C2S Audio Drive

chennai2singapore www. chennai2singapore.com
GUINNESS ATTEMPT

C2S - Snapshot
“Chennai to Singapore “ is the debut venture of
Comicbook Films India Pvt Ltd, an indian film
division backed by Singapore based TV
production giant – Comicbook Singapore Pte
Ltd.
Comicbook Singapore Pte Ltd

C2S - Snapshot Financed by
Media Development Authority Singapore.
Media Development Authority Singapore.

C2S - Storyline
A crazy action romantic comedy story about a
struggling filmmaker Harish, who makes his way to
Singapore for investors who could finance his dream
movie but everything goes wrong upon his arrival
there.
However with the help of Vaanampaadi, an eccentric
cameraman, Harish almost realises his dream when he meets a beautiful girl
called Roshini who is suferring from cancer and nearing her final days of life.
The story takes an unexpected turn when he abandons his dearest ambition
and sets on an adventure to brighten Roshini and fulfill her wishes.

C2S - Director
Director Akbar is a film maker, screen writer, singer and actor.
Abbas Akbar
This particular short film made waves in the international circuit , securing a
nomination for Best Short Film at the 2009 Asian festival of first films. The short film
was screened at several international film festivals such as Kathmandu International Mountain Film
Festival, 3rd New Jersey Independent South Asian Cinefest and The Stepping Stone Film Festival in
Chennai.
Akbar is also a media entrepreneur who founded and heads a media company called Comicbook,
which operates from Chennai and Singapore. Comicbook, with backing from Media Development
Authority, Singapore is producing Akbar's debut feature film - Chennai2Singapore.
Akbar honed his multi-talents in Singapore and is well known for his hit
Singaporean drama series “Vettai”, and his short film “Certain Chapters”.

C2S – Music Director
Ghibran is a highly acclaimed music composer who saw phenomenal success in
just his first album for Kollywood - Vaagai Sooda Vaa. The album topped several
charts and created a tidal renaissance in Tamil film music. With classical and
Ghibran
Western training in music from overseas, Ghibran began his career with ad films and then
moved on to films.
After Vaagai Sooda Vaa there was no looking back for Ghibran who went to make his mark in the industry with his
unique sounds in albums like ‘Vathikuchi’, ‘Kuttipuli’, ‘Amarakaaviyam’ and ‘Thirumanam Ennum Nikkah’
He then made his foray into the Telugu film industry with the movie ‘Run Raja Run’ which had several chart
topping hits. Since then Ghibran has also started to work on many Telegu movies and is currently scoring music
for a film starring ‘Bahubali’ fame Prabhas.

C2S – Music Director
A landmark and meteoric phase in Ghibran’s music career came when he came
together with director/actor Kamal Hassan to score music for ‘Uthama Villain’.
‘Papanasam’, ‘Thoongavanam’ and ‘Vishwaroopam 2’. Their combination struck
gold several times and Uthama Villain’s music album has gone on to bag many
prestigious international film festival awards.
Ghibran
Right now Ghibran is working on more than ten films in Tamil and Telugu and is also planning a high-octane audio
launch for Chennai2Singapore’s album by orchestrating it as an audio drive instead.

C2S – Poster

Audio Drive – Never Before
Guinness world record
attempt by an indian
musician launching
songs on a drive.
First of its kind in
cinema history, the
drive will garner global
attention.
6 songs 6 countries –
Each time the crew
enters a country, a
song gets launched all
over the world.

Audio Drive – Route Map
All of you must have heard of an audio launch but For the
first time in cinema history music director Ghibran is doing
an Audio Drive
Since he is tired of doing audio launches he has decided
to reinvent his next audio launch. He is going to drive from
Chennai to Singapore ! Yes.. Chennai to Singapore ! Why
simply because the movie’s name is Chennai 2 Singapore.
Sounds crazy? It gets more crazy!
And yes there is a route! And every time he reaches a new
country a song from the movie will be released all over the
world. Upon starting the engine in Chennai, next Bhutan,
than in Myanmar, followed by Thailand, Malaysia and
finally Singapore. But In the event that he does not reach a
country no song would be released till he does.

C2S - Movie Audio Drive
 Chennai to Singapore via road
 6 Countries - India, Burma, Myanmar, Thailand,
Malaysia, Singapore
 India - Tamilnadu, Andhra, Odisha, Bihar,West
Bengal, Assam, Nagaland, Manipur
 10 members - Ghibran, Director Abbas, Hero Gokul,
Heroine Anju, Comedian RajeshCameraman, 2 asst, 2
drivers
 6 songs 6 countries – Every time they touch a border,
a song will be released worldwide
 Duration - 1 month
 Distance - 7000 Km

Audio Drive – Route Map / Day
Inauguration by a celebrity chief guest
10 popular celebrity invitees
First Song launch with a promo video
Product Exhibit / Integration at the venue
Drive starts after flag off
Second Song Launch at Bhutan
Promos / Bytes on Air
Interview to media partners
Online chats
Day 1 - Chennai Day 7 - Bhutan

Third Song Launch at Myanmar
Online chats
Fourth Song Launch at Bangkok
Online chats
Day 14- Myanmar Day 21 - Thailand

Fifth Song Launch at Kuala Lumpur
Press meet with film crew, brand partners, local celebs
Interview to media partners in India and Malaysia
Online chats
Day 28 - Malaysia

Sixth Song Launch at Singapore
Promo launch with film crew, brand partners, local celebs
Interview to media partners in India and Singapore
Online chats
Drive completion party
GWR Attempt
Day 30 - Singapore

START TIME KM HOURS CITY TO REACH REACH TIME
CHENNAI
VIJAYAWADA
VISAKHAPATNAM
BHUBANESHWAR
KOLKATA
PURNEA
SILIGURI
THIMPHU
7HRS
6 HRS
7 HRS
7.30 HRS
11.30 HRS
3.30 HRS
8 HRS
7.30 HRS
VIJAYAWADA
VISAKHAPATNAM
BHUBANESHWAR
KOLKATA
PURNEA
SILIGURI
THIMPHU
GELEPHU
10 AM
10 AM
10 AM
10 AM
7 AM
10 AM
9 AM
9 AM
451
338
441
442
490
175
321
244
5 PM
4 PM
5 PM
5.30 PM
6.30 PM
1.30 PM
5 PM
4.30 PM

GELEPHU
GUWAHATI
DIMAPUR
MORHE
MANDALAY
THATON
SAI YOK
5.30 HRS
5.30 HRS
9 HRS
9 HRS
9 HRS
7 HRS
3 HRS
GUWAHATI
DIMAPUR
MORHE
MANDALAY
THATON
SAI YOK
BANGKOK
10 AM
10 AM
8 AM
7 PM
8 PM
9 PM
10 PM
243
289
311
480
683
384
174
3.30 PM
3.30 PM
5 PM
4 PM
5 PM
4 PM
1 PM
MORHE FULL DAY

BANGKOK
KRABI
BUKIT KOYU HITAM
KUALA LUMPUR
10 HRS
5 HRS
5 HRS
4.30 HRS
KRABI
BUKIT KOYU HITAM
KUALA LUMPUR
SINGAPORE
8 PM
10 PM
10 PM
10 PM
784
333
474
354
6 PM
3 PM
3 PM
2.30 PM
KUALA LUMPUR FULL DAYY
SINGAPORE FULL DAY 2
SINGAPORE BACK TO CHENNAI WITH FLIGHT

C2S Audio Drive - Branding Avenues
PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage
FANTASTIC
PROMOTIONS
 High frequency promotion on
Sun Music Channel

 For announcement of event.
 Tune in for Guinness Attempt
ceremony
 Editorial coverage
 Articles on Star Award
 4 quarters page insertions in all
the editions.
PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

 Promos in celebs VO for
announcement of event.
 Celebs bytes and
endorsements for the Guinness
world record attempt
 8-12 promos per day of 40 secs
 Radio promotions in all major
cities
PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

 Offical site of the GWR to be
Banner Adv.
 FB and other Social Media sites
linked for GWR
 Ghibran will interact with fan
followers online everyday. 1
lakh followers
 Travel content can be made as
short clips integrated with
brands associated and
Promoted Youtube
PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

 Backdrop
 Standees
 T shirts and Cap
 Vehicle Branding
 Two wheeler Branding
 Photo Booth
 Product placement inside car
 Travel content can be made
as short clips integrated with
brands associated
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

Backdrop Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

Arch Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

Arch Standees Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage
Sponsors
Branding

Photo Booth
Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

T shirts and Cap Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

Car Branding Reference Image
PRINT
RADI
O
DIGITAL
BTL
SCREEN
TV
Promotional
Mileage

 Thanks card in the movie
credits.
 Brand AV / Commerical shall
be played during press meet.
 Brand AV / Commerical shall
be played during GWR.
PRINT
RADIO
DIGITAL
BTL
SCREEN
TV
Promotional
Campaign

C2S Audio Drive - Sustained Promotions
May June July
Media Week-1 Week-2 Week-3 Week-4 Week-5 Week-6 Week-7 Week-8
Social Media
On Ground
PR
TV
Cinema

Deliverables
Title Sponsor Powered By
Song Promo
Online (Facebook, Twitter, Youtube, Audio Label Channel, Movie Website)
5
Audio Label 1
Drive Promo and bytes 12
Press Meet Coverage in Malaysia 2
Launch Day 5
Celeb Wish Bytes 1
Associate
Sponsor
Partner
30
30
30
1
1
10
4
1
8
2
5
1
30
20
30
1
1
10
2
1
6
2
5
0
30
10
30
1
1
0
1
1
4
2
5
0
30
5
30
1
1
0
No. of Rotates in a day No. of Days

Deliverables
RJ Mentions
2
Song Rotation 2
Drive Promo and Bytes 2
Launch Day 2
Press Meet 2
Radio
Associate
Sponsor
Partner
30
30
30
1
1
1
1
1
2
2
30
30
30
1
1
0
0
1
2
2
0
0
10
1
1
0
0
1
2
2
0
0
5
1
1

Deliverables Title Sponsor Powered By
Host Mention
2
Bytes 2
Song Promo 2
Live Telecast of Launch day &
Press meet
1
Drive Footage 8 Epi
Television (Morning and Evening Prime time)
Associate
Sponsor
Partner
30
10
6
2
1
1
1
1
30
10
6
2
0
0
6
2
0
0
10
1
0
0
0
1
0
0
0
2
8 6 Epi 6 4 8 Epi 8 Epi 8
Movie Credits
Thanks card at the beginning of
the movie
   X

Deliverables
Car Branding
Product placement (if required)
T-Shirt Branding
Product Usage (depending on
the product)
Crew Brand Mentions
Drive Branding
Associate
Sponsor
Partner

X












X
X


X
X

Value Addition for the Title Sponsorship
3 Members shall be invited from Title Sponsor Team (or) The Title Sponsor shall send their
customers (3 members)
C2S team shall provide filght tickets, accommodation, Vehicle for Press meet for the
3 members. Reservation will be made for 2days & 1 night

Deliverables
NR Sponsorship Mantle No. of Slots Tariff (in net)
01 Presenting Sponsor 1 5000000
02 Powered by / Co sponsor 1 3000000
03 Associate 5 1500000
04 Partners 10 500000

CONTACT Deals 4 Corporate
S. Lakshmi Narayanan
Head – Customer Relationship
Contact Number: +91 - 99629 21110
+91 - 8682 999 555
lucky@deals4corporate.com
Comicbook Films India (P) Ltd
Sikkander
Manager – Marketing
Contact Number: +91 - 89399 33007
sikkander@comicbookindia.com

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THANK YOU
For Your Potential Watching

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