define your tracking goals:
Before choosing a tracking service, determine what specific metrics or data points you want to track.
This could include the number of clicks, the geographic location of the visitors, referral sources,
conversions, etc.
2. Research and choose a URL tracking service:
There are various URL tracking services available, and each has its own features and capabilities. Some
popular options include Google Analytics, Bitly, ClickMeter, and UTM.io. Research these services to find
the one that best suits your tracking needs.
3. Sign up and create an account:
Once you have chosen a tracking service, sign up for an account. Depending on the service, this may
involve providing your email address and creating a password.
4. Create a tracking link:
In your tracking service account, look for an option to create a new tracking link or campaign. This is
where you'll generate a unique URL that includes tracking parameters or tags.
5. Customize tracking parameters:
Tracking parameters are additional snippets of information added to the end of a URL. They help
capture specific data when someone clicks on your tracked link. The most common parameter is the
UTM (Urchin Tracking Module) parameter, which consists of various tags like source, medium,
campaign, term, and content. Customize these parameters based on your tracking goals.
6. Generate the unique tracking URL:
After customizing the tracking parameters, the tracking service will generate a unique URL for you. This
URL is what you will share or use in your marketing campaigns.
7. Implement the tracking URL:
Use the generated unique URL in your marketing efforts, such as social media posts, emails,
advertisements, or any other medium you want to track. When someone clicks on the unique URL, the
tracking service will capture and record the relevant data based on the tracking parameters.
8. Monitor and analyze the data:
Access your tracking service account to monitor the data collected from the unique URLs. This can
include information such as the number of clicks, the geographic location of the visitors, the referring
sources, and other data points depending on the tracking parameters you set up. Use this data to gain
insights into your marketing campaigns' effectiveness and make data-driven decisions to optimize your
efforts.
Remember that the specific steps may vary slightly depending on the tracking service you choose.
Always refer to the documentation or support resources provided by the service for more detailed
instructions on setting up and using their unique URL tracking features.
What are the 12 elements of SMS?
The 12 elements of SMS (Safety Management System) refer to the components that make up a
comprehensive safety management framework. These elements are recognized by international aviation
organizations such as the International Civil Aviation Organization (ICAO) and are applicable to other
industries as well. Here are the 12 elements of SMS:
1. Safety Policy and Objectives:
This element involves establishing and documenting an organization's commitment to safety, defining
safety objectives, and outlining the overall safety management approach.
2. Safety Risk Management:
It involves systematically identifying hazards, assessing risks, and implementing measures to mitigate
those risks. This element focuses on proactive risk assessment and management.
3. Safety Assurance:
This element is concerned with monitoring and evaluating the effectiveness of safety risk controls and
mitigation measures in place. It involves conducting safety audits, inspections, and performance
evaluations to ensure ongoing safety compliance.
4. Safety Promotion:
Safety promotion refers to creating a positive safety culture within the organization. It includes training
programs, communication strategies, and other initiatives to enhance safety awareness, knowledge, and
participation among employees.
5. Safety Reporting:
This element involves establishing a robust reporting system to encourage employees to report safety-
related incidents, hazards, or concerns without fear of reprisal. It also includes processes for analyzing
and acting upon reported safety information.
6. Safety Investigation:
Safety investigation focuses on investigating incidents, accidents, and near-misses to identify the
underlying causes and contributing factors. The findings from investigations are used to develop
corrective actions and prevent future occurrences.
7. Safety Performance Monitoring:
This element involves collecting and analyzing safety-related data to monitor the organization's safety
performance and identify trends or patterns that require attention. Key performance indicators (KPIs)
are often used to track safety performance.
8. Safety Auditing:
Safety auditing refers to conducting systematic and independent assessments of an organization's
safety management system to ensure compliance with established standards and regulatory
requirements. It helps identify areas for improvement and assess the effectiveness of safety
management processes.
9. Emergency Preparedness and Response:
This element focuses on developing plans, procedures, and resources to effectively respond to
emergencies and mitigate their impact on safety. It includes training, drills, and exercises to ensure
preparedness for different emergency scenarios.
10. Documentation and Record-keeping:
Proper documentation and record-keeping are essential for maintaining an auditable trail of safety-
related activities, decisions, and outcomes. This element involves establishing processes for document
control, record management, and data retention.
11. Safety Communication:
Effective communication plays a vital role in promoting safety within an organization. This element
emphasizes clear and timely communication of safety-related information, including policies,
procedures, changes, and lessons learned.
12. Organizational Commitment:
This element highlights the importance of strong leadership and organizational commitment to safety.
It involves ensuring that safety responsibilities are clearly defined, resources are allocated appropriately,
and safety objectives are integrated into business processes and decision-making.
These 12 elements collectively form the foundation of a Safety Management System, which helps
organizations systematically identify, manage, and mitigate safety risks to ensure the safety and well-
being of employees, customers, and stakeholders.
What are the main features of tracking?
The main features of tracking vary depending on the context in which it is used. However, here are some
common features associated with tracking:
1. Location Tracking:
Tracking often involves the ability to monitor and track the location of an object, person, or vehicle in
real-time or at specific intervals. This can be achieved using GPS (Global Positioning System) or other
location-based technologies.
2. Data Collection:
Tracking systems typically collect various types of data, such as movement patterns, speed, distance
traveled, timestamps, and other relevant information. This data can be stored for analysis or used to
generate reports.
3. Real-time Monitoring:
Many tracking systems offer real-time monitoring capabilities, allowing users to view the tracked
object's or person's current location and status in real-time. This feature enables immediate response
and intervention if necessary.
4. Historical Tracking:
Alongside real-time monitoring, tracking systems often retain historical data, allowing users to review
past movements and activities. Historical tracking data can be useful for analysis, performance
evaluation, and identifying patterns or trends.
5. Alerts and Notifications:
Tracking systems can be configured to send notifications or alerts based on specific events or triggers.
For example, an alert may be triggered if an object deviates from a predefined route or if a person
enters or exits a designated area.
6. Geofencing:
Geofencing is a feature that enables the creation of virtual boundaries or geographically defined areas.
Tracking systems can send alerts or trigger actions when a tracked object or person enters or exits a
defined geofence.
7. Customization and Configurability:
Tracking systems often provide customization options to tailor the tracking parameters and settings
according to specific needs. This can include adjusting tracking intervals, defining custom geofences, or
setting up personalized alerts and notifications.
8. Data Analysis and Reporting:
Tracking systems may offer analysis and reporting features to make sense of the collected data. This can
include generating visual reports, analytics dashboards, or exporting data for further analysis in external
tools.
9. Integration and Connectivity:
Tracking systems can often integrate with other systems or platforms, allowing data to be shared or
synchronized. This can include integration with fleet management systems, logistics platforms, or other
business applications.
10. Security and Privacy:
With the increasing importance of data security and privacy, tracking systems often incorporate
features to ensure data protection. This can include encryption of transmitted data, user access
controls, and compliance with relevant privacy regulations.
11. Multiple Device Support:
Tracking systems may support various devices, such as smartphones, tablets, GPS trackers, or IoT
(Internet of Things) devices. This flexibility allows users to choose the most suitable tracking device for
their specific requirements.
12. Scalability:
Tracking systems are designed to handle different scales of tracking, from individual assets to large
fleets or widespread operations. Scalability features allow the system to accommodate growing tracking
needs without compromising performance.
These features highlight the capabilities of tracking systems across different domains, such as vehicle
tracking, asset tracking, personal tracking, or logistics tracking. The specific features and functionalities
may vary depending on the tracking system provider and the intended use case.
Conclusion
In conclusion, the combination of automated SMS and unique URL tracking offers a powerful and
efficient solution for businesses to enhance their marketing and communication strategies. Automated
SMS allows for personalized and timely messages to be sent to customers, improving engagement and
conversion rates. By incorporating unique URL tracking, businesses gain valuable insights into the
effectiveness of their campaigns, enabling data-driven decision-making and optimization. This
integration enables businesses to track click-through rates, measure campaign performance, and
analyze customer behavior, leading to more targeted and successful marketing efforts. With automated
SMS and unique URL tracking, organizations can streamline their communication processes, improve
customer engagement, and achieve higher levels of marketing efficiency and effectiveness.
FAQs
What is the best tracking algorithm?
DeepSORT is a well-known object tracking algorithm. It is an extension of the Simple Online Real-time
Tracker or SORT, an online tracking algorithm. SORT is a method that estimates the location of an object
based on its past location using the Kalman filter. The Kalman filter is quite effective against occlusion.
What are the pillars of SMS?
Here's how the four pillars, or SMS components
• Safety Policy and Objectives. ...
• Safety Risk Management. ...
• Safety Assurance. ...
• Safety Promotion.

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Automated SMS Quick URL Tracking: Simplifying Tagging and Monitoring

  • 1. Automated SMS, Unique url Tracking Introduction In today's rapidly evolving digital landscape, businesses are constantly seeking innovative ways to enhance their marketing strategies and reach their target audience effectively. Two powerful tools that have emerged in recent years to facilitate this are Automated SMS and Unique URL Tracking. Automated SMS, also known as text message marketing, has become an increasingly popular method for businesses to engage with their customers. This approach allows companies to send personalized and timely messages to their audience, directly to their mobile devices. The automation aspect of SMS marketing enables businesses to streamline their communication process, saving time and resources while maintaining consistent and relevant interactions with their customers. Unique URL Tracking, on the other hand, is a technique that provides valuable insights into customer behavior and helps businesses measure the effectiveness of their marketing campaigns. By assigning unique URLs to specific marketing channels or campaigns, businesses can track the number of clicks, conversions, and other relevant metrics associated with each URL. This information enables marketers to make data-driven decisions, optimize their campaigns, and allocate resources more effectively. What are the benefits of automated SMS? detail guide Automated SMS, or text message marketing, offers several benefits for businesses looking to enhance their marketing efforts and engage with their target audience. Let's explore some of the key benefits in detail: 1. Direct and Immediate Communication: SMS messages have an incredibly high open rate, with studies suggesting that around 98% of text messages are opened and read within minutes. This provides a unique opportunity for businesses to deliver their message directly to their customers' mobile devices, ensuring that the information reaches them promptly. Compared to other forms of communication such as email or social media, which may go unnoticed or get lost in crowded inboxes or newsfeeds, SMS offers a direct and immediate channel of communication. 2. Personalized and Targeted Messaging: Automated SMS allows businesses to personalize their messages based on customer data and preferences. By leveraging customer information such as past purchases, location, or demographic data, businesses can tailor their messages to each recipient's specific needs and interests. Personalization helps create a more engaging and relevant experience for customers, increasing the chances of capturing their attention and driving conversions. 3. Increased Customer Engagement: SMS marketing provides an interactive and engaging way to communicate with customers. Through features like two-way messaging and interactive prompts, businesses can encourage customers to
  • 2. respond, participate in surveys, or take advantage of special offers. This not only boosts customer engagement but also helps build a deeper connection and loyalty with the brand. 4. Cost-Effective Communication: Compared to traditional marketing channels like print or television advertisements, SMS marketing is highly cost-effective. The cost per SMS is relatively low, and with automated systems, businesses can send messages to a large number of recipients simultaneously, saving both time and resources. This makes SMS an attractive option, particularly for small and medium-sized businesses with limited marketing budgets. 5. Automation and Time-Saving: Automated SMS allows businesses to streamline their communication process and save valuable time. With automation tools, businesses can set up pre-defined workflows and triggers to send messages based on specific events or customer actions. For example, businesses can automatically send a welcome message to new subscribers, follow up with customers after a purchase, or send reminders for upcoming appointments. Automation eliminates the need for manual intervention in every communication, allowing businesses to focus on other important tasks while maintaining consistent and timely messaging. 6. High Conversion Rates: SMS marketing has been found to have higher conversion rates compared to other marketing channels. The direct and immediate nature of SMS messages, combined with personalized and targeted content, creates a sense of urgency and increases the likelihood of customers taking action. Whether it's making a purchase, redeeming a coupon, or signing up for an event, SMS messages have proven to be highly effective in driving conversions. 7. Integration with Other Marketing Channels: Automated SMS can be seamlessly integrated with other marketing channels to create cohesive and omni-channel campaigns. By combining SMS with email marketing, social media, or mobile apps, businesses can create multi-touchpoint experiences for their customers. For example, businesses can send an SMS alert about a new product launch and direct customers to a unique URL or landing page for more information or to make a purchase. This integration enhances the overall customer experience and reinforces the marketing message across different platforms. what are the types of unique URL tracking services? step by step There are several types of unique URL tracking services available that can help you track and analyze the performance of your URLs. Here is a step-by-step breakdown of the process: 1. Define your tracking goals: Before choosing a tracking service, determine what specific metrics or data points you want to track. This could include the number of clicks, the geographic location of the visitors, referral sources, conversions, etc. 2. Research and choose a URL tracking service:
  • 3. There are various URL tracking services available, and each has its own features and capabilities. Some popular options include Google Analytics, Bitly, ClickMeter, and UTM.io. Research these services to find the one that best suits your tracking needs. 3. Sign up and create an account: Once you have chosen a tracking service, sign up for an account. Depending on the service, this may involve providing your email address and creating a password. 4. Create a tracking link: In your tracking service account, look for an option to create a new tracking link or campaign. This is where you'll generate a unique URL that includes tracking parameters or tags. 5. Customize tracking parameters: Tracking parameters are additional snippets of information added to the end of a URL. They help capture specific data when someone clicks on your tracked link. The most common parameter is the UTM (Urchin Tracking Module) parameter, which consists of various tags like source, medium, campaign, term, and content. Customize these parameters based on your tracking goals. 6. Generate the unique tracking URL: After customizing the tracking parameters, the tracking service will generate a unique URL for you. This URL is what you will share or use in your marketing campaigns. 7. Implement the tracking URL: Use the generated unique URL in your marketing efforts, such as social media posts, emails, advertisements, or any other medium you want to track. When someone clicks on the unique URL, the tracking service will capture and record the relevant data based on the tracking parameters. 8. Monitor and analyze the data: Access your tracking service account to monitor the data collected from the unique URLs. This can include information such as the number of clicks, the geographic location of the visitors, the referring sources, and other data points depending on the tracking parameters you set up. Use this data to gain insights into your marketing campaigns' effectiveness and make data-driven decisions to optimize your efforts. Remember that the specific steps may vary slightly depending on the tracking service you choose. Always refer to the documentation or support resources provided by the service for more detailed instructions on setting up and using their unique URL tracking features. What are the 12 elements of SMS? The 12 elements of SMS (Safety Management System) refer to the components that make up a comprehensive safety management framework. These elements are recognized by international aviation organizations such as the International Civil Aviation Organization (ICAO) and are applicable to other industries as well. Here are the 12 elements of SMS:
  • 4. 1. Safety Policy and Objectives: This element involves establishing and documenting an organization's commitment to safety, defining safety objectives, and outlining the overall safety management approach. 2. Safety Risk Management: It involves systematically identifying hazards, assessing risks, and implementing measures to mitigate those risks. This element focuses on proactive risk assessment and management. 3. Safety Assurance: This element is concerned with monitoring and evaluating the effectiveness of safety risk controls and mitigation measures in place. It involves conducting safety audits, inspections, and performance evaluations to ensure ongoing safety compliance. 4. Safety Promotion: Safety promotion refers to creating a positive safety culture within the organization. It includes training programs, communication strategies, and other initiatives to enhance safety awareness, knowledge, and participation among employees. 5. Safety Reporting: This element involves establishing a robust reporting system to encourage employees to report safety- related incidents, hazards, or concerns without fear of reprisal. It also includes processes for analyzing and acting upon reported safety information. 6. Safety Investigation: Safety investigation focuses on investigating incidents, accidents, and near-misses to identify the underlying causes and contributing factors. The findings from investigations are used to develop corrective actions and prevent future occurrences. 7. Safety Performance Monitoring: This element involves collecting and analyzing safety-related data to monitor the organization's safety performance and identify trends or patterns that require attention. Key performance indicators (KPIs) are often used to track safety performance. 8. Safety Auditing: Safety auditing refers to conducting systematic and independent assessments of an organization's safety management system to ensure compliance with established standards and regulatory requirements. It helps identify areas for improvement and assess the effectiveness of safety management processes. 9. Emergency Preparedness and Response: This element focuses on developing plans, procedures, and resources to effectively respond to emergencies and mitigate their impact on safety. It includes training, drills, and exercises to ensure preparedness for different emergency scenarios.
  • 5. 10. Documentation and Record-keeping: Proper documentation and record-keeping are essential for maintaining an auditable trail of safety- related activities, decisions, and outcomes. This element involves establishing processes for document control, record management, and data retention. 11. Safety Communication: Effective communication plays a vital role in promoting safety within an organization. This element emphasizes clear and timely communication of safety-related information, including policies, procedures, changes, and lessons learned. 12. Organizational Commitment: This element highlights the importance of strong leadership and organizational commitment to safety. It involves ensuring that safety responsibilities are clearly defined, resources are allocated appropriately, and safety objectives are integrated into business processes and decision-making. These 12 elements collectively form the foundation of a Safety Management System, which helps organizations systematically identify, manage, and mitigate safety risks to ensure the safety and well- being of employees, customers, and stakeholders. What are the main features of tracking? The main features of tracking vary depending on the context in which it is used. However, here are some common features associated with tracking: 1. Location Tracking: Tracking often involves the ability to monitor and track the location of an object, person, or vehicle in real-time or at specific intervals. This can be achieved using GPS (Global Positioning System) or other location-based technologies. 2. Data Collection: Tracking systems typically collect various types of data, such as movement patterns, speed, distance traveled, timestamps, and other relevant information. This data can be stored for analysis or used to generate reports. 3. Real-time Monitoring: Many tracking systems offer real-time monitoring capabilities, allowing users to view the tracked object's or person's current location and status in real-time. This feature enables immediate response and intervention if necessary. 4. Historical Tracking: Alongside real-time monitoring, tracking systems often retain historical data, allowing users to review past movements and activities. Historical tracking data can be useful for analysis, performance evaluation, and identifying patterns or trends. 5. Alerts and Notifications:
  • 6. Tracking systems can be configured to send notifications or alerts based on specific events or triggers. For example, an alert may be triggered if an object deviates from a predefined route or if a person enters or exits a designated area. 6. Geofencing: Geofencing is a feature that enables the creation of virtual boundaries or geographically defined areas. Tracking systems can send alerts or trigger actions when a tracked object or person enters or exits a defined geofence. 7. Customization and Configurability: Tracking systems often provide customization options to tailor the tracking parameters and settings according to specific needs. This can include adjusting tracking intervals, defining custom geofences, or setting up personalized alerts and notifications. 8. Data Analysis and Reporting: Tracking systems may offer analysis and reporting features to make sense of the collected data. This can include generating visual reports, analytics dashboards, or exporting data for further analysis in external tools. 9. Integration and Connectivity: Tracking systems can often integrate with other systems or platforms, allowing data to be shared or synchronized. This can include integration with fleet management systems, logistics platforms, or other business applications. 10. Security and Privacy: With the increasing importance of data security and privacy, tracking systems often incorporate features to ensure data protection. This can include encryption of transmitted data, user access controls, and compliance with relevant privacy regulations. 11. Multiple Device Support: Tracking systems may support various devices, such as smartphones, tablets, GPS trackers, or IoT (Internet of Things) devices. This flexibility allows users to choose the most suitable tracking device for their specific requirements. 12. Scalability: Tracking systems are designed to handle different scales of tracking, from individual assets to large fleets or widespread operations. Scalability features allow the system to accommodate growing tracking needs without compromising performance. These features highlight the capabilities of tracking systems across different domains, such as vehicle tracking, asset tracking, personal tracking, or logistics tracking. The specific features and functionalities may vary depending on the tracking system provider and the intended use case.
  • 7. Conclusion In conclusion, the combination of automated SMS and unique URL tracking offers a powerful and efficient solution for businesses to enhance their marketing and communication strategies. Automated SMS allows for personalized and timely messages to be sent to customers, improving engagement and conversion rates. By incorporating unique URL tracking, businesses gain valuable insights into the effectiveness of their campaigns, enabling data-driven decision-making and optimization. This integration enables businesses to track click-through rates, measure campaign performance, and analyze customer behavior, leading to more targeted and successful marketing efforts. With automated SMS and unique URL tracking, organizations can streamline their communication processes, improve customer engagement, and achieve higher levels of marketing efficiency and effectiveness. FAQs What is the best tracking algorithm? DeepSORT is a well-known object tracking algorithm. It is an extension of the Simple Online Real-time Tracker or SORT, an online tracking algorithm. SORT is a method that estimates the location of an object based on its past location using the Kalman filter. The Kalman filter is quite effective against occlusion. What are the pillars of SMS? Here's how the four pillars, or SMS components • Safety Policy and Objectives. ... • Safety Risk Management. ... • Safety Assurance. ... • Safety Promotion.